400:; these were considered "test market" locations, with the company hoping to convert them to franchise ownership before adding franchises in other Midwestern markets. A difficult economic climate that affected sales and franchise financing efforts prompted MyMenu to close 2 of its Madison stores in early 2010 and all of its remaining Madison and Fort Wayne stores in early 2011. Despite this setback, MyMenu continued operations and changed its focus to
27:
303:
In March 2016, M&M Meat Shops announced that they would change their name to M&M Food Market. With the name change came a broadening of M&M's selection beyond frozen meats to include frozen produce, and other healthier selections. The company also indicated plans to expand M&M to 500
334:
M&M Food Market holds other fundraising events through the year to support the CCFC, such as regional golf tournaments, the sale of
Charity BBQ Day Penguins, Blossoms and Coupon Books, and by "sponsoring the Gutsy Walk and providing support in the form of BBQs in many event locations across the
358:
M&M Food Market have won numerous awards over the years, such as a Gold
Frankie Award from the Canadian Franchise Association for excellence in advertising: Internet/Website Design in 2008. In 2013, M&M Food Market successfully re-qualified for the 7th consecutive year (Platinum) as one of
278:
In 2001, M&M launched the MAX Rewards loyalty program that would give members special pricing in-store and entries into exclusive contests. It is not a points-based program, but rather rewards customers with special in-store sale pricing not available to other customers. Over time, the program
391:
under the banner MyMenu (the name "M&M," a trademark of the Mars
Corporation, could not legally be used in the U.S.) Other than the new name (chosen to reflect a from-the-ground-up operation that " people put menus together"), MyMenu stores were similar in design and layout to the M&M
192:
meats retained their freshness with
Canadian-grown (Health Canada safe) meats with no steroids, added preservatives and no torture farms. But because they could be stored over a longer term, could be sold at a price comparable to supermarket meats.
331:(IBD). IBD has "no know cause or cure," and "Canada has among the highest reported prevalence of IBD in the world." In 25 years, M&M Food Market has raised more than $ 24.3 million for medical research dedicated to finding a cure for IBD.
282:
In early 2018, M&M announced a name change to their loyalty program, re-branding it as Real
Rewards. M&M Food Market has since launched a mobile app that allows Real Reward members to see their exclusive product offerings.
304:
locations by 2019, along with revamped store layouts that remove the service counter that separates customers from the freezers. In
February 2019, M&M began stocking their frozen meals in select locations of retailers such as
375:, and Queen’s School of Business. M&M Food Market has also twice held the world record for longest sausage: first in 1983 and again in May 1995 with a 46.3 km (28.8 mi) sausage produced in conjunction with
251:
in 1993. M&M opened its first store in Yukon in 2004 (at
Whitehorse) and in the Northwest Territories in 2006 (Yellowknife). Some of Mac's family members, including Guy Voisin, also work for the company.
404:
opportunities with established retailers in existing locations; the first co-branding effort was the
October 2010 launch of stand-alone MyMenu departments at three locations of general-merchandise retailer
255:
Although it originally focused on cuts of meat, it has expanded its offerings to prepared meals, appetizers, pizza, pasta, seafood, desserts and single servings, including meatless items to appeal to
327:
Charity BBQ Day first started in 1989, when the founder of M&M, Mac Voisin, wanted to give back to the community. He decided to support the CCFC, to help raise funds and support research into
200:, consisting of several freezers and a counter acting as a point of sale. Store employees are known as "Meal Advisors," who are trained to assist customers by suggesting products and meal ideas.
421:. By March 2013, all United States efforts, including co-branding, were discontinued, with the MyMenu.com website indicating that the company was no longer operating in the U.S.
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locations in Canada, featuring freezers, a sales counter, and the blue-and-orange M&M colour scheme. The company started with 8 original MyMenu stores — 5 in the
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grew to include special reward vouchers periodically available for over 8 million MAX members and special email offers sent through the eMAX newsletter.
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346:'s Season of Champions." During the Season of Champions, M&M held a contest where the grand prize was a trip to see the next year's
153:
501:
188:, in 1980. Voisin's and Nowak's original business model was to provide good quality meat at lower prices. The partners discovered that
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588:"Fact Sheet - A Long-standing Partnership:M&M Meat Shops and Crohn's and Colitis Foundation of Canada – April 1, 2013"
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295:, and partners. Searchlight appointed a chief executive officer, Andy O'Brien, and a chief financial officer, Sam Florio.
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in 1992 and then in 1997, it entered the western provinces by acquiring the business of
Jeffrey's Food, based in
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Press
Release - Pay a little, eat a lot, to raise money for research on Charity BBQ Day – Saturday, May 11, 2013
350:. Viewers would see a secret word displayed on the television which they then could enter on M&M's website.
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388:
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Charity BBQ Day was M&M Food Market's biggest charity event. It was held annually on the Saturday before
266:
allowing for customers to order their groceries online and have them delivered right to their door. In 2022
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616:"M&M Meat Shops Raises $ 1.2 Million for the Crohn's and Colitis Foundation of Canada – May 15, 2013"
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267:
145:
109:
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324:, by raising funds for research through the sale of hamburgers and hot dogs for a minimum donation.
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http://www.curling.ca/blog/2011/10/27/mm-meat-shops-extends-title-sponsorship-of-canadian-juniors/
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in the mid-1980s. Since then, it has expanded to over 425 stores across Canada. M&M entered
745:"MyMenu Launches at The Andersons Stores Grand Re-Opening on October 16, 2010 (Press release)"
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M&M Meat Shops extends title sponsorship of Canadian Juniors – October 27, 2011
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In 2008, M&M ventured outside Canada for the first time, opening stores in the
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308:, allowing them to reach every Province and Territory with retailers in Nunavut.
728:"MyMenu to close two local stores but will look for two new franchise locations"
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In addition to the head office in Mississauga, M&M has regional offices in
534:"M&M Meat Shops expands offerings, changes name in bid to lure customers,"
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515:"M&M Meat Shops expands offerings, changes name in bid to lure customers"
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465:"'A Canadian gem': Why Parkland bought M&M Food Market - BNN Bloomberg"
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In the summer of 2019, M&M Food Market announced a partnership with
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235:, in 1982. Mac's brother and co-owner, Greg Voisin, became director of
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thestar.com: "M&M Meat Shops taken over by private investment firm
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552:"M&M Food Market expands its footprint with retail partnerships"
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In July 2014, the brand was assumed by private investment firm
121:
684:"Canada’s best: 20 years of searching for our brightest stars"
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M&M was founded by Michael "Mac" Voisin and Mark Nowak in
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M&M Food Market was also a long time sponsor of the
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196:M&M locations are generally small outlets in
439:"M&M Food Market expands Instacart delivery"
144:retail chain. The company is headquartered in
164:; the company formerly had operations in the
8:
322:the Crohn's and Colitis Foundation of Canada
19:
666:M&M Meat Shops - Awards and Recognition
644:A Long-standing Partnership – April 1, 2013
172:brand that operated between 2008 and 2013.
716:"MYMENU OFFERS FRESH TAKE ON FROZEN MEALS"
25:
18:
312:Charity BBQ Day and Corporate Sponsorship
623:Crohn's and Colitis Foundation of Canada
595:Crohn's and Colitis Foundation of Canada
430:
700:"M&M Meat Shops expands into U.S."
320:. Charity BBQ Day supported the CCFC,
270:acquired M&M's for $ 322 million.
340:Canadian Junior Curling Championships
7:
809:Retail companies established in 1980
550:Harris, Rebecca (8 February 2019).
463:Berkow, Jameson (19 January 2022).
342:and was a "full sub-sponsor to the
804:Food and drink companies of Canada
769:MyMenu website, indicating closure
361:Canada’s 50 Best Managed Companies
14:
152:, and has locations in all ten
819:Companies based in Mississauga
1:
718:, from madison.com, 7/31/2008
227:M&M opened its first new
293:Searchlight Capital Partners
16:Canadian frozen food company
784:M&M Food Market website
835:
329:inflammatory bowel disease
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491:M&M Meat Shops - FAQ
389:Midwestern United States
166:Midwestern United States
20:M&M Food Market Ltd.
732:Wisconsin State Journal
354:Awards and recognition
299:Name and format change
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162:Northwest Territories
136:), formerly known as
371:Commercial Banking,
268:Parkland Corporation
134:Les aliments M&M
110:Parkland Corporation
398:Fort Wayne, Indiana
130:M&M Food Market
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749:www.prnewswire.com
671:2011-08-25 at the
538:The Globe and Mail
394:Madison, Wisconsin
233:Cambridge, Ontario
138:M&M Meat Shops
73:Kitchener, Ontario
37:M&M Meat Shops
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396:market and 3 in
287:Private takeover
140:, is a Canadian
122:MMFoodMarket.com
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363:sponsored by
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445:. 2019-10-07
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318:Mother’s Day
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190:flash-frozen
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90:Headquarters
44:Company type
734:, 2/23/2010
706:, 7/30/2008
690:, 2/26/2013
540:, 3/15/2016
402:co-branding
257:vegetarians
237:franchising
198:strip malls
146:Mississauga
142:frozen food
94:Mississauga
62:Frozen food
39:(1980–2016)
814:Franchises
793:Categories
755:2019-09-05
561:9 February
520:2019-11-27
476:20 January
449:2019-11-27
425:References
335:country."
231:in nearby
168:under the
85:Mark Nowak
48:Subsidiary
264:Instacart
229:franchise
182:Kitchener
154:provinces
132:(French:
52:Franchise
669:Archived
365:Deloitte
245:Edmonton
205:Montreal
160:and the
80:Founders
64:retailer
58:Industry
34:Formerly
730:, from
702:, from
686:, from
249:Alberta
217:Alberta
213:Calgary
186:Ontario
150:Ontario
118:Website
98:Ontario
69:Founded
417:, and
415:Maumee
411:Toledo
383:MyMenu
306:Rexall
241:Quebec
223:Growth
209:Quebec
176:Origin
170:MyMenu
156:, the
105:Parent
75:(1980)
630:(PDF)
619:(PDF)
602:(PDF)
591:(PDF)
536:from
158:Yukon
563:2019
478:2022
369:CIBC
211:and
409:in
344:CCA
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
