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traditional M&M's, were a little smaller than the ogre-sized version. They were available in Milk
Chocolate and Peanut varieties. The colors for Mega M&M's were changed to less-bright colors, ostensibly to appeal to older consumers: teal (replacing green), beige (replacing orange), maroon (replacing red), gold (replacing yellow), blue-gray (replacing blue), and brown.
1069:), the first non-M&M character that always gets foiled or outdone by Red and Yellow by being melted, as M&M's do not melt; and the Swarmees for M&M's Minis candies, which are portrayed as destructive yet crafty troublemakers whom Red and Yellow are always trying unsuccessfully to contain after they accidentally released them in the product's initial commercial.
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They were slightly larger than the milk chocolate variety and also featured a crispy wafer center. Crispy M&M's were discontinued in the United States in 2005, before being reintroduced in 2015 and re-discontinued in 2022 to make way for the
Crunchy Cookie flavor; however, they remained continually available in Europe and Australia.
144:
242:
1604:) flavor of M&M's, the only filling manufactured continuously since the beginning of the brand. From 1941 until 1969, each package contained M&M's in five different colors; when red M&M's were reintroduced in 1987, they were added as a sixth color instead of replacing any of the existing colors.
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In early 1995, Mars ran a promotion in which consumers were invited to vote on which of blue, pink, or purple would replace the tan M&M's. Blue was the winner with 54% of the votes. It replaced tan in late 1995. Consumers could vote by calling 1-800-FUN-COLOR. Ads for the new blue colors featured
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archives show that George Harris of
Rowntree and Forrest Mars Sr. agreed, after much negotiation, to share the marketplace rather than compete, with Rowntree making Mars Bars in Canada, Erie and South Africa and with Mars making M&M's in America without competition from Smarties, and Rowntree did
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In early 2010, M&M's Bare All were released as part of a competition in
Australia and New Zealand. M&M's Bare All winning packs were ordinary M&M's, but without colored shells. An official website was launched, along with television advertisements. In April 2010, M&M's launched a new
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lighted in blue. Although the financial details of these deals were not disclosed and neither was the campaign's effect on sales, one marketing book estimated that the company "collected millions" in free publicity and that the campaign "certainly" resulted in an increasing of the brand's awareness.
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Over the years, marketing has helped build and expand the M&M's brand. Computer-animated graphics, personification of the candies as characters with cartoon-like storytelling, and various merchandising techniques including the introduction of new flavors, colors and customizable merchandise have
172:
filling which, upon introduction of other variations, was branded as the "plain, normal" variety. Peanut M&M's, which feature a peanut coated in milk chocolate, and finally a candy shell, were the first variation to be introduced, and they remain a regular variety. Numerous other variations have
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promotion to tie in with the film's release. M&M's were offered "ogre-sized" (65% larger) in swamp/ogre colors. They were sold at many stores displayed in huge cardboard-cutout ogre displays. In the summer of 2005, Mars added "Mega M&M's" to the lineup. These candies, at 55% larger than the
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During the 1990s, Europe first began to adopt the M&M's brand name, replacing existing products. Two of these were known as "Treats" and "Bonitos." In 1996, Mars introduced "M&M's Minis", smaller candies usually sold in plastic tubes instead of bags. In 1999, Crispy M&M's were released.
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Orange (voiced by Eric
Kirchberger), who was introduced when Crispy M&M's were first released and is currently the mascot Pretzel M&M's, which debuted in 2010. As the mascot of Pretzel M&M's, Orange was joined by the second non-M&M mascot, Pretzel Guy, who "supports" him and offers
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in the UK, Peanut M&M's were produced in a pack that contained only green, yellow, and blue candies, to reflect the colors of the flag of Brazil; these were dubbed as limited-edition "Brazilian M&M's" in the accompanying commercial. "Brazilian M&M's" were re-released in 2016 to promote
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In 1995, the company ran the M&M's Color
Campaign, a contest in which participants were given the choice of selecting purple, blue, or pink as the color of a new variety of M&M's. The announcement of the winning color (blue) was carried on most of the television networks' news programs, as
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Also in 1986, M&M's launched
Holidays Chocolate Candies for Easter and Christmas, with the Easter candies having a bunny, chick, and egg symbols on pastel-colored shells, and the Christmas candies having pine tree, bell, and candle symbols on red and green shells; with the latter also having a
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Female M&M's mascots were introduced in 1995. Green was the Milk
Chocolate mascot and Tan was the Peanut. Marketing discontinued Tan when they introduced the then-new Blue mascot. Green was the only female M&M's mascot from her introduction in 1995 until 2012 when M&M's unveiled a new
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Also in 2007, M&M's produced a 50-foot, smiling Lady
Liberty M&M statue to kick off a campaign encouraging Americans to create their own M&M characters at mms.com. The website allows for people to log in and create their own character from scratch. They can choose features such as the
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In
January 2022, Mars announced plans to alter the design of the M&Ms characters. The company announced that the aim of this change was to make their characters more representative of a broader array of human personalities and personal backgrounds. Among these changes is the adoption of more
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and encouraged fans to use a Facebook app to volunteer at the various sites where the homes were being built. The advertising campaign was one of the largest that Mars had ever executed. The 2013 "America Better With M" initiative sought to provide money directly to Habitat for Humanity through
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Several other flavors of M&M debuted throughout the 2010s. These include Pretzel M&M's, released in 2010; limited edition Coffee Nut M&M's, released in 2016; Caramel M&M's, released in 2017; limited edition English Toffee M&M's, released in 2019; and limited edition Hazelnut
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inside the chocolate shell and the same color scheme as the other varieties. As of at least 2013, the size of the peanut butter M&M has become slightly smaller. In 1995, tan M&Ms were discontinued to be replaced by blue. To introduce the new color, the Home Shopping Network televised a
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M&M's also introduced another new product called "M&M's Premiums" in 2008. They come in five flavors – chocolate almond, mint chocolate, mocha, raspberry almond, and triple chocolate (milk, dark, and white chocolate), which are sold in small upright cartons with a plastic bag inside.
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In 1990, M&M's exhibited at New York's Erie County Fair a life-size fiberglass cow covered with 66,000 M&M candies—each adhered by hand with the "m" logo on each candy facing outward. According to a website run by the cow's designer, Michael Adams, the stunt earned M&M Mars $
352:, worked on behalf of M&M's to perfect a process whereby 3,300 pounds (1,500 kg) of chocolate centers could be coated every hour. Peanut M&M's were introduced in 1954 but first appeared only in the color tan. In 1960, M&M's added the yellow, red, and green colors.
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and the signature of the current president; the other side includes an M&M's character flying the American flag. A common misconception is that every candy is stamped with the presidential seal; however, some U.S. embassies around the world do offer M&M's stamped with the
1512:, started a joke campaign to reinstate red M&M's that would eventually become a worldwide phenomenon. Red M&M's were reintroduced as a result, and the orange M&M's that had originally replaced them were kept in production. In Europe, red M&M's contain the red dye
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In 1949, the brand introduced the tagline "The milk chocolate that melts in your mouth, not in your hand." In 1950, a black "M" was imprinted on the candies giving them a unique trademark. It was changed to white in 1954. In the early 1950s, the Midwest Research Institute (now
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representing the promotion (one for aqua, one for pink, one for purple, and another one with all three colors on the car). Specially marked packages of M&M's were released in Japan. Finding a bag of all purple M&M's entitled the customer to a prize of 100 million
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The candy originated in the United States in 1941, and M&M's have been sold in over 100 countries since 2003. They are produced in different colors, some of which have changed over the years. The candy-coated chocolate concept was possibly copied by
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locations: "All That Razz"; "Eat, Drink, & Be Cherry"; "A Day at the Peach"; "Orange-U-Glad"; "Mint Condition"; "AlmonDeeLicious"; "Nut What You Think"; and "Cookie Monster". Mars also released a "Crispy Mint" variety in Australia that year.
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In 1998, M&M's were styled as "The Official Candy of the New Millennium", as MM is the Roman numeral for 2000. This date was also the release of the rainbow M&M's, which are multi-colored and filled with a variety of different fillings.
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instead of its traditional navy blue – a color which the successful and fiercely traditional club had worn since the 1870s. In 2010, Mars Snackfood Australia described it as the most successful promotional campaign it had ever engaged in.
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868:. The "M" remains white on the white candies. The commercial advertising this promotional package had Yellow donning various outfits of British stereotypes to try to get into the limited edition pack. Similarly, to promote the
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Since 2004, M&M's have been available online in 17 colors, with personalized phrases on each candy on the opposite side from the "m". Released around Christmas, these custom-printed M&M's were originally intended for
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In 2000, "Plain" M&M's (a name created in 1954 when "Peanut" M&M's were introduced) were renamed "Milk Chocolate" M&M's, and pictures of the candy pieces were added to the traditional brown and white packaging.
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In 2012, M&M's released two new Dark Chocolate flavors: Raspberry and Mint. Also that year, M&M's released a White Chocolate flavor for the Easter season. From May 30, 2012, onwards, M&M's will be launched in
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M&Ms Royals were marketed in the early 1980s with an advertising campaign that said: "Now chocolate's got a whisper of mint." They were colored pale green or brown and showed a crown rather than an M&Ms logo.
1508:, and replaced them with orange M&M's. This was done despite the fact that M&M's did not contain the dye; the action was purely to satisfy worried consumers. Ten years later, Paul Hethmon, then a student at
2349:"M&M/MARS Woos Latinos With New "M&M's" Dulce de Leche-Caramel Chocolate Candies; New Flavor to Premiere in Markets With Highest Concentration of Latinos. | Food & Beverage > Food Industry from"
264:. These are chocolate pellets with a colored shell of what confectioners call hard panning (essentially hardened sugar syrup) surrounding the outside, preventing the sweets (candies) from melting. Mars received a
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The first incarnation of the characters in CGI was a 1994 celebrity campaign which had the characters interacting with celebrities on which M&Ms candy color is their favorite. This campaign was created by
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In July 2006, Dark Chocolate M&M's reappeared in a purple package, followed in 2007 by Dark Chocolate Peanut M&M's. Also in 2006, the company piloted White Chocolate M&M's as a tie-in with their
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In February 2009, M&M's launched the "M&M's Colour Break-Up" promotion in Australia, where M&M's were sold in separate packs (one for each color): the packs included a code to win prizes.
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film series, before being introduced as a standalone product in 2014; M&M cookies began to be sold in the United States in 2016; and M&M chocolate blocks were released in Australia in 2017.
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singing the blues, but the filmmakers had to cut the scene as they were not the real blue M&M's; another featured Red and Yellow holding their breath to look like the new blue M&M's, where
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1033:), who is the mascot for Peanut M&M's (he was originally known as "Peanut" when first introduced). Other mascots include the "cool one", Blue (voiced by Robb Pruitt) who is the mascot for
317:, the candies were exclusively sold to the military. The resulting demand caused an increase in production and the company moved its factory to bigger quarters at 200 North 12th Street in
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The only reason Reese's Pieces got the lucrative product placement in the first place was because M&Ms had already refused the filmmakers permission to use its product in the film
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casual clothing for the Green and Brown M&Ms, both of which are generally interpreted to be female characters. In September 2022, they introduced a new Purple M&M voiced by
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Early black-and-white adverts for the candy in 1954 featured two talking, anthropomorphic M&M characters—one plain and one peanut—diving into a swimming pool full of chocolate.
279:'s president, William F. R. Murrie, who had a 20 percent share in the product. The arrangement allowed the candies to be made with Hershey chocolate, as Hershey had control of the
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a plain and an almond blue M&M character as Red and Yellow take notice of trying to do takes in the commercial by painting themselves blue where they appear on stage with
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Although they were marketed and then withdrawn in the 1960s, almond-centred M&M's were available again in 1988 in limited release, with appearances only during
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1108:. In subsequent teasers leading up to the game, Rudolph was shown hijacking the M&M's brand in her own image, re-launching them as "Ma&Ya's" candy-coated
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sees the three M&M's, Red, Yellow, and Blue; and one more featuring Weber talking to the blue M&M if he had dived into the chocolate pool, but did not.
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in 1986. Around the time he worked on CGI projects, he made the depiction of the M&M's as more mature than most food mascots. These include the team of the
864:. In 2012, Peanut M&M's were produced in the UK in a limited edition "Red, White and Blues only" pack, in connection with the country's Diamond Jubilee and
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During the summer of 2008, My M&M's launched "Faces," which allows consumers to print the faces of loved ones on M&M's chocolate candies at mymms.com.
451:. The flavor never became popular with the Hispanic community, who preferred existing M&M's flavors, and it was discontinued in most areas by early 2003.
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was initially released in 2004, and subsequently relaunched in 2013; Oversized candies titled "Mega M&M's" were briefly released in 2007 to promote the
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Other mascots that were introduced, but no longer used, are Almond, the original green guy; Orange, a female peanut character; Chocolate Bar (voiced by
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in white on one side, consisting of a candy shell surrounding a filling which varies depending upon the variety of M&M's. The original candy has a
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600:, the commercial proved immensely successful and has re-aired every December since that year, becoming their longest-running television commercial.
193:) while others are limited in duration or geographic availability. M&M's are the flagship product of the Mars Wrigley Confectionery division of
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A range of additional products was launched in the 2000s and 2010s to expand beyond the traditional line of candies. A chocolate bar called the
228:(1.7 kcal from fat). Contrary to common belief, each colored M&M does not have a different flavor and all possess the same chocolate taste.
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275:. When the company was founded it was M&M Limited. The two Ms represent the names of Forrest E. Mars Sr. and Bruce Murrie, the son of the
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advertisement, Red was transformed into a human after finding a lucky penny and wishing that he was inedible. As a human, he is portrayed by
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About the time Pretzel M&M's came out, the M&M's wrapper designs in the US were redone from the design used from 2004 to early 2010.
2879:"THE MEDIA BUSINESS: ADVERTISING; M&M/Mars concludes, after 46 years, that 'Plain' does not do justice to the original M&M's candy"
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commercial in January 2023 by making a fictitious announcement that the characters were being temporarily retired and replaced by comedian
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In 2008, two limited-edition varieties of the candy were introduced – "Wildly Cherry" M&M's, and, as a marketing tie-in with the film
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In the 1980s, M&M's were introduced internationally to Australia, Canada, Europe, Hong Kong, Japan, Malaysia, and the United Kingdom.
1997:
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1112:. Concurrently, the M&M's characters were depicted as "exploring their outside passions", collaborating with other brands such as
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329:, in 1978. Today, about half of the production of M&M's occurs at the New Jersey factory, and half at the Tennessee factory.
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1970s food dye scare eliminated red M&M's for more than a decade until a UT student successfully rallied for their return.
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In 1976, the color orange was added to the mix to replace red, which was discontinued in response to the "red dye scare" over
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In 2013, M&M's launched the "Better with M" campaign, which included cause-related marketing. The campaign worked with
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film release. M&M's were offered in dark chocolate varieties (regular and Peanut) for the first time after a string of
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In summer 2009, M&M's launched a limited-edition "Strawberried Peanut Butter" variant to tie in with the release of
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On September 28, 2022, the introduction of purple M&M's was announced, as well as their newest spokescandy, Purple.
313:, which saw the invention as a way to allow soldiers to carry chocolate in tropical climates without it melting. During
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In 2002, Mars solicited votes in their first ever "M&M's Global Color Vote" to add a new color from three choices:
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specialty shops have been established in some locations, including Las Vegas, Orlando, New York, London, and Shanghai.
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promotional video for the blue M&M. Producer Jon Watson became the first man to wear the famous blue M&M suit.
217:. The company's longest-lasting slogan reflects this: "the milk chocolate that melts in your mouth, not in your hand."
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In 1996, Mars produced Christmas-themed advertisement for the candies in which the Red and Yellow characters run into
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1998:"Looking Back at Newark Origins of World-Famous M&M Chocolates – virtualnewarknj.com – Retrieved August 28, 2008"
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Pretzel variety. In November 2011, Mars released a limited edition M&M's Cinnamon Milk Chocolate for Christmas.
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In 2007, M&M's introduced a limited-edition raspberry flavor called "M&M's Razzberry Chocolate Candies".
2728:. Its turn-down cleared the way for Hershey Foods Corporation to make a remarkable splash for its Reese's Pieces
835:. In addition, M&M's launched a limited edition "Coconut M&M's", which became a permanent item in 2010.
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2724:...when Mars, Inc. passed on the chance for its flagship product, M&Ms, to be the candy used in 1982 film
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2492:"M&M's is revealing three 'internationally inspired' flavors in 2019 — including Mexican jalapeno peanut"
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659:(2008–current, won 2015 Sprint Cup Series Championship & 2019 Monster Energy Cup Series Championship),
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In 2020, Fudge Brownie M&M's were released in the United States. They were discontinued in April 2024.
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2691:"For the first time in over a decade, a new M&M color: Meet Purple, who represents 'acceptance'"
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1597:. These candies come in three candy corn inspired colors: white, bright yellow, and bright orange.
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promotion. The company also offered eight new flavors of M&M's via online sales, as well as at
687:. Mars sponsored the 2022 NASCAR Cup Race at Pocono, titled the “M&M’s Fan Appreciation 400”.
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3517:"M&M's strange Super Bowl LVII saga continues: Maya Rudolph adds clams to the Ma&Ya's mix"
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special mint flavor. By 1993, the holiday symbols were replaced with the standard trademark "M".
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Food and Drink in American History: A "Full Course" Encyclopedia: A "Full Course" Encyclopedia
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1583:. They were brought back for 2009 alongside the "Ms. Green Heats Up Valentine's Day" contest.
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978:. Concurrent with 1995's blue M&M campaign, M&M's introduced second computer-animated
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A traditional milk chocolate M&M weighs about 0.91 grams / 0.032 ounces and has about 4.7
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In 1976, Mars eliminated red-colored M&M's because of health concerns over the dye
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3594:"SciTech Tuesday: WWII and the Invention of M&Ms. – The National WWII Museum Blog"
3568:"M&M's spokescandies are 'back for good' after Maya Rudolph's Super Bowl ad debut"
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team, who was sponsored by M&M's at the time, ran four paint schemes during the
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213:(1936–1939). The sugar coating made it possible to carry chocolate in warm climates
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Candymaking in Canada: The History and Business of Canada's Confectionery Industry
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success, Reese's Pieces sales dramatically increased, perhaps by as much as 300%.
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2538:"New hazelnut spread M&M's are coming in April along with new Reese's cups"
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3492:"M&M's Ditches Spokescandies After 'Woke' Uproar, Introduces Maya Rudolph"
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helpful advice as he hates the idea of having a pretzel put inside his body.
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3429:"Is the new M&Ms colour really about "inclusivity" or empty solidarity?"
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season, Mars introduced all-green bags of M&M's. This was due to common
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619:" for its TV ads, albeit using newly recorded versions with other singers.
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M&M's were introduced in five markets with large Hispanic populations:
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635:. Drivers for the M&M's-sponsored car through the years have included
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The following is a summary of the changes to the colors of the flagship (
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2742:"How M&Ms Passed On The Product Placement Opportunity Of A Lifetime"
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3781:"M&M's Chocolate Candies go green just in time for Valentine's Day"
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In April 2005, M&M's ran the "mPire" promotion to tie in with the
690:
The introduction of the blue M&M to Australia was promoted by the
271:
Production began in 1941 in a factory located at 285 Badger Avenue in
256:, son of the Mars Company founder, Frank C. Mars, saw soldiers in the
4078:
4073:
4052:
3061:"Nude M&M's?!? – A pair of my favorite Australian candy packages"
2841:
1474:
1129:
1034:
979:
943:
793:
779:
628:
525:
521:
391:
336:
280:
265:
178:
115:
3223:"Rewind: 1954 Ad Shows M&Ms Characters Go for a Chocolatey Swim"
1093:
who first appeared in a commercial singing "I'm Just Gonna Be Me".
3348:"TV Q&A: 'The Good Wife,' awards shows and 'The Little Couple'"
1886:"Looking Back at Newark Origins of World-Famous M&M Chocolates"
406:
In 1991, Peanut Butter M&M's were released. These candies have
1482:
1460:
861:
837:
816:
M&M's Premiums do not have a candy shell, but are coated with
773:
741:
720:
464:
331:
292:
240:
143:
142:
3443:"M&M's reveals new purple candy character, first in a decade"
698:, which wore sky-blue colored guernseys in one of its matches in
490:
candy bar company rejected the inclusion of M&M's in the new
173:
been introduced, some of which are regular widespread varieties (
4339:
4057:
2029:"Mars Chocolate North America celebrates 'Big 7-5' of M&M's"
1540:
1117:
1109:
394:
times; they became a standard part of the product line in 1992.
3833:
2910:
2204:"Why Were Red M&M's Discontinued for a Decade? LiveScience"
2156:
Fast Food and Junk Food: An Encyclopedia of What We Love to Eat
888:
Since 1988, specially designed packages of red, white and blue
885:
offering limited versions of M&M's in red, white and blue.
542:
1 million in free publicity because it was reported on by
3381:"Watch: M&M's Super Bowl LII commercial with Danny DeVito"
2600:"M&M's to Launch 'Mega' Version with Triple the Chocolate"
2465:"M&M'S Launches New Soft Caramel-Filled Chocolate Candies"
1973:"Candy Wars: Did M&M's Steal their Concept from Smarties?"
1608:
1470:
820:
and color. Dark chocolate was added in 2009, replacing mocha.
555:
3408:"M&M's Mascots Change to Represent a 'Progressive World'"
3278:
3829:
2660:"Mars launches first M&M's chocolate block in Australia"
2434:"This New M&M's Flavour Will Fuel Your Coffee Addiction"
483:
helped to increase the brand's recognition as a candy icon.
3147:
from the original on December 12, 2021 – via YouTube.
986:. The depiction and campaign of the M&M's were made by
367:. Although M&M's were made with the less controversial
1156:
Milk Chocolate, Dark Chocolate, Peanut Butter, and Crispy
3093:
1699:"USATODAY.com - M&M's candy fades to black and white"
792:
Also in 2006, M&M's became the official chocolate of
627:
In 1990, Mars Snackfood US signed up to be a sponsor for
524:
was "All the World Loves M&M's", accompanied by a TV
3746:
3192:"M&M'S Launching 'Better With M' Marketing Campaign"
2519:"English Toffee Peanut Won M&M's 2019 "Flavor Vote""
1947:"The Unlikely Similarity Between Smarties And M&M's"
1401:
Peanut, Caramel, Cold Brew, Vegan, and Hazelnut Spread
1268:
Almond, Raspberry, Dark Chocolate, and Hazelnut Spread
297:
Orange M&M's chocolate candy in cross-section with
134:
3811:
2396:
2394:
2392:
580:. As part of the contest results, the company had the
1879:
1877:
1073:
additional spokescandy, Ms. Brown (voiced by actress
30:
This article is about the candy. For other uses, see
3138:"M&M's - Bare All web footage (2010, Australia)"
2403:"A Campaign for M&Ms With a Salty Center? Sweet"
1136:" confirming the spokescandies had been reinstated.
290:
not attempt to sue Mars for stealing their concept.
4374:
4326:
4319:
4264:
4204:
4148:
4138:
4117:
4066:
3938:
3929:
3867:
2837:
The Marketing Plan: How to Prepare and Implement it
1835:"Does Each M&M's Color Have a Different Taste?"
1465:
Transparent chutes hold M&Ms of various colors.
1096:Referencing criticism surrounding the changes from
1041:Green (her personality is a reference to the 1970s
877:, but were available in both Chocolate and Peanut.
129:
121:
103:
85:
75:
65:
3711:
3253:"Behind The Voice Actors M&M's – Voice of Red"
2323:"Crispy M&M's returning to shelves in January"
1723:Peanuts: The Illustrious History of the Goober Pea
1045:that green M&Ms were aphrodisiacs) (voiced by
809:Indiana Jones and the Kingdom of the Crystal Skull
2646:The company released an M&M's cookie in 2016.
1382:Dark Chocolate, Milk Chocolate and Fudge Brownie
3659:"The man who brought Red M&M's back to life"
1049:and Larissa Murray), who is the mascot for both
2379:"Hot Seat ! Dulce de Leche M&M's Fail"
1846:
1844:
1799:) CS1 maint: bot: original URL status unknown (
4392:BluePearl Specialty and Emergency Pet Hospital
3108:"Mars Chocolate Australia M&M's: Bare All"
1777:. Archived from the original on March 10, 2015
1469:The original colors of M&M's candies were
892:have been given as souvenirs to guests of the
164:, each of which has the letter "m" printed in
3845:
2829:
2827:
2825:
2463:Mars Chocolate North America (May 11, 2017).
918:video games have been created. The first was
8:
2266:"M&M lovers pick purple – Jun. 20, 2002"
1489:. Violet was discontinued and replaced with
709:Star Wars: Episode III – Revenge of the Sith
39:
1560:(equivalent to approximately US$ 852,000).
1077:), the "Chief Chocolate Officer". During a
321:. In 1958, it moved to a bigger factory at
209:, which he may have encountered during the
4425:List of assets owned by Mars, Incorporated
4323:
4145:
3935:
3852:
3838:
3830:
3816:
2947:. Carlton Football Club. August 25, 2009.
2062:"M&M's and Twix are Made in Tennessee"
1138:
1021:, and crispy M&M's, and the happy and
419:2000s–present: New flavors and re-releases
38:
1586:In October 2011, Mars released M&M's
455:Spread M&M's, also released in 2019.
309:The company's first big customer was the
4475:1941 establishments in the United States
2911:"Renée Cologne: Rock 'n' Roll Housewife"
2567:Thompson, Stephanie (October 26, 2006).
2091:
2089:
2087:
1852:"Inventor of the Week: Forrest Mars, Sr"
1693:
1691:
1568:, but are now available all year round.
1311:Dark Chocolate, Mint, and Peanut Butter
953:
532:, then co-starring in the NBC-TV sitcom
147:Peanut M&M's have a different shape.
3787:from the original on September 13, 2008
3458:"The M&M's Aren't Done With Us Yet"
2921:from the original on September 22, 2017
2490:Cinone, Danielle (September 13, 2018).
2444:from the original on September 15, 2016
1687:
990:in 1995. Vinton previously created the
930:Related candy brands from Mars include
268:for his own process on March 3, 1941.
3761:from the original on February 11, 2012
3360:from the original on February 22, 2012
3259:from the original on November 14, 2012
3233:from the original on November 19, 2015
3186:
3184:
3040:from the original on February 28, 2009
3014:from the original on September 8, 2008
2951:from the original on December 21, 2014
2575:. Crain Communications. Archived from
2102:. Vol. 3. ABC-CLIO. p. 536.
1795:: CS1 maint: archived copy as title (
1788:
3387:from the original on February 5, 2018
3299:
3297:
3295:
2752:from the original on February 5, 2019
2517:Holender, Samantha (August 7, 2019).
1593:exclusively in the United States for
1553:2002 NASCAR Winston Cup Series season
803:color, shape, hair, and accessories.
7:
2610:from the original on August 15, 2019
2548:from the original on August 11, 2019
2413:from the original on August 15, 2019
2321:Taylor, Victoria (October 2, 2014).
2130:. September 11, 2001. Archived from
1752:"Forrest Mars. M&Ms. Late 1930s"
1100:media outlets, the company teased a
611:In 2004, M&M's adopted the 1967
596:. Similarly to competitor Hershey's
3824:The History of M&M's Chocolates
3169:from the original on March 26, 2019
3059:Liebig, Jason (February 28, 2012).
2689:Mendoza, Jordan (October 3, 2022).
2670:from the original on August 8, 2019
2236:"M&M'S About M&MS: History"
1926:from the original on April 20, 2019
896:. One side of the box features the
832:Transformers: Revenge of the Fallen
3604:from the original on July 14, 2018
3406:Hiebert, Paul (January 20, 2022).
3315:from the original on March 6, 2019
3279:"Behind the Bowl with Robb Pruitt"
3092:. January 27, 2010. Archived from
2970:Anderson, Jon (February 9, 2010).
2891:from the original on March 5, 2016
2858:from the original on June 27, 2014
2740:Flanagan, Graham (June 17, 2014).
2569:"Mars to Scale Back M-Azing Brand"
2432:McCluskey, Megan (July 26, 2016).
2401:Olsen, Elizabeth (June 21, 2010).
2202:Melina, Remy (February 10, 2011).
2181:"M&M's show their true colors"
2072:from the original on June 30, 2018
2041:from the original on June 30, 2018
922:, released on September 28, 2000.
339:M&M's were introduced in 1954.
248:M&M's were introduced in 1941.
25:
4455:Food and drink introduced in 1941
3783:. PR Newswire. January 16, 2008.
3657:Matheny, Jim (October 31, 2014).
3118:from the original on May 11, 2016
2982:from the original on May 18, 2015
2715:Mikkelson, David (May 11, 2011).
2631:"The History Of The M&M Logo"
2598:Pham, Peter (December 10, 2013).
2471:from the original on May 14, 2017
2272:from the original on May 27, 2006
2242:. October 6, 2010. Archived from
2216:from the original on May 23, 2018
1579:that says green M&M's are an
1212:Peanut and Dark Chocolate Peanut
325:. A second factory was opened in
301:ruler for scale. Shows layers of
3920:
3490:Moye, David (January 23, 2023).
3456:Peyser, Eve (January 27, 2023).
2941:"The Candy Man comes to Carlton"
2877:Kane, Courtney (June 29, 2000).
2060:Warnke, Kyle (August 12, 2016).
2004:. April 12, 1981. Archived from
1916:"William F.R. Murrie, 1873-1950"
1858:. March 10, 2005. Archived from
1635:
1621:
375:1980s: Expanding internationally
273:Clinton Hill, Newark, New Jersey
57:
45:
3541:Kiner, Deb (February 2, 2023).
3346:Owen, Rob (February 17, 2012).
2027:Mincey, Allen (March 4, 2016).
1922:. The M.S. Hershey Foundation.
1504:Red #2), which was a suspected
598:own Christmas-themed commercial
27:Brand of chocolate candy pieces
3734:smarties tablet candy history.
3624:"The Story of M&M's Brand"
3334:Green M&Ms as Aphrodisiacs
2658:Yu, Douglas (April 26, 2017).
2536:Tyko, Kelly (March 26, 2019).
1971:Smee, Taryn (August 8, 2018).
1945:Crossan, Anna (May 13, 2023).
1884:Bodian, Nat (April 12, 1981).
1770:How many candies are in a bag?
894:President of the United States
154:are color-varied sugar-coated
125:Worldwide (over 100 countries)
1:
3747:"Custom Printed MY M&M's"
1025:Yellow (originally voiced by
732:In May 2004, M&M's ran a
3221:Schultz, E J (May 9, 2013).
3159:"Review: Cinnamon M&M's"
2804:Behindthescenesmarketing.com
2800:"Events – M&M Candy Cow"
1728:University of Illinois Press
1057:M&M's, and the slightly
3255:. Behind the Voice Actors.
3036:. Mars. February 18, 2009.
2834:Luther, William M. (2001).
920:M&M's The Lost Formulas
520:Between 1982 and 1987, its
4491:
3034:"M&M'S Color Break Up"
3002:"M&M's get mega-sized"
2972:"Mars backs Carlton Blues"
2726:E.T. the Extra-Terrestrial
1920:Hershey Community Archives
1436:Pretzel Guy (symmetrical)
1005:Red (originally voiced by
966:" for M&M's since 2022
949:
812:, "Mint Crisp" M&M's.
692:Australian Football League
572:well as the talk shows of
497:E.T. the Extra-Terrestrial
29:
4460:Mars confectionery brands
4415:
3918:
3697:November 7, 2017, at the
2153:Smith, Andrew F. (2012).
2096:Smith, Andrew F. (2013).
1720:Smith, Andrew F. (2002).
1435:
1416:
1397:
1378:
1335:
1307:
1264:
1208:
1152:
1147:
1144:
1141:
903:seal of the United States
683:along with Busch’s team,
623:Joint marketing campaigns
548:magazine, as well as the
504:took a chance with their
363:having been evaluated as
56:
44:
4470:Brand name confectionery
2064:. Knoxville, Tennessee:
2037:. Cleveland, Tennessee.
1013:) who is the mascot for
778:The M&M's sponsored
764:Pirates of the Caribbean
528:of the same name. Actor
3353:Pittsburgh Post-Gazette
3309:Behind The Voice Actors
2775:"BMI Repertoire Search"
1820:March 14, 2015, at the
1510:University of Tennessee
718:M&M's commercials.
429:Los Angeles, California
402:1990s: New flavors ring
283:chocolate at the time.
89:September 10, 1941
3877:Franklin Clarence Mars
3690:M&Ms Peanut Pouch
2034:Cleveland Daily Banner
1768:Per M&M/Mars FAQ,
1466:
984:television commercials
967:
890:Presidential M&M's
849:
789:
758:
729:
685:Kyle Busch Motorsports
681:Craftsman Truck Series
500:. However, competitor
340:
306:
249:
148:
91:; 83 years ago
4387:Banfield Pet Hospital
3445:. September 28, 2022.
3431:. September 30, 2022.
1709:on November 23, 2009.
1464:
1367:M&M's Beach Party
1355:M&M's Kart Racing
1296:M&M's Beach Party
1284:M&M's Kart Racing
1253:M&M's Beach Party
1241:M&M's Kart Racing
1197:M&M's Beach Party
1185:M&M's Kart Racing
957:
841:
777:
745:
724:
696:Carlton Football Club
582:Empire State Building
538:, co-wrote the song.
433:San Diego, California
350:Kansas City, Missouri
335:
296:
244:
146:
4402:VCA Animal Hospitals
3710:Carr, David (2003).
3669:on December 24, 2020
3165:. November 3, 2011.
3114:. January 11, 2010.
3096:on January 27, 2010.
3086:"M&M's Bare All"
2385:on October 22, 2004.
2302:on November 24, 2012
2246:on November 24, 2012
1856:Lemelson-MIT Program
1837:. February 15, 2022.
1813:By calculation from
1629:United States portal
950:M&M's characters
882:Habitat for Humanity
875:2016 Summer Olympics
866:2012 Summer Olympics
327:Cleveland, Tennessee
260:eating British-made
237:1940–70s: Beginnings
170:semi-sweet chocolate
51:Logo used since 2022
4191:Wrigley's Spearmint
3718:. Dundurn. p.
3574:. February 13, 2023
3065:CollectingCandy.com
2810:on February 3, 2011
2717:"M&Ms and E.T."
2124:"MRI Breakthroughs"
1896:on October 19, 2007
1890:Old Newark Memories
1815:M&M's nutrition
1516:(E120, cochineal).
1493:in the late 1940s.
1361:M&M's Adventure
1339:Crispy and Pretzel
1290:M&M's Adventure
1247:M&M's Adventure
1191:M&M's Adventure
1051:Dark Chocolate Mint
870:2014 FIFA World Cup
516:Marketing campaigns
41:
4342:(except in Europe)
4336:(except in Europe)
3897:John Franklyn Mars
3755:Mars, Incorporated
3692:Red M&Ms Tesco
3632:Mars, Incorporated
3462:The New York Times
3288:– via Vimeo.
3010:. August 4, 2005.
2884:The New York Times
2664:Confectionary News
2407:The New York Times
2359:on August 14, 2011
1467:
995:California Raisins
968:
850:
790:
759:
730:
449:San Antonio, Texas
445:Brownsville, Texas
341:
319:Newark, New Jersey
307:
250:
215:without it melting
195:Mars, Incorporated
149:
70:Mars, Incorporated
4437:
4436:
4433:
4432:
4315:
4314:
4260:
4259:
3912:Stephen M. Badger
3379:Wagstaff, Niala.
3163:The Implusive Buy
2851:978-0-8144-2615-9
2109:978-1-6106-9233-5
1862:on March 10, 2005
1566:holiday greetings
1454:
1453:
898:presidential seal
633:NASCAR Cup Series
277:Hershey Chocolate
258:Spanish Civil War
211:Spanish Civil War
141:
140:
16:(Redirected from
4482:
4324:
4146:
3936:
3924:
3923:
3907:Victoria B. Mars
3892:Forrest Mars Jr.
3887:Forrest Mars Sr.
3854:
3847:
3840:
3831:
3820:
3815:
3814:
3812:Official website
3797:
3796:
3794:
3792:
3777:
3771:
3770:
3768:
3766:
3743:
3737:
3736:
3717:
3707:
3701:
3688:
3682:
3681:
3676:
3674:
3665:. Archived from
3654:
3648:
3647:
3645:
3643:
3638:on April 9, 2008
3634:. Archived from
3620:
3614:
3613:
3611:
3609:
3590:
3584:
3583:
3581:
3579:
3564:
3558:
3557:
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3433:
3432:
3425:
3419:
3418:
3416:
3414:
3403:
3397:
3396:
3394:
3392:
3383:. The Enquirer.
3376:
3370:
3369:
3367:
3365:
3343:
3337:
3331:
3325:
3324:
3322:
3320:
3301:
3290:
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3287:
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3266:
3264:
3249:
3243:
3242:
3240:
3238:
3218:
3212:
3211:
3209:
3207:
3198:. Archived from
3188:
3179:
3178:
3176:
3174:
3155:
3149:
3148:
3142:
3134:
3128:
3127:
3125:
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3098:
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3049:
3047:
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3024:
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3021:
3019:
2998:
2992:
2991:
2989:
2987:
2967:
2961:
2960:
2958:
2956:
2945:carltonfc.com.au
2937:
2931:
2930:
2928:
2926:
2915:reneecologne.com
2907:
2901:
2900:
2898:
2896:
2874:
2868:
2867:
2865:
2863:
2840:(3rd ed.).
2831:
2820:
2819:
2817:
2815:
2806:. Archived from
2796:
2790:
2789:
2787:
2785:
2771:
2765:
2764:
2759:
2757:
2746:Business Insider
2737:
2731:
2730:
2712:
2706:
2705:
2703:
2701:
2686:
2680:
2679:
2677:
2675:
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2649:
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2641:
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2617:
2615:
2595:
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2584:
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2558:
2557:
2555:
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2533:
2527:
2526:
2514:
2508:
2507:
2505:
2503:
2487:
2481:
2480:
2478:
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2460:
2454:
2453:
2451:
2449:
2429:
2423:
2422:
2420:
2418:
2398:
2387:
2386:
2381:. Archived from
2375:
2369:
2368:
2366:
2364:
2355:. Archived from
2345:
2339:
2338:
2336:
2334:
2318:
2312:
2311:
2309:
2307:
2298:. Archived from
2288:
2282:
2281:
2279:
2277:
2262:
2256:
2255:
2253:
2251:
2232:
2226:
2225:
2223:
2221:
2199:
2193:
2192:
2190:
2188:
2183:. March 11, 2004
2177:
2171:
2170:
2150:
2144:
2143:
2141:
2139:
2120:
2114:
2113:
2093:
2082:
2081:
2079:
2077:
2057:
2051:
2050:
2048:
2046:
2024:
2018:
2017:
2015:
2013:
2008:on July 16, 2011
1994:
1988:
1987:
1985:
1983:
1977:The Vintage News
1968:
1962:
1961:
1959:
1957:
1942:
1936:
1935:
1933:
1931:
1912:
1906:
1905:
1903:
1901:
1892:. Archived from
1881:
1872:
1871:
1869:
1867:
1848:
1839:
1838:
1831:
1825:
1811:
1805:
1804:
1794:
1786:
1784:
1782:
1766:
1760:
1759:
1748:
1742:
1741:
1717:
1711:
1710:
1705:. Archived from
1695:
1645:
1640:
1639:
1631:
1626:
1625:
1624:
1446:Maurice LaMarche
1389:Vanessa Williams
1371:
1345:Eric Kirchberger
1336:Orange (Crispy)
1328:
1322:
1300:
1257:
1231:
1223:
1201:
1175:
1167:
1139:
1134:press conference
1075:Vanessa Williams
976:Blue Sky Studios
661:Michael McDowell
492:Steven Spielberg
254:Forrest Mars Sr.
203:Forrest Mars Sr.
137:
99:
97:
92:
61:
49:
42:
21:
4490:
4489:
4485:
4484:
4483:
4481:
4480:
4479:
4440:
4439:
4438:
4429:
4411:
4370:
4311:
4256:
4200:
4161:Big League Chew
4134:
4113:
4094:Seeds of Change
4062:
3925:
3921:
3916:
3902:Jacqueline Mars
3863:
3858:
3826:from us.mms.com
3810:
3809:
3806:
3801:
3800:
3790:
3788:
3779:
3778:
3774:
3764:
3762:
3745:
3744:
3740:
3730:
3709:
3708:
3704:
3699:Wayback Machine
3689:
3685:
3672:
3670:
3656:
3655:
3651:
3641:
3639:
3622:
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3251:
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3236:
3234:
3227:Advertising Age
3220:
3219:
3215:
3205:
3203:
3202:on May 10, 2017
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3090:m-msbareall.com
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2909:
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2875:
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2861:
2859:
2852:
2844:. p. 192.
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2783:
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2734:
2714:
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2697:
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2657:
2656:
2652:
2639:
2637:
2629:Ferria, Kayla.
2628:
2627:
2623:
2613:
2611:
2597:
2596:
2592:
2582:
2580:
2579:on May 31, 2019
2573:Advertising Age
2566:
2565:
2561:
2551:
2549:
2535:
2534:
2530:
2516:
2515:
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2499:
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2474:
2472:
2467:. PR Newswire.
2462:
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2426:
2416:
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2400:
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2353:AllBusiness.com
2347:
2346:
2342:
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2330:
2320:
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2315:
2305:
2303:
2292:"M&M Minis"
2290:
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2167:
2152:
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2147:
2137:
2135:
2134:on July 2, 2008
2128:Mriresearch.org
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2011:
2009:
1996:
1995:
1991:
1981:
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1965:
1955:
1953:
1944:
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1883:
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1849:
1842:
1833:
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1828:
1822:Wayback Machine
1812:
1808:
1787:
1780:
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1775:"Archived copy"
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1750:
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1612:
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1609:
1588:White Chocolate
1573:Valentine's Day
1549:MB2 Motorsports
1459:
1450:
1431:
1417:Caramel (cube)
1412:
1393:
1374:
1351:
1331:
1326:
1325:Larissa Murray
1320:
1303:
1280:
1260:
1237:
1229:
1221:
1204:
1181:
1173:
1165:
1102:Super Bowl LVII
1037:M&M's; the
980:"spokescandies"
952:
928:
916:M&Ms-themed
909:M&M's World
847:Las Vegas Strip
843:M&M's World
768:M&M's World
748:M&M's World
726:M&M's World
653:David Gilliland
625:
617:Colour My World
574:David Letterman
565:Live with Regis
518:
480:
421:
404:
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239:
234:
133:
95:
93:
90:
52:
35:
28:
23:
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4265:Mint and candy
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4099:Ben's Original
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3998:Hotel Chocolat
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3805:
3804:External links
3802:
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3615:
3600:. March 2016.
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2019:
1989:
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1602:milk chocolate
1577:urban folklore
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1230:(1996–present)
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1174:(1996–present)
1168:
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1079:Super Bowl LII
1015:milk chocolate
951:
948:
927:
926:Related brands
924:
677:Xfinity Series
645:Elliott Sadler
624:
621:
517:
514:
506:Reese's Pieces
479:
476:
437:Miami, Florida
425:dulce de leche
423:In July 2001,
420:
417:
403:
400:
376:
373:
252:In the 1930s,
246:Milk Chocolate
238:
235:
233:
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187:dark chocolate
139:
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119:
118:
105:
104:Related brands
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3882:Ethel V. Mars
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3339:
3336:in snopes.com
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1781:September 18,
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1737:9780252025532
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1574:
1571:For the 2008
1569:
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1457:Color changes
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1043:urban legend
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4186:Juicy Fruit
4181:Hubba Bubba
4171:Bubble Tape
4109:Masterfoods
4067:Other foods
3951:A. Korkunov
3869:Mars family
3765:February 6,
3501:January 23,
3475:January 27,
3413:January 28,
3391:February 5,
3305:"M&M's"
3112:Adeevee.com
2862:January 30,
2814:January 15,
2363:January 15,
2138:January 15,
2012:January 15,
2002:Virtual.com
1982:November 1,
1956:November 1,
1930:January 22,
1676:Jelly Belly
1671:Hershey-ets
1643:Food portal
1581:aphrodisiac
1427:David Cross
1349:Bill Rogers
1318:Cree Summer
1278:Bill Rogers
1274:Robb Pruitt
1235:Bill Rogers
1179:Bill Rogers
1047:Cree Summer
988:Will Vinton
746:Outside of
673:David Ragan
655:(2006–07),
647:(2003–06),
643:(2000–02),
637:Ernie Irvan
590:Santa Claus
510:blockbuster
369:Red Dye #40
357:Red Dyes #2
303:hard-panned
226:food energy
4444:Categories
4205:Sugar free
4176:Doublemint
4149:With sugar
3791:August 14,
3196:csnews.com
2976:Herald Sun
2614:August 15,
2604:Food Beast
2583:August 15,
2552:August 15,
2502:August 15,
2498:. New York
2496:Daily News
2417:August 15,
2333:August 15,
2329:. New York
2327:Daily News
2276:October 5,
1824:info page.
1682:References
1591:Candy Corn
1506:carcinogen
1379:Ms. Brown
1171:Billy West
1163:Jon Lovitz
1142:Character
1011:Billy West
1007:Jon Lovitz
958:The seven
787:Kyle Busch
785:driven by
669:Erik Jones
657:Kyle Busch
649:Ricky Rudd
299:millimeter
224:(kcal) of
185:, crispy,
166:lower case
96:1941-09-10
86:Introduced
4450:M&M's
4302:Starburst
4028:Milky Way
4018:Maltesers
4013:M&M's
3991:Minstrels
3939:Chocolate
3861:Mars Inc.
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3598:Nww2m.com
3470:0362-4331
3263:April 26,
3206:March 22,
2986:March 10,
2700:April 30,
2695:USA Today
2635:Hatchwise
2542:USA Today
1703:USA Today
1595:Halloween
1537:turquoise
1522:B.B. King
1222:(1995–96)
1166:(1995–96)
1039:seductive
982:in their
932:Minstrels
783:stock car
478:Marketing
388:Christmas
346:MRIGlobal
311:U.S. Army
159:chocolate
152:M&M's
108:Minstrels
40:M&M's
4420:Category
4375:Services
4351:Pedigree
4334:Eukanuba
4327:Products
4320:Pet care
4297:Skittles
4237:Freedent
4217:Airwaves
4125:CocoaVia
4038:Snickers
3785:Archived
3759:Archived
3695:Archived
3642:June 14,
3608:July 19,
3602:Archived
3572:NBC News
3547:pennlive
3521:The Drum
3496:HuffPost
3385:Archived
3358:Archived
3319:March 5,
3313:Archived
3284:March 5,
3257:Archived
3231:Archived
3167:Archived
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3116:Archived
3038:Archived
3018:June 14,
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2980:Archived
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2895:July 27,
2889:Archived
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2750:Archived
2674:June 15,
2668:Archived
2608:Archived
2546:Archived
2469:Archived
2442:Archived
2411:Archived
2270:Archived
2214:Archived
2187:April 8,
2076:June 29,
2070:Archived
2045:June 30,
2039:Archived
1924:Archived
1866:July 18,
1818:Archived
1791:cite web
1756:MoMA.org
1661:Smarties
1615:See also
1547:and his
1502:FD&C
1498:amaranth
1439:Pretzel
1420:Caramel
1122:Snickers
1059:neurotic
1023:gullible
1003:sardonic
940:Skittles
914:Several
651:(2007),
639:(1999),
578:Jay Leno
545:Newsweek
305:coating.
281:rationed
262:Smarties
222:calories
207:Smarties
18:M&Ms
4407:Whistle
4382:Anicura
4366:Whiskas
4287:Lockets
4277:Eclipse
4272:Altoids
4252:Surpass
4166:Big Red
4140:Wrigley
4089:Promite
4048:Tracker
4008:M-Azing
3976:Ethel M
3956:Balisto
3751:mms.com
3628:mms.com
3141:(Video)
2779:BMI.com
2640:June 2,
2475:May 17,
2296:Mms.com
2268:. CNN.
2240:Mms.com
2220:May 22,
2066:WVLT-TV
1666:Freia's
1656:Sixlets
1651:Cadbury
1514:carmine
1398:Purple
1209:Yellow
1126:Spotify
1114:Cheddar
999:cynical
960:cartoon
845:on the
735:Shrek 2
631:in the
560:WABC-TV
502:Hershey
460:M-Azing
441:McAllen
232:History
191:caramel
183:pretzel
135:mms.com
130:Website
122:Markets
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4292:Pacers
4130:Flavia
4079:Dolmio
4074:Combos
4053:Treets
4033:Revels
3986:Galaxy
3961:Bounty
3931:Brands
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2842:AMACOM
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780:NASCAR
728:London
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615:song "
562:, and
526:jingle
522:slogan
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392:Easter
337:Peanut
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1487:brown
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862:Macau
494:film
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3366:2012
3321:2019
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3265:2012
3239:2015
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3072:2019
3046:2009
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2988:2012
2957:2014
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2864:2016
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