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founded "Chengyi" distillery and sixteen years later, in 1879, three
Renhuai landlords opened the "Ronghe" distillery. It's with these two distilleries that many of the techniques and profiles of contemporary maotai were finalized. At the beginning of the 20th century, with the fall of the Qing dynasty and the birth of the
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guards Chen
Fengchan, were in returning from a trip to purchase maotai for this very purpose when they ran into Mao himself who told them; "Maotai is a place famous for its wine, but it would be a pity to wipe your feet with this wine!" While in the town of Maotai during the Long March, the political bureau of the
402:, so successful in fact that it has become the most valuable spirits brand not just in China but in the world as a whole. However, despite common misconception, Kweichow Moutai is not the only producer of maotai, nor do they own any exclusive right to the name. Maotai must simply be produced in the town of
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wrote; “Because of the urgent military situation, we dared not drink much liquor. The liquor was mainly used to wipe our feet and relieve fatigue on the road. Wiping feet with the maotai is effective. Everyone praises it." In a likely apocryphal story, company commander Wang Yuenan, and one of Mao's
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dynasties that grain based distilled alcohols began to develop in China as a whole.
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and awarded a medal which spurred a rapid increase in demand for the spirit within China and in response a rapid increase of production capacity for the two distilleries. In 1929 the third distillery "Hengxing" was founded and it is on the foundation of these three distilleries that
Kweichow Moutai
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the town of Maotai was destroyed and all of the distilleries reduced to ruins or abandoned completely. Nine years later, in 1863 a salt merchant from a neighboring town bought one of the abandoned distilleries, hired a retired master distiller, and resumed the production of maotai in the newly
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baijiu and more particularly for maotai itself. The earliest explicit record of maotai is in 1704, where in
Renhuai Caozhi, a local newspaper, it was written that "Moutai Village in the west of the city ranks first in the whole country for making liquor."
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Shortly after the end of the
Chinese Civil War and after the founding of the People's Republic, the three existing maotai distilleries, Chengyi, Ronghe, and Hengxing were merged to create the modern, state-owned
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soldiers and officers enjoying maotai both for consumption and for more practical purposes, primarily the cleaning and disinfection of the soldiers feet. In "Memoirs of the Long March" the author
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Since the foundation of the modern
Kweichow Moutai, the spirit has served as part of the standard fare for Chinese diplomatic meetings and dinners. From Mao's gifts of maotai given to
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issued a notice to the passing soldiers to note the importance of maotai liquor and refrain from interfering in the private distillation of the spirit ongoing except to buy or sell.
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A bottle of Maotai produced in 1983-1984 has an estimated price range of HK$ 115,000-173,000 (US$ 14,700-22,200) in an auction in
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in 1950 and 1973 respectively, to Zhou Enlai's use of the spirit as a diplomatic tool for the
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for the occasion of his coronation as emperor. In that same year, maotai was presented at the
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The origins of Maotai itself, and the distilleries that preceded
Kweichow Moutai lie in the
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785:"Did the Red Army soldiers really wash their feet with Maotai wine during the Long March?"
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Vintage Maotai in the more common white porcelain bottles displayed in the same auction.
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Maotai's importance in contemporary China has many of its roots in the era of the
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The most famous and certainly best selling manifestation of maotai is produced by
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736:"China's No. 1 Liquor, the earliest Maotai liquor in the Siheyuan Art Museum"
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that many
Chinese troops and many of China's future leaders, including
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would gain an appreciation for maotai. Stories from the time recount
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told him "I think if we drink enough Moutai we can solve anything."
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and follow the production guidelines as laid out in regulation.
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37:"Moutai" redirects here. For its most well known producer, see
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791:(in Simplified Chinese). Xinhua News Agency. 18 August 2016.
717:(in Simplified Chinese). China Economic Net. 17 May 2007.
283:
269:
834:(in Simplified Chinese). Kweichow Moutai Group Co. Ltd.
847:"Look, this is the earliest existing Kweichow Moutai!"
742:(in Simplified Chinese). Jinri Toutiao. 17 April 2022.
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806:(in Simplified Chinese). People's Publishing House.
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This article is about the liquor. For the town, see
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920:"One Chinese Liquor Brand Is the Life of the Party"
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871:(in Simplified Chinese). China Daily. 24 May 2018.
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705:
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886:Nixon and Mao: The Week That Changed the World
758:Baijiu: The Essential Guide to Chinese Spirits
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728:
726:
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655:"Unearthing China's Ancient Terroir in Maotai"
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680:. Drink Baijiu: The World of Chinese Spirits.
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8:
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911:
865:"Moutai expands into mainstream U.S. market"
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41:. For the alcohol-centred university, see
853:(in Simplified Chinese). China Wine News.
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149:
828:"About Moutai>Development History"
618:Maotai in red special version bottles
7:
890:. New York: Random House. pp.
760:. Penguin Group. pp. 102–105.
674:"Better Know a Baijiu: Sauce Aroma"
569:visited the United States in 1979,
711:"Explaining the history of Moutai"
653:Sandhaus, Derek (19 August 2014).
25:
973:
672:Sandhaus, Derek (4 March 2019).
630:
611:
599:
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918:Mark Macdonald (July 3, 2012).
756:Sandhaus, Derek (31 May 2014).
692:"Brandirectory Spirits 50 2023"
437:. However, it wasn't until the
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845:Liu, Gang (11 December 2019).
558:and the welcoming banquet for
492:1915 Panama-Pacific Exposition
453:when Beijing officials of the
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925:International Herald Tribune
882:MacMillan, Margaret (2007).
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804:Memoirs of the Long March
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179:Traditional Chinese
508:Chinese Communist Party
429:tasting and praising a
163:Simplified Chinese
87:Country of origin
802:Cheng, Fangwu (1977).
556:1954 Geneva Conference
514:and it was during the
418:, on the banks of the
414:Alcohol production in
377:. Maotai is made from
1240:Niulanshan Distillery
391:, and water from the
1406:Changyu Pioneer Wine
477:In 1854, during the
365:made in the town of
1294:Fermented beverages
563:1972 visit to China
345:traditional Chinese
52:
1461:Shangri-La Brewery
1456:San Miguel Brewery
1416:Great Leap Brewing
1170:Hengshui Laobaigan
337:simplified Chinese
69:Baijiu, Jiangxiang
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1483:
1446:Lucky Buddha Beer
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1267:Xinghuacun Fenjiu
1182:Jiangsu Shuanggou
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1082:Distilled spirits
869:chinadaily.com.cn
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312:Bâu-tâi / Mâu-tâi
265:Yale Romanization
220:Standard Mandarin
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120:Alcohol by volume
43:Moutai University
16:(Redirected from
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1466:Tsingtao Brewery
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451:Qing dynasty
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433:produced in
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296:Southern Min
227:Hanyu Pinyin
197:Hanyu Pinyin
112:Qing Dynasty
81:, and others
75:Manufacturer
1324:Shaoxingjiu
1314: [
1311:Chengangjiu
1280: [
1248: [
1226: [
1209: [
1197: [
1194:Jiannanchun
1185: [
1173: [
1161: [
1149: [
1063: [
1026: [
1004: [
740:toutiao.com
552:Kim Il-Sung
488:Yuan Shikai
424:Han dynasty
139:Ingredients
1491:Categories
931:2012-07-03
624:References
520:Zhou Enlai
516:Long March
504:Mao Zedong
471:jiangxiang
427:Emperor Wu
108:Introduced
1389:Breweries
1262:Xifengjiu
1257:Wuliangye
1206:Jiuguijiu
988:Drinkware
592:Hong Kong
543:in 1951.
467:nongxiang
459:qingxiang
1431:Cheerday
1393:wineries
1368:Putaojiu
1348:Lizhijiu
1307:Huangjiu
1302:Gouqijiu
1100:Kaoliang
1094:Erguotou
661:. PUNCH.
594:in 2017.
533:Red Army
524:Red Army
1502:Renhuai
1411:CR Snow
1401:Beijing
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