277:, created by DeVito/Verdi, won "Hall of Fame" awards at the 2017 Clio Awards show. The Hall of Fame selections are for "outstanding work from the past that has stood the test of time and cemented a place of honor and respect in the hearts and memories of consumers and advertising professionals alike".
132:
Historically, it is the marketing departments of the individual tracks, not the national marketing campaigns, which have attracted a fan base. In 2012, the radio campaign by advertising agency, DeVito/Verdi, led to an increase in a younger, more affluent fan base, and won the
Mercury awards for the
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and "commingling of pools and account wagering," so long as the states where the activity occurred permitted such activity. This legislation confirmed that
Internet-based wagering related to horse racing was legal, so long as the wagering business could confirm the identity and age via
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interests consisting of leading thoroughbred racetracks, owners, breeders, trainers and affiliated horse racing associations, charged with increasing the popularity of horse racing and improving economic conditions for industry participants. The NTRA has offices in
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Beginning in 2002 the NTRA lobbying team advocated for H.R. 4474, which gained bipartisan support for its proposal to eliminate the 30% tax that the U.S. government then placed on all international bets. This legislation was signed into law in by
President
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that historically prohibited any betting over state lines via technology stayed intact, with horse racing becoming the sole exemption for federally recognized online gambling in states that authorized the activity.
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Historically, it is the marketing departments of the individual tracks, not the national marketing campaigns, which have attracted a fan base. In 2012, the radio campaign by advertising agency,
792:
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220:(IHA), a bill first enacted in 1978. The NTRA had been a key lobbying team behind the new legislation, and the IHA Amendment was signed by President
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on July 14, 2000, with the organization quoting that "a $ 1-million PAC is a necessary complement to the NTRA's federal lobbying efforts."
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and the
National Thoroughbred Association. It replaced the Thoroughbred Racing Associations of North America as the sponsor of the
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on
December 22 and clarified that the US horse racing industry could conduct interstate
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In 2006 the NTRA lobbying team secured an additional exemption for horse racing in the
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741:"National Thoroughbred Racing Association Ad Campaign Gallops Into Clio Hall Of Fame"
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Beginning in the late 1990s, the NTRA operated a number of lobbying campaigns in
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In
September 2017, two of the National Thoroughbred Racing Association's
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673:"Bush Signs Internet Gambling Bill That Includes Horse Racing Exemption"
601:"Fiftieth Annual Round Table Conference on Matters Pertaining to Racing"
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Murray, Shalaigh (July 25, 2003). "Horse Racing
Nuzzles Capitol Hill".
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Stone, Peter H. (June 14, 2003). "Odd
Befellows on Internet Betting".
526:"Edited Press Release: Horse PAC Increases Size of Board of Directors"
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698:"National Thoroughbred Racing Association Dinner Date"
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719:"Dinner Date Campaign: NTRA Hall of Fame Campaign"
256:Unlawful Internet Gambling Enforcement Act of 2006
258:, signed by President Bush on October 13, 2006.
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233:. Separate gambling legislation known as the
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793:Sports governing bodies in the United States
647:"Elimination of Withholding Tax Becomes Law"
167:Thoroughbred Owners and Breeders Association
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136:The current President and CEO of NTRA is
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798:Sports organizations established in 1997
783:1997 establishments in the United States
110:National Thoroughbred Racing Association
31:National Thoroughbred Racing Association
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204:Online wagering - Federal authorization
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192:They NTRA registered a "hard money"
557:Brunker, Mike (December 27, 2000).
216:which included an amendment to the
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788:Horse racing in the United States
645:LaMarra, Tom (October 22, 2004).
157:The NTRA was formed in 1998 with
559:"Gambling ban falls short again"
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739:Staff Writer (2017-09-13).
198:Federal Election Commission
179:Oak Tree Racing Association
153:Founding and early lobbying
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231:closed-loop authentication
218:Interstate Horseracing Act
208:On December 15, 2000, the
194:political action committee
183:American Horse of the Year
768:The NTRA official website
262:Marketing and advertising
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27:Horse racing organization
679:. HBPA.com. Winter 2006
677:The Horsemen's Journal
368:(Hallandale Beach, FL)
318:(Saratoga Springs, NY)
210:United States Congress
175:Keeneland Association
140:, a former member of
133:best radio campaign.
214:appropriations bills
212:passed a package of
631:Wall Street Journal
127:Rye Brook, New York
123:Lexington, Kentucky
86:, President and CEO
68:Lexington, Kentucky
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587:/ Lobbying and Law
534:. January 27, 2006
435:(Sunland Park, NM)
423:(Los Alamitos, CA)
251:October 22, 2004.
242:Federal tax relief
610:. August 18, 2002
495:"NTRA Radio Reel"
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343:(Shelbyville, IN)
306:(Farmington, NY)
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748:. Retrieved
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723:. Retrieved
721:. ClioAwards
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702:. Retrieved
700:. ClioAwards
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474:. Retrieved
433:Sunland Park
421:Los Alamitos
417:(Albany, CA)
396:Turfway Park
386:(Laurel, MD)
360:Fair Grounds
324:(Boston, MA)
304:Finger Lakes
300:(Elmont, NY)
298:Belmont Park
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268:DeVito/Verdi
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226:simulcasting
222:Bill Clinton
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161:provided by
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118:horse racing
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64:Headquarters
415:Golden Gate
384:Laurel Park
777:Categories
750:2017-10-11
725:2017-10-11
704:2017-10-11
683:2014-11-30
658:2014-11-30
614:2014-07-06
568:2014-11-10
538:2014-11-30
453:References
138:Tom Rooney
84:Tom Rooney
79:Key people
372:Keeneland
286:Northeast
275:radio ads
196:with the
165:Limited,
446:Woodbine
316:Saratoga
292:Aqueduct
142:Congress
54:New York
476:16 July
409:Del Mar
390:Pimlico
329:Midwest
148:History
91:Website
45:Founded
472:. NTRA
470:"NTRA"
440:Canada
281:Tracks
125:, and
604:(PDF)
563:MSNBC
348:South
98:.ntra
478:2013
403:West
114:NTRA
108:The
100:.com
18:NTRA
96:www
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
