266:, created by DeVito/Verdi, won "Hall of Fame" awards at the 2017 Clio Awards show. The Hall of Fame selections are for "outstanding work from the past that has stood the test of time and cemented a place of honor and respect in the hearts and memories of consumers and advertising professionals alike".
121:
Historically, it is the marketing departments of the individual tracks, not the national marketing campaigns, which have attracted a fan base. In 2012, the radio campaign by advertising agency, DeVito/Verdi, led to an increase in a younger, more affluent fan base, and won the
Mercury awards for the
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and "commingling of pools and account wagering," so long as the states where the activity occurred permitted such activity. This legislation confirmed that
Internet-based wagering related to horse racing was legal, so long as the wagering business could confirm the identity and age via
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interests consisting of leading thoroughbred racetracks, owners, breeders, trainers and affiliated horse racing associations, charged with increasing the popularity of horse racing and improving economic conditions for industry participants. The NTRA has offices in
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Beginning in 2002 the NTRA lobbying team advocated for H.R. 4474, which gained bipartisan support for its proposal to eliminate the 30% tax that the U.S. government then placed on all international bets. This legislation was signed into law in by
President
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that historically prohibited any betting over state lines via technology stayed intact, with horse racing becoming the sole exemption for federally recognized online gambling in states that authorized the activity.
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Historically, it is the marketing departments of the individual tracks, not the national marketing campaigns, which have attracted a fan base. In 2012, the radio campaign by advertising agency,
781:
729:
244:
786:
771:
27:
155:
776:
209:(IHA), a bill first enacted in 1978. The NTRA had been a key lobbying team behind the new legislation, and the IHA Amendment was signed by President
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on July 14, 2000, with the organization quoting that "a $ 1-million PAC is a necessary complement to the NTRA's federal lobbying efforts."
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and the
National Thoroughbred Association. It replaced the Thoroughbred Racing Associations of North America as the sponsor of the
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on
December 22 and clarified that the US horse racing industry could conduct interstate
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In 2006 the NTRA lobbying team secured an additional exemption for horse racing in the
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730:"National Thoroughbred Racing Association Ad Campaign Gallops Into Clio Hall Of Fame"
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Beginning in the late 1990s, the NTRA operated a number of lobbying campaigns in
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In
September 2017, two of the National Thoroughbred Racing Association's
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662:"Bush Signs Internet Gambling Bill That Includes Horse Racing Exemption"
590:"Fiftieth Annual Round Table Conference on Matters Pertaining to Racing"
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Murray, Shalaigh (July 25, 2003). "Horse Racing
Nuzzles Capitol Hill".
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Stone, Peter H. (June 14, 2003). "Odd
Befellows on Internet Betting".
515:"Edited Press Release: Horse PAC Increases Size of Board of Directors"
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687:"National Thoroughbred Racing Association Dinner Date"
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708:"Dinner Date Campaign: NTRA Hall of Fame Campaign"
245:Unlawful Internet Gambling Enforcement Act of 2006
247:, signed by President Bush on October 13, 2006.
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222:. Separate gambling legislation known as the
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782:Sports governing bodies in the United States
636:"Elimination of Withholding Tax Becomes Law"
156:Thoroughbred Owners and Breeders Association
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125:The current President and CEO of NTRA is
105:) is a broad-based coalition of American
787:Sports organizations established in 1997
772:1997 establishments in the United States
99:National Thoroughbred Racing Association
20:National Thoroughbred Racing Association
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193:Online wagering - Federal authorization
7:
181:They NTRA registered a "hard money"
546:Brunker, Mike (December 27, 2000).
205:which included an amendment to the
14:
777:Horse racing in the United States
634:LaMarra, Tom (October 22, 2004).
146:The NTRA was formed in 1998 with
548:"Gambling ban falls short again"
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728:Staff Writer (2017-09-13).
187:Federal Election Commission
168:Oak Tree Racing Association
142:Founding and early lobbying
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220:closed-loop authentication
207:Interstate Horseracing Act
197:On December 15, 2000, the
183:political action committee
172:American Horse of the Year
757:The NTRA official website
251:Marketing and advertising
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16:Horse racing organization
668:. HBPA.com. Winter 2006
666:The Horsemen's Journal
357:(Hallandale Beach, FL)
307:(Saratoga Springs, NY)
199:United States Congress
164:Keeneland Association
129:, a former member of
122:best radio campaign.
203:appropriations bills
201:passed a package of
620:Wall Street Journal
116:Rye Brook, New York
112:Lexington, Kentucky
75:, President and CEO
57:Lexington, Kentucky
21:
576:/ Lobbying and Law
523:. January 27, 2006
424:(Sunland Park, NM)
412:(Los Alamitos, CA)
240:October 22, 2004.
231:Federal tax relief
599:. August 18, 2002
484:"NTRA Radio Reel"
351:(New Orleans, LA)
332:(Shelbyville, IN)
295:(Farmington, NY)
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179:Washington, D.C.
174:awards in 1998.
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737:. Retrieved
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712:. Retrieved
710:. ClioAwards
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691:. Retrieved
689:. ClioAwards
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601:. Retrieved
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555:. Retrieved
525:. Retrieved
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463:. Retrieved
422:Sunland Park
410:Los Alamitos
406:(Albany, CA)
385:Turfway Park
375:(Laurel, MD)
349:Fair Grounds
313:(Boston, MA)
293:Finger Lakes
289:(Elmont, NY)
287:Belmont Park
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257:DeVito/Verdi
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215:simulcasting
211:Bill Clinton
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150:provided by
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107:horse racing
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53:Headquarters
404:Golden Gate
373:Laurel Park
766:Categories
739:2017-10-11
714:2017-10-11
693:2017-10-11
672:2014-11-30
647:2014-11-30
603:2014-07-06
557:2014-11-10
527:2014-11-30
442:References
127:Tom Rooney
73:Tom Rooney
68:Key people
361:Keeneland
275:Northeast
264:radio ads
185:with the
154:Limited,
435:Woodbine
305:Saratoga
281:Aqueduct
131:Congress
43:New York
465:16 July
398:Del Mar
379:Pimlico
318:Midwest
137:History
80:Website
34:Founded
461:. NTRA
459:"NTRA"
429:Canada
270:Tracks
114:, and
593:(PDF)
552:MSNBC
337:South
87:.ntra
467:2013
392:West
103:NTRA
97:The
89:.com
85:www
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
