327:
jokingly called the ban "a brilliant scheme to put their region in the west of
Scotland on the map." As a result of the controversy, Martha's Just Giving total rose from under £2,000 to more than £40,000 by the afternoon of 15 June, and to £65,000 the following day. By July it stood at £110,412. In
318:
There's no place for censorship in Argyll and Bute
Council and there never has been and there never will be. I've just instructed senior officials to immediately withdraw the ban on pictures from the school dining hall. It's a good thing to do, to change your mind, and I've certainly done
219:, tweeting "Shocking but inspirational blog. Keep going, big love from Jamie x." The blog had gained 3 million hits by 15 June 2012. In February 2014 it reached 10 million. The resultant web traffic generated media interest, with Martha featuring as a guest on
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188:, it features daily entries on the £2 school meal that Martha / "VEG" has chosen that day, her thoughts on the food and its quality, a count of the number of hairs, a health rating, a picture, and marks out of 10 based on a "Food-o-Meter".
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under the headline "Time to fire the dinner ladies". In response, Martha wrote an entry titled "Goodbye", explaining the council's decision, followed by a commentary from her father. Human rights group
207:
for dessert. Her written comment was: "The good thing about this blog is Dad understands why I am hungry when I get home. Today he made a Banana Loaf, shame I don't like bananas, see I am not perfect!"
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247:. By mid-June 2012 more than £90,000 had been raised, which the charity intends to use to build a new kitchen at the 1,963 pupil Lirangwe Primary School in
243:. Starting with £50 given by a magazine for the publishing rights to her images, for a feature; Martha set an original target in her 19th blog post of £7,000 on
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164:
tried to ban the child from posting photos of the lunchtime meals served at her school. After being used to help raise more than £143,000 of donations to the
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in support of school feeding programmes for impoverished communities around the world, the blog ceased to be updated after less than two years of operation.
259:
On 14 June 2012, the headteacher told Martha that she should no longer take photographs of her food inside the dining hall. The decision had come down from
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For defending free expression when she stood up to her local council after they banned her publishing pictures of schools meals on her blog, NeverSeconds.
832:
1174:
236:, Martha's father met with the school council, which announced that all students would be allowed unlimited servings of fruit, vegetables, and bread.
180:
Launched on 30 April 2012 as a school writing project with assistance from Martha's father David, the blog is written under the pseudonym "VEG" (
263:, who had become cautious of negative press reaction and the effect it was having on school meals staff. Of particular concern was an article in the
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The ban was later cited as a "classic example of local government failing to grasp the power of social media", while BBC technology correspondent
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The blog hit local and then national headlines, after gaining support from chef and school meals campaigner
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757:"Council ban school dinners blogger Martha Payne from taking pictures, then do a U-turn after outcry"
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160:. The blog received a great deal of public attention and international press coverage after the
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schoolgirl Martha Payne in 2012. On it, she expressed her thoughts and experiences of eating
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Nine-year-old Martha's first full entry on 8 May 2012 featured a picture of a slice of
790:"Chef Nick Nairn organises think-tank on school meals after seeing Scots schoolgirl's blog"
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970:"Victory for Martha Payne as Argyll and Bute council backs down on school dinner blog ban"
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With the consequential revenue, Martha decided to donate the money to the charity
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On 15 June, following a storm of protest on the internet, the council issued a
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November 2014, it was over £143,000. This was described as an example of the
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Liberty
Honours Inspirational Human Rights Leaders in Annual Awards Ceremony
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825:"Council overturns photography ban on schoolgirl's Never Seconds blog"
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newspaper, which had published a photograph of Martha alongside chef
1173:(www.liberty-human-rights.org.uk/). 20 November 2012. Archived from
537:"NeverSeconds blogger Martha Payne school dinner photo ban lifted"
340:
Martha Payne has received several awards as a result of her blog:
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defending the decision. However, after the intervention of local
694:"9-Year-Old Who Changed School Lunches Silenced By Politicians"
228:
and later becoming the subject of an edition of Radio 4's
915:. peterwalker99 (@peterwalker99). 15 June 2012. Archived from
636:. BBC Food Programme podcasts & downloads. Archived from
939:"Statement on school meals from Argyll and Bute Council"
393:
391:
1283:
Government-provided school meals in the United
Kingdom
660:"9 year-old food critic shakes up school lunches"
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called the act "an authoritarian infringement on her
568:"9 year-old food blogger takes on school lunch"
361:"Human Rights Young Person of the Year" at the 2012
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139:Operational but not updated since 4 February 2014
1058:"NeverSeconds school dinner blog donations soar"
450:"Girl's school dinner blog becomes internet hit"
368:"Lidl Young Fundraiser of the Year 2013" at the
968:Andrew Hough and Simon Johnson (15 June 2012).
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634:"The extraordinary food story of Martha Payne"
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510:. CBBC Newsround. 15 May 2012. Archived from
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344:"Public Campaigner of the Year 2012" at the
8:
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1139:Payne, Martha ('Veg') (22 November 2012).
20:
1253:Internet censorship in the United Kingdom
1141:"My trip to the Liberty Awards in London"
1060:. BBC News. 16 June 2012. Archived from
1263:Internet properties established in 2012
1163:"Human Rights Young Person of the Year"
387:
874:
872:
7:
566:Sifferlin, Alexandra (25 May 2012).
1108:"Martha's dinner book is a big hit"
405:. justgiving.com. 17 November 2014
215:, who used social networking site
14:
1106:McKay, Fiona (23 November 2012).
504:"Argyll girl's school lunch blog
1199:Corp, Natalie (4 October 2013).
54:Martha Payne, father David Payne
1268:2012 establishments in Scotland
346:Scottish Politician of the Year
945:. 15 June 2012. Archived from
879:Asher McShane (15 June 2012).
831:. 15 June 2012. Archived from
765:. 15 June 2012. Archived from
730:. 15 June 2012. Archived from
692:Maryn McKenna (14 June 2012).
543:. 15 June 2012. Archived from
62:"VEG" an alias of Martha Payne
1:
1273:Mass media in Argyll and Bute
1248:Websites about food and drink
666:. 25 May 2012. Archived from
600:"School dinner portion sizes"
484:. NeverSeconds. 30 April 2012
458:. 10 May 2012. Archived from
427:. NeverSeconds. 30 April 2012
148:is a blog created and run by
857:. NeverSeconds. 14 June 2012
788:David Taylor (24 May 2012).
16:Blog describing school meals
1089:(retrieved 15 August 2014)
1299:
1008:. BBC News. Archived from
232:. After NeverSeconds went
1116:. Glasgow. Archived from
1006:"The banning of the blog"
156:at her primary school in
1258:British cooking websites
296:and Education Secretary
943:Argyll and Bute Council
886:London Evening Standard
399:"Veg from NeverSeconds"
370:Pride of Britain Awards
291:Scottish National Party
261:Argyll and Bute Council
162:Argyll and Bute Council
1093:June 13, 2023, at the
482:"Tuesday 8th May"
321:
123:; 12 years ago
975:The Daily Telegraph
704:on 4 September 2015
640:on 28 February 2014
455:The Daily Telegraph
136:Current status
23:
982:on 10 October 2015
919:on 4 December 2023
734:on 27 January 2013
670:on 25 October 2014
425:"Eating batteries"
255:Banning by council
230:The Food Programme
221:BBC Radio 4's
121:30 April 2012
1233:NeverSeconds blog
1211:on 4 October 2013
1169:(Press release).
1120:on 13 August 2024
1002:Rory Cellan-Jones
325:Rory Cellan-Jones
300:, council leader
276:Big Brother Watch
199:, alongside some
186:restaurant review
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43:Available in
33:Restaurant review
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1038:. 15 June 2012
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1087:Tim Worstall
1078:
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829:The Scotsman
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762:Daily Record
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541:BBC Scotland
516:. Retrieved
512:the original
506:NeverSeconds
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311:World at One
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298:Mike Russell
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213:Jamie Oliver
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168:charity via
166:Mary's Meals
158:Lochgilphead
154:school meals
146:NeverSeconds
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28:Type of site
22:NeverSeconds
18:
1181:25 November
1147:25 November
1124:25 November
644:16 February
608:BBC Radio 4
508:is web hit"
409:17 November
314:programme:
306:BBC Radio 4
176:Description
84:to charity
70:David Payne
1242:Categories
1113:The Herald
1036:JustGiving
403:JustGiving
383:References
355:The Herald
352:newspaper
271:Nick Nairn
245:JustGiving
170:JustGiving
128:2012-04-30
110:Commercial
82:JustGiving
855:"Goodbye"
201:sweetcorn
99:.blogspot
1091:Archived
724:"Martha"
664:ABC News
150:Scottish
118:Launched
1215:31 July
1171:Liberty
1068:16 June
1042:15 June
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953:15 June
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350:Glasgow
217:Twitter
205:cupcake
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375:Mirror
336:Awards
203:and a
67:Editor
1085:, by
698:Wired
372:2013
319:that.
304:told
234:viral
193:pizza
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