Knowledge

Ad Standards Council of the Philippines

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210:, and cinema ads. The materials are reviewed if they are compliant with the prevailing advertising code of ethics. The Code of Ethics are based on prevailing national laws such as the Consumer Protection Act and the Milk Code and international standards such as the ASEAN handbook for cosmetic products. The ASC does not regulate political ads such as one used by candidates for elections. 26: 178:(KBP), Philippine Association of National Advertisers (PANA), and the Association of Accredited Advertising Agencies - Philippines. It started operations on March 31, 2008 when the three organization signed an agreement with the 405: 286: 182:(AdBoard). Under the deal, the ASC took over the screening function of the Adboard through its Advertising Content and Review Committee (ACRC). The Adboard would later become defunct in July 2016. 219: 395: 311: 194:
and through its screening committee reviews and approves advertising materials in the Philippines prior to its placement or broadcast. This includes
175: 400: 179: 44: 191: 86: 267: 337: 195: 207: 25: 203: 76: 72: 364: 199: 159: 90: 239: 287:"Ad Standards Council on controversial skin whitening ad: 'Materials posted were not approved'" 389: 163: 126: 110: 104: 268:"ICC Code centre - Codes around the world : Asia Pacific" 406:
Self-regulatory organizations of the advertising industry
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The Ad Standards Council (ASC) was established by the
247:. Makati: Ad Standards Council. March 2019. p. 2 312:"Ad council takes consumer interest as top priority" 220:
Movie and Television Review and Classification Board
137: 132: 120: 96: 82: 68: 50: 40: 32: 8: 18: 17: 285:Bigtas, Jannielyn Ann (April 15, 2019). 176:Kapisanan ng mga Brodkaster ng Pilipinas 338:"Anarchy of billboards in Metro Manila" 231: 396:2008 establishments in the Philippines 7: 180:Advertising Board of the Philippines 45:Advertising Board of the Philippines 14: 365:"What if someone copies your ad?" 24: 363:Pe, Roger (November 15, 2013). 401:Advertising in the Philippines 158:) is a regulatory body of the 1: 192:self-regulatory organization 422: 369:Philippine Daily Inquirer 23: 56:; 16 years ago 160:advertising industry 152:Ad Standards Council 91:advertising industry 19:Ad Standards Council 316:The Philippine Star 54:March 31, 2008 20: 148: 147: 413: 380: 379: 377: 375: 360: 354: 353: 351: 349: 344:. August 5, 2018 334: 328: 327: 325: 323: 318:. April 12, 2010 308: 302: 301: 299: 297: 282: 276: 275: 266:Coghill, Roger. 263: 257: 256: 254: 252: 246: 236: 144: 141: 139: 113: 107: 64: 62: 57: 28: 21: 421: 420: 416: 415: 414: 412: 411: 410: 386: 385: 384: 383: 373: 371: 362: 361: 357: 347: 345: 336: 335: 331: 321: 319: 310: 309: 305: 295: 293: 284: 283: 279: 265: 264: 260: 250: 248: 244: 238: 237: 233: 228: 216: 188: 172: 136: 123: 116: 109: 103: 87:Self-regulation 60: 58: 55: 12: 11: 5: 419: 417: 409: 408: 403: 398: 388: 387: 382: 381: 355: 329: 303: 277: 258: 230: 229: 227: 224: 223: 222: 215: 212: 187: 184: 171: 168: 146: 145: 134: 130: 129: 124: 121: 118: 117: 115: 114: 100: 98: 94: 93: 84: 80: 79: 70: 66: 65: 52: 48: 47: 42: 38: 37: 34: 30: 29: 13: 10: 9: 6: 4: 3: 2: 418: 407: 404: 402: 399: 397: 394: 393: 391: 370: 366: 359: 356: 343: 339: 333: 330: 317: 313: 307: 304: 292: 288: 281: 278: 273: 269: 262: 259: 243: 242: 241:ASC Guidebook 235: 232: 225: 221: 218: 217: 213: 211: 209: 205: 201: 197: 193: 190:The ASC is a 185: 183: 181: 177: 169: 167: 165: 161: 157: 153: 143: 135: 131: 128: 125: 119: 112: 106: 102: 101: 99: 95: 92: 88: 85: 81: 78: 74: 71: 67: 53: 49: 46: 43: 39: 35: 31: 27: 22: 16: 372:. Retrieved 368: 358: 346:. Retrieved 341: 332: 320:. Retrieved 315: 306: 294:. Retrieved 290: 280: 271: 261: 249:. Retrieved 240: 234: 189: 173: 155: 151: 149: 33:Abbreviation 15: 348:November 7, 322:November 7, 296:November 7, 272:CodesCentre 251:November 7, 208:out of home 164:Philippines 127:Philippines 111:Philippines 41:Predecessor 390:Categories 226:References 196:television 61:2008-03-31 374:March 12, 202:, print, 77:Nonprofit 73:Non-stock 51:Formation 291:GMA News 214:See also 204:internet 97:Location 342:Rappler 170:History 162:in the 133:Website 122:Region 89:of the 83:Purpose 59: ( 105:Makati 245:(PDF) 200:radio 376:2022 350:2021 324:2021 298:2021 253:2021 186:Role 150:The 140:.com 69:Type 156:ASC 142:.ph 138:asc 36:ASC 392:: 367:. 340:. 314:. 289:. 270:. 206:, 198:, 166:. 108:, 75:, 378:. 352:. 326:. 300:. 274:. 255:. 154:( 63:)

Index


Advertising Board of the Philippines
Non-stock
Nonprofit
Self-regulation
advertising industry
Makati
Philippines
Philippines
asc.com.ph
advertising industry
Philippines
Kapisanan ng mga Brodkaster ng Pilipinas
Advertising Board of the Philippines
self-regulatory organization
television
radio
internet
out of home
Movie and Television Review and Classification Board
ASC Guidebook
"ICC Code centre - Codes around the world : Asia Pacific"
"Ad Standards Council on controversial skin whitening ad: 'Materials posted were not approved'"
"Ad council takes consumer interest as top priority"
"Anarchy of billboards in Metro Manila"
"What if someone copies your ad?"
Categories
2008 establishments in the Philippines
Advertising in the Philippines
Self-regulatory organizations of the advertising industry

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