557:. AB5 "reclassifies musicians from independent contractors to employees… to hire a musician for a recording session… become their employer… get worker's comp insurance, unemployment insurance, set up a payroll company." Herstand wrote a blog post that went viral, founded Independent Music Professionals United, gathered 185,000 signatures on a petition, and met with Assemblywoman Lorena Gonzalez and Senate Majority leader Robert Hertzberg. On April 17, a compromise measure was announced to exempt the vast majority of musicians from most provisions of AB5. The bill, AB2257, which Herstand helped write, was signed into law by Governor
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in Los
Angeles. Herstand currently fronts the band (under the alias "Copper Jones"). In the summer of 2021, Brassroots District put on a fully immersive funk/soul theatrical concert experience in a parking lot in Downtown Los Angeles with 16 shows spanning 4 weekends. The story chronicled the band's
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said "There is a great divide between what the young musician thinks being a rock star is and what actually working as a musician entails. Ari fills in the blanks with his light hearted yet blunt demeanor. He's the informed older brother most of us never got in this crazy, confusing industry." Derek
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Ari's Take is now a music business education company where it is the hub for Ari's Take
Academy, where thousands of students take online courses taught by experts in the industry, and the New Music Business podcast with Ari Herstand. Herstand hosts successful music professionals to discuss how they
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launched UnCancelled Music
Festival. All shows were livestreamed from artists' homes on the platform Stageit where fans had to purchase tickets to attend the performances and could tip the artists during the show. The festival engaged music venues to book talent and curate stages so they could
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wrote about the book: "It's a fun and informative read for every artist out there looking to live off their creative craft. The book does a great job of explaining the process of generating royalties and crowdfunding goals, all while delivering important info in a witty and wise tone that’s
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blog Ari's Take to help independent musicians build careers without the help of a record label. The blog is based on
Herstand's experience as a touring musician (with 700+ shows) as well as his work as an artist manager. Ari's Take articles have been featured on
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induced quarantine. They used technology like
Audiomovers and Zoom to create the album without being able to be in the same physical space. The album was released April 9, 2021, celebrated with a live-streamed, full-band show at the Hotel Cafe in Los Angeles.
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fictitious opening slot for Sly and the Family Stone in the year 1973. Directed by Monica Miklas, script by Daysha
Veronica, co-created with Andrew Leib, performing all original songs written by Herstand and Brett Nolan.
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at the time) in St. Paul and began his career as a singer-songwriter. While a student, he played coffee shops and club shows extensively at and around the
University of Minnesota, usually with cellist
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Amazon.com: How To Make It in the New Music
Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician (9781631491504): Ari Herstand, Derek Sivers: Books
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on
December 20, 2016, and the second edition on November 5, 2019. It became a #1 best-seller on Amazon in three categories and is being taught by more than 300 universities.
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said "Ari is at the front of the front. He gets it. I've read a hundred how-to-make-it-in-the-music-biz books, and this one is today's definitive, comprehensive manual."
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The foreword to the first and second editions was written by Derek Sivers. The book was initially released on
December 20, 2016, and is now in its third edition with
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said "Ari understands this space. He gives a tremendous amount of information. Anyone wanting to make music for a living should read this, period."
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Beginning in November 2019, Herstand worked to "save his industry from detrimental changes" that would be brought about by California bill
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participate in the revenue generated to help keep the businesses afloat during the crisis. Part of the proceeds were donated to the
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338:. Through grassroots promotion and a buzz generated from live performances on the UMN campus, Herstand gained local popularity.
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In reviewing the album, American Songwriter Magazine cited Herstand as "a commanding performer and a world-class songwriter."
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173:(born June 1, 1985) is an American musician, songwriter, author, actor, blogger based in Los Angeles, California (previously
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1605:"How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician"
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How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician.
295:, in which he interviews musicians and music-industry professionals. It won the 2021 Webby Award for Best Music Podcast.
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How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician
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How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician
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How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician
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Sivers said "This is the single best book on the current music business. An absolute must read for every musician."
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in Milwaukee, Wisconsin, and helped book and run the Chipotle Rhythm Kitchen and Tiki Hut stages from 2006 to 2010.
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177:, Minnesota). He is the CEO and founder of the music business education and artist advocacy company Ari's Take.
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314:. He is self-taught on the piano and began playing guitar at 14. He picked up the trumpet in fifth grade.
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1454:"Become a Local Star: How to Pack a Club in Your Hometown « DIY Musician Blog DIY Musician Blog"
606:. The festival organizers look to keep the festival active until live music returns to music venues.
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When the Coronavirus shut down the live music industry, Herstand, along with friends Andrew Leib and
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In 2018, Herstand launched the funk/soul band, Brassroots District. Their first show was at the
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Music festival in Austin, Texas, in 2006 and 2007 and was a speaker 2015 – 2019. He performed
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Northern Plains region again in 2013 and Nationals in 2014 along with showcasing at various
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1799:"Colbie Caillat, Betty Who & More Announced for 'UnCancelled' Virtual Benefit Festival"
1149:"Musician Ari Herstand – Neon Entertainment Booking Agency Corporate College Entertainment"
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1754:"Musicians started the gig economy. Now they're getting relief from California's AB5 law"
1083:"Ari Herstand: Live At The Pause DVD/CD Release, 02/26/10 at the Fine Line – Borangutan"
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Herstand has played the majority of his shows solo. He spent the beginning of 2012 in
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1476:"INDIE MUSICIAN, ARI HERSTAND, RELEASES SINGLE AND PERFORMANCE VIDEO- "RETROSPECT""
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1362:"Ari's Take – The Biz Behind Full-Time Independent Music by musician Ari Herstand"
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1702:"California Legislators Amend AB5 Gig Economy Law to Protect Music Professionals"
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1677:"Music Rights Orgs Team With CA Legislature to Protect Music Industry From AB5"
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1410:"5 Big Lessons From A Successful $ 13,000 Kickstarter Album Funding Campaign"
1109:"One Tree Hill Season 7 Episode 18: "The Last Day of Our Acquaintance" Music"
815:"A few words with Sexy Minnesota Jew and Acoustic Pop Musician Ari Herstand."
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have navigated and succeeded in the new music business. Guests have included
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Herstand's music gained wider acclaim in 2006 when his songs were played on
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797:"Crowd favorite Ari Herstand returns to Gustavus for another performance."
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582:. The festival featured over 350 artists from around the globe including
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with producer Justin Glasco from their respective studios while in the
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Because of his success as an independent musician, blogger and author,
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1384:"How I Made $ 13,544 In A Month (on Kickstarter) | TuneCore Blog"
730:
1773:"An 'Uncancelled' Festival Will Bring Music to Your Home Every Week"
1527:"An Artist's Step-By-Step Guide To Making Money And Impact in Music"
1348:"How DIY Guru Ari Herstand Rediscovered Himself Through Songwriting"
1633:"Jambase.com: Brassroots District Issues New Single 'Repetition'"
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Neon Entertainment Booking Agency Corporate College Entertainment
1123:"SXSW Panel Explores Whether Musicians Still Need Record Labels"
957:"From Madtown to "Mad Men" – Isthmus | Madison, Wisconsin"
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1648:"Funky Flashbacks from Brassroots District "Live in the Lot""
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Ari Herstand: College Musician – NACA Nationals Showcase 2014
159:
982:"2 Broke Girls – 'And the Broken Hip' Episode Info – MSN TV"
1579:"Three Music Business Books That Could Help You Get Booked"
1314:"Three Music Business Books That Could Help You Get Booked"
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1729:"Music industry, lawmakers, unions agree on revamp to AB5"
1334:"Ari Herstand Announces New Album Like Home Out April 9th"
1229:"Ari Herstand finds Midwestern muse : Daily-cardinal"
1552:"Book Preview: How to Make It in the New Music Business"
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841:"Up and Coming Musician Performing at the Warehouse."
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called Ari Herstand "the poster child of DIY music."
1386:. Blog.tunecore.com. August 6, 2012. Archived from
510:might well be the best “how to" book of its kind."
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1085:. Borangutan.com. February 2, 2010. Archived from
1007:Herstand, Ari; Sivers, Derek (December 2, 2016).
196:. He has played with various artists including
984:. Tv.msn.com. February 1, 2013. Archived from
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549:Independent Music Professionals United and AB5
298:He is also currently a columnist for Variety.
877:"3 Reasons Why Indie Musicians Are Over SXSW"
405:on March 29, 2014, with an eight-piece band.
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799:The Gustavian Weekly October 2, 2009: Arts.
235:He is known on television for his roles in
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1501:"The New Music Business with Ari Herstand"
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1456:. Diymusician.cdbaby.com. January 1, 2013
192:music festival in Austin, TX, as well as
1927:21st-century American singer-songwriters
515:comprehensive but never condescending."
508:How to Make It in the New Music Business
293:The New Music Business with Ari Herstand
1432:"Booking Your Own Tour: A How-To Guide"
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578:'s Emergency Financial Assistance fund
362:In 2008, Ari Herstand showcased at the
1206:from the original on December 14, 2021
908:from the original on December 14, 2021
828:"Local favorite returns to La Crosse."
817:TCJewfolk.com February 16, 2010: Arts.
397:in September 2012. The album entitled
854:"All Things Considered – Music Guide"
442:In Spring 2012, Herstand started the
323:University of Minnesota - Twin Cities
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1289:"Meet the Poster Child of DIY Music"
1263:. Liveright Publishing Corporation.
1196:thebrightestagency (April 2, 2014),
1173:thebrightestagency (April 2, 2013),
843:The Racquet February 11, 2009: Arts.
830:The Racquet November 16, 2009: Arts.
393:campaign. The album was mastered by
1176:Ari Herstand NACA Northern Plains 1
777:from the original on August 8, 2020
422:Herstand recorded his latest album
37:Ari Herstand in Joshua Tree in 2013
1937:21st-century American male singers
1907:Singer-songwriters from California
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1947:Singer-songwriters from Wisconsin
1877:Singer-songwriters from Minnesota
1932:21st-century American guitarists
1902:People from Shorewood, Wisconsin
1872:American male singer-songwriters
1771:Millman, Ethan (April 2, 2020).
902:"Cities 97 – Live From Studio C"
1727:Smith, Kevin (April 17, 2020).
1675:Pilla, Sarah (April 17, 2020).
955:Claiborne, Alex (May 1, 2015).
713:(2018) with Brassroots District
705:(2018) with Brassroots District
699:(2018) with Brassroots District
1646:Lecaro, Lena (July 21, 2021).
1227:Chua, Meghan (April 1, 2012).
1058:"Ari Herstand, Variety Author"
327:McNally Smith College of Music
1:
1434:. Ascap.com. December 1, 2012
1364:. Aristake.com. March 2, 2013
506:reviewed the book and wrote "
381:recording his new album with
325:. In 2004, he transferred to
306:Ari Herstand grew up in both
220:. He has received airplay on
660:Live, single and EP releases
347:. and then again in 2010 on
1912:Guitarists from Los Angeles
1892:Jewish American male actors
729:(2011) – Reached No. 11 on
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1942:21st-century American Jews
1827:Official Ari Herstand Site
1733:The Orange County Register
565:UnCancelled Music Festival
494:Herstand is the author of
291:Herstand runs the podcast
160:http://www.AriHerstand.com
82:, Minnesota, United States
16:American singer-songwriter
1922:Guitarists from Minnesota
1917:Guitarists from Wisconsin
1897:Jewish American musicians
1882:American rock songwriters
1011:(1 ed.). Liveright.
504:Music Connection Magazine
395:Bernie Grundman Mastering
317:Herstand briefly studied
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1867:American rock guitarists
1862:American male guitarists
1857:American folk guitarists
733:singer-songwriter charts
1556:www.musicconnection.com
1412:. hypebot. June 6, 2012
665:Released independently:
625:Released independently:
180:Herstand has played at
138:Boss RC 50 Loop Station
1259:Herstand, Ari (2017).
1033:"Webby Awards Winners"
644:Whispering Endearments
561:on September 4, 2020.
459:, Digital Music News,
351:. He performed at the
43:Background information
1887:American rock singers
1603:Noble, Barnes &.
408:He released the book
385:Paul Marino, drummer
226:All Things Considered
1805:. Billboard Magazine
1708:. Billboard Magazine
1111:. February 16, 2010.
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401:was released at the
312:Shorewood, Wisconsin
280:He is the author of
1558:. December 16, 2016
1322:. January 30, 2020.
532:Brassroots District
465:American Songwriter
1609:Barnes & Noble
1231:. Host.madison.com
696:Take Allotta Sweat
353:South by Southwest
190:South by Southwest
1760:. April 21, 2020.
1350:. April 19, 2021.
1089:on March 25, 2014
988:on April 11, 2013
813:Maccabee, Leora.
738:Live at The Pause
576:Recording Academy
538:Teragram Ballroom
428:COVID-19 pandemic
171:Ari Seth Herstand
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108:Singer-songwriter
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767:"Ari's Take"
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637:Brave Enough
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559:Gavin Newsom
552:
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517:Andy Grammer
507:
502:Publishing.
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473:Andy Grammer
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210:Joshua Radin
179:
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68:June 1, 1985
25:Ari Herstand
18:
1847:1985 births
1588:January 29,
1067:January 17,
1042:February 1,
961:Isthmus.com
904:. KTCZ-FM.
781:January 12,
610:Discography
600:Beach Bunny
596:Waxahatchee
592:Josh Radnor
540:supporting
485:Dina LaPolt
391:Kickstarter
268:The Fosters
238:Transparent
224:'s program
202:Phil Vassar
175:Minneapolis
134:Beat Boxing
80:Minneapolis
1841:Categories
1832:Ari's Take
771:Ari's Take
754:References
703:Repetition
689:Retrospect
604:Snail Mail
522:Jack Conte
481:Jack Conte
438:Ari's Take
403:Hotel Cafe
357:Summerfest
302:Background
182:Summerfest
64:1985-06-01
49:Birth name
1803:Billboard
1706:Billboard
1652:LA Weekly
1536:March 24,
1298:March 31,
886:March 24,
860:March 24,
683:Like Home
652:Baby Eyes
631:Like Home
588:Betty Who
580:MusiCares
500:Liveright
424:Like Home
387:Dave King
379:Minnesota
331:MusicTech
286:Liveright
230:Cities 97
1809:April 1,
1783:April 2,
1657:July 21,
1510:March 5,
1460:April 1,
1438:April 1,
1416:April 1,
1394:April 1,
1368:April 1,
1235:April 1,
1204:archived
1093:April 1,
992:April 1,
966:April 4,
912:March 4,
906:Archived
775:Archived
746:One Take
726:Clean Up
718:Cabarete
710:Together
677:Drifting
671:Birthday
542:Lawrence
477:Zaytoven
457:TuneCore
383:producer
244:Aquarius
218:Ron Pope
188:and the
1485:May 29,
1062:Variety
449:CD Baby
321:at the
308:Madison
250:Mad Men
156:Website
131:Trumpet
117:blogger
1738:May 2,
1712:May 2,
1686:May 2,
1531:Forbes
1293:Forbes
1267:
1015:
881:Forbes
749:(2007)
741:(2010)
731:iTunes
721:(2018)
691:(2020)
685:(2021)
679:(2021)
673:(2021)
655:(2005)
647:(2008)
639:(2014)
633:(2021)
615:Albums
490:Author
461:Roland
271:, and
216:, and
144:Labels
127:Guitar
125:Vocals
112:actor
110:author
87:Genres
76:Origin
1505:Apple
856:. NPR
262:Touch
129:Piano
1811:2020
1785:2020
1758:KCRW
1740:2020
1714:2020
1688:2020
1659:2021
1616:2016
1590:2020
1564:2016
1538:2017
1512:2021
1487:2020
1462:2013
1440:2013
1418:2013
1396:2013
1370:2013
1300:2017
1265:ISBN
1237:2013
1212:2016
1184:2016
1160:2016
1135:2016
1127:KJZZ
1095:2013
1069:2023
1044:2022
1013:ISBN
994:2013
968:2017
942:2016
935:IMDb
914:2009
888:2017
862:2015
783:2021
602:and
483:and
372:APCA
368:NACA
364:NACA
310:and
228:and
99:Funk
95:Folk
90:Rock
58:Born
555:AB5
288:).
222:NPR
184:in
92:Pop
1843::
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