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Research and
Intervention on Suicide, Ethical Issues and End-of-Life Practices at the Université du Québec à Montréal will be used to develop a first of its kind project aimed at preventing suicide by making optimal use of today's digital communications tools. CHEO, a pediatric health and research centre in Ottawa, will reduce wait times and improve access to mental health care through the Choice and Partnership Approach (CAPA) program with a $ 300,000 donation. A $ 300,000 donation to Accueil Bonneau, Welcome Hall Mission and the Old Brewery Mission will support their work caring for those coping with homelessness in Montréal. Bell joined two other partners, the Sens Foundation and Danbe Foundation to support Youth Services Bureau with a donation of $ 500,000 to support a youth hub.
159:. It is the largest corporate commitment to mental health in Canada. Originally a five-year, $ 50 million program to create a stigma-free Canada and drive action in mental health care, research, and the workplace, Bell Let's Talk was renewed in 2015 for five years with a target of committing $ 100 million, and in 2020, the initiative was renewed for a further five years, and a commitment of $ 155 million. The most prominent part of the initiative is "Bell Let's Talk Day," an annual one-day advertising campaign held in late-January where money is donated to mental health funds based on the number of social media and communication interactions that include the branded hashtag, #BellLetsTalk, or its
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colleagues and giving her supervisor a doctor's note stating that she needed two weeks off work to adjust to her new medication." McLean specifically noted the irony in her treatment, contrasting with the Bell Let's Talk initiative and "feels the company has the right intentions, but with better treatment during her own personal mental health problems, the company could have put its money where its mouth is.". Bell's media director at the time, Matthew Garrow, responded to the comment stating that, "While we would not normally comment on specific employee issues, I can confirm that Bell does not dismiss employees because of mental health issues, in this case or any other.".
1340:, Cleve Geddes, died two days after being found hanging in his segregated cell. Geddes's family could not receive calls from him since they did not own a landline. One of the 48 recommendations from that inquest included changing the phone system in jail. Spratt concludes that while Bell receives engagement and support for a fraction of their profits, some of the profits are coming from the most marginalized, victimized and vulnerable people with mental health issues. However, a spokesperson for Bell said, "the province set the terms of its contract, and rates for inmates are the same as for the general public."
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profoundly different agenda than trying to make sense and meaning of the impact of poverty, isolation, disconnection—including digital disconnection—that so many experience when outcast from the social world due to prejudice." Costa, along with other local journalists and advocates, have identified similar concerns about Bell's alleged corporatization of mental health issues. However, Bell Canada has responded to the accusations saying that, "they put their name on the campaign because no one else would address mental health."
1047:. On January 13, Bell launched a new $ 2.5 million Bell Let's Talk Post-Secondary Fund to support Canadian colleges and universities in implementing the National Standard of Canada and Well-Being for Post-Secondary Students. Schools can apply for a $ 25k kickoff grant to help cover the costs with starting the Standard. There will be another opportunity to get funding for specific student mental health initiatives beginning in the spring. The following day, Bell Let's Talk donated $ 500k to youth organization
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affected by the disorder. The donation was enthusiastically received by the foundation according to
Michaela Barbarosie, director of the Neuromodulation Unit. "This donation from Bell Let's Talk is great news for mental health patients, particularly those who do not tolerate medications due to their side effects," she said, "Being able to improve access for more patients to non-invasive treatment that does not affect cognitive function and that has few to no side effects is invaluable."
1094:) through the Canada Brain Research Fund (CBRF). Results from the 2021 Bell Let's Talk Day are in with 159,173,435 interactions tallied up throughout the day. That means Bell is donating another $ 7,958,671.75 to Canadian mental health programs. On April 15, Bell announced 123 colleges and universities that received donations of $ 25,000 each as part of the Post-Secondaey fund. In May, Bell Let's Talk announced another commitment of $ 1 million to
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contrast, Ambassadors of the movement include 6 people whose lives are all within the public eye; their primary role is to inspire change about how mental illness and health are discussed. The program is also supported by dozens of other self-described "team members", whose stories surrounding their experiences with mental health are promoted on the Bell Let's Talk website and other Bell Media properties leading up to Bell Let's Talk Day.
1082:. On January 21, Bell announced a $ 300,000 donation from Bell Let's Talk to support CHU Sainte-Justine's intensive ambulatory care eating disorder program through a pilot project benefitting teenage patients across Québec. The donation will not only help the program adapt to the COVID-19 context, it will permanently increase access to Sainte-Justine's expertise for patients living outside of Montréal, who represent 75% of its clientele.
632:. The micro-financing program was designed to support the over 70% of people with mental illness or addiction issues who are unemployed because of their condition. By supporting them through education and small business loans, RISE works to help them become entrepreneurs. In 2016, the program was beginning to be introduced across the country, and the money from the Bell Let's Talk donation was being used for that expansion.
35:
1233:
384:
203:
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1320:, "Bell Canada is profiting off inmates who face high levels of mental illness and preventing them from reaching much needed support systems." He also states, "Calls are restrictively expensive and difficult, preventing inmates, who are often mentally ill, from talking to their counsellors, families or broader support systems." This follows a
819:(IRS) system on their culture and economy. Founded in 2001 by Chief Larry Morrissette, OPK has been growing steadily, with approximately 75 new participants per year. By 2022, they plan to have 600 participants taking part in the program, and they are putting the money from the Bell Let's Talk initiative towards this expansion.
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included to convey that the company was willing to de-stigmatize mental health by standing beside the issue. The name "Bell Let's Talk" was chosen both as a reference to the campaign's goals of encouraging participants to speak up about mental health issues, as well as a play on the company's role in the
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throughout her life, and has taken part in many outreach events to support mental health awareness. Aside from taking part in regular tours to promote the Bell Let's Talk program, Hughes created the 2014 event, Clara's Big Ride. Over 110 days, she cycled over 11,000 kilometres around Canada, visiting
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to engage
Canadians with mental health/addiction challenges in entrepreneurship training, mentorship & lending, and their expansion into Manitoba through the creation of Rise Winnipeg. On May 6, Bell announced the latest recipients of its Diversity Fund with $ 750,000 in donations. Organizations
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In March 2020, Bell Canada announced a 5-year renewal of the #BellLetsTalk initiative, committing a total of $ 155 million in donations. Later in March 2020, Bell Let's Talk announced an increase of $ 5 million in donations in response to COVID-19; all $ 5 million has been donated to 5 mental health
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and
Hospital received $ 250,000 for their research project that would span the next three years looking into the different ways that mental health issues are observed and treated across cultures. The hospital's Multicultural Human Resource Centre was also being expanded as part of the project, being
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Following the 2013 campaign, a $ 1 million contribution went to the True
Patriot Love Fund, a Canadian foundation established in 2009 to help support soldiers and military families deal with the mental health issues associated with a return from service. Since their founding, they have raised over $
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Since the beginning of the annual Bell Let's Talk Day in 2011, Bell has recorded over a billion total interactions. Regarding #BellLetsTalk's progress, Mary Deacon noted that, "It's been an incredible outpouring of support for those who struggle with mental illness over the last 8 years, and we're
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Additional criticism came with Bell's alleged treatment of an employee with mental health issues. Maria McLean worked as a radio host for a Grand Falls, New
Brunswick station owned by Bell Canada. The CBC reported she was fired "just one hour after sharing her struggles with mental illness with her
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announced the new Bell Let's Talk-Brain Canada Mental Health
Research Program to accelerate Canadian brain research while helping to address the impacts of COVID-19 on mental health care. Funding for the program is made up of a $ 2 million gift from Bell Let's Talk matched by the federal government
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to build optional guidelines can use and follow in the design of their mental health outreach programs. The goals of the program are to promote student success through health and safety, and as an estimated 75% of mental health problems are first diagnosed between the ages of 16 and 25, they aim to
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Bell announced its theme for the 2021 campaign: When it comes to mental health, now more than ever, every action counts. And confirms that the total donation made is now $ 113,415,135 (which includes the company's original $ 50 million anchor donation when Bell Let's Talk launched in 2010, plus an
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Bell kicked off its 12th annual campaign on
January 4 and are encouraging Canadians to support themselves and one another by taking action: keep listening, keep talking and keep being there. As part of their campaign launch, Bell CEO Mirko Bibic announced unlimited mental health coverage for Bell
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hosts various events throughout the month of the event, encouraging students to create posters with messages of support, and offering prizes that can be won through participating with the #BellLetsTalk hashtag. The posters are part of Bell's community program, with speech bubble templates sent to
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In addition to Hughes, the Bell Let's Talk movement has two major groups of support leaders: Experts and
Ambassadors. Experts of the movement include 22 people, primarily with medical and higher degrees; their primary role is to offer support and raise awareness for mental health initiatives. By
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motive in mind; the topic of mental health was chosen largely because it was uncharted territory in the corporate sponsorship area and was sure to be influential. There was much deliberation towards the name, and over whether or not "Bell" should be included in the brand. In the end, the name was
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entitled "Let's Talk About The
Corporatization of Mental Health", Hana Shafi quotes mental health advocate Lucy Costa who alleges that there is a disconnect between the profit-motives of a company like Bell and effective strategies for combatting mental health challenges. Costa notes, "This is a
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announced a $ 500,000 donation to the Strongest Families Institute to provide mental health services throughout the territory. Programs will be available in both English and French in late January. The Strongest Families Institute's programming was co-designed with partners, including Indigenous
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In the lead up to January 30, Bell announced several donations. Bell announced support to expand mental health services for young people throughout Manitoba with a joint $ 1 million donation with the Province of Manitoba to the Strongest Families Institute. A $ 500,000 donation to the Centre for
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in Toronto where she searched for brand partners to support their mental health initiatives. Cope, Bell's president, met Deacon at a volunteer event for the Centre and offered her the job. She accepted, stating that she "would not have come to Bell if did not believe absolutely that there was a
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Since its founding in 2010, the campaign has committed over $ 121 million to mental health in Canada with over 1.3 billion interactions registered across various forms of media. #BellLetsTalk became the top trending topic on Twitter in 2015, and in 2018, it was the most used Canadian hashtag on
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course. Much like traditional first aid certification courses, the Red Cross' new mental health first aid course aims to provide first responders with the knowledge necessary to recognize the signs and symptoms of someone in distress, and assist with their treatment until help arrives. A second
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Unit. The device is used to assist people coping with various mood disorders who, because of complications and side effects, cannot use traditional medication. The machine works by focusing its magnetic field on specific areas of the patient's brain, changing the neural connections in the area
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divisions all participated in various events over the course of January 2018. Through 100 schools, over 20,000 student-athletes participated in the outreach programs. Spokesperson Clara Hughes played a large role in the partnership, stating that "athletes are deeply involved in campus life and
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In February 2011, Bell announced the establishment of the Bell Let's Talk Community Fund, a fund established to provide "community grants" ranging from $ 5,000 to $ 25,000, to registered mental health organizations throughout Canada. The Community Fund excludes additional projects related to
420:(previously Ryerson University) presented a campus activity day on Bell Let's Talk Day in 2018, called the "Sprinkle of Self-Love" event. Presented by Ryerson's tri-mentoring program, the event included food, games, and a photo booth to promote sharing images on Instagram using the hashtag.
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On January 6, 2020, Bell began its tenth annual campaign under the theme "Mental Health: Every Action Counts." The advertising campaign featured eight Canadian organizations delivering frontline access to mental health services throughout the country; the respective organizations were the
1288:, "It's one thing to give a bunch of money to help improve mental health. And it's quite another to try to benefit from free advertising at the same time. Or at least so goes the argument against Bell's initiative to help combat mental health." In an article in the Toronto lifestyle blog
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Finally, $ 500,000 were committed to the Institut universitaire en santé mentale de Montréal Foundation and specifically the institution's research centre. The foundation works through supporting clinical and scientific projects that promote the reintegration of patients into society.
346:. Since its inception, the Community Fund has provided 888 grants, accumulating to over $ 15 million in donations. The program also donates "major gifts" consisting of larger sums to high-profile institutions- often in partnership with governments and other charity organizations.
815:(OPK), a Winnipeg-based foundation that works to provide education and life support for at-risk youth and young adults from Indigenous communities in Manitoba. OPK focuses primarily on underprivileged Indigenous youth who are suffering from the intergenerational impact of the
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service also received a $ 2.5 million donation to assist with their goal of providing telephone and text mental health counselling to kids in both English and French. They noted in their end of year report that it was the largest corporate donation they had ever received.
593:, and utilized their $ 500,000 contribution to assist in the building of a new intermediate care centre to monitor and treat these disorders after the patients are discharged. The development is part of CHU Sainte-Justine's better healing campaign, which ran until 2018.
416:, a series of events coinciding with Bell Let's Talk day to promote self-care and mental health awareness in the school. Their hashtag #LetsThriveBrockU was designed to be used in conjunction with the #BellLetsTalk hashtag to spread awareness in the school. In addition,
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Near the end of 2018, Bell estimated that the 2019 program would be able to bring the all-time total interactions with the campaign to one billion. Bell Let's Talk Day 2019 took place on January 30, with the awareness campaign officially beginning on January 3.
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Foundation, who were raising money to support the $ 82 million expansion project for their hospital's mental health wing. Opening in 2017, its 2,000 inpatients a year make it the largest mental health facility in the province, and one of the largest in Canada.
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in partnership with the Rossy Family Foundation, intended to be used to fund the creation of a national standard for post-secondary mental health. The two-year long research program is being conducted by the Mental Health Commission, together with the
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Other 2016 programs included $ 500,000 to the Government of Yukon to launch a group-based intervention program for youth, and $ 1 million to research at l'Institut universitaire en santé mentale de Québec to detect early signs of illness in children.
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given to Manitoba's Ma Mawi Wi Chi Itata Centre for Indigenous mental health. Quebec's CISSS de Lanaudiere received $ 300,000 from each Bell and the Quebec Government, and Queen's University in Kingston renewed their $ 1 million donation from 2012.
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additional $ 5 million dedicated to COVID-19 response). Two Nova Scotia hospitals will soon offer a new type of treatment for depression, PTSD and other mental health disorders thanks to a donation of $ 420,000 from Bell Let's Talk on January 7.
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On July 30, Bell Let's Talk announced a new $ 5M Diversity Fund to support Black, Indigenous and People of Colour communities. Initial donations of $ 250,000 were given to Black Youth Helpline and National Association of Friendship Centres.
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Twitter. Although the program has received praise for being the first corporate campaign to acknowledge the stigma surrounding mental health, it has also been the subject of controversy for the alleged "corporatization of mental health".
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Bell and the Ontario government have both refused to reveal their profit coming from inmates. The interview also points out that calls made from jail must be to a landline who can accept a collect call. In February 2017, an inmate with
660:, PEI's Minister of Health and Wellness stated that "With a 90 percent success rate, Strongest Families is customized to each family's needs and provides timely and efficient treatment that helps our young people and their caregivers."
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crisis, Bell Let's Talk announced on March 26 donations totaling $ 5 million to increase resources with support for Canadian Red Cross, Canadian Mental Health Association, Kids Help Phone, Revivre and Strongest Families Institute.
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678:. Their 2017 agreement with Mental Health First Aid foundation was aimed at increasing the number of instructors trained in mental health first aid, with the goal of eventually integrating it into most first aid courses.
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243:. For every "interaction" on Bell Let's Talk Day, the company pledges to donate five cents towards Canadian mental health, which is then divided among various community projects and major institutions across Canada.
2333:"CHU SAINTE-JUSTINE Monday, January 26, 2015 PRESS RELEASE CHU Sainte-Justine announces the creation of the first Integrated Center for Mother-Child Feeding Disorders in Quebec with the support of Bell Let's Talk"
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machine by the Montreal General Hospital Foundation. According to the McGill University Health Centre, the machine will help grant greater access for their Mental Health Mission and the people they support to the
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and SunLodge Village received a donation of $ 110,000 on January 21 to help create a traditional camp for at-risk, Indigenous youth on Peguis First Nation, called the Bell Spirit and the Land Excursion Camp.
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Outside of the $ 2 million Community Funds, there were four main major gifts that the Bell Let's Talk program donated to following the Bell Let's Talk Day 2018. The largest was a $ 1 million donation to the
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On March 9, Bell announced a new $ 10M partnership with the Graham Boeckh Foundation to support integrated youth mental health and wellness services across Canada, with the first donation going to Quebec's
826:
At the end of Bell Let's Talk Day 2018, the initiative had amassed 138,383,995 interactions across the various participating social platforms. This brought the all-time total to 867,449,649 interactions.
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2020 marked another record year for Bell Let's Talk in terms of interactions and press. More than 154 million interactions were counted, making Bell's donation grow by $ 7.7 million. Celebrities like
652:
in Nova Scotia, works to provide counseling and other mental health programs through online courses and telephone advising to lower travel costs for families. The institute was the winner of the 2017
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1208:. The Diversity Fund announced $ 600,000 in new grants to 6 organizations: Black Youth Success, Life with a Baby, L'Hybridé, Kitikmeot Heritage Society, Nisa Helpline and Wolf Lake First Nation.
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The Bell Let's Talk initiative began with a five-year goal of contributing $ 50 million to mental health programs around Canada. The campaign was started with a $ 1 million donation to the
2455:
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was one of the major recipients of the 2015 funds. The mother-child treatment centre in Montreal had noted a 44% rise over the previous four years in the number of children admitted for
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towards the refurbishment of five psychiatric departments at 3 different hospitals in Saguenay‒Lac-Saint-Jean. The funding was matched with a $ 75,000 investment by the foundation.
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1135:. The 6-episode season is released every Wednesday and highlights the experiences of Black, Indigenous and People of Colour (BIPOC) communities and their impact on mental health.
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Through the use of various outlets, the campaign aims to support mental health issues through four main sectors: anti-stigma, care and access, research, and workplace leadership.
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Another $ 250,000 donation to the Embrace Life Council in Nunavut was aimed at helping spread awareness and education at the community level surrounding suicide prevention. The
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has been the main spokesperson for the Bell Let's Talk initiative. Famous for being the only Canadian dual-season athlete to win multiple medals, Hughes herself has had
3257:
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Bell has committed to donating $ 10 million to organizations that support mental health issues instead of continuing to pledge 5¢ per text or social media interaction.
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Other donations include $ 200,000 and $ 150,000, respectively given to the Fondation Cité de la Santé and the Ontario Shores Foundation. Additionally, a grant given to
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passionate about their school communities, and I offer my heartfelt thanks to them all for bringing their incredible energy and ideas to the mental health cause."
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1721:
2904:"When it comes to mental health, every action counts! Join in the 10th anniversary Bell Let's Talk Day on January 29 to discuss how we can all make a difference"
2852:"Thanks a billion Canada! Total Bell Let's Talk Day messages of support reach 1,013,915,275, Bell's funding for Canadian mental health now at $ 100,695,763.75"
2629:
2332:
1028:
3169:
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A second $ 1 million donation went to Brain Canada, a convenor for neurological and mental health research across Canada. Since their 2011 partnership with
3348:
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employees and their eligible family members. On January 12, Bell announced $ 1 million in donations to 16 post-secondary schools around Canada, including
1996:
1747:"Bell Let's Talk ready to surpass 1 Billion total messages of support, $ 100 Million in Bell funding for mental health on Bell Let's Talk Day January 30"
1205:
3080:"Bell Let's Talk announces new funding for 5 organizations delivering mental health supports to youth, families and communities in the COVID-19 crisis"
2955:
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Bell's initiative is designed to spread the awareness of mental health issues through conversation and social media, primarily through the use of its
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to equip Jack Chapter leaders with training, mentorship and digital education tools to support the mental health of young people across the country.
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In April, Bell announced a $ 240,000 donation to the Behavioural Health Foundation in Winnipeg to expand culturally relevant mental health services.
3385:
3006:
2101:
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in various conditions of physical and mental health. They are a major contributor to many research projects focused on mental health initiatives.
3466:
3104:
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course, aimed specifically at treating people who are experiencing distress related to severe trauma and disasters, also was created that year.
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3583:
3312:
2048:
657:
481:
462:
195:
3136:
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The largest contribution from the 2017 campaign was a joint investment of $ 2 million between Bell and the Provincial Governments of the four
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Foundation were all aimed at supporting young people, while $ 500,000 to McGill University was used to create a wellness portal for students.
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3206:
1945:
586:
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genuine, authentic commitment to make a difference." According to Deacon, mental health was chosen to differentiate Bell in the marketplace.
1193:
484:. When the announcement was made on May 11, 2011, Bell CEO George Cope stated that it was part of "a new era for mental health in Canada."
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1475:
987:
733:
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On January 20, Bell unveiled their next round of recipients from the Diversity Fund, created in 2020. $ 1 million in donations went to
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3438:
856:
774:
2800:
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The year's other major gifts were also aimed at strengthening mental health resources for children across Canada. $ 1 million to the
527:, their research fund has been designed to increase contributions to brain research and monitor their investments across the nation.
1013:
799:
759:
566:
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In addition, the largest corporate donation to a mental health initiative in Canada at the time was a $ 10 million endowment to the
3276:"Bell Let's Talk announces increased funding for post-secondary student mental health action plans – Company Announcement - FT.com"
843:
January 30 saw a record 145,442,699 interactions with social media engagement on Twitter, Facebook, Instagram and Snapchat up 13%.
504:
4102:
4092:
2504:
1533:
1321:
1448:"It's Bell Let's Talk Day! Join the world's biggest mental health conversation as we get ready to achieve some major milestones"
4107:
3612:
2303:
1621:
685:
417:
184:
3275:
2715:
269:
Every use of the hashtag in a tweet or TikTok video, or view of the video posted on Bell's account counts as one interaction.
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779:
474:
3044:"Bell Let's Talk initiative extended to 2025, Bell's total funding target for Canadian mental health grows to $ 150 million"
1967:
1358:
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1669:
3326:
3150:
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2232:
Arboleda-Florez, Julio; Stuart, Heather (2012). "From Sin to Science: Fighting the Stigmatization of Mental Illnesses".
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496:. Since its opening in 1980, it has become one of the largest brain banks in the world with a collection of over 3,000
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Like the previous year, $ 150,000 was donated towards the increase of mental health first aid awareness, this time to
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in Toronto was recipient of a $ 10 million donation in 2011, the largest corporate mental health donation at the time.
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of that year. The following January, a documentary about Clara's interactions over the trip aired on Bell Media-owned
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made from provincial jails, based on a percentage of all gross monthly revenue. The documents also included multiple
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995:
991:
975:
741:
737:
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1031:(rTMS), which involves sending short, magnetic pulses to the brain to stimulate nerve cells, will be offered at the
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Mary Deacon was brought on as chair of the new program. She previously served for ten years as the president of the
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request in 2017, which revealed in detailed documents that the Ontario government collects a commission from every
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95 communities to spread her message. After visiting each province and territory, Hughes' trip ended in Ottawa on
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2430:"Government of Yukon announces new youth mental health program with support from Bell Let's Talk and Northwestel"
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2022's Bell Let's Talk Day logged 164,298,820 interactions, leading to a record donation by Bell of $ 8,214,941.
816:
791:
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widely promotes the Bell Let's Talk program throughout their member institutions. A majority of schools from the
3887:
3295:"Rise and Bell Let's Talk empowering entrepreneurship for Canadians with mental health and addiction challenges"
3238:
3344:
2775:
2762:
1647:"Telemedicine at The Royal Enhances Mental Health Care in Rural Communities with Support from Bell - The Royal"
1562:
1040:
2827:"Youth Services Bureau announces $ 500,000 investment in mental health services at YSB's new housing project"
2697:
2456:"Bell Let's Talk donates $ 1 million to the Fondation de l'Institut Universitaire en santé mentale de Québec"
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in the Northern Territories, who suffer a disproportionate number of Canada's estimated 11 suicides per day.
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Following the 2012 Bell Let's Talk day, $ 2 million in donations were made to the Douglas-Bell Brain Bank in
3119:"Get ready to join the world's biggest conversation about mental health on Bell Let's Talk Day, January 28!"
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621:
535:
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Many Canadian post-secondary institutions have programs associated with the Bell Let's Talk initiative. The
1625:
1189:
1185:
1124:
1036:
629:
570:
368:
138:
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1241:
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1153:
879:
176:
2154:
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received a donation towards the purchase of their repetitive Transcranial Magnetic Stimulation Machine.
3239:"Canadian brain research receives $ 4 million boost from Bell Let's Talk and the Government of Canada"
1936:"Clara Hughes on the importance of talking about mental health on Bell Let's Talk Day (and every day)"
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3657:
3558:"Company behind Bell Let's Talk profits off vulnerable inmates through phone deal with jails: lawyer"
3367:
3364:"#BellLetsTalk announces the first round of 2021 recipients of the Bell Let's Talk Diversity Fund..."
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1032:
649:
547:
531:
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2071:
1181:
1177:
1128:
932:
891:
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2014 was marked by a $ 1 million contribution to Bell Let's Talk's own fund in support of Canada's
247:
The interactions counted towards the 2022 campaign include (five Canadian cents donated for each):
648:, towards the Strongest Families Institute. The program, which was started by two professors from
4031:
3971:
3932:
3691:
2630:"Bell Let's Talk supports improved access to mental health care at the Montreal General Hospital"
2407:
1701:
1593:
860:
675:
617:
216:
3705:
2878:"Bell Let's Talk supports Indigenous mental health programming at Behavioural Health Foundation"
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1447:
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In addition to the inaugural $ 1 million donation to the Royal Ottawa Hospital Foundation, the
3920:
3853:
3218:
872:
682:
508:
359:
3345:"Bell Let's Talk announces $ 1M in funding for post-secondary student mental health programs"
4021:
4011:
3720:
2106:
1284:
1173:
1079:
590:
574:
409:
48:
4026:
3710:
3443:
3313:"Bell Let's Talk Day, the World's Biggest Conversation About Mental Health, is January 26"
2079:
916:
868:
804:
645:
558:
538:, and $ 1 million to Fondation de l'Institut universitaire en santé mentale de Montréal.
400:
388:
160:
3413:"Bell replaces pledge of 5 cents per text on Let's Talk Day with lump-sum $ 10M donation"
3363:
1722:"How Bell Let's Talk became a triple win for BCE, consumers and the mental health cause"
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An additional 9.5% interest is held by the BCE Master Trust Fund (Bell's pension plan).
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3740:
2528:"Northerners urged to embrace life as World Suicide Prevention Day marked around globe"
2022:
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1169:
1165:
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was used to create a position for the Chair of Mental Health and Anti-Stigma Research.
180:
152:
3467:"Bell Let's Talk is more about marketing than mental health, Canadian researcher says"
3258:"Over $ 7.9 million will be donated after another record-breaking Bell Let's Talk Day"
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3842:
3775:
3730:
3471:
3137:"New treatment for depression to be offered at 2 hospitals in Nova Scotia | CBC News"
2277:
1506:
1337:
1316:
1091:
947:
organizations that are delivering services to frontline Canadian healthcare workers.
924:
912:
524:
3823:
689:
translated into several more languages to offer support across cultural boundaries.
318:
Every call made by Bell wireless or home phone customers counts as one interaction.
3908:
3858:
3745:
3735:
3725:
3500:"Grand Falls radio host says Bell Media station fired her for mental health issues"
1997:"'Clara's Big Ride' documentary is about Canadians and mental health, athlete says"
1325:
908:
597:
355:
327:
2956:"Bell Let's Talk donates $ 110K to traditional camp for at-risk, Indigenous youth"
1332:
hiding the exact phone rate Bell charges and the exact percentage of commissions.
550:; in addition, the donation went towards a newly established partnership with the
473:
and Streetohome Foundation respectively received $ 300,000 and $ 250,000, and the
342:
anti-stigma, events, research, and those involving neurological disorders such as
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202:
148:
106:
34:
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616:
In January 2016, Bell announced several donations. A $ 150,000 donation to the
457:
3960:
3955:
3386:"Bell Let's Talk Day sets record, raises $ 8.2M for mental health initiatives"
3007:"Bell Let's Talk Day sets record, raises $ 7.7M for mental health initiatives"
2505:"Province, Bell Let's Talk to contribute $ 75K each to mental health services"
2251:
1972:
1388:
554:
Government to provide better mental health support for youth in the province.
396:
364:
3105:"Bell Let's Talk Launches Postsecondary Fund to Help Students' Mental Health"
3062:"Bell Let's Talk supports mental health initiatives during COVID-19 pandemic"
2653:"Clara Hughes tours with Winnipeg Indigenous youth group receiving $ 150,000"
2102:"Thrive Week and Bell Let's Talk to focus on positive mental health at Brock"
1908:
1534:"Canada's most memorable Twitter brand campaigns & brand voices for 2018"
1123:. In October, Bell Let's Talk and iHeartRadio launched a brand new podcast, "
3874:
3715:
3151:"Bell Let's Talk launches post-secondary fund to help student mental health"
2763:
https://finance.yahoo.com/news/bell-lets-talk-supports-mental-160000335.html
1777:
1329:
1311:
1044:
284:
211:
4059:
Society of Composers, Authors and Music Publishers of Canada v. Bell Canada
2128:
1075:
3938:
3847:
3781:
3680:
3207:"Nouveau programme pour aider les jeunes ayant des troubles alimentaires"
1940:
1480:
1048:
939:
864:
493:
424:
307:
301:
287:
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1252:
Please help rewrite or integrate negative information to other sections
1055:
656:, and the donation was met enthusiastically endorsed by the government.
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3982:
3371:
2386:"Mental health: New program using first aid to stop stigma and silence"
1108:
668:
664:
551:
404:
291:
260:
240:
206:
Branded promotional materials such as this hat are given out at events.
3170:"Jack.org and Bell Let's Talk bolster support for youth mental health"
2576:"Bell donates $ 250,000 to Montreal Neuro for mental-health resources"
2550:"Mental health module added to St. John's Ambulance first aid courses"
2049:"Bell Let's Talk hits 138 million interactions as celebrities join in"
4052:
3817:
2704:. Fondation de l'Institut universitaire en santé mentale de Montréal.
1476:"Bell Let's Talk Day raises more than $ 7.2M, breaks previous record"
1062:, Hillside Elementary School at Kettle and Stony Point First Nation,
693:
497:
343:
264:
156:
66:
3526:"I Asked Bell For Mental-Health Leave. They Fired Me: Ex-Radio Host"
3026:"Harry and Meghan join Bell Let's Talk conversation on social media"
147:) is a campaign created by the Canadian telecommunications company,
3584:"Province gets 'kickback' from inmates' collect calls, lawyer says"
2360:"Bell Canada donates $ 1 million to VGH's new mental health centre"
1774:"What is #BellLetsTalk? Mental health campaign takes over internet"
994:
external links, and converting useful links where appropriate into
740:
external links, and converting useful links where appropriate into
3188:"Meet the latest recipients of the Bell Let's Talk Diversity Fund"
2739:"Jan 2019: Support for families dealing with mental health issues"
785:
456:
440:
382:
201:
188:
692:
Other major gifts in 2017 included $ 200,000 in partnership with
3799:
432:
151:, in an effort to raise awareness and combat stigma surrounding
3653:
3205:
Canadienne, Jean-Benoit Legault, La Presse (January 21, 2021).
1310:
Criminal defense lawyer Michael Spratt said in an interview on
2206:
2072:"Bell Let's Talk Initiative Coming to All University Campuses"
1226:
958:
812:
704:
628:
Another $ 500,000 was pledged in support of the Ontario-based
354:
Since the formation of the program, six-time cycling Olympian
1691:
1689:
1687:
1112:
520:
25 million for various research and rehabilitation programs.
3642:
3439:"Ok, let's talk: A response to the Bell Let's Talk campaign"
2981:"300 000$ pour la santé mentale au Saguenay-Lac-Saint-Jean"
2776:"$ 300,000 Bell Let's Talk donation targets CHEO wait times"
2066:
2064:
2062:
1125:
From Where We Stand: Conversations on race and mental health
1104:
1063:
667:-based institute is committed to combating the high rate of
604:
The final $ 150,000 went to youth mental health programs in
191:, as they had recently taken up the cause of breast cancer.
3649:
3613:"Jury calls for end to segregation of mentally ill inmates"
2482:"Youth mental health program wins Governor General's award"
1587:
Krashinsky, Susan; Ladurantaye, Steve (February 13, 2018).
1059:
2801:"PRISM Program Expands Thanks to Major Donation From Bell"
1589:"'Let's Talk' campaign a boost for mental health and Bell"
1086:
1071:
898:
On January 28, Bell announced a $ 225,000 donation to the
798:
The second major gift was $ 400,000 for the purchase of a
117:
2716:"Bell Let's Talk Day 2019 could raise $ 100M, chair says"
1968:"Clara Hughes begins 'Big Ride' to promote mental health"
1116:
477:
was granted $ 1 million towards their research programs.
2181:"Bell donates $ 10 million to CAMH to top campaign goal"
1095:
1563:"Let's Talk About The Corporatization of Mental Health"
1359:"How Bell is keeping the momentum going for Let's Talk"
983:
978:
may not follow Knowledge (XXG)'s policies or guidelines
729:
724:
may not follow Knowledge (XXG)'s policies or guidelines
391:
in Toronto used to promote the Bell Let's Talk program.
187:
program for the company to compete with rival company,
3327:"Bell and lg2 show how to help those who need to talk"
1836:
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On January 15, Bell Let's Talk, the Government of the
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1670:"Telus Goes Pink in Breast Cancer Awareness Campaign"
1067:
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To address the growing needs of Canadians around the
1622:"Bell Let's Talk Day: a good deed, or just good PR?"
279:
Every use of the photo frame and view of the video.
4040:
3992:
3948:
3901:
3833:
3754:
3687:
2408:"Loans for entrepreneurs—with mental health issues"
1615:
1613:
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1100:
530:Other contributions that year include $ 500,000 to
112:
102:
87:
72:
62:
54:
44:
23:
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3493:
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2929:"Mental health coaching service to launch in NWT"
2161:. Ontario University Athletics. January 31, 2018
2129:"Bell Let's Talk Event: "Sprinkle of Self-Love""
1741:
1739:
1737:
1735:
1582:
1580:
620:gave the Red Cross the opportunity to create a
3050:. March 9, 2020 – via www.bloomberg.com.
2624:
2622:
223:now ready to break a billion total messages."
3665:
2676:"'Overwhelming problem' gets timely donation"
2155:"OUA By the Numbers: Bell Let's Talk Edition"
8:
3223:: CS1 maint: multiple names: authors list (
1863:
1861:
1859:
1857:
1855:
1556:
1554:
1470:
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1029:Repetitive transcranial magnetic stimulation
899:
800:repetitive Transcranial Magnetic Stimulation
142:
1060:Centre des jeunes l'Escale de Montréal-Nord
3672:
3658:
3650:
1698:"Why Bell Chose to Champion Mental Health"
1014:Learn how and when to remove this message
760:Learn how and when to remove this message
1696:Ladurantaye, Steve (February 14, 2013).
245:
2632:. McGill University Health Centre. 2018
2304:"Kids Help Phone 2013-14 Impact Report"
1349:
1064:Mosaic Newcomer Family Resource Network
39:The Logo of the Bell Let's Talk Program
3351:from the original on January 17, 2022.
3333:from the original on January 18, 2022.
3216:
2526:Pucci, Michelle (September 10, 2017).
2503:Campbell, Malcolm (January 20, 2017).
1068:North End Community Health Association
875:and the Strongest Families Institute.
482:Centre for Addiction and Mental Health
463:Centre for Addiction and Mental Health
408:schools and businesses across Canada.
196:Centre for Addiction and Mental Health
20:
3966:Maple Leaf Sports & Entertainment
3437:Landry, Danielle (January 27, 2016).
3024:Forani, Jonathan (January 29, 2020).
1532:Michaels, Jamie (December 12, 2018).
1507:"Bell Let's Talk - The First 5 Years"
1056:African Community Wellness Initiative
423:Canadian university athletics league
7:
2774:Crawford, Blair (January 19, 2019).
2651:Macdonell, Beth (January 21, 2018).
1772:Blumenthal, Eli (January 30, 2019).
1501:
1499:
1416:
1414:
1412:
1410:
1383:
1381:
1379:
1242:"criticism" or "controversy" section
596:Another $ 1 million was sent to the
3362:@Bell_LetsTalk (January 14, 2022).
2737:Teitsma, James (January 21, 2019).
2406:Senger, Emily (November 20, 2016).
1995:Spencer, Donna (January 27, 2015).
1720:Jackson, Emily (February 2, 2018).
1085:On January 26, Bell Let's Talk and
654:Governor General's Innovation Award
2606:Mental Health Commission of Canada
2602:"Post-Secondary Students Standard"
857:Canadian Mental Health Association
775:Mental Health Commission of Canada
536:Jewish General Hospital Foundation
179:'s Telemedicine program. Then-CEO
14:
3465:Hristova, Bobby (June 14, 2019).
2954:Rosen, Kayla (January 22, 2020).
2384:Teehan, Anna (January 26, 2016).
1668:Powell, Chris (October 5, 2011).
1620:Magder, Jason (October 6, 2014).
1206:Université du Québec à Chicoutimi
783:combat the issues as they begin.
567:Sunnybrook Health Sciences Centre
471:Fondation HĂ´pital Charles-Lemoyne
387:A wall of speech bubble posts at
306:Every use of the Bell Let's Talk
2674:King, Kevin (January 24, 2018).
2278:"The Canada Brain Research Fund"
1561:Shafi, Hana (January 27, 2016).
1278:Corporatization of Mental Health
1231:
963:
811:Third, $ 150,000 was granted to
709:
210:The program was designed with a
33:
3411:Evans, Pete (January 9, 2023).
1357:Kolm, Josh (January 25, 2017).
1194:École de technologie supérieure
686:Montreal Neurological Institute
418:Toronto Metropolitan University
185:corporate social responsibility
813:Ogijiita Pimatiswin Kinamatwin
780:Canadian Standards Association
475:University of British Columbia
1:
4098:2011 establishments in Canada
3871:(including Latitude Wireless)
2987:(in French). January 28, 2020
2337:CHU Sainte-Justine Press Room
1282:As Jason Magder notes in the
1245:may compromise the article's
1150:Assiniboine Community College
1117:TAIBU Community Health Centre
4118:Canadian advertising slogans
3935:(IPTV – Bell Aliant regions)
2718:. CTV News. December 5, 2018
2480:Yarr, Kevin (May 18, 2017).
1131:, Jamar McNeil and the late
1101:Delta Family Resource Centre
1099:that received funding were:
915:joined in this year, as did
2282:The Brain Canada Foundation
2023:"Our Initiatives - Stories"
1297:Treatment of Bell employees
1146:University of New Brunswick
4139:
3911:(IPTV – urban ON & QC)
412:led the creation of their
330:sent over a Bell network.
91:January 24, 2024
4073:
2702:Unpeubeaucoupalafolie.org
817:Indian Residential School
792:Montreal General Hospital
296:Every view of the video.
143:
32:
2698:"Mission and Objectives"
2258:. True Patriot Love Fund
2055:. CTV. January 31, 2018.
1202:Université de Sherbrooke
1076:Yorktown Family Services
1041:Valley Regional Hospital
630:RISE development program
448:Timeline since Inception
163:equivalent, #BellCause.
144:Bell Cause pour la cause
27:Bell Cause pour la cause
26:
4103:Annual television shows
4093:Mental health in Canada
2856:Bell Canada Enterprises
2460:Bell Canada Enterprises
2211:Douglas Bell Brain Bank
1113:Maisons Transitionelles
622:mental health first aid
573:, and $ 225,000 to the
399:athletics program from
379:Post-secondary outreach
310:and view of the video.
16:Campaign by Bell Canada
4108:Disability observances
3796:(Dryden, Ontario area)
3504:CBC News New Brunswick
2831:www.sensfoundation.com
1322:freedom of information
1198:Université de Montréal
1186:University of Waterloo
1109:Nurrait/Jeunes Karibus
900:
795:
571:Universite de Montreal
466:
392:
207:
4113:Advertising campaigns
2213:. Douglas Bell Canada
1944:. CTV. Archived from
1869:"Bell Let's Talk Day"
1154:University of Calgary
880:Northwest Territories
789:
460:
386:
337:Community Fund Grants
205:
177:Royal Ottawa Hospital
4048:AT&T Corporation
3893:Virgin Mobile Canada
3864:NorthernTel Mobility
2339:. CHU Sainte-Justine
2135:. Ryerson University
1842:"Results and Impact"
1657:on November 2, 2014.
1389:"Results and impact"
1162:George Brown College
1033:Nova Scotia Hospital
984:improve this article
730:improve this article
650:Dalhousie University
548:northern territories
532:Concordia University
3902:Television services
3772:(urban ON & QC)
3329:. January 6, 2022.
3245:. January 26, 2021.
3157:. January 14, 2021.
3107:. January 14, 2021.
3013:. January 30, 2020.
2805:Old Brewery Mission
2743:Winnipeg Free Press
2434:Government of Yukon
1948:on January 30, 2019
1190:CĂ©gep de Sherbrooke
1182:McMaster University
1178:Lakehead University
1129:Anne-Marie Mediwake
996:footnote references
901:Fondation de ma vie
892:Peguis First Nation
742:footnote references
569:, $ 500,000 to the
248:
4123:2011 introductions
4032:TIFF Bell Lightbox
3972:Montreal Canadiens
3836:telecommunications
3757:telecommunications
3556:Goodyear, Sheena.
3532:. January 25, 2017
3392:. January 27, 2022
3315:. January 4, 2022.
3262:www.iheartradio.ca
2935:. January 15, 2020
2807:. January 30, 2019
2582:. January 18, 2017
2556:. December 3, 2017
2436:. January 24, 2018
2358:Fayerman, Pamela.
2082:. January 10, 2017
1934:Stelmack, Hayley.
1751:BCE Media Releases
1702:The Globe and Mail
1594:The Globe And Mail
1484:. January 30, 2019
1254:through discussion
1158:Centennial College
873:St. John Ambulance
861:Canadian Red Cross
796:
676:St. John Ambulance
646:Atlantic provinces
618:Canadian Red Cross
587:CHU Sainte-Justine
505:Queen's University
467:
393:
246:
217:telecommunications
208:
4080:
4079:
3921:Bell Satellite TV
3879:
3854:Inukshuk Wireless
3848:Bell MTS Wireless
3814:(northern Canada)
3766:(Atlantic Canada)
3068:. March 26, 2020.
2876:Bell Let's Talk.
2313:. Kids Help Phone
2256:True Patriot Love
2252:"Why We Need You"
1883:"Our Initiatives"
1422:"Our Initiatives"
1306:Profits from Jail
1275:
1274:
1024:
1023:
1016:
919:, Prime Minister
770:
769:
762:
683:McGill University
350:Celebrity support
334:
333:
128:
127:
76:January 2011
4130:
4022:Frank and Gordon
4012:Bell MTS Iceplex
3993:Advertising and
3949:Other properties
3888:Télébec Mobilité
3877:
3721:John H. McArthur
3674:
3667:
3660:
3651:
3646:
3645:
3643:Official website
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3084:letstalk.bell.ca
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2580:Montreal Gazette
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2311:kidshelpphone.ca
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2222:
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2207:"The Brain Bank"
2203:
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2107:Brock University
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1909:"Community Fund"
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1653:. Archived from
1643:
1637:
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1634:
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1626:Montreal Gazette
1617:
1606:
1605:
1603:
1601:
1584:
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1513:. April 13, 2020
1503:
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1428:. April 13, 2020
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1285:Montreal Gazette
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1174:Sheridan College
1080:Yukon University
1019:
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903:
765:
758:
754:
751:
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658:Robert Henderson
598:VGH UBC Hospital
591:eating disorders
575:Universite Laval
557:The nation-wide
410:Brock University
249:
146:
134:
124:
121:
119:
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96:
83:
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49:Hashtag Activism
37:
21:
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4083:
4082:
4081:
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4069:
4036:
4027:Kids Help Phone
4007:Bell Let's Talk
3994:
3988:
3944:
3897:
3835:
3829:
3756:
3750:
3711:Anthony S. Fell
3683:
3678:
3641:
3640:
3637:
3632:
3631:
3621:
3619:
3611:Fagan, Laurie.
3610:
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3530:HuffPost Canada
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2080:York University
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1994:
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1913:Bell Let's Talk
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1887:Bell Let's Talk
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1672:. Marketing Mag
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1511:Bell Let's Talk
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1446:
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1426:Bell Let's Talk
1420:
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1393:Bell Let's Talk
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1363:Strategy Online
1356:
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1299:
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1240:This article's
1236:
1232:
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1020:
1009:
1003:
1000:
981:
972:This section's
968:
964:
957:
917:Ellen DeGeneres
869:Kids Help Phone
852:
833:
805:Neuromodulation
766:
755:
749:
746:
727:
718:This section's
714:
710:
703:
642:
614:
583:
559:Kids Help Phone
544:
534:, $ 230,000 to
517:
490:
455:
450:
401:York University
389:York University
381:
352:
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237:
229:
173:
161:Canadian French
132:
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94:
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79:
77:
40:
28:
25:
24:Bell Let's Talk
17:
12:
11:
5:
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3636:
3635:External links
3633:
3630:
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3600:
3574:
3543:
3517:
3498:Weldon, Tori.
3485:
3457:
3429:
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3370:) – via
3354:
3336:
3318:
3304:
3293:Canada, Bell.
3285:
3280:markets.ft.com
3267:
3248:
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2780:Ottawa Citizen
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2678:. Winnipeg Sun
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2655:. CTV Winnipeg
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2284:. Brain Canada
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2234:CanJPsychiatry
2224:
2198:
2187:. May 11, 2011
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2027:Bell Lets Talk
2014:
1987:
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1170:Seneca Collage
1166:Humber College
1140:
1137:
1133:Candy Palmater
1022:
1021:
976:external links
971:
969:
962:
956:
953:
921:Justin Trudeau
851:
848:
832:
829:
768:
767:
722:external links
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3929:(northern QC)
3928:
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3843:Bell Mobility
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3820:(northern ON)
3819:
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3808:(northern ON)
3807:
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1343:
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1338:schizophrenia
1333:
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1327:
1323:
1319:
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1317:As It Happens
1313:
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1092:Health Canada
1088:
1083:
1081:
1077:
1073:
1072:Pour 3 Points
1069:
1065:
1061:
1057:
1052:
1050:
1046:
1042:
1038:
1034:
1030:
1018:
1015:
1007:
997:
993:
992:inappropriate
989:
985:
979:
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970:
961:
960:
954:
952:
948:
944:
941:
936:
934:
928:
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925:Ryan Reynolds
922:
918:
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913:Meghan Markle
910:
905:
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738:inappropriate
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541:
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525:Health Canada
521:
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