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Better Badges

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and Wayne Preston of minor band Youth in Asia. and Hamish Macdonald of Sex Beatles/Sexbeat. and the Frenchman Charles Hurbier aka Charlie H of Métal Urbain/Métal Boys/Doctor mix. Others included Duncan Sanderson of the
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manufacturer, started in 1976 by Joly MacFie. During the years 1977–1984 it became the leading publisher and merchandiser of 'punk badges' - exporting millions worldwide from their offices at 286
360: 114:. Better Badges was a major player in the punk and postpunk scenes from 1976–1983 - a pioneer viral marketer, fueling the independent labels' fan-based promotional successes of the time. 591: 237:, which, under the leadership of Lepke, became the first major London urban pirate radio station, for which Better Badges created merchandise and served as the official address. 1283: 1293: 300: 1179: 662: 1108: 1076: 1023: 751: 694: 619: 922: 1083:
Over half a million badges of various designs have been produced (by Better Badges – who are only still in business because of us)
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MacFie bought an AM radio transmitter so that music could be broadcast from the top floor to the printers in the basement. These
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In the early 2000s Better Badges produced over half a million anti-war badges as part of the UK campaign against the Iraq war.
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the first – Sniffin' Glue – and by the end of the 70s hundreds had started up, many printed by Jolly of Better Badges.
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Better Badges expanded from its original location in a lock-up garage in St. Stephen's Mews into the top floor of 286
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Time Travel: From the Sex Pistols to Nirvana: Pop, Media & Sexuality 1977-96, Jon Savage, Vintage 1997, p. 363
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The knock backs came... ...from the problems with printers, right up until I came across Joly at Better Badges.
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Joly MacFie talks about Better Badges' role as a P2P pioneer at New York Law School, 24 September 2010. (
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MacFie purchased in-house printing equipment which, in addition to badges, was used to produce many
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dedicates an entire chapter to how Jamming! came to be printed and published at Better Badges.
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Later in the 2000s Better Badges was wound up. A new entity 'A Better Badge' took its place.
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Many musicians, notable or otherwise, worked at Better Badges including
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1 Top Class Manager - The notebooks of Joy Division's manager 1978-1980
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system, moving to one where bands just got a flat donation of badges.
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Scissors and Glue:: Punk Fanzines and the Creation of a DIY Aesthetic
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broadcasts of mainly reggae eventually led to the formation of the
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Promotional materials were also made for budding UK labels such as
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Later, after discussions with Gretton, MacFie ended BB's unwieldy
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Interview with Better Badges worker Michael Williams (Aug 2018) (
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In September 2018 the Image as Virus exhibit went on show at the
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MacFie sold the business and moved to the United States in 1983.
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The Day the Country Died: A History of Anarcho Punk 1980 to 1984
363:. To mark the opening some of the early badges were featured in 1207: 137:, London. The Better Badges stand went on to become a fixture. 1267: 1126:"Louder Than War Interviews Renowned Biographer Tony Fletcher" 952: 820: 245: 151: 1152:"ART Image As Virus Celebrates the History of the Punk Badge" 319:. Designers included Megan Green, Slim Smith - recently with 682:
Document and Eyewitness: An Intimate History of Rough Trade
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Stop the war: the story of Britain's biggest mass movement
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May, First mass-production of punk badges for sale at
923:"Interview with Tony Drayton of Kill Your Pet Puppy!" 92: 82: 60: 42: 34: 26: 1238:includes many of Better Badges original designs. 1208:"Image As Virus: Better Badges in the Punk Era" 1258:Image As Virus: Better Badges In The Punk Era 1252:Image As Virus: Better Badges In The Punk Era 8: 715:Item #61, Rough Trade Distribution catalogue 196:which BB also distributed. Titles included 88:Printing, Manufacturing Cassette duplication 21: 1065:Andrew Murray & Lindsey German (2005). 669:Journal of Design History 2006 19(1):69-83. 171:- their first ever commercial product, and 167:Better Badges published sets of badges for 1284:Publishing companies of the United Kingdom 20: 746:. Hal Leonard Corporation. p. 578. 607:Street style: British design in the 80s 444: 442: 383: 942: 940: 843:"Dread Broadcasting Corporation (DBC)" 421:"Festival Punk de Mont de marsan 1977" 391: 389: 387: 179:was to order a set of badges from BB. 125:4 July, first punk badges sold at the 947:Felicity Kinsella (18 January 2013). 150:Commenced weekly badge top ten ad in 7: 355:An exhibit based on Better Badges - 1039:Motia, Shahryar (28 October 2003). 767:Moxham, Stuart (5 September 1980). 226:used BB to publish small booklets. 14: 876:16 Notting Hill Babylon Early 80s 592:The Clash at Lyceum Ballroom 1981 278:labels such as Fuck Off Records. 16:British button-badge manufacturer 790:Dennis, Tony (23 October 1981). 717:. Big City Books. Archived from 259:, which included a flexi-single 1264:FlipsideLondon Radio Episode 38 1150:Scott, Tim (30 November 2016). 711:"first editions & ephemera" 639:"Jamming! Magazine Covers 1-12" 423:. FR3 Aquitaine. Archived from 1294:1976 establishments in England 1124:Jennings, Dave (4 July 2013). 235:Dread Broadcasting Corporation 1: 1095:Fletcher,Tony (4 July 2013). 925:. Invisible Guy. 22 July 2013 792:"Black Pirates in the Grove" 604:Catherine McDermott (1987). 485:. Propaganda. 1 October 1987 243:Fanzines published included 896:Trebay, Guy (21 May 2001). 261:"Tribal Rival Rebel Revels" 175:'s first act as manager of 1310: 1071:. Bookmarks Publications. 779:– via Google Books. 372:Busy Beaver Button Museum 987:"Intervju: Neneh Cherry" 218:. Some artists, such as 96:Publishing, Distribution 869:"Notting Hill Timeline" 740:Thompson, Dave (2000). 456:. Vague. Archived from 1041:"Bootlegger's Banquet" 351:Image as Virus Exhibit 1008:Glasper, Ian (2007). 769:"Young Marble Giants" 679:Taylor, Neil (2010). 315:, and John Walker of 323:, and Derek Harris. 299:, Val Haller of The 147:festival in France. 105:was a London button- 970:Birth of the uncool 573:. 24 September 2010 571:New York Law School 567:"Innovate/Activate" 541:(14 October 2008). 505:"WWWhatsup U2 Pins" 340:In his 2013 memoir 307:, Angela Jaeger of 252:Kill Your Pet Puppy 224:Young Marble Giants 23: 1188:. 14 December 2016 989:. 26 February 2014 902:The New York Times 480:"SHE IS REGINE..." 295:, Gabby Glaser of 1242:Innovate/Activate 1128:. Louder Than War 1101:William Heinemann 547:. Anti-Archivists 460:on 15 August 2011 361:Steinhardt School 311:, Nick Godwin of 303:, Eric Débris of 100: 99: 84:Production output 1301: 1223: 1222: 1220: 1218: 1204: 1198: 1197: 1195: 1193: 1176: 1170: 1169: 1167: 1165: 1147: 1141: 1140: 1135: 1133: 1121: 1115: 1114: 1092: 1086: 1085: 1062: 1056: 1055: 1053: 1051: 1036: 1030: 1029: 1016:Cherry Red Books 1005: 999: 998: 996: 994: 983: 977: 976:, 31 March 2006. 967: 961: 960: 955:. Archived from 949:"A Better Badge" 944: 935: 934: 932: 930: 919: 913: 912: 910: 908: 893: 887: 886: 884: 882: 873: 861: 855: 854: 852: 850: 839: 833: 832: 830: 828: 813: 807: 806: 804: 802: 787: 781: 780: 778: 776: 764: 758: 757: 743:Alternative Rock 737: 731: 730: 728: 726: 721:on 8 August 2013 707: 701: 700: 676: 670: 660: 654: 653: 651: 649: 635: 629: 628: 601: 595: 589: 583: 582: 580: 578: 563: 557: 556: 554: 552: 535: 529: 526: 520: 519: 517: 515: 501: 495: 494: 492: 490: 476: 470: 469: 467: 465: 446: 437: 436: 434: 432: 417: 411: 395:1980 article in 393: 342:A Boy About Town 297:Luscious Jackson 270:MacFie bought a 131:Flamin' Groovies 24: 1309: 1308: 1304: 1303: 1302: 1300: 1299: 1298: 1274: 1273: 1260:Chicago Exhibit 1232: 1227: 1226: 1216: 1214: 1206: 1205: 1201: 1191: 1189: 1178: 1177: 1173: 1163: 1161: 1149: 1148: 1144: 1131: 1129: 1123: 1122: 1118: 1111: 1094: 1093: 1089: 1079: 1064: 1063: 1059: 1049: 1047: 1038: 1037: 1033: 1026: 1018:. p. 161. 1007: 1006: 1002: 992: 990: 985: 984: 980: 968: 964: 959:on 12 May 2013. 946: 945: 938: 928: 926: 921: 920: 916: 906: 904: 895: 894: 890: 880: 878: 871: 863: 862: 858: 848: 846: 845:. 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Better Badges 766: 765: 761: 754: 739: 738: 734: 724: 722: 709: 708: 704: 697: 678: 677: 673: 667:Oxford Journals 661: 657: 647: 645: 637: 636: 632: 622: 603: 602: 598: 590: 586: 576: 574: 565: 564: 560: 550: 548: 537: 536: 532: 527: 523: 513: 511: 503: 502: 498: 488: 486: 478: 477: 473: 463: 461: 448: 447: 440: 430: 428: 427:on 8 March 2016 419: 418: 414: 394: 385: 380: 353: 332: 330:Recent activity 301:Electric Chairs 284: 162:Portobello Road 120: 112:Portobello Road 85: 56: 50: 17: 12: 11: 5: 1307: 1305: 1297: 1296: 1291: 1286: 1276: 1275: 1272: 1271: 1261: 1255: 1249: 1239: 1231: 1230:External links 1228: 1225: 1224: 1199: 1171: 1142: 1116: 1110:978-0434021673 1109: 1097:Boy About Town 1087: 1077: 1057: 1031: 1024: 1000: 978: 962: 936: 914: 888: 856: 834: 808: 782: 759: 752: 732: 702: 695: 671: 655: 630: 620: 614:. p. 66. 596: 594:scroll halfway 584: 558: 530: 521: 496: 471: 438: 412: 382: 381: 379: 376: 357:Image as Virus 352: 349: 331: 328: 283: 280: 145:Mont de Marsan 135:The Roundhouse 119: 116: 98: 97: 94: 90: 89: 86: 83: 80: 79: 62: 58: 57: 52: 46: 44: 40: 39: 36: 32: 31: 28: 22:A Better Badge 15: 13: 10: 9: 6: 4: 3: 2: 1306: 1295: 1292: 1290: 1287: 1285: 1282: 1281: 1279: 1269: 1265: 1262: 1259: 1256: 1253: 1250: 1247: 1243: 1240: 1237: 1234: 1233: 1229: 1213: 1209: 1203: 1200: 1187: 1186: 1181: 1175: 1172: 1159: 1158: 1153: 1146: 1143: 1139: 1127: 1120: 1117: 1112: 1106: 1102: 1098: 1091: 1088: 1084: 1080: 1078:9781905192007 1074: 1070: 1069: 1061: 1058: 1046: 1045:Village Voice 1042: 1035: 1032: 1027: 1025:9781901447705 1021: 1017: 1013: 1012: 1004: 1001: 988: 982: 979: 975: 972:Bob Stanley, 971: 966: 963: 958: 954: 950: 943: 941: 937: 924: 918: 915: 903: 899: 892: 889: 877: 870: 866: 860: 857: 844: 838: 835: 822: 818: 812: 809: 797: 793: 786: 783: 770: 763: 760: 755: 753:9780879306076 749: 745: 744: 736: 733: 720: 716: 712: 706: 703: 698: 696:9781409112211 692: 688: 684: 683: 675: 672: 668: 664: 659: 656: 644: 640: 634: 631: 627: 623: 621:9780847808038 617: 613: 609: 608: 600: 597: 593: 588: 585: 572: 568: 562: 559: 546: 545: 540: 534: 531: 525: 522: 510: 506: 500: 497: 484: 481: 475: 472: 459: 455: 451: 445: 443: 439: 426: 422: 416: 413: 410: 406: 402: 398: 392: 390: 388: 384: 377: 375: 373: 368: 366: 362: 358: 350: 348: 346: 345:Tony Fletcher 343: 338: 335: 329: 327: 324: 322: 318: 314: 310: 306: 302: 298: 294: 289: 281: 279: 277: 273: 272:cassette tape 268: 266: 262: 258: 257:Toxic Grafity 254: 253: 248: 247: 242: 238: 236: 232: 227: 225: 221: 220:The Raincoats 217: 213: 209: 205: 201: 200: 195: 191: 187: 185: 180: 178: 174: 170: 165: 163: 159: 155: 153: 148: 146: 142: 138: 136: 132: 128: 124: 117: 115: 113: 108: 104: 103:Better Badges 95: 91: 87: 81: 78: 74: 70: 66: 63: 59: 55: 49: 45: 41: 37: 33: 29: 25: 19: 1236:pinstand.com 1217:27 September 1215:. Retrieved 1211: 1202: 1190:. Retrieved 1185:The Guardian 1183: 1174: 1162:. Retrieved 1155: 1145: 1137: 1130:. Retrieved 1119: 1096: 1090: 1082: 1067: 1060: 1048:. Retrieved 1044: 1034: 1010: 1003: 991:. Retrieved 981: 974:The Guardian 965: 957:the original 927:. Retrieved 917: 905:. Retrieved 901: 891: 879:. Retrieved 875: 859: 847:. Retrieved 837: 825:. Retrieved 823:. 4 May 2005 811: 799:. Retrieved 785: 773:. Retrieved 762: 742: 735: 723:. Retrieved 719:the original 714: 705: 681: 674: 665:Teal Triggs 658: 646:. Retrieved 643:Ijamming.net 642: 633: 625: 606: 599: 587: 575:. Retrieved 561: 549:. Retrieved 543: 539:Gretton, Rob 533: 524: 512:. Retrieved 509:Pinstand.com 508: 499: 487:. Retrieved 482: 474: 462:. Retrieved 458:the original 429:. Retrieved 425:the original 415: 374:in Chicago. 369: 365:The Guardian 356: 354: 341: 339: 336: 333: 325: 305:Métal Urbain 293:Pink Fairies 288:Neneh Cherry 285: 269: 260: 256: 250: 244: 240: 239: 231:pirate radio 228: 212:Mute Records 207: 197: 189: 188: 181: 177:Joy Division 166: 157: 156: 149: 140: 139: 122: 121: 102: 101: 43:Headquarters 18: 1254:NYU Exhibit 1246:Silverlight 1212:Busy Beaver 1192:16 December 775:5 September 687:Orion Books 648:5 September 551:15 February 514:5 September 317:Warsaw Pakt 216:Rough Trade 173:Rob Gretton 38:Joly MacFie 1278:Categories 1164:2 December 1099:. London: 865:Vague, Tom 450:Vague, Tom 378:References 1050:4 January 929:10 August 881:20 August 849:10 August 827:20 August 801:24 August 725:10 August 577:10 August 489:11 August 464:20 August 454:"Vague 4" 431:10 August 321:Artrocker 73:Cassettes 907:25 March 817:"Miss P" 796:Time Out 452:(1980). 397:The Face 199:Jamming! 194:fanzines 133:show at 93:Services 69:Fanzines 61:Products 1132:21 July 993:7 March 612:Rizzoli 483:Issue 7 208:Panache 204:No Cure 184:royalty 127:Ramones 118:History 54:England 35:Founder 27:Founded 1160:. 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Index

London
England
Badges
Fanzines
Cassettes
Flyers
badge
Portobello Road
Ramones
Flamin' Groovies
The Roundhouse
Mont de Marsan
NME
Portobello Road
U2
Rob Gretton
Joy Division
royalty
fanzines
Jamming!
No Cure
Mute Records
Rough Trade
The Raincoats
Young Marble Giants
pirate radio
Dread Broadcasting Corporation
i-D
Kill Your Pet Puppy
Crass

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