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251:(US FDA) issued letters to the manufacturers of the five top-selling national US e-cigarette brands, including Blu, that made up a vast majority of the products illegally sold to minors. The US FDA asked each company to submit to them within 60 days plans describing how they will address the widespread youth access and use of their products.
114:. The brand Blu sells various types of rechargeable and disposable e-cigarettes with a wide selection of flavored and unflavored liquids. Its products are available in many countries and each market offers different types of products suited to public demand and opportunities. The global headquarters of Blu is located in
145:
Skycig was dissolved in March 2014 as
Lorillard announced that all of its products would be sold under the Blu brand. Blu eCigs was criticized for selling the company. All the posts on the Blu eCigs’ website criticizing the company were removed. Blu eCigs went from 10,000 to 136,000 retailers selling
272:
Concerns arose from statistics that indicate minors who viewed e-cigarette TV commercials increased 250% from 2011 to 2013. "In 2014, Lorillard's Blu eCigs ran a radio advertising campaign to oppose the effort to amend Los
Angeles's existing smokefree law to include e-cigarettes. The campaign urged
187:
The myBlu product line was first launched in 2018, and expanded to an extensive range including pod vaporizers, refillable vaporizers, and disposable electronic cigarettes. Users can vape either pre-filled liquidpods, pre-filled e-cigarette cartridges, or insert their own brand e-liquids. myBlu is
268:
and was titled “Rise from the ashes”. The message focused on vaping as an alternative to smoking. Between 2011 and 2013, around 4 out of 5 of the e-cigarette TV commercials were viewed by young people were from the Blu eCigs brand. Blu eCigs puts restrictions on advertising placement in order for
254:
If they fail to do so, or if the plans do not appropriately address this issue, the US FDA will consider whether it would be appropriate to revisit the current policy that results in these products remaining on the market without a marketing order from the agency. This could mean requiring these
170:
issued a
Marketing Denial Order (MDO) to Fontem US for its myBlu pod vape device and multiple flavors of refill pods. The FDA determined that the applications lacked sufficient evidence to show that permitting the marketing of these products would be appropriate for the protection of the public
263:
Blu eCigs had the most advertising expenses, accounting for more than 75% of the entire e-cigarette advertising in 2012. More than 60% of 2013 expenses were for Blu eCigs. In 2012 Blu was the first to launch a tv ad as an e-cigarette company in the United States of
America. At this time, only
273:
users to attend city council hearings and testify against the ordinance, and Blu eCigs retweeted posts, used similar hashtags to those of e-cigarette user groups and trade associations, and encouraged its followers to retweet these messages," according to a 2016 report.
276:
In
January 2017, Blu ran a "Cigarette Amnesty" campaign in the UK across three cities in which smokers were encouraged to throw their cigarette packets into a shredder. In June 2017, Blu's parent company, Fontem Ventures, also ran a "Science Of Vaping" tour at the
196:
Depending on the market, Blu offers a variety of flavored and unflavored liquids. All markets include classic tobacco and menthol flavorings. In the United States of
America, the FDA banned cigarettes with a characterizing flavor other than menthol in 2009 in the
758:
Moses, Elizabeth; Wang, Teresa; Corbett, Sean; Jackson, George R.; Drizik, Eduard; Perdomo, Catalina; Perdomo, Claudia; Kleerup, Eric; Brooks, Daniel; O’Connor, George; Dubinett, Steven; Hayden, Patrick; Lenburg, Marc E.; Spira, Avrum (January 2017).
231:. It further found that these changes were more pronounced in products containing nicotine than those without nicotine. A 2015 study found the average amount of copper in Blu eCigs aerosol was at 6.1 times higher than traditional
255:
brands to remove some or all of their flavored products that may be contributing to the rise in youth use from the market until they receive premarket authorization and otherwise meet all of their obligations under the law.
527:
153:, Blu was sold to Imperial Brands as part of a $ 7.1 billion deal between the two companies, to avoid any potential inquiries from antitrust regulators, as R.J. Reynolds Tobacco already owned the e-cig brand Vuse.
138:
purchased the BluCigs brand for an estimated $ 135 million in April 2012 and expanded into the UK market by taking over the existing Skycig brand for $ 48.5 million. This made them the first of the
943:"FDA takes new steps to address epidemic of youth e-cigarette use, including a historic action against more than 1,300 retailers and 5 major manufacturers for their roles perpetuating youth access"
2704:
816:
Lerner, Chad A.; Sundar, Isaac K.; Watson, Richard M.; Elder, Alison; Jones, Ryan; Done, Douglas; Kurtzman, Rachel; Ossip, Deborah J.; Robinson, Risa; McIntosh, Scott; Rahman, Irfan (2015).
891:
160:
brand in the US with sales of 23.6% dollar, 17.3% unit. Blu sells its products in the United States, the United
Kingdom, Spain, France, Italy, Greece, and the Russian Federation.
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Blu offers liquids with different nicotine levels. The offering starts at 0% and increases to liquids containing up to 4.5% nicotine, depending on the market.
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218:
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163:
In 2016, the e-cigarette brand JAI (also owned by Fontem
Ventures) was discontinued to focus more attention on building the Blu brand of e-cigarettes.
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viewers to consist of no less than 85% adults "in an effort to minimize any potential exposure to minors," according to a company statement.
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In 2015 Blu eCigs' website stated, "our position is that electronic cigarettes are addicting." In 2015 Blu eCigs was the second most popular
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Blu eCigs were used in a health study involving other e-cigarette brands The study found that e-cigarette smoking and exposure to
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Blu after
Lorillard acquired the brand. Blu eCigs closed their Edinburgh site in 2015 in the US putting 55 jobs at risk.
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818:"Environmental health hazards of e-cigarettes and their components: Oxidants and copper in e-cigarette aerosols"
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Giovenco, Daniel P.; Hammond, David; Corey, Catherine G.; Ambrose, Bridget K.; Delnevo, Cristine D. (2015).
134:. Jason Healy is the founder and former president of Blu. Healy called Blu "a lifestyle brand for smokers".
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television ads for cigarettes and smokeless tobacco were banned in the US. The advertisement included
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235:. A 2014 study tested 55 chemicals in e-cigarette aerosol for both Blu and SKYCIG devices and found
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201:. As such, fruity flavors are not sold in the US but can be found in other markets outside the US.
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2013:
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239:, acetaldehyde, and propionaldehyde at amounts 86 to 544 times less than in cigarette smoke.
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Blu was launched in May 2009 by
Australian entrepreneur Jason Healy and other investors in
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1995:
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739:
362:
232:
111:
47:
1262:
761:"Molecular Impact of Electronic Cigarette Aerosol Exposure in Human Bronchial Epithelium"
118:. Local offices are active around the world to service all markets which sell the brand.
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344:"E-Cig Maker Develops Foursquare-Style Check-In for Hookup Hunting Nicotine Addicts"
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26:
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has risks of inducing gene-expression changes in bronchial airway epithelium
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1303:
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Chu, Kar-Hai; Unger, Jennifer B.; Cruz, Tess Boley; Soto, Daniel W. (2015).
776:
115:
1205:
1066:
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917:
867:
802:
487:
446:"E-Cigarette Market Trends in Traditional U.S. Retail Channels, 2012–2013"
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236:
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1023:
Kornfield, Rachel; Huang, Jidong; Vera, Lisa; Emery, Sherry L (2015).
188:
recognizable by its simple, sleek design, targeting the adult public.
2173:
1545:
881:
Stratton, Kathleen; Kwan, Leslie Y.; Eaton, David L. (January 2018).
1164:"E-cigarette Policymaking by Local and State Governments: 2009-2014"
968:"Electronic Cigarettes on Twitter – Spreading the Appeal of Flavors"
670:"FDA Issues Marketing Denial Orders to Fontem US for myBlu Products"
626:"Imperial Tobacco widens e-cigarette strategy with new brand agency"
398:"Electronic cigarette company Skycig becomes Blu eCig - Design Week"
377:
298:
1107:"Teens and young adults confronted by more TV ads for e-cigarettes"
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This article incorporates text from this source, which is in the
2683:
2678:
2648:
2633:
1473:
1468:
1457:
1235:"Mayor of Milton Keynes officially opens Science of Vaping Tour"
945:. United States Food and Drug Administration. 12 September 2018.
644:"Fontem Ventures abandonnerait la JAI pour la Blu | Vaping Post"
382:
303:
281:
in the UK which aimed to educate the public about e-cigarettes.
2519:
2028:
1272:
528:"To Compete With Altria, Reynolds American Is Buying Lorillard"
1498:
1025:"Rapidly increasing promotional expenditures for e-cigarettes"
1256:
94:
1162:
Cox, Elizabeth; Barry, Rachel Ann; Glantz, Stanton (2016).
378:"Feeling Blu? E-cig company spun off in major tobacco deal"
299:"Feeling Blu? E-cig company spun off in major tobacco deal"
892:
National Academies of Sciences, Engineering, and Medicine
1221:"Behind the scenes: Blu hosts cigarette amnesty pop-up"
607:"Fontem Venture's Blu Debuts Global Marketing Campaign"
553:"Health Department proposes indoor ban on e-cigarettes"
526:
Bray, Michael J. de la Merced and Chad (15 July 2014).
359:"Electronic cigarettes challenge anti-smoking efforts"
2468:, a 50:50 joint venture between Imperial Tobacco and
937:
935:
933:
931:
578:"Nielsen: Electronic Cigarette Sales Growth Declines"
503:"Jobs at risk as e-cig firm Blu shuts Edinburgh site"
1749:
Community reinforcement approach and family training
1149:"E-Cigarette Brands Battle to Keep Marketing Rights"
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319:"Business North Carolina - March 2013: cover story"
89:
81:
63:
53:
43:
33:
142:companies to enter into the e-cigarette market.
420:
418:
110:brand, produced by Fontem Ventures and owned by
2751:Effects of nicotine on human brain development
688:"Blu launches electronic vaping product MyBlu"
2531:
2040:
1284:
1128:"E-Cigarette TV Ads Target Kids, Study Finds"
1082:"Big Tobacco back on TV with e-cigarette ads"
8:
753:
751:
749:
19:
668:Products, Center for Tobacco (2022-08-11).
227:although less severe than those of smoking
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2516:
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2025:
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1291:
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884:Public Health Consequences of E-Cigarettes
711:] "Regulation of electronic cigarettes"],
243:Food and Drug Administration investigation
18:
2810:Electronics companies established in 2009
1195:
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999:
857:
792:
477:
429:. Business North Carolina. Archived from
2710:List of vaping bans in the United States
178:
576:Vonder Haar, Melissa (18 August 2015).
289:
2720:2019–2020 vaping lung illness outbreak
735:
724:
2825:2009 establishments in North Carolina
7:
2498:
1962:Discrimination against drug addicts
624:Martinne Geller (4 February 2015).
2715:Vaping-associated pulmonary injury
2705:Positions of medical organizations
1824:Tobacco cessation clinics in India
1041:10.1136/tobaccocontrol-2014-051580
14:
1219:Hannah Ellison (9 January 2017).
2769:
2768:
2497:
2486:
2485:
2009:
2008:
1887:Low-threshold treatment programs
1754:Motivational enhancement therapy
947:
357:Daniel Nasaw (5 December 2012).
149:When Lorillard was purchased by
25:
2479:formerly, "Commonwealth Brands"
1967:Dopamine dysregulation syndrome
1957:Category:Vaccines against drugs
1126:Hope T. Jackson (2 June 2014).
551:John R. Roby (14 August 2015).
450:Nicotine & Tobacco Research
1147:Colin Daileda (18 June 2014).
425:Otterbourg, Ken (March 2013).
1:
2830:2012 mergers and acquisitions
1590:Adverse childhood experiences
1080:O'Toole, James (2013-06-11).
151:R.J. Reynolds Tobacco Company
2820:Companies based in Amsterdam
2669:R. J. Reynolds Vapor Company
1819:Nicotine replacement therapy
1804:Intensive outpatient program
1792:Residential treatment center
1732:Cognitive behavioral therapy
1105:Karen Kaplan (2 June 2014).
842:10.1016/j.envpol.2014.12.033
501:Gareth Mackie (2015-08-26).
376:Mangan, Dan (15 July 2014).
321:. 2015-09-05. Archived from
297:Mangan, Dan (15 July 2014).
249:Food and Drug Administration
168:Food and Drug Administration
2815:Electronic cigarette brands
1417:Internet addiction disorder
247:On September 12, 2018, the
69:; 15 years ago
2846:
2598:Composition of the aerosol
2417:Stephen Mitchell & Son
1852:List of twelve-step groups
972:Tobacco Regulatory Science
16:Electronic cigarette brand
2764:
2456:
2004:
1917:Supervised injection site
1847:Addiction recovery groups
1799:Heroin-assisted treatment
1759:Motivational interviewing
894:. pp. Chapter 5–21.
136:Lorillard Tobacco Company
24:
2427:William Clarke & Son
1600:Psychological dependence
1434:Digital media addictions
922:National Academies Press
2624:Dragonite International
1902:Needle exchange program
1892:Managed alcohol program
1870:Category:Harm reduction
1180:10.1111/1468-0009.12212
822:Environmental Pollution
650:(in French). 2016-02-01
2805:Imperial Brands brands
1922:Tobacco harm reduction
1742:Contingency management
1709:Alcohol detoxification
1422:Internet sex addiction
765:Toxicological Sciences
611:Convenience Store News
184:
2547:Electronic cigarettes
1984:Motivational salience
1912:Stimulant maintenance
1897:Moderation Management
1809:Methadone maintenance
1168:The Milbank Quarterly
777:10.1093/toxsci/kfw198
182:
166:On 2 April 2022, the
2612:Brands and companies
2573:Environmental impact
2412:Lambert & Butler
2159:Lambert & Butler
1907:Responsible drug use
1764:Motivational therapy
1429:Video game addiction
108:electronic cigarette
38:Electronic cigarette
2443:George Alfred Wills
1831:Twelve-step program
1714:Drug detoxification
1595:Physical dependence
834:2015EPoll.198..100L
219:e-cigarette aerosol
21:
2756:Nicotine marketing
2746:Nicotine poisoning
1989:Incentive salience
1977:Inhibitory control
1952:Category:Addiction
1942:Addiction medicine
1737:Relapse prevention
1674:Tanning dependence
984:10.18001/TRS.1.1.4
586:Winsight Media LLC
462:10.1093/ntr/ntu282
205:Nicotine intensity
185:
2792:
2791:
2513:
2512:
2422:WD & HO Wills
2364:
2363:
2022:
2021:
1972:Cognitive control
1930:
1929:
1814:Smoking cessation
1769:Physical exercise
1684:
1683:
1670:Non-drug stimuli
1569:
1568:
1413:Internet-related
1112:Los Angeles Times
909:978-0-309-46834-3
456:(10): 1279–1283.
229:analog cigarettes
183:MyBlu flavor pods
101:
100:
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2772:
2771:
2741:Flavored tobacco
2540:
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2209:Romeo y Julietta
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2012:
2011:
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1505:G9a-like protein
1321:
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1257:Official website
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2341:Golden Virginia
2319:
2310:Romeo y Julieta
2253:
2058:
2056:Imperial Brands
2053:
2023:
2018:
2000:
1996:Sober companion
1926:
1880:Reagent testing
1856:
1835:
1779:
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1724:
1718:
1693:
1691:
1680:
1609:
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1452:Transcriptional
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1351:Methylphenidate
1346:Methamphetamine
1310:
1297:
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1246:
1241:. 23 June 2017.
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1029:Tobacco Control
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692:Drug Store News
686:
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613:. 8 April 2016.
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363:BBC News Online
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233:cigarette smoke
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112:Imperial Brands
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48:Imperial Brands
17:
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2700:Health effects
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1089:. Retrieved
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978:(1): 36–41.
975:
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920:– via
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717:, retrieved
715:, 2020-04-30
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535:. Retrieved
531:
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510:. Retrieved
507:The Scotsman
506:
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453:
449:
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431:the original
406:. Retrieved
404:. 2014-03-26
401:
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327:. Retrieved
323:the original
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34:Product type
2693:Controversy
2674:Ten Motives
2407:Churchman's
2290:Montecristo
2214:Roth-Händle
1723:Behavioral
1634:Barbiturate
1629:Amphetamine
1407:Pornography
1402:Intercourse
1336:Amphetamine
1302:disorders:
1151:. Mashable.
828:: 100–107.
648:Vaping Post
402:Design Week
259:Advertising
158:e-cigarette
140:Big Tobacco
2799:Categories
2779:Cigarettes
2583:Regulation
2470:Cubatabaco
2464:Brands of
2386:ITG Brands
2351:Skruf Snus
2285:Henry Clay
2234:Superkings
2072:Cigarettes
1947:Allen Carr
1787:Drug rehab
1778:Treatment
1694:management
1690:Treatment
1624:Alcoholism
1605:Withdrawal
1575:Dependence
1493:Epigenetic
1445:mechanisms
1378:Financial
1371:Behavioral
1308:dependence
1091:2020-05-04
736:|url=
719:2020-05-04
697:2024-01-11
654:2017-10-09
562:2015-09-13
537:2017-10-09
512:2015-09-13
408:2017-10-09
329:2017-10-09
285:References
64:Introduced
2644:Lost Mary
2619:Blu eCigs
2603:Vape shop
2578:Marketing
2475:50% share
2280:H. Upmann
2265:Backwoods
2134:Gauloises
1725:therapies
1614:Disorders
1316:Addiction
1304:addiction
1188:0887-378X
1049:0964-4563
992:2333-9748
850:0269-7491
785:1096-6080
713:Knowledge
591:20 August
470:1462-2203
128:Charlotte
116:Amsterdam
85:Worldwide
2774:Category
2734:See also
2664:Puff Bar
2659:Pax Labs
2654:Openvape
2492:Category
2391:Reemtsma
2356:White Ox
2315:Trinidad
2305:Quintero
2295:Phillies
2249:Woodbine
2224:Senoussi
2204:Richmond
2164:Maverick
2124:Ernte 23
2109:Davidoff
2014:Category
1935:See also
1780:programs
1659:Nicotine
1649:Cannabis
1644:Caffeine
1583:Concepts
1443:Cellular
1387:Shopping
1382:Gambling
1356:Nicotine
1206:27620685
1133:ABC News
1086:CNNMoney
1067:24789603
1010:27853734
918:29894118
868:25577651
803:27701119
727:citation
532:DealBook
488:25542918
237:acrolein
224:in vitro
213:Research
171:health.
2784:Smoking
2629:Elf Bar
2566:pod mod
2504:Commons
2466:Habanos
2381:Habanos
2376:Altadis
2244:Winston
2169:Melbour
2139:Gitanes
2129:Fortuna
2119:Embassy
2114:Ducados
2094:Capstan
2089:Cabinet
1654:Cocaine
1341:Cocaine
1331:Alcohol
1197:5020143
1058:4214902
1001:5108448
859:4323666
830:Bibcode
794:5216655
738:value (
630:Reuters
479:4683368
192:Liquids
122:History
95:blu.com
90:Website
82:Markets
72: (
54:Country
2588:Safety
2436:People
2270:Cohiba
2258:Cigars
2229:Strand
2174:Mevius
2099:Cohiba
2084:Bastos
2064:Brands
1664:Opioid
1620:Drugs
1546:HDAC10
1361:Opioid
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783:
734:Check
486:
476:
468:
106:is an
2639:Logic
2346:Rizla
2324:Other
2219:Salem
2199:Reval
2194:Regal
2179:Mocne
2079:Atika
1556:SIRT2
1551:SIRT1
1541:HDAC9
1536:HDAC5
1531:HDAC4
1525:HDAC3
1518:HDAC2
1511:HDAC1
1484:NF-ÎşB
1479:GluR2
1464:c-Fos
1458:ΔFosB
888:(PDF)
44:Owner
2684:Vuse
2679:Veev
2649:NJOY
2634:Juul
2336:Drum
2239:West
2184:More
2154:Kool
2149:Juno
2104:Colt
1692:and
1474:CREB
1469:Cdk5
1324:Drug
1306:and
1239:MKFM
1202:PMID
1184:ISSN
1063:PMID
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