88:
25:
223:
369:
Another sales technique of the store is to locate cashiers in the back of the store, which requires clients to pass by all the products on the floor each month in order to pay their next monthly payment. Salespeople also consider the lines at the cashiers appropriate potential sales targets (which
331:
hat, which has been present since 1979. In 2020, the character was redesigned as a modern dark-skinned teenager wearing a baseball cap inscribed with the initial letters "CB," but this redesign received a mixed to negative reception from the public.
505:
640:
547:
479:
650:
443:
377:
As of 2004, the company employed 22,000 people and was generating $ 2 billion in profits. By 2010, it had more than 500 stores in eleven states (São Paulo,
344:
presence as a cornerstone of its strategy—only in
February 2009 it launched its online store, pressed by an increasing number of online sales in Brazil.
463:
655:
522:
635:
645:
213:
Clothing, footwear, bedding, furniture, jewellery, beauty products, electronics, toys, tools, sports equipment, appliances, housewares
34:
67:
587:
198:
309:
148:
440:
420:
As of July 2020, the company has 857 stores in Brazil. The state with the largest number of Casas Bahia stores is
38:
317:
660:
394:
378:
620:
295:
159:
421:
299:
406:
348:
320:. Since June 2019, the Klein family own a controlling stake in Via Varejo, which owns the store.
390:
386:
356:
291:
271:
130:
591:
447:
287:
283:
244:
226:
87:
629:
106:
584:
382:
49:
366:
to purchase products which they would not be able to pay off in a single payment.
495:
International
Directory of Company Histories, Volume 75 (2004) by Robert Halasz
402:
286:. Currently, it is one of the largest retail chain in Brazil, the other being
249:
98:
548:"Casas Bahia atualiza mascote: 'Baianinho' cresce e vira adolescente, o 'CB'"
306:
279:
621:
International
Directory of Company Histories: Casas Bahia Comercial Ltda.
414:
398:
363:
352:
341:
120:
506:"Control of Brazil retailer Via Varejo shifts to Klein family from GPA"
313:
360:
303:
275:
165:
410:
324:
340:
Casas Bahia, unlike many of its competitors, does not rely on an
611:
45:
259:
202:
18:
480:"Sine de Campina Grande abre nova seleção para Casas Bahia"
504:
Bautzer, Tatiana & Mandl, Carolina (14 June 2019).
255:
243:
233:
217:
209:
192:
182:
172:
154:
144:
136:
126:
116:
104:
94:
441:"Directors, Executive Officers and Committees"
347:Rather, Casas Bahia makes the majority of its
316:selling products to migrant workers from the
8:
523:"Casas Bahia mostra evolução do seu mascote"
80:
464:"Fourth Quarter and Full Year 2015 Results"
86:
79:
48:. Please do not remove this message until
68:Learn how and when to remove this message
486:. 15 March 2013. Retrieved 18 July 2013.
44:Relevant discussion may be found on the
433:
359:purchases, making it possible for low-
323:The company's mascot is "Bahianinho" (
554:(in Brazilian Portuguese). 2020-10-20
529:(in Brazilian Portuguese). 2013-03-07
7:
651:Retail companies established in 1952
641:Companies based in São Paulo (state)
14:
571:Allen L. Hammond, C.K. Prahalad,
327:), a toothy little boy wearing a
222:
221:
23:
575:, Foreign Policy, May/June 2004
274:: Bahia Houses) is a Brazilian
1:
656:1952 establishments in Brazil
454:. Retrieved on 7 March 2017.
312:, who began his career as a
294:. It was founded in 1952 in
636:Department stores of Brazil
470:. Retrieved 11 August 2016.
50:conditions to do so are met
677:
646:Retail companies of Brazil
598:. Retrieved 27 July 2020.
512:. Retrieved 25 June 2019.
85:
278:chain specializing in
16:Brazilian retail chain
260:www.casasbahia.com.br
229:17.228 billion (2015)
573:Selling to the Poor
468:Grupo Pão de Açúcar
424:, with 358 stores.
318:Brazilian Northeast
235:Number of employees
174:Number of locations
82:
37:of this article is
590:2019-10-18 at the
527:Mundo do Marketing
446:2019-01-07 at the
407:Mato Grosso do Sul
374:"open cashiers").
296:São Caetano do Sul
160:São Caetano do Sul
370:they refer to as
265:
264:
131:Department stores
78:
77:
70:
668:
617:
612:Official website
599:
582:
576:
569:
563:
562:
560:
559:
544:
538:
537:
535:
534:
519:
513:
502:
496:
493:
487:
477:
471:
461:
455:
438:
415:Federal District
357:installment plan
225:
224:
90:
83:
73:
66:
62:
59:
53:
27:
26:
19:
676:
675:
671:
670:
669:
667:
666:
665:
626:
625:
616:(in Portuguese)
615:
608:
603:
602:
592:Wayback Machine
583:
579:
570:
566:
557:
555:
546:
545:
541:
532:
530:
521:
520:
516:
503:
499:
494:
490:
478:
474:
462:
458:
448:Wayback Machine
439:
435:
430:
413:), besides the
338:
284:home appliances
236:
195:
185:
175:
168:
162:
109:
81:Via Varejo S.A.
74:
63:
57:
54:
43:
28:
24:
17:
12:
11:
5:
674:
672:
664:
663:
658:
653:
648:
643:
638:
628:
627:
624:
623:
618:
607:
606:External links
604:
601:
600:
577:
564:
539:
514:
497:
488:
472:
456:
432:
431:
429:
426:
395:Santa Catarina
387:Espírito Santo
379:Rio de Janeiro
372:bocas de caixa
337:
334:
288:Magazine Luiza
263:
262:
257:
253:
252:
247:
241:
240:
237:
234:
231:
230:
219:
215:
214:
211:
207:
206:
196:
193:
190:
189:
186:
183:
180:
179:
176:
173:
170:
169:
164:
158:
156:
152:
151:
146:
142:
141:
138:
134:
133:
128:
124:
123:
118:
114:
113:
110:
105:
102:
101:
96:
92:
91:
76:
75:
31:
29:
22:
15:
13:
10:
9:
6:
4:
3:
2:
673:
662:
661:GPA (company)
659:
657:
654:
652:
649:
647:
644:
642:
639:
637:
634:
633:
631:
622:
619:
613:
610:
609:
605:
597:
593:
589:
586:
581:
578:
574:
568:
565:
553:
549:
543:
540:
528:
524:
518:
515:
511:
507:
501:
498:
492:
489:
485:
481:
476:
473:
469:
465:
460:
457:
453:
449:
445:
442:
437:
434:
427:
425:
423:
418:
416:
412:
408:
404:
400:
396:
392:
388:
384:
380:
375:
373:
367:
365:
362:
358:
354:
350:
345:
343:
335:
333:
330:
326:
325:Little Bahian
321:
319:
315:
311:
308:
305:
301:
297:
293:
289:
285:
281:
277:
273:
269:
261:
258:
254:
251:
248:
246:
242:
239:57,500 (2014)
238:
232:
228:
220:
216:
212:
208:
204:
200:
199:Michael Klein
197:
191:
187:
181:
177:
171:
167:
161:
157:
153:
150:
147:
143:
139:
135:
132:
129:
125:
122:
119:
115:
111:
108:
103:
100:
97:
93:
89:
84:
72:
69:
61:
51:
47:
41:
40:
36:
30:
21:
20:
595:
585:"Our Stores"
580:
572:
567:
556:. Retrieved
551:
542:
531:. Retrieved
526:
517:
509:
500:
491:
483:
475:
467:
459:
451:
436:
419:
383:Minas Gerais
376:
371:
368:
351:by charging
346:
339:
328:
322:
310:Samuel Klein
267:
266:
155:Headquarters
149:Samuel Klein
95:Company type
64:
58:January 2020
55:
33:
484:EcoFinancas
403:Mato Grosso
268:Casas Bahia
184:Area served
630:Categories
596:Via Varejo
558:2020-10-21
533:2020-10-21
452:Via Varejo
428:References
336:Operations
329:cangaceiro
292:Americanas
250:Via Varejo
194:Key people
99:Subsidiary
35:neutrality
422:São Paulo
409:and even
364:customers
307:immigrant
300:São Paulo
280:furniture
107:Traded as
46:talk page
588:Archived
444:Archived
353:interest
342:internet
210:Products
117:Industry
39:disputed
510:Reuters
314:peddler
272:English
256:Website
218:Revenue
145:Founder
137:Founded
391:Paraná
361:income
349:profit
304:Polish
276:retail
245:Parent
188:Brazil
166:Brazil
121:Retail
411:Bahia
399:Goiás
302:, by
127:Genre
112:VVAR3
290:and
282:and
140:1952
32:The
552:Uol
355:on
227:R$
203:CEO
201:, (
178:857
632::
594:,
550:.
525:.
508:.
482:.
466:,
450:,
417:.
405:,
401:,
397:,
393:,
389:,
385:,
381:,
298:,
163:,
614:—
561:.
536:.
270:(
205:)
71:)
65:(
60:)
56:(
52:.
42:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
