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as campaign of the month. Hassan's Citi team worked in partnership with The Female
Quotient to launch the Advancing Equality Calculator, a free tool to help organizations of all sizes calculate their raw wage gap and join the movement for pay parity.
26:) is an American business executive. She oversees marketing efforts, encompassing advertising, media, performance marketing, sponsorships and talent, customer insights and analytics for the Chase, J.P. Morgan and corporate brands.
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in 2020, having joined the company in 2018. Prior to that, in 2017, Hassan was the executive vice president and global chief marketing officer at
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Carla Zakhem-Hassan is a
Lebanese war refugee. She received a bachelor's degree from the
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172:"Being "Authentic" Means Being Empowered to Lead, Citi's Carla Zakhem-Hassan – Beet.TV"
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329:"Citi Promotes Carla Hassan To CMO To Lead Newly Merged Marketing And Branding Unit"
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54:. Prior to joining JPMorgan Chase, Hassan was named the chief marketing officer at
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2019, Hassan's Citi team launched "It’s About Time,” which was later selected by
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483:"Keanu Reeves, Jung Kook, Hayao Miyazaki Among Gold House's A100 Honorees"
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226:"Carla Hassan Joins Toys"R"Us, Inc. as Global Chief Marketing Officer"
252:"MOVES JPMorgan Chase names Citi's Hassan as chief marketing officer"
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457:"From Progress To Parity: How Do We Reduce The 257-Year Wage Gap?"
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623:"These Dynamic Executives Are Leaving Their Mark on the Industry"
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2019, Brand
Innovators 'Top 100' Women in Brand Marketing Award
435:"Campaign of the Month: Citi – 'The Moment – It's About Time'"
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of global brand management of the Global
Beverage Group at
380:"Pepsi Announces Components of Global #PepsiMoji Campaign"
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This article about a United States businessperson is a
598:"Brand Innovators 'Top 100' Women in Brand Marketing"
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355:"Yes, Toys 'R' Us Is Still Open for Business"
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522:"2023 Forbes World's Most Influential CMOs"
147:"2023 Forbes World's Most Influential CMOs"
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301:Pasquarelli, Adrianne (9 September 2020).
176:Beet.TV - The Root to the Media Revolution
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277:"Chase taps Citi's Carla Hassan as CMO"
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106:World’s Most Influential CMOs
662:. You can help Knowledge by
547:"Matrix Awards Hall of Fame"
46:. In 2021, Hassan was named
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