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Cinécraft employee, and his wife, Maria Keckan, a video producer, bought the studio. Together they completed the change from film to broadcast-quality video as industrial and commercial clients demanded faster and easier ways to make effective motion pictures. In the 1990s, the studio embraced digital technology with interactive computer-based medical training programs. This early period of digital technology was improved upon through the years as Cinécraft
Productions became known for e-learning and producing national and international projects for
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In 1970, Paul Culley bought the company from his older brother Ray Culley, the original founder. Paul led the transition from film to video in the 1970s. For over 50 years, a member of the Culley family had run the studio, and many Culley family members worked there. Then, in 1985, Neil McCormick, a
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during the mid-20th century. In
Cleveland alone, there were at least 13 sponsored film studios at the height of the area's film production era. Cinécraft was an important innovator in the early history of television. The studio is said to be the longest-standing corporate film and video production
456:(1970) – Standard Oil of Ohio. Communications was one of a series of six films that projected changes in communications, education, agriculture, medicine, transportation, and urban systems in the U.S. The series was part of SOHIO's celebration commemorating the company's 100th anniversary.
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Cinécraft was founded by Ray and Betty Culley in 1939. Promoting "Sound
Business Pictures in Natural Color," the studio began in rental space in the Card Building on St. Clair Ave. in downtown Cleveland. In 1947, the studio moved to 2515 Franklin Blvd. in
99:-created radio series that ran from 1947 to 1953. In 1954, the format switched to two radio episodes and one television show per week. The radio series ended in 1955 after over 1,300 radio episodes had been produced. Premiering on October 4, 1953,
301:(1946) – Fostoria Glass Co. Follows the process of making glass from shoveling batch into ovens, to gathering, blowing, annealing, and inspections. The film targets brides-to-be and was a popular film to play in home economics classes.
462:(1972) – United Steelworkers of America and a consortium of leading U.S. steel corporations. The movie is credited with helping put the first "no-strike" clause into a labor contract in the history of the U.S. steel industry.
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provided elaborate music scores for the company. Occasionally, they recruited
Hollywood actors to appear in their movies at their client's request. Popular personalities that appeared in Cinécraft productions included
118:, a pioneer in television programming focused on sewing, cooking, and crafts. A pioneering, five-part series was created for The Austin Company in 1948. It explained how live television was produced and broadcast.
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313:(1947) – National Potato Chip Institute. The film covers the history of potato chips, an overview of the potato chip manufacturing process, and the nutritional benefits of consuming potato chips.
83:. Using two or more cameras with teleprompters to simultaneously film the same scene from different angles cut production costs tremendously. The studio used the technique when it produced
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acquired the Cinécraft film archives in 2021 and initiated a ten-year project to digitize the films, scripts, and records in order to make them available on the Hagley
Library website.
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plays the role of managing editor of a small city daily newspaper investigating why many business and professional people fail to vote, especially in "off-year" elections.
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Betty and Ray Culley (behind the camera), founders of
Cinecraft Productions, on a motion picture shoot in the 1940s. Photo courtesy of the Hagley Museum & Library.
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376:(1960) – Lake Carriers Association. Traces the history and unique features of the 700-foot-long and longer ships that carry bulk on the upper Great Lakes.
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477:(1982) – Standard Oil of Ohio. Shot on location in a remote Alaskan village. Believed to be the first film drama in which Eskimos act in every role.
307:(1947) – General Electric. The film helped launch the GE Musiphonic high-end record player, radio, shortwave, and AM and FM console all in one unit.
450:(1970) – Supermarket Institute. The film shows how unhealthy food preparation can make you sick. One of the most duplicated sponsored films ever.
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325:(1948) – Standard Oil of Ohio (SOHIO). An early film in the SOHIO Let's Explore Ohio series. Wildlife was filmed by naturalist Karl Maslowski.
279:(1941) – General Electric. Focuses on the importance of having a "modern kitchen" and how modernizing can benefit the average American family.
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319:(1948) – Eljer Plumbing Company. Details the manufacturing process of porcelain sinks, bathtubs, and toilets, as well as brass water faucets.
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The cast and crew of
Cinecraft Productions filming Miracle on Mulberry Street (1948).Photo courtesy of the Hagley Museum & Library.
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Cast and
Cinecraft Productions film crew on the set of Milestones of Motoring (1954).Photo courtesy of the Hagley Museum & Library.
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515:(1950) – Thirteen 30-minute filmed episodes were distributed to 29 TV stations across the county. Domestic Sewing Machine Co.
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341:(1954) – Westinghouse. A sales training film made in an era before air conditioning when fans were extremely important. An
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257:. Most of the studio's film business came through advertising agencies, including Fuller & Smith & Ross, Inc. and
295:(1945) – Ridge Tool Company. Film follows the process of manufacturing plumbing, pipe fitting and other industrial tools.
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392:(1964) – Ohio Bell Telephone. A peanut vendor gets mistaken for a high-powered CEO and is given a tour of Ohio. Stars
273:(1938) – ARMCO. The sequences on how steel is made are beautifully choreographed given the film equipment of the time.
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420:(1965) – Grinding Wheel Institute. Details important inventions and how they helped shape the United States. Stars
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496:(1949) – Domestic Sewing Machine, Perfection Stove Company, Youngstown Kitchens, and East Ohio Gas. Starring
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430:(1966) – Republic Steel. The first in a series of Republic Steel middle management training films. Stars
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In 2018, Dan Keckan was named Chief
Executive Officer, and Matt Walsh was named Chief Operating Officer.
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490:(1948) – The Austin Company. Five episode series explains how the new technology of television works
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W. Ward Marsh. SOHIO to Add
Sesquicentennial Film to Its Fine Movie Library. . Nov. 2, 1952, p. 135
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film critic for 50 years, says the film may very well be the best picture SOHIO has sponsored.
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https://elearningindustry.com/press-releases/cinecraft-productions-enters-new-era-leadership
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530:(1953–1960) – Ohio Bell Telephone. A series of 175 filmed Ohio Story TV episodes written by
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Press Release: Cinécraft Productions Enters New Era of Leadership - eLearning Industry
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blenders. The studio assembled many early productions featuring Cleveland-based
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1582:. Center for Public History + Digital Humanities at Cleveland State University.
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285:(1945) – Hercules Powder Company. Importance of linters (a by-product from
1576:"Cinecraft Productions The Historic Film Company produced by a Love Story"
793:. Department of History, Case Western Reserve University. November 7, 2021
640:"Cinecraft Productions The Historic Film Company produced by a Love Story"
410:.The film explores the research and development side of steel production.
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and steam-powered cars, all the way to 1954 when the film was made. Stars
819:. Department of History, Case Western Reserve University. August 2, 2021.
753:. Department of History, Case Western Reserve University. August 17, 2021
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1068:. Department of History, Case Western Reserve University. August 9, 2021
471:(1976) – B. F. Goodrich. A film about the custom van craze of the 1970s.
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TV-series lasted nine years, with 175 TV episodes being produced.
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C-5 Galaxy airplane - at the time, the world's largest aircraft.
440:(1967) – U.S. Air Force. Tells the story of the building of the
382:(1962) – The American Good Government Society. Hollywood actor
354:. Traces the evolution of automotive innovations starting with
87:, a TV-series that it filmed and ran from 1953 to 1961 for the
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wrote the score played by members of the Cleveland Orchestra.
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was a source for many actors used in Cinécraft films, and the
521:(1950) – Natural Foods Institute (VitaMix). One of the first
1589:"Unspooling Cleveland's Industrial Film and Musical History"
950:"Top eLearning Content Development Companies (2022 Update)"
920:"Cinecraft Oral Histories: Maria Keckan and Neil McCormick"
331:(1953) – Standard Oil of Ohio (SOHIO). W. Ward Marsh, the
992:"Hagley Museum Acquires Major Industrial Film Collection"
678:. Department of History, Case Western Reserve University
563:. Department of History, Case Western Reserve University
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Ohio Genealogical Society The Ohio Story Radio Scripts
1567:"Hagley Library Collection Tells How Industry Worked"
1135:
Little Known Facts About a Well-Known Product: Ridgid
614:"Hagley Library Collection Tells How Industry Worked"
293:
Little Known Facts About a Well-Known Product: Ridgid
110:. It featured William Grover "Papa" Barnard selling
1546:. Hagley Museum and Library, Wilmington, Delaware.
289:production) in the burgeoning synthetics industry.
185:In 2023 the studio was still operating out of the
482:Notable early Cinécraft made-for-television films
894:"Culley Family Cinecraft Productions Collection"
699:"'Three-Camera Technique Used to Shoot TV Film'"
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22:is a privately held American corporate film and
864:"An Afternoon with Cinecraft: Past and Present"
670:Culley, Jim; Martin, Kevin (January 29, 2023).
1626:Film production companies of the United States
747:"Ohio Story Radio & TV Series (1947-1961)"
358:making the first automobile sale in 1898, the
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1422:https://digital.hagley.org/FILM_2019227_FC229
1407:https://digital.hagley.org/FILM_2019227_FC001
1392:https://digital.hagley.org/FILM_2019227_FC349
1363:https://digital.hagley.org/FILM_2019227_FC080
1348:https://digital.hagley.org/FILM_1993230_FC387
1333:https://digital.hagley.org/FILM_2019227_FC282
1321:https://digital.hagley.org/FILM_2019227_FC228
1306:https://digital.hagley.org/FILM_2019227_FC399
1291:https://digital.hagley.org/FILM_1973418_FC117
1276:https://digital.hagley.org/FILM_2019227_FC056
1261:https://digital.hagley.org/FILM_2018222_FC336
1231:https://digital.hagley.org/FILM_2019227_FC521
1192:https://digital.hagley.org/FILM_2019227_FC309
1177:https://digital.hagley.org/FILM_2019227_FC633
1147:https://digital.hagley.org/FILM_2019227_FC445
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1246:https://digital.hagley.org/AVD_2019227_19_08
1207:https://digital.hagley.org/AVD_2019227_15_17
1162:https://digital.hagley.org/FILM_2018201_FC01
1132:https://digital.hagley.org/FILM_2018201_FC22
1117:https://digital.hagley.org/FILM_2018201_FC17
1102:https://digital.hagley.org/FILM_2018201_FC03
848:https://digital.hagley.org/FILM_2018201_FC15
506:(1950) – American Gas Association. Starring
1087:https://www.youtube.com/watch?v=lb-sUdan--k
500:, the "Martha Stewart " of early television
583:"Business Screen Magazine (v. 21, no. 1)"
201:Cinécraft's major film client's included
16:American corporate film production studio
1560:Flashback Friday: Cinécraft history blog
1555:. National Film Preservation Foundation.
1002:from the original on November 27, 2021.
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1621:American companies established in 1939
534:, directed by Ray Culley and starring
75:Cinécraft was a pioneer in the use of
960:from the original on October 20, 2019
930:from the original on December 3, 2021
593:from the original on December 3, 2021
106:Cinécraft was the first to film a TV
7:
1553:"The Field Guide to Sponsored Films"
1366:C-5 Galaxy: World's Largest Aircraft
1062:"Fuller & Smith & Ross, Inc"
1042:from the original on January 6, 2022
1014:"Cleveland City Planning Commission"
438:C-5 Galaxy: World's Largest Aircraft
1616:American documentary film producers
1544:"Finding Aid: Cinecraft Inc. Films"
874:from the original on April 21, 2021
1036:Cleveland City Planning Commission
727:from the original on July 10, 2015
612:Monaghan, Peter (March 22, 2021).
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1210:Let's Explore Ohio: Ohio Wildlife
1066:Encyclopedia of Cleveland History
817:Encyclopedia of Cleveland History
791:Encyclopedia of Cleveland History
751:Encyclopedia of Cleveland History
676:Encyclopedia of Cleveland History
561:Encyclopedia of Cleveland History
323:Let's Explore Ohio: Ohio Wildlife
265:Notable Cinécraft sponsored films
243:Westinghouse Electric Corporation
1323:"Search"; Hagley Digital Archive
1032:"Designated Cleveland Landmarks"
555:Culley, Jim (January 29, 2023).
350:(1954) – Standard Oil of Ohio.
1443:Where the River Enters the Sea
717:"The Ohio Story Radio Scripts"
475:Where the River Enters the Sea
360:Stanley Motor Carriage Company
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1090:The Romance of Iron and Steel
271:The Romance of Iron and Steel
1636:1960s in American television
1631:1950s in American television
1606:Companies based in Cleveland
1569:. Moving Image Archive News.
127:Cleveland Symphony Orchestra
1611:1939 establishments in Ohio
1526:Ohio Story 10th Anniversary
900:. Hagley Museum and Library
528:Ohio Story Filmed TV Series
89:Ohio Bell Telephone Company
20:Cinécraft Productions, Inc.
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1591:. Ideastream Public Media.
1470:Through the Kitchen Window
1395:Projection '70 film series
1105:It Happened in the Kitchen
1018:planning.clevelandohio.gov
773:Home Miracles of the 1950s
494:Through the Kitchen Window
454:Projection '70 film series
277:It Happened in the Kitchen
1336:Tools that Shaped America
1234:Freedom's Proving Grounds
618:Moving Image Archive News
418:Tools that Shaped America
408:Youngstown Sheet and Tube
329:Freedom's Proving Grounds
219:Firestone Tire and Rubber
215:Seiberling Rubber Company
180:Hagley Museum and Library
171:21st century developments
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1500:; Hagley Digital Archive
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1122:; Hagley Digital Archive
1107:; Hagley Digital Archive
853:; Hagley Digital Archive
223:Goodyear Tire and Rubber
191:Cleveland Public Library
1498:Custom Tailoring a Suit
672:"Cinecraft Productions"
39:History and innovations
24:video production studio
1279:The Long Ships Passing
1264:Milestones of Motoring
924:Hagley Digital Archive
898:Hagley Digital Archive
868:Hagley Digital Archive
835:Hagley Digital Archive
831:"Television Televised"
787:"Vita-Mix Corporation"
703:Hagley Digital Archive
587:Hagley Digital Archive
374:The Long Ships Passing
348:Milestones of Motoring
333:Cleveland Plain Dealer
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1512:Healthy Living Is Fun
870:. December 17, 1999.
519:Healthy Living Is Fun
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1456:Television Televised
1195:Moulders of Progress
956:. October 14, 2019.
851:Television Televised
644:Cleveland Historical
513:Adventures in Sewing
488:Television Televised
442:Lockheed Corporation
317:Moulders of Progress
211:Standard Oil of Ohio
123:Cleveland Play House
79:and filming using a
70:Ohio City, Cleveland
1180:Thank You Mr. Chips
954:E-Learning Industry
311:Thank You Mr. Chips
1309:Invitation to Ohio
1294:The Velvet Curtain
1249:A Fan Family Album
1165:Naturally, It's FM
390:Invitation to Ohio
380:The Velvet Curtain
352:Industrial musical
343:Industrial musical
339:A Fan Family Album
305:Naturally, It's FM
247:American Greetings
81:multi-camera setup
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1120:Linter Logic
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364:Joe E. Brown
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504:Food Is Fun
422:Reed Hadley
398:John Dehner
384:Reed Hadley
167:companies.
108:infomercial
1600:Categories
1046:January 6,
542:References
287:cotton oil
136:Tim Conway
132:Danny Kaye
1072:March 16,
904:March 16,
797:March 15,
775:; YouTube
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682:March 15,
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406:(1964) -
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235:Ohio Bell
193:in 1898.
144:Joel Grey
1040:Archived
1000:Archived
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591:Archived
197:Clients
112:Vitamix
404:Search
253:, and
203:DuPont
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