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Cossette was granted the highest honors both from Quebec and Canada. He was recipient of Le Prix des
Communications du Québec in 1984 and The Gold Medal Award from The Association of Canadian Advertisers (ACA) in 1988. He is still teaching social marketing and advertising at Université Laval in
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in 1937. He founded
Cossette Communication Group in 1964, which he restructured in 1972 making his five top executives his equal partners. He headed the business as president until he resigned in 1982. At the time, the agency was the biggest communication organization in the
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in 1963, and from the same, a
Certificate in Marketing in 1962 and a Certificate in Business Administration in 1970, from which he got the tenure of Full professor in 1983. In 1964, he had graduated from L'École du Livre Estienne, Paris.
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Cossette was the chairperson of the
Programme de Communication Graphique at Laval University in 1975-78 and once more in 1990–97. In 1996, he launched
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of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be
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He is or was member of L'Association des dirigeants d'agences de publicité du Québec, La Société des graphistes du Québec, The
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He is the author of many books, most about persuasive communication, criticizing advertising severely in
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It may require cleanup to comply with
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Please help to demonstrate the notability of the topic by citing
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A major contributor to this article appears to have a
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596:"Gold Medal Award List of Recipients at the ICA"
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305:Quebec City
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399:References
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