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336:– You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
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Our concept was to present an everyday person as an "expert" on a specific subject in order to show that whether the information comes from a university professor or from an avid gamer, it is still reliable.
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Each piece shows a straight view of each persona and a mind map of their thought process. We felt this approach humanizes the experience of
Knowledge.
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Knowledge as an unreliable source of information because anyone can edit entries on the website.
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The brackets around the word "edit" are a reference to the brackets around the edit links on the actual wikipedia site.
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The campaign consists of three magazine ads, two posters, one t-shirt, one direct mailer, and a tv-spot (not shown).
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If the file has been modified from its original state, some details may not fully reflect the modified file.
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https://www.flickr.com/photos/mikeeperez/2453225976/
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Commons is a freely licensed media file repository.
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
