130:
20:
881:
706:
721:
149:
and water. It is baked in trays for 17 minutes in a 70-foot (21 m) conveyor oven that can turn out 11,000 cupcakes an hour. After cooling, the cakes are injected through the top with the vanilla creme, then taken by conveyor to be covered on top by chocolate icing. After a special machine lays
63:
The
Hostess CupCake was first sold on May 10, 1919. According to author Andrew F. Smith, it was the first commercially produced cupcake, originally produced by the Taggart Bakery as the Chocolate Cup Cake. Hostess has also claimed that it was "the first snack cake ever introduced to the market." In
86:
In 1947, D.R. "Doc" Rice, who started his career at
Hostess in 1938 with a job that entailed dumping baked cakes on a table, was given the task of developing the Hostess CupCake further. These developments culminated in an updated cupcake in 1950. A white line consisting of squiggles was added to
193:
Hostess cupcakes have a firm place in pop culture. One survey shows that 97% of those surveyed have heard of them, and at least 71% like them. Gen X leads the way with their support at 75%. Hostess CupCakes are ranked #62 in a list of the most familiar food & snack brands. As copycat recipe
409:
117:. These plans were derailed by the company's liquidation and announcement that they were going out of business on November 16, 2012. However, the company was eventually bought by Apollo Global Management, which began selling Hostess products in July 2013.
54:
creme filling, with seven distinctive white squiggles across the top. However, other flavors have been available at times. It has been claimed to be the first commercially produced cupcake and has become an iconic
American brand.
229:
These flavors are (or have been) available as "Limited Time Only" or "Seasonal" products in 8-quantity boxes; all of these flavors were first introduced after the 2013 acquisition of
Hostess by Apollo Global Management.
87:
the top in order to distinguish the
Hostess CupCake from other brands. The vanilla creme filling was also added. Rice got the idea for using a creme filling when a new machine for injecting filling into Hostess
194:
sharing took hold in the early 2000s, food bloggers began and continue creating and sharing homemade versions of
Hostess CupCakes, using both traditional and healthier ingredients.
83:
flavored cupcake was developed, with orange cake and icing. But until 1950, the
Hostess CupCake did not have any filling or the white squiggly line across the top.
91:
became available. Improvements were also made to the cake mix and the chocolate icing in 1950. According to Rice, the updated cupcakes were first produced and
181:) in Mexico, and by extension the rest of Latin America (including Brazil), by regional company Marinela (the pastry division of the bread making brand
249:
Dark
Chocolate Raspberry CupCakes (dark chocolate cake with chocolate icing and raspberry filling) - available during the Valentine's Day time period
105:
In 1988, 400 million
Hostess CupCakes were sold. As of 2011, Hostess sells over 600 million CupCakes each year. Although Hostess Brands entered into
570:
753:
345:
920:
512:
174:
that was used was "You get a big delight in every bite." Numerous commercials featured the slogan "Hey! Where's the cream filling?"
102:
Other flavors of
Hostess CupCakes that have been available at times have been golden (vanilla with chocolate icing) and strawberry.
900:
439:
378:
304:
252:
Chocolate Covered Strawberry CupCakes (strawberry cake with chocolate icing) - available during the Valentine's Day time period
905:
604:
915:
629:
476:
207:
In addition to the chocolate flavor, these flavors of Hostess CupCakes are available year-round in 8-quantity boxes:
584:
910:
725:
653:
240:
Sea Salt Caramel CupCakes (caramel iced yellow cake with sea salt topping & caramel filling) - limited edition
925:
746:
270:
Candy Corn CupCakes (yellow cake with vanilla icing & sprinkles) - available during the Halloween time period
546:
118:
39:
414:
23:
A chocolate Hostess CupCake, showing the chocolate cake and icing, and the signature line of white squiggles
267:
Star Spangled CupCakes (yellow cake with blue-colored icing) - available during the 4th of July time period
282:
HolidayCakes (yellow cake with vanilla icing & sprinkles) - available during the Christmas time period
167:
258:
Key Lime CupCakes (chocolate cake with mint filling) - available during the St. Patrick's Day time period
255:
Shamrock CupCakes (chocolate cake with mint filling) - available during the St. Patrick's Day time period
261:
Spring CupCakes (yellow cake with pink-colored, vanilla icing) - available during the Easter time period
246:
Unicorn CupCakes (yellow cake with blue-colored, sprinkled icing and vanilla filling) - limited edition
739:
276:
Pumpkin Spice CupCakes (pumpkin spice cake with filling) - available during the Halloween time period
273:
Caramel Apple CupCakes (caramel apple cake with filling) - available during the Halloween time period
75:. Different flavors were offered during the early years, including cupcakes topped with vanilla or
279:
ScaryCakes (chocolate cake with orange colored icing) - available during the Halloween time period
264:
Baseball CupCakes (yellow or chocolate cake with vanilla icing) - available during baseball season
109:
protection in 2012, the company planned to continue making CupCakes and other snack cakes such as
524:
780:
341:
171:
677:
444:
237:
Red Velvet CupCakes (red velvet cake with vanilla icing & sprinkles) - limited edition
163:
159:
72:
480:
383:
92:
80:
35:
880:
129:
19:
894:
855:
795:
520:
146:
47:
234:
Iced Lemon CupCakes (lemon cake with vanilla icing & sprinkles) - discontinued
608:
860:
815:
711:
309:
182:
76:
762:
701:
106:
31:
840:
820:
790:
785:
114:
65:
484:
720:
830:
825:
571:"J.M. Smucker to buy Twinkies maker Hostess Brands in $ 5.6 billion deal"
150:
white icing in the signature squiggle the cakes are cooled then wrapped.
68:
disputed this claim, stating that they introduced the first snack cake.
870:
850:
835:
800:
775:
158:
Hostess CupCakes were marketed for a time by the animated character of
110:
96:
88:
51:
43:
705:
865:
845:
805:
243:
Sundae CupCakes (chocolate cake with vanilla icing) - limited edition
142:
138:
128:
18:
735:
338:
Fast Food and Junk Food: An Encyclopedia of What We Love to Eat
731:
550:
137:
The cakes are produced from a batter which includes
585:"Ana Maria inova e lança bolinho cupcake no Brasil"
440:"Hostess Cupcake Claim Crumbles Before Tastykake"
305:"Inventor Honored on Birthday of Hostess CupCake"
220:Strawberry CupCakes (previously limited edition)
547:"Twinkies will keep coming despite bankruptcy"
747:
8:
373:
371:
369:
367:
365:
363:
361:
359:
357:
71:Originally, two cupcakes were sold for five
133:A halved CupCake, showing the cream filling
754:
740:
732:
403:
401:
177:Hostess CupCakes are sold as "Pingüinos" (
471:
469:
467:
465:
463:
461:
121:then acquired Hostess in September 2023.
162:, who was a companion in commercials to
654:"Chocolate Cupcakes with Cream Filling"
630:"Hostess CupCake Popularity & Fame"
299:
297:
295:
291:
507:
505:
503:
501:
433:
431:
331:
329:
327:
42:. Its most common form is a chocolate
678:"Homemade Hostess Chocolate Cupcakes"
379:"Hostess Cupcake Marks 70th Birthday"
79:flavored icing. During the 1940s, an
7:
410:"The Hostess Cupcake Turns Sweet 70"
14:
605:"Pingüinos || Marinela"
879:
719:
704:
1:
408:Volland, V. (May 11, 1989).
34:produced and distributed by
921:Products introduced in 1919
438:DeWolf, R. (May 14, 1989).
942:
877:
771:
340:. ABC-CLIO. p. 181.
313:. May 11, 1989. p. 4
16:American snack cake brand
119:The J.M. Smucker Company
40:The J.M. Smucker Company
30:is an American brand of
415:St. Louis Post-Dispatch
38:and currently owned by
901:Brand name snack foods
682:Green Smoothie Gourmet
168:Fruit Pie the Magician
134:
24:
906:Hostess Brands brands
573:. September 11, 2023.
132:
22:
916:American snack foods
728:at Wikimedia Commons
336:Smith, A.F. (2011).
135:
25:
911:American desserts
888:
887:
781:Chocodile Twinkie
724:Media related to
477:"Hostess CupCake"
347:978-0-313-39393-8
217:Birthday CupCakes
933:
926:Stuffed desserts
883:
765:
756:
749:
742:
733:
723:
714:
709:
708:
692:
691:
689:
688:
674:
668:
667:
665:
664:
650:
644:
643:
641:
640:
626:
620:
619:
617:
616:
607:. Archived from
601:
595:
594:
592:
591:
581:
575:
574:
567:
561:
560:
558:
557:
542:
536:
535:
533:
532:
523:. Archived from
509:
496:
495:
493:
492:
483:. Archived from
473:
456:
455:
453:
452:
435:
426:
425:
423:
422:
405:
396:
395:
393:
392:
375:
352:
351:
333:
322:
321:
319:
318:
301:
172:marketing slogan
941:
940:
936:
935:
934:
932:
931:
930:
891:
890:
889:
884:
875:
811:Hostess CupCake
767:
763:
760:
726:Hostess CupCake
710:
703:
700:
695:
686:
684:
676:
675:
671:
662:
660:
652:
651:
647:
638:
636:
628:
627:
623:
614:
612:
603:
602:
598:
589:
587:
583:
582:
578:
569:
568:
564:
555:
553:
544:
543:
539:
530:
528:
511:
510:
499:
490:
488:
475:
474:
459:
450:
448:
445:Boca Raton News
437:
436:
429:
420:
418:
407:
406:
399:
390:
388:
377:
376:
355:
348:
335:
334:
325:
316:
314:
303:
302:
293:
289:
227:
225:Limited Edition
214:Orange CupCakes
211:Golden CupCakes
205:
200:
191:
164:Twinkie the Kid
160:Captain Cupcake
156:
127:
61:
46:with chocolate
28:Hostess CupCake
17:
12:
11:
5:
939:
937:
929:
928:
923:
918:
913:
908:
903:
893:
892:
886:
885:
878:
876:
874:
873:
868:
863:
858:
853:
848:
843:
838:
833:
828:
823:
818:
813:
808:
803:
798:
793:
788:
783:
778:
772:
769:
768:
761:
759:
758:
751:
744:
736:
730:
729:
716:
715:
699:
698:External links
696:
694:
693:
669:
658:New York Times
645:
621:
596:
576:
562:
537:
497:
481:Hostess Brands
457:
427:
397:
387:. May 10, 1989
384:The Vindicator
353:
346:
323:
290:
288:
285:
284:
283:
280:
277:
274:
271:
268:
265:
262:
259:
256:
253:
250:
247:
244:
241:
238:
235:
226:
223:
222:
221:
218:
215:
212:
204:
201:
199:
196:
190:
187:
155:
152:
126:
123:
60:
57:
36:Hostess Brands
15:
13:
10:
9:
6:
4:
3:
2:
938:
927:
924:
922:
919:
917:
914:
912:
909:
907:
904:
902:
899:
898:
896:
882:
872:
869:
867:
864:
862:
859:
857:
854:
852:
849:
847:
844:
842:
839:
837:
834:
832:
829:
827:
824:
822:
819:
817:
814:
812:
809:
807:
804:
802:
799:
797:
794:
792:
789:
787:
784:
782:
779:
777:
774:
773:
770:
766:
757:
752:
750:
745:
743:
738:
737:
734:
727:
722:
718:
717:
713:
707:
702:
697:
683:
679:
673:
670:
659:
655:
649:
646:
635:
631:
625:
622:
611:on 2013-12-03
610:
606:
600:
597:
586:
580:
577:
572:
566:
563:
552:
548:
541:
538:
527:on 2012-02-12
526:
522:
518:
514:
508:
506:
504:
502:
498:
487:on 2012-02-08
486:
482:
478:
472:
470:
468:
466:
464:
462:
458:
447:
446:
441:
434:
432:
428:
417:
416:
411:
404:
402:
398:
386:
385:
380:
374:
372:
370:
368:
366:
364:
362:
360:
358:
354:
349:
343:
339:
332:
330:
328:
324:
312:
311:
306:
300:
298:
296:
292:
286:
281:
278:
275:
272:
269:
266:
263:
260:
257:
254:
251:
248:
245:
242:
239:
236:
233:
232:
231:
224:
219:
216:
213:
210:
209:
208:
202:
198:Other flavors
197:
195:
188:
186:
184:
180:
175:
173:
169:
165:
161:
153:
151:
148:
144:
140:
131:
124:
122:
120:
116:
112:
108:
103:
100:
98:
94:
93:test marketed
90:
84:
82:
78:
74:
69:
67:
58:
56:
53:
49:
45:
41:
37:
33:
29:
21:
856:Wagon Wheels
810:
796:Fudge Rounds
685:. Retrieved
681:
672:
661:. Retrieved
657:
648:
637:. Retrieved
633:
624:
613:. Retrieved
609:the original
599:
588:. Retrieved
579:
565:
554:. Retrieved
540:
529:. Retrieved
525:the original
521:Food Network
516:
489:. Retrieved
485:the original
449:. Retrieved
443:
419:. Retrieved
413:
389:. Retrieved
382:
337:
315:. Retrieved
308:
228:
206:
192:
178:
176:
157:
136:
104:
101:
85:
70:
64:2004, rival
62:
27:
26:
861:Whoopie pie
816:Jaffa Cakes
764:Snack cakes
712:Food portal
310:Daily Union
125:Manufacture
77:malted milk
895:Categories
821:Jos. Louis
687:2023-07-05
663:2023-07-05
639:2023-07-05
615:2013-11-28
590:2021-04-21
556:2012-02-20
545:Smith, A.
531:2012-02-20
491:2012-02-20
451:2012-02-20
421:2012-02-20
391:2012-02-20
317:2012-02-20
287:References
189:Popularity
107:bankruptcy
32:snack cake
841:Sno Balls
791:Ding Dong
786:Choco pie
517:Unwrapped
513:"Stuffed"
115:Sno Balls
66:Tastykake
831:Moon pie
826:May West
203:Standard
179:Penguins
154:Branding
111:Twinkies
89:Twinkies
871:Zingers
851:Twinkie
836:Pryanik
801:Gansito
776:Alfajor
97:Detroit
59:History
52:vanilla
44:cupcake
866:Yodels
846:Suzy Q
806:Ho Hos
634:YouGov
344:
170:. One
81:orange
183:Bimbo
147:cocoa
143:sugar
139:flour
73:cents
48:icing
342:ISBN
166:and
113:and
50:and
551:CNN
185:).
95:in
897::
680:.
656:.
632:.
549:.
519:.
515:.
500:^
479:.
460:^
442:.
430:^
412:.
400:^
381:.
356:^
326:^
307:.
294:^
145:,
141:,
99:.
755:e
748:t
741:v
690:.
666:.
642:.
618:.
593:.
559:.
534:.
494:.
454:.
424:.
394:.
350:.
320:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
