83:. She is considered a "top voice in market research", in part due to her regular column in the Research Business Report and the ESOMAR blog, RWConnect. She also serves on several industry committees and boards, such as the Interactive Research Marketing Organization. She was one of the article authors for the inaugural Journal of Brand Strategy and was recently a contributor to the widely read Fast Company blog.
96:'s Impact Award, the Ginny Valentine Award for "Fearlessly Advocating Gender Equality" and was named as Female Entrepreneur of the Year by the Portland Business Journal. Last year, Luck received two Stevie Awards for Women in Business in the Female Executive of the Year and Women Helping Women categories. In 2011, Luck received the Entrepreneur of the Year Award from the
20:
86:
In fall of 2014, Luck was granted the Gold Level award in the Women
Executive of the Year category in the international Golden Bridge Awards Program. She also received a Stevie Award in the Executive of the Year category at the 2014 American Business Awards and the
100:
Program and the
Portland Business Journal's 40 Under Forty Award. In 2010, Luck was shortlisted as a finalist for a Stevie Award for Women in Business. She was also awarded the 4 Under 40 Emerging Leaders in Marketing Research Award in 2009 by the
91:
Future
Forward Great Minds gold level award. The future-forward category recognizes particular achievement in a trending topic, which was mobile research for the 2014 awards program. In 2013, Luck was the recipient of the
61:(OTX), an online market research firm. OTX was acquired in January 2004 and she left in December 2005 to start research services company Forefront Consulting Group; Forefront was acquired in June 2007 by Decipher.
30:
is an
American businesswoman. She is a consultant and public speaker, specializing in nontraditional marketing and branding strategies. Prior to launching her own practice, she was
254:
76:
625:
509:
68:, a networking group, for women in marketing research to facilitate networking, leadership, entrepreneurship and other career development goals.
117:
326:
234:
106:
620:
527:
610:
404:
313:
Luck, K. Journal of Brand
Strategy. "The delicate art of rebranding: Retaining equity while creating a fresh face." June 2012.
288:
88:
72:
102:
93:
80:
180:
545:
450:
283:
605:
340:
379:
150:
54:
43:
58:
31:
615:
97:
35:
65:
471:
314:
39:
185:
42:
services provider. She originally took the role in 2007 after
Decipher acquired her start-up,
365:
249:
269:
408:
429:
599:
405:"Decipher's Kristin Luck Wins the Marketing Research Association's 2013 Impact Award"
496:
18 February 2011. Portland
Business Journal, "The 40 Under Forty Awards Luncheon."
485:
211:
497:
190:
137:
229:
293:
563:
120:, a new growth marketing firm that specializes in the market research field.
50:
344:
451:"Women of Influence: Kristin Luck of Decipher - Portland Business Journal"
19:
168:
383:
110:
212:"Council of American Survey Research Organization Panel Conference"
380:"The Advertising Research Foundation - 2014 ARF Great Mind Awards"
18:
590:
327:"What an MBA Can do for You, and What You Can do for Yourself"
315:
http://henrystewart.metapress.com/link.asp?id=bxu48u8003171550
71:
Luck lectures at industry conferences for groups such as the
107:
Next Gen Market
Research Disruptive Innovators Award
255:
European
Society for Opinion and Marketing Research
216:Council of American Survey Research Organizations
77:Council of American Survey Research Organizations
486:http://www.bestinbizawards.com/2011-winner-news/
472:"2012 Stevie Award Winners | Stevie Awards"
46:. Decipher was acquired by FocusVision in 2015.
498:http://www.bizjournals.com/portland/event/35491
528:"Four Under Forty Panel with Emerging Leaders"
138:http://www.greenbookblog.org/tag/kristin-luck/
8:
550:Tom H. C. Anderson Next Gen Market Research
546:"Top 15 Market Research Most innovative"
366:"Management Awards | Stevie Awards"
341:"Business Awards - Golden Bridge Awards"
432:. Research Liberation Front. 2013-03-19
129:
89:2014 Advertising Research Foundation's
34:and CMO (Chief Marketing Officer) of
7:
235:Institute for International Research
169:http://www.womeninresearch.com/about
14:
626:American chief operating officers
109:in 2010. She is also the current
151:"Executive Profile Kristin Luck"
64:She is the founder of the group
53:to assist in the development of
289:Irish Music Rights Organisation
113:president for the 2021/22 year
73:Advertising Research Foundation
136:Luck, K. "Growth Hacking 101.
103:American Marketing Association
94:Marketing Research Association
81:Marketing Research Association
1:
484:Best In Biz 2011 Winner News
453:. Bizjournals.com. 2013-04-17
105:, and was a finalist for the
430:"Research Liberation Front"
407:. Prweb.com. Archived from
230:"The Market Research Event"
642:
621:Businesspeople from Oregon
167:"About Women in Research"
44:Forefront Consulting Group
155:Portland Business Journal
55:digital rights management
611:People from Bend, Oregon
284:"Get Involved With IMRO"
59:Online Testing Exchange
57:. She later co-founded
24:
16:American businesswoman
564:"Our people - ESOMAR"
118:co-founded Growgetter
22:
510:"People on the Move"
258:. February 24, 2011.
516:. October 23, 2010.
181:"ARF 2010 Re:think"
157:. February 4, 2011.
606:Market researchers
98:Best in Biz Awards
40:marketing research
25:
66:Women in Research
32:company president
633:
578:
577:
575:
574:
560:
554:
553:
542:
536:
535:
524:
518:
517:
506:
500:
494:
488:
482:
476:
475:
468:
462:
461:
459:
458:
447:
441:
440:
438:
437:
426:
420:
419:
417:
416:
411:on June 29, 2014
401:
395:
394:
392:
391:
382:. Archived from
376:
370:
369:
362:
356:
355:
353:
352:
343:. Archived from
337:
331:
330:
323:
317:
311:
305:
304:
302:
301:
292:. Archived from
280:
274:
273:
266:
260:
259:
250:"ESOMAR Connect"
246:
240:
239:
226:
220:
219:
218:. February 2010.
208:
202:
201:
199:
198:
189:. Archived from
177:
171:
165:
159:
158:
147:
141:
134:
641:
640:
636:
635:
634:
632:
631:
630:
596:
595:
587:
582:
581:
572:
570:
562:
561:
557:
544:
543:
539:
532:Voice of Vovici
526:
525:
521:
508:
507:
503:
495:
491:
483:
479:
470:
469:
465:
456:
454:
449:
448:
444:
435:
433:
428:
427:
423:
414:
412:
403:
402:
398:
389:
387:
378:
377:
373:
364:
363:
359:
350:
348:
339:
338:
334:
325:
324:
320:
312:
308:
299:
297:
282:
281:
277:
268:
267:
263:
248:
247:
243:
228:
227:
223:
210:
209:
205:
196:
194:
179:
178:
174:
166:
162:
149:
148:
144:
135:
131:
126:
17:
12:
11:
5:
639:
637:
629:
628:
623:
618:
613:
608:
598:
597:
594:
593:
586:
585:External links
583:
580:
579:
568:www.esomar.org
555:
537:
519:
501:
489:
477:
463:
442:
421:
396:
371:
357:
332:
329:. 7 July 2014.
318:
306:
275:
261:
241:
221:
203:
172:
160:
142:
140:March 10, 2015
128:
127:
125:
122:
15:
13:
10:
9:
6:
4:
3:
2:
638:
627:
624:
622:
619:
617:
616:Living people
614:
612:
609:
607:
604:
603:
601:
592:
589:
588:
584:
569:
565:
559:
556:
551:
547:
541:
538:
533:
529:
523:
520:
515:
514:Bend Bulletin
511:
505:
502:
499:
493:
490:
487:
481:
478:
473:
467:
464:
452:
446:
443:
431:
425:
422:
410:
406:
400:
397:
386:on 2014-06-25
385:
381:
375:
372:
367:
361:
358:
347:on 2016-08-14
346:
342:
336:
333:
328:
322:
319:
316:
310:
307:
296:on 2011-01-22
295:
291:
290:
285:
279:
276:
271:
265:
262:
257:
256:
251:
245:
242:
237:
236:
231:
225:
222:
217:
213:
207:
204:
193:on 2011-07-08
192:
188:
187:
182:
176:
173:
170:
164:
161:
156:
152:
146:
143:
139:
133:
130:
123:
121:
119:
116:In 2023, she
114:
112:
108:
104:
99:
95:
90:
84:
82:
78:
74:
69:
67:
62:
60:
56:
52:
47:
45:
41:
37:
33:
29:
21:
571:. Retrieved
567:
558:
549:
540:
531:
522:
513:
504:
492:
480:
466:
455:. Retrieved
445:
434:. Retrieved
424:
413:. Retrieved
409:the original
399:
388:. Retrieved
384:the original
374:
360:
349:. Retrieved
345:the original
335:
321:
309:
298:. Retrieved
294:the original
287:
278:
264:
253:
244:
233:
224:
215:
206:
195:. Retrieved
191:the original
184:
175:
163:
154:
145:
132:
115:
85:
70:
63:
49:Luck joined
48:
28:Kristin Luck
27:
26:
23:Kristin Luck
600:Categories
573:2021-07-22
457:2013-10-29
436:2013-10-29
415:2013-10-29
390:2014-05-21
351:2014-09-23
300:2011-03-16
197:2011-03-16
124:References
186:Crowdvine
51:ACNielsen
591:Decipher
79:and the
36:Decipher
270:"Home"
111:ESOMAR
75:, the
38:, a
602::
566:.
548:.
530:.
512:.
286:.
252:.
232:.
214:.
183:.
153:.
576:.
552:.
534:.
474:.
460:.
439:.
418:.
393:.
368:.
354:.
303:.
272:.
238:.
200:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.