1565:
244:
65:
was which was introduced to New
Zealand in 1999. The brand over the years has seen an extensive marketing campaign, especially on the television show "Pulp Sport". The slogan for Lift Plus was "Sharpen Up!" until mid-2011 when the new Lift Plus Extra Strength was launched and the slogan was changed
66:
to "wake up your buds" and "choose your level". The choose your level slogan refers to the fact that Lift Plus Extra
Strength has 32 mg/100 mL of caffeine when the Original Lift Plus has 14 mg/100 mL.
1774:
1679:
780:
87:
The drink was also available in
Australia from 1999 to 2003, leaving many Australians disappointed with its replacement “Recharge by Sprite” which was short lived.
203:
1852:
1727:
668:
287:
1613:
773:
1712:
73:
had a combined share of 20 per cent the New
Zealand energy drink market or 3.7 per cent of the non-alcoholic ready-to-drink market.
1564:
1690:
1750:
1595:
924:
1587:
766:
661:
1701:
1670:
1434:
466:
81:
31:
1740:
1640:
280:
223:
1579:
1915:
1779:
1745:
1732:
1040:
850:
691:
654:
797:
486:
1755:
894:
1910:
1857:
855:
395:
273:
1880:
1824:
1650:
1404:
1343:
1005:
789:
717:
637:
322:
159:
1020:
1303:
551:
521:
456:
1869:
1414:
1333:
1298:
712:
606:
312:
1439:
1373:
747:
611:
541:
471:
352:
1809:
1655:
1475:
1010:
962:
957:
501:
481:
367:
50:
1862:
1794:
1660:
1645:
1480:
1318:
1257:
1124:
914:
812:
677:
400:
385:
304:
77:
43:
1887:
1829:
1799:
1769:
1621:
1605:
1429:
1419:
1267:
1210:
1060:
840:
461:
436:
1819:
1814:
1506:
1465:
1358:
1353:
1252:
1155:
1082:
1075:
1070:
939:
732:
727:
586:
561:
332:
327:
70:
27:
1904:
1530:
1338:
1277:
1272:
1237:
1225:
1215:
1195:
1190:
1185:
1114:
1087:
1055:
742:
546:
511:
421:
362:
347:
317:
1836:
1789:
1470:
1409:
1282:
1092:
952:
944:
929:
835:
621:
596:
591:
566:
476:
451:
405:
296:
23:
186:
76:
In 2018, the name changed from Lift+ to Live+ and ownership was transferred from
1511:
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1220:
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987:
972:
873:
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707:
571:
446:
431:
337:
230:
210:
1444:
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1378:
1262:
1205:
1170:
1119:
967:
581:
536:
531:
357:
47:
205:
Red Bull and
Monster energy drink staple forces man to kick litre-a-day habit
1874:
1535:
1383:
1175:
1165:
1150:
1065:
1030:
1000:
977:
919:
884:
860:
616:
601:
516:
491:
426:
100:
The original drink in the range, previously known as Lift Plus
Original and
830:
1545:
1501:
1308:
1180:
909:
904:
556:
758:
1784:
1522:
1368:
1242:
1145:
1045:
1035:
995:
934:
845:
526:
377:
342:
150:
A discontinued Extra
Strength version of the original Lift Plus drink.
1804:
1449:
1424:
1232:
1160:
1104:
1050:
1025:
899:
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820:
576:
496:
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982:
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506:
441:
390:
1760:
1485:
1200:
1129:
1109:
265:
762:
650:
269:
1247:
1680:
United States v. Forty
Barrels and Twenty Kegs of Coca-Cola
69:
In 2011, Coca-Cola Amatil claimed that Lift Plus and the
1845:
1726:
1669:
1633:
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1317:
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414:
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303:
181:
179:
177:
175:
142:A new flavour entered the market in April 2022
774:
662:
281:
8:
225:Firms fuelling the thirst for energy drinks
802:
781:
767:
759:
669:
655:
647:
288:
274:
266:
171:
7:
1853:Coca-Cola buildings and structures
14:
1775:I'd like to buy the world a Coke
1691:Escola v. Coca-Cola Bottling Co.
1563:
1596:Coca-Cola Beverages Philippines
61:The brand, originally known as
1588:Coca-Cola Europacific Partners
1:
34:. It was originally known as
82:Monster Beverage Corporation
42:and created and produced by
32:Monster Beverage Corporation
1641:Beverage Partners Worldwide
1932:
1713:POM Wonderful v. Coca-Cola
1580:Coca-Cola Beverages Africa
1780:The Lost Island of Alanna
1746:Coke Zero Facial Profiler
1702:Sinaltrainal v. Coca-Cola
1561:
692:Blue Sky Beverage Company
635:
992:Northern Neck Ginger Ale
146:Lift Plus Extra Strength
1858:Criticism of Coca-Cola
1881:Limca Book of Records
1825:Coca-Cola polar bears
1651:Coca-Cola Enterprises
790:The Coca-Cola Company
638:List of energy drinks
191:supermarketnews.co.nz
187:"LIFT+ BECOMES LIVE+"
160:List of energy drinks
96:LIVE+ Original Citrus
16:Brand of energy drink
1304:Bodyarmor SuperDrink
1870:Coca-Cola Freestyle
113:Lift Plus Sugarfree
71:Mother energy drink
1614:Coca-Cola Hellenic
1021:Ramblin' Root Beer
958:Lemon & Paeroa
129:formerly known as
111:formerly known as
1898:
1897:
1810:Once Upon a Wheel
1656:Columbia Pictures
1559:
1558:
817:
813:A&W Root Beer
756:
755:
644:
643:
1923:
1916:Coca-Cola brands
1863:Cocacolonization
1795:Move to the Beat
1756:Country Sunshine
1719:
1708:
1697:
1686:
1661:TriStar Pictures
1646:Coca-Cola Amatil
1626:
1618:
1610:
1600:
1592:
1584:
1567:
1324:
1319:Monster Beverage
1258:Simply Beverages
815:
803:
783:
776:
769:
760:
678:Monster Beverage
671:
664:
657:
648:
305:Monster Beverage
290:
283:
276:
267:
260:
259:
257:
255:
241:
235:
221:
215:
201:
195:
194:
183:
140:LIVE+ Watermelon
125:LIVE+ Tart Apple
120:and LIVE+ Ascend
107:LIVE+ Zero Sugar
78:Coca-Cola Amatil
44:Coca-Cola Amatil
1931:
1930:
1926:
1925:
1924:
1922:
1921:
1920:
1901:
1900:
1899:
1894:
1888:One, Two, Three
1841:
1830:The Polar Bears
1800:My Coke Rewards
1770:Hey Kid, Catch!
1764:
1751:Coming Together
1741:Ashita Ga Arusa
1730:
1722:
1717:
1706:
1695:
1684:
1665:
1634:Former holdings
1629:
1624:
1616:
1608:
1606:Coca-Cola FEMSA
1598:
1590:
1582:
1568:
1555:
1521:Purchased from
1516:
1490:
1454:
1430:Deep River Rock
1388:
1322:
1321:
1313:
1287:
1139:Juices and teas
1134:
792:
787:
757:
752:
696:
680:
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410:
372:
299:
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245:"Facebook Post"
243:
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193:. 22 June 2018.
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1820:Pepsi Invaders
1817:
1815:Open Happiness
1812:
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1576:
1574:
1573:Joint ventures
1570:
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1509:
1504:
1498:
1496:
1492:
1491:
1489:
1488:
1483:
1478:
1476:Dunkin' Donuts
1473:
1468:
1466:Caribou Coffee
1462:
1460:
1456:
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1275:
1270:
1265:
1260:
1255:
1253:Peace Iced Tea
1250:
1245:
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1230:
1229:
1228:
1218:
1213:
1208:
1203:
1198:
1193:
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1183:
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1173:
1168:
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1156:Delaware Punch
1153:
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788:
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771:
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728:Monster Energy
725:
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196:
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155:
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117:Lift Plus Zero
92:
89:
58:
55:
28:New Zealanders
15:
13:
10:
9:
6:
4:
3:
2:
1928:
1917:
1914:
1912:
1911:Energy drinks
1909:
1908:
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1868:
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1484:
1482:
1479:
1477:
1474:
1472:
1469:
1467:
1464:
1463:
1461:
1457:
1451:
1448:
1446:
1443:
1441:
1438:
1436:
1435:Malvern Water
1433:
1431:
1428:
1426:
1423:
1421:
1418:
1416:
1413:
1411:
1408:
1406:
1403:
1401:
1398:
1397:
1395:
1393:Bottled water
1391:
1385:
1382:
1380:
1377:
1375:
1372:
1370:
1367:
1365:
1362:
1360:
1357:
1355:
1352:
1350:
1347:
1345:
1344:Full Throttle
1342:
1340:
1337:
1335:
1332:
1329:
1328:
1326:
1323:(17.9% stake)
1320:
1316:
1310:
1307:
1305:
1302:
1300:
1297:
1296:
1294:
1292:Sports drinks
1290:
1284:
1281:
1279:
1276:
1274:
1273:Tum-E Yummies
1271:
1269:
1266:
1264:
1261:
1259:
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1254:
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1249:
1246:
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1224:
1223:
1222:
1219:
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1214:
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1209:
1207:
1204:
1202:
1199:
1197:
1194:
1192:
1189:
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1179:
1177:
1174:
1172:
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1167:
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1149:
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1137:
1131:
1128:
1126:
1123:
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1118:
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1089:
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1077:
1074:
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1049:
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1034:
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1022:
1019:
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1009:
1007:
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989:
986:
984:
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948:
946:
943:
941:
938:
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928:
926:
923:
921:
918:
916:
915:Guaraná Jesus
913:
911:
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903:
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849:
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846:Bjäre Julmust
844:
842:
839:
837:
834:
832:
829:
827:
824:
822:
819:
816:(Canada only)
814:
811:
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799:
795:
791:
784:
779:
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746:
744:
741:
739:
736:
734:
731:
729:
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724:
721:
719:
718:Full Throttle
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520:
518:
515:
513:
512:Krating Daeng
510:
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500:
498:
495:
493:
490:
488:
485:
483:
480:
478:
475:
473:
470:
468:
467:Coolah Energy
465:
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440:
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433:
430:
428:
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423:
422:5-hour Energy
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324:
323:Full Throttle
321:
319:
316:
314:
311:
310:
308:
306:
302:
298:
297:Energy drinks
291:
286:
284:
279:
277:
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268:
250:
246:
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137:
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118:
114:
109:
108:
104:
103:
102:LIVE+ Persist
98:
97:
90:
88:
85:
83:
79:
74:
72:
67:
64:
56:
54:
52:
49:
46:based on the
45:
41:
37:
33:
29:
25:
21:
1886:
1879:
1837:Share a Coke
1790:Max Headroom
1711:
1700:
1689:
1678:
1471:Costa Coffee
1459:Coffee-based
1348:
1278:VitaminWater
945:Kola Inglesa
722:
685:Subsidiaries
477:Demon Energy
252:. Retrieved
248:
239:
229:
224:
219:
209:
204:
199:
190:
149:
145:
144:
139:
138:
135:Live+ Ignite
134:
130:
128:
124:
123:
119:
116:
112:
110:
106:
105:
101:
99:
95:
94:
86:
75:
68:
62:
60:
39:
35:
26:marketed to
24:energy drink
19:
18:
1891:(1961 film)
1495:Dairy-based
1221:Minute Maid
1016:Quwat Jabal
988:Nordic Mist
973:Mello Yello
806:Soft drinks
708:Bang Energy
607:Street King
572:Rich Energy
502:Hell Energy
447:Beaver Buzz
415:Independent
234:Jul 23 2011
231:Stuff.co.nz
214:Jan 26 2016
211:Stuff.co.nz
131:Lift+ Green
1905:Categories
1445:Topo Chico
1440:Smartwater
1400:Abbey Well
1379:Tab Energy
1374:Relentless
1339:Formula 50
1330:BPM Energy
1263:Sokenbicha
1216:Matte Leão
1206:Honest Tea
1171:Five Alive
1120:VegitaBeta
968:Mare Rosso
895:Fioravanti
748:Relentless
542:Pimp Juice
537:Oronamin C
532:Nae Danger
358:Tab Energy
353:Relentless
318:Formula 50
166:References
48:soft drink
1875:Cola wars
1728:Campaigns
1536:Gold Spot
1384:Von Dutch
1196:Gold Peak
1176:Fruitopia
1166:Far Coast
1151:Capri-Sun
1066:Sparletta
1046:Seagram's
1031:Red Flash
1001:Pibb Xtra
978:Mezzo Mix
925:Iron Brew
920:Inca Kola
861:Coca-Cola
602:Stacker 2
517:Lipovitan
427:Bacchus-F
396:Kickstart
368:Von Dutch
91:Varieties
63:Lift Plus
40:Lift Plus
1546:Thums Up
1502:Fairlife
1415:Aquarius
1309:Powerade
1299:Aquarius
1211:Innocent
1181:Frutonic
1125:Victoria
1076:Chinotto
1006:Portello
910:Frutonic
905:Fruktime
889:Tropical
856:Cannings
851:Blue Sky
701:Products
557:Red Bull
401:Rockstar
249:Facebook
154:See also
1785:MagiCan
1733:slogans
1625:(23.0%)
1617:(23.2%)
1591:(19.5%)
1583:(66.5%)
1523:Bisleri
1481:Georgia
1369:RAC 124
1354:Monster
1268:Sparkle
1243:Odwalla
1191:Glaceau
1146:Ayataka
1061:Sparkle
1036:Santiba
996:OK Soda
935:Kia-Ora
841:Beverly
527:Man-new
462:Cocaine
457:Carabao
437:Battery
378:PepsiCo
343:RAC 124
328:Monster
254:25 June
57:History
1805:MyCoke
1718:(2014)
1716:
1707:(2001)
1705:
1696:(1944)
1694:
1685:(1916)
1683:
1507:Swerve
1450:Valpre
1425:Dasani
1359:Mother
1233:Nestea
1161:Enviga
1105:Tanora
1083:Stoney
1071:Sprite
1051:Senzao
1026:RimZim
1011:Quatro
940:Kinley
900:Fresca
870:Frutee
831:Barq's
826:Ameyal
821:Ambasa
798:Brands
733:Mother
587:Semtex
577:Rip It
562:Reload
497:G Fuel
487:Emerge
333:Mother
22:is an
1846:Other
1671:Legal
1622:Bambi
1609:(28%)
1599:(60%)
1551:Maaza
1541:Limca
1531:Citra
1349:Live+
1238:Oasis
1226:Cappy
1115:Vault
1088:Surge
1056:Smart
1041:Sarsi
983:Moxie
949:Krest
885:Royal
866:Fanta
743:Reign
723:Live+
627:Zevia
622:Venom
612:Tiger
597:Speed
592:Shark
582:Rowdy
552:Pussy
547:Prime
522:M-150
507:Joose
482:EJ-10
472:Crunk
452:Boost
442:Bawls
406:Sting
391:Josta
363:Vault
348:Reign
36:Lift+
20:Live+
1731:and
1486:illy
1420:Ciel
1410:Arwa
1405:AdeS
1334:Burn
1283:Zico
1201:Hi-C
1186:Fuze
1130:Yoli
1110:Tiky
1093:Urge
963:Lift
953:Kuat
930:Joya
881:Kist
836:Beat
713:Burn
567:Revo
492:Four
432:Bang
313:Burn
256:2023
133:and
51:Lift
1512:Vio
1364:NOS
1248:Qoo
1100:Tab
878:Icy
874:Hit
738:NOS
386:Amp
338:NOS
80:to
38:or
30:by
1907::
1765:NO
247:.
228:,
208:,
189:.
174:^
115:,
84:.
53:.
1763:2
1761:H
782:e
775:t
768:v
670:e
663:t
656:v
617:V
289:e
282:t
275:v
258:.
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