27:
217:
576:
187:
247:
In 2000, rising costs forced Sarao Motors to halt jeepney production, resulting in a downsizing of its workforce from 300 to only 50 employees. The collection department was the only part of the company that remained operational. The company eventually resumed operations on a smaller scale.
477:
Good news for
Filipino motorist, Sarao, the iconic jeepney builder is still open. In reaction to the last week's column that mentioned "sadly defunct Sarao", I received an email and production photos from Ed Sarao showing
209: (equivalent to ₱91,211 in 2021). The company grew into a multimillion corporation that produced the majority of jeepneys in the Philippines. At its peak, the ratio of Sarao jeepneys rolling the streets of
564:
785:
800:
557:
244:
as part of the London-Manila
Express, a roadshow sponsored by the Philippine Tourism and Travel Association to boost the country's tourism and industry to European countries.
542:
256:
Aside from the jeepney, Sarao Motors also manufactures custom-built owner-type jeepneys and other types of vehicles for schools, businesses, and other institutions.
550:
775:
411:
386:
462:
780:
744:
299:
754:
580:
513:
228:, and its vehicles have represented the country in several events. In 1964, a Sarao jeepney was exhibited at the Philippine pavilion at the
734:
601:
331:
729:
713:
693:
229:
437:
678:
178:, the most popular mode of public transportation in the country, known as the "king of the road" in the Philippines.
790:
749:
658:
596:
225:
638:
505:
490:
348:
703:
698:
627:
26:
37:
668:
159:
296:
591:
360:
688:
795:
673:
260:
213:
outnumbered other brands by almost 7 to 1, making the Sarao name synonymous with the vehicle.
67:
622:
216:
617:
335:
303:
263:
rode a specially built owner-type jeepney by Sarao during his first visit to the country.
204:
174:. The company specializes in designing, engineering, manufacturing, and distributing the
373:
328:
769:
167:
83:
186:
163:
79:
663:
575:
171:
89:
739:
156:
47:
528:
515:
279:
202:
driver turned mechanic, as a small automotive shop with an initial budget of
233:
338:. Council for Research in Values and Philosophy. Retrieved on 2013-04-12.
191:
315:
144:
175:
124:
329:"The Filipino Mind - Chapter X: Microcosms, THE JEEPNEY AS MICROCOSM"
241:
237:
210:
199:
708:
306:. The Official Website of Las Piñas City. Retrieved on 2013-04-08.
215:
185:
198:
Sarao Motors was established in 1953 by
Leonardo Sarao, a former
546:
683:
363:. Bayanihan National Dance Company. Retrieved on 2013-04-13.
280:"Greatest leaders in our midst - Mr. Leonardo S. Sarao, Sr."
220:
1988 Sarao
Jeepney in Southward Car Museum, New Zealand
786:
Vehicle manufacturing companies established in 1953
722:
647:
610:
236:. In 1971, a Sarao jeepney traveled from Manila to
140:
130:
120:
106:
96:
73:
63:
53:
43:
33:
558:
8:
19:
801:Privately held companies of the Philippines
318:. Stuart Exchange. Retrieved on 2013-04-08.
565:
551:
543:
224:Sarao promoted the jeepney as a symbol of
25:
18:
16:Filipino automotive manufacturing company
282:. TOFIL Online. Retrieved on 2013-04-06.
745:Department of Public Works and Highways
271:
755:List of expressways in the Philippines
581:Automotive industry in the Philippines
493:. Flickr.com. Retrieved on 2013-04-13.
376:. Flickr.com. Retrieved on 2013-04-13.
351:. Flickr.com. Retrieved on 2013-04-13.
7:
776:Bus manufacturers of the Philippines
506:A Sarao jeepney manufactured in 1955
361:"Bayanihan International Milestones"
292:
290:
288:
735:Philippine International Motor Show
438:"Reviving the iconic Sarao jeepney"
349:"23 LONDON MANILA Jeepney Express"
14:
650:foreign automobile manufacturers
602:Transportation in the Philippines
574:
387:"Jeepney maker stopsproduction"
730:Manila International Auto Show
611:Local automobile manufacturers
1:
412:"Sarao brakes to a full stop"
136:12 to 15 units per day (peak)
781:Companies based in Las Piñas
639:Francisco Motors Corporation
436:Madrona, Mark (2011-11-16).
374:"london manila express 1971"
57:1953 (as an automotive shop)
461:Palma, Andre (2005-06-12).
817:
750:Philippine highway network
652:with active assembly lines
597:Economy of the Philippines
587:
489:saraocraft (2005-04-16).
467:Philippine Daily Inquirer
416:Philippine Daily Inquirer
391:Philippine Daily Inquirer
372:saraocraft (2005-04-16).
347:saraocraft (2005-04-16).
24:
232:as a national image for
59:1962 (as a corporation)
529:14.47250°N 120.97500°E
221:
195:
327:Mercado, Leonardo N.
230:New York World's Fair
219:
189:
160:manufacturing company
278:Santos, Michelle D.
592:Automotive industry
534:14.47250; 120.97500
525: /
491:"15 Pope John Paul"
190:A Sarao jeepney in
21:
463:"Hybrid Economics"
334:2012-10-09 at the
302:2013-05-24 at the
226:Philippine culture
222:
196:
153:Sarao Motors, Inc.
20:Sarao Motors, Inc.
791:Philippine brands
763:
762:
261:Pope John Paul II
162:headquartered in
150:
149:
132:Production output
112:Rafael Sarao, Sr.
68:Leonardo S. Sarao
808:
648:Subsidiaries of
579:
578:
567:
560:
553:
544:
540:
539:
537:
536:
535:
530:
526:
523:
522:
521:
518:
494:
487:
481:
480:
474:
473:
458:
452:
451:
449:
448:
433:
427:
426:
424:
423:
408:
402:
401:
399:
398:
383:
377:
370:
364:
358:
352:
345:
339:
325:
319:
313:
307:
294:
283:
276:
208:
29:
22:
816:
815:
811:
810:
809:
807:
806:
805:
766:
765:
764:
759:
718:
651:
649:
643:
606:
583:
573:
571:
533:
531:
527:
524:
519:
516:
514:
512:
511:
502:
497:
488:
484:
471:
469:
460:
459:
455:
446:
444:
435:
434:
430:
421:
419:
410:
409:
405:
396:
394:
385:
384:
380:
371:
367:
359:
355:
346:
342:
336:Wayback Machine
326:
322:
314:
310:
304:Wayback Machine
297:"Sarao Jeepney"
295:
286:
277:
273:
269:
254:
203:
184:
133:
115:
113:
109:
99:
92:
86:
58:
17:
12:
11:
5:
814:
812:
804:
803:
798:
793:
788:
783:
778:
768:
767:
761:
760:
758:
757:
752:
747:
742:
737:
732:
726:
724:
723:Related topics
720:
719:
717:
716:
711:
706:
701:
696:
691:
686:
681:
676:
671:
666:
661:
655:
653:
645:
644:
642:
641:
636:
631:
625:
620:
614:
612:
608:
607:
605:
604:
599:
594:
588:
585:
584:
572:
570:
569:
562:
555:
547:
509:
508:
501:
500:External links
498:
496:
495:
482:
453:
428:
403:
378:
365:
353:
340:
320:
308:
284:
270:
268:
265:
253:
250:
183:
180:
155:is a Filipino
148:
147:
142:
138:
137:
134:
131:
128:
127:
122:
118:
117:
110:
107:
104:
103:
100:
97:
94:
93:
88:
77:
75:
71:
70:
65:
61:
60:
55:
51:
50:
45:
41:
40:
35:
31:
30:
15:
13:
10:
9:
6:
4:
3:
2:
813:
802:
799:
797:
794:
792:
789:
787:
784:
782:
779:
777:
774:
773:
771:
756:
753:
751:
748:
746:
743:
741:
738:
736:
733:
731:
728:
727:
725:
721:
715:
712:
710:
707:
705:
702:
700:
697:
695:
692:
690:
687:
685:
682:
680:
677:
675:
672:
670:
667:
665:
662:
660:
657:
656:
654:
646:
640:
637:
635:
632:
629:
626:
624:
621:
619:
616:
615:
613:
609:
603:
600:
598:
595:
593:
590:
589:
586:
582:
577:
568:
563:
561:
556:
554:
549:
548:
545:
541:
538:
507:
504:
503:
499:
492:
486:
483:
479:
468:
464:
457:
454:
443:
439:
432:
429:
417:
413:
407:
404:
392:
388:
382:
379:
375:
369:
366:
362:
357:
354:
350:
344:
341:
337:
333:
330:
324:
321:
317:
312:
309:
305:
301:
298:
293:
291:
289:
285:
281:
275:
272:
266:
264:
262:
257:
251:
249:
245:
243:
240:and all over
239:
235:
231:
227:
218:
214:
212:
206:
201:
193:
188:
181:
179:
177:
173:
169:
165:
161:
158:
154:
146:
143:
139:
135:
129:
126:
123:
119:
116:Eduardo Sarao
114:Ernesto Sarao
111:
105:
101:
95:
91:
85:
81:
78:Pulang Lupa,
76:
72:
69:
66:
62:
56:
52:
49:
46:
42:
39:
36:
32:
28:
23:
633:
510:
485:
476:
470:. Retrieved
466:
456:
445:. Retrieved
441:
431:
420:. Retrieved
418:. 2000-10-08
415:
406:
395:. Retrieved
393:. 2000-10-04
390:
381:
368:
356:
343:
323:
311:
274:
258:
255:
246:
223:
197:
168:Metro Manila
152:
151:
84:Metro Manila
74:Headquarters
34:Company type
532: /
520:120°58′30″E
172:Philippines
98:Area served
90:Philippines
770:Categories
740:ASEAN NCAP
694:Mitsubishi
517:14°28′21″N
478:otherwise.
472:2014-07-23
447:2014-07-23
442:VERA Files
422:2014-07-23
397:2014-07-23
267:References
157:automotive
108:Key people
102:Nationwide
48:Automotive
630:(defunct)
623:Del Monte
316:"Jeepney"
259:In 1981,
234:Filipinos
164:Las Piñas
80:Las Piñas
796:Jeepneys
679:Kawasaki
659:Dongfeng
618:Almazora
332:Archived
300:Archived
252:Products
192:Olongapo
145:Facebook
121:Products
44:Industry
669:Hyundai
194:in 1973
182:History
176:jeepney
141:Website
125:Jeepney
64:Founder
54:Founded
38:Private
704:Toyota
699:Nissan
242:Europe
238:London
211:Manila
200:kalesa
170:, the
709:Honda
674:Isuzu
664:Foton
634:Sarao
628:Delta
714:Ford
689:MAN
684:Kia
207:700
772::
475:.
465:.
440:.
414:.
389:.
287:^
166:,
87:,
82:,
566:e
559:t
552:v
450:.
425:.
400:.
205:₱
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
