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33:
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The phenomenon resulted in sales of the SNUGGIE brand sleeved blanket and its rivals that far exceeded their distributors' expectations: more than 4 million
Snuggies as of December 2009 and 1 million Slankets as of February 2009. The phenomenon has even resulted in variations such
379:
holds the US patent for child-sized sleeved blankets. GO-GO Blanket was created as a travel blanket for children that claimed compliance with federal safety regulations for car seats and strollers. Another competing product is the Oodie, a knee-length sleeved and hooded blanket founded in
Australia.
383:
In 2017, a U.S. trade court ruled that the product should be classified as a blanket, rather than clothing, as government lawyers had been trying to claim. In the United States, the tariff on imported blankets is 8.5 percent, whereas the tariff on imported "pullover apparel" is significantly higher
350:
sleeved blanket product has been sold in the United States, Canada, and
Australia. It was marketed primarily through a television commercial. As of January 2009, over 20 million of the product had been sold.
60:
but is meant to be worn backwards (i.e., with the opening in the back). The product has been marketed by various brands but the original company was
Slanket created by Gary Clegg, then other companies like
266:
Several hundred parodies of the commercial have appeared on YouTube, as well as numerous fan pages on
Facebook. Mockings of the product and its commercial have also been made by comedians such as
896:"FTC Sending Refund Checks Totaling More Than $ 7.2 Million to Consumers Who Bought Deceptively Marketed "Buy-One-Get-One-Free" Products, Company often billed consumers without their consent"
157:" or simple reinvention of the coat on radio and television talk shows in the United States. Comparisons have also been made with the Thneed, a highly promoted, amorphous garment in the
1266:
1132:
235:
game, Snuggie wearers broke a world record for sleeved blanket wearing. Over 22,500 fans wore custom-made, limited edition
Cavaliers Snuggie blankets for 5 minutes. A
834:
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released its own
Snuggie blanket in November 2009, which is available in solid blue with the name "Weezer" on it in white font. It has been dubbed the "Wuggie".
1365:
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343:). Clegg's mother made him a blanket with a single sleeve for use in his cold dorm room. Clegg later developed that into the Slanket with two sleeves.
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An
Italian version sold in Europe, Canada, and Japan is the "Kanguru," which includes a large front pocket reminiscent of a kangaroo's pouch.
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178:. In the following months, they went on to complete over 40 more across the nation. Later, a group organized a Snuggie pub crawl in
228:
In the summer of 2009, the
Designer SNUGGIE was released to the public, as well as the Snuggie for Kids and the Snuggie for Dogs.
186:
for an
African orphanage, which led to similar events throughout the United States. Derek Hunter, an employee at the conservative
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as a method for saving on heating costs. However, based on the similarities of the Toasty Wrap's advertising to that of SNUGGIE,
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gift". The SNUGGIE brand sleeved blanket initially sold singly for $ 14.95, and later in sets of two for $ 19.95.
81:, copying the brand later. It comes in varying sizes, colors and qualities of materials but similar basic design.
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In March 2018, Allstar Marketing Group, owner of the "Snuggie" brand, was fined $ 7.5 million by the
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243:, the Cavaliers, and Snuggie. However, in just a little over a month, the feat was broken during a
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118:, where cast and crew donned SNUGGIE blankets for a segment, which was described as looking like a
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193:, started a Facebook page called "The Snuggie Cult"; he convinced fellow conservatives including
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312:'s YouTube parody, entitled "The WTF Blanket", has reached over 25 million views as of 2023.
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1080:"2009, The Year of the Snuggie: A Handy Timeline From 'The WTF Blanket' to Weezer's Wuggies"
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1267:"Why a weird legal dispute about whether the Snuggie is a blanket actually matters a lot"
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commercial promoting the product was aired. It was featured on television programs like
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suggested that it is probable that both brands originate with the same manufacturer.
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representative was on hand to present the official World Record certificate to
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for deceptive marketing and ordered to provide refunds to deceived customers.
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In late 2008 and early 2009, the SNUGGIE brand of sleeved blankets became a
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WWE Wrestling Superstar Merchandise, WWE Clothes, Action Figures & More
354:
Another variant, the Toasty Wrap, has been sold via infomercials hosted by
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925:"SlumWow! Bill Maher Brings You The Latest Craze In Infomercials (VIDEO)"
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57:
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Body-length blanket with sleeves usually made of fleece or nylon material
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record for the "largest gathering of people wearing fleece blankets" at
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1133:"How do Snuggies and Toasty Wraps differ, and should you care?"
122:. Others have described mass-snuggie wearing as looking like a
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1411:
1389:
1302:
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21:"Snuggy" and "Snuggie" redirect here. For other uses, see
247:
home game when over 40,000 spectators wore a promotional
209:
as "Snuggie for Dogs" and Snuggie with printed patterns.
153:". The product has also been ridiculed as a "backwards
136:'s ensemble in fleece" and proclaimed it the "ultimate
726:"The Snuggie could have been an episode of 'Seinfeld'"
444:"How to tell the difference between a Snuggie and ..."
618:"Snuggie Should you be snuggling up with a Snuggie?"
510:"Revelers ready for New York City Snuggie pub crawl"
308:, as well as website parodies and Lacie and Olivia.
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719:
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143:The Slanket was mentioned in an episode of NBC's
101:phenomenon, sometimes described humorously as a "
1105:"Montel's Back, and Does He Have a Deal for You"
1047:"Suffocating in Snuggies: That Ubiquitous TV Ad"
56:or nylon material. It is similar in design to a
1026:"Feeling chilly? The answer may be the Slanket"
849:"CAVS Snuggie™ Night brought to you by KeyBank"
563:"Snuggie Rode Silly Ads to Stardom Over Rivals"
372:It is sometimes marketed as a "comfy blanket".
555:
553:
551:
549:
479:"Snuggie gets a warm embrace from pop culture"
1318:
588:"Matt said he'd never wear a Snuggie, but..."
8:
320:The product was first commercialized as the
833:: CS1 maint: numeric names: authors list (
3178:
2407:
2403:
2254:
2030:
1325:
1311:
1303:
472:
470:
468:
466:
464:
462:
1240:"Kanguru, diffidate dalle solite coperte"
1103:Clifford, Stephanie (December 21, 2008).
560:Newman, Andrew Adam (February 26, 2009).
527:
525:
170:On January 30, 2009, a group organized a
1177:. WWEShop. Retrieved on August 27, 2013.
1078:Schmidt, Mackenzie (December 21, 2009).
875:"Angel fans cozy up to new world record"
786:Blanket Humor: The Website with Sleeves
649:"You Shall Know Them By Their Slankets"
503:
501:
435:
1131:Malykhina, Elena (February 11, 2009).
826:
724:Heher, Ashley M. (December 21, 2009).
3393:History of clothing (Western fashion)
1156:"Meet the Wuggie, the Weezer Snuggie"
688:
686:
7:
951:Rivenburg, Roy (December 26, 2009).
3326:Global trade of secondhand clothing
857:. February 27, 2010. Archived from
788:. November 21, 2010. Archived from
695:"Conservatives embrace the Snuggie"
616:Halper, Jonah (February 17, 2010).
532:Harmanci, Reyhan (March 29, 2009).
216:Spectators attempting to break the
1092:from the original on May 11, 2011.
1045:Stephey, M.J. (January 13, 2009).
976:"The WTF Blanket (Snuggie Parody)"
872:Carpenter, Eric (April 17, 2010).
811:xeniagirl007 (September 5, 2009).
782:"Latest Snuggie Photo Submissions"
477:Puente, Maria (January 28, 2009).
451:. January 31, 2009. Archived from
331:was created by Gary Clegg using a
251:sleeved blanket for five minutes.
108:The product became famous after a
14:
693:Gavin, Patrick (March 27, 2009).
3362:
534:"Warming to the cult of Snuggie"
974:jacksfilms (January 22, 2009).
813:"Ridiculous Snuggie commercial"
756:Spak, Kara (October 30, 2009).
647:Lind, Dara (January 12, 2009).
36:Child in a Doojo sleeve blanket
1265:Swanson, Ana (March 6, 2017).
508:Yaniv, Oren (March 25, 2009).
93:A woman wearing a blue Snuggie
1:
1297:"The Slanket of Con: Origins"
1154:Dombal, Ryan (May 26, 2009).
245:Los Angeles Angels of Anaheim
256:US Federal Trade Commission
205:to pose wearing the robes.
3426:
3336:List of individual dresses
1002:Budda (October 19, 2006).
923:Leo, Alex (May 26, 2009).
881:The Orange County Register
593:. NBC News. Archived from
20:
3359:
2406:
1340:
1246:(in Italian). MilanoToday
957:Not The Los Angeles Times
758:"Snuggies go to the dogs"
1188:"What's a Go-Go Blanket"
953:"Snuggies for Monsters!"
901:Federal Trade Commission
222:Angel Stadium of Anaheim
191:Americans for Tax Reform
27:Snuggie (disambiguation)
539:San Francisco Chronicle
231:On March 5, 2010, at a
23:Snuggy (disambiguation)
3341:Reconstructed clothing
823:on September 29, 2018.
237:Guinness World Records
225:
218:Guinness World Records
120:Black Protestant choir
94:
37:
3408:2000s fads and trends
1143:on February 11, 2009.
963:on December 26, 2009.
861:on February 27, 2010.
316:Commercial variations
215:
92:
35:
3282:Environmental impact
1034:. November 24, 2008.
1014:on October 13, 2008.
770:on November 2, 2009.
628:on February 21, 2010
586:(February 4, 2009).
455:on February 2, 2009.
375:The former business
339:in 1998 (before the
174:wearing Snuggies in
3369:Clothing portal
1272:The Washington Post
1059:on January 14, 2009
597:on February 5, 2009
591:Today's Family Blog
515:New York Daily News
233:Cleveland Cavaliers
1238:Giaquinta, Giada.
1110:The New York Times
731:New Haven Register
569:The New York Times
226:
95:
38:
3375:
3374:
3346:Right to clothing
3270:Halloween costume
3238:
3237:
3213:black lounge suit
2813:
2812:
2613:
2612:
2387:
2386:
2166:
2165:
1244:Shopping a Milano
1218:"The Oodie Story"
1085:The Village Voice
763:Chicago Sun-Times
677:Snuggie Pub Crawl
661:on March 3, 2009.
448:Chicago Sun-Times
384:at 14.9 percent.
132:likened it to a "
44:is a body-length
3415:
3367:
3366:
3351:Vintage clothing
3179:
3124:Pocket protector
2408:
2404:
2364:Bodysuit, infant
2255:
2036:formal, informal
2031:
1871:Ceremonial dress
1327:
1320:
1313:
1304:
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1214:
1208:
1207:
1205:
1203:
1194:. Archived from
1184:
1178:
1172:
1166:
1165:
1151:
1145:
1144:
1139:. Archived from
1128:
1122:
1121:
1119:
1117:
1100:
1094:
1093:
1075:
1069:
1068:
1066:
1064:
1055:. Archived from
1042:
1036:
1035:
1022:
1016:
1015:
1010:. Archived from
999:
993:
992:
990:
988:
971:
965:
964:
959:. Archived from
948:
942:
941:
939:
937:
920:
914:
913:
911:
909:
904:. March 12, 2018
892:
886:
885:
877:
869:
863:
862:
845:
839:
838:
832:
824:
819:. Archived from
808:
802:
801:
799:
797:
792:on July 30, 2013
778:
772:
771:
766:. Archived from
753:
747:
746:
744:
742:
736:Associated Press
721:
712:
711:
709:
707:
690:
681:
680:
669:
663:
662:
657:. Archived from
644:
638:
637:
635:
633:
624:. Archived from
613:
607:
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604:
602:
580:
574:
573:
565:
557:
544:
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529:
520:
519:
505:
496:
495:
493:
491:
474:
457:
456:
440:
224:on April 6, 2010
203:Andrew Breitbart
130:Associated Press
128:convention. The
52:usually made of
3425:
3424:
3418:
3417:
3416:
3414:
3413:
3412:
3378:
3377:
3376:
3371:
3361:
3355:
3297:made-to-measure
3250:Clothing fetish
3234:
3168:
3040:
2997:
2939:
2915:Square leg suit
2861:
2837:Blanket sleeper
2809:
2800:Sleeved blanket
2609:
2532:
2397:
2395:
2383:
2359:Bodysuit, adult
2347:
2279:
2247:
2239:
2162:
2116:
2035:
2023:
2015:
1861:
1852:
1702:
1563:
1497:Clerical collar
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1198:on June 7, 2016
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692:
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684:
673:"Zebra Snuggie"
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432:
390:
356:Montel Williams
322:Freedom Blanket
318:
288:Whoopi Goldberg
276:Ellen DeGeneres
264:
195:Joe the Plumber
110:direct response
87:
42:sleeved blanket
30:
17:
12:
11:
5:
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3284:
3279:
3277:Cross-dressing
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1291:External links
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1137:BrandFreak.com
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365:The rock band
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199:Tucker Carlson
159:Dr. Seuss
86:
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13:
10:
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6:
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3:
2:
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3403:2010s fashion
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3302:ready-to-wear
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2311:Plastic pants
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2048:Bouffant gown
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1192:Go-Go Blanket
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1004:"The Slanket"
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987:September 25,
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584:Celizic, Mike
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3309:Fur clothing
3129:Pocket watch
2799:
2450:British Warm
2425:Chesterfield
2336:boxer shorts
2331:boxer briefs
2063:little black
1716:Bell-bottoms
1686:sweater vest
1276:. Retrieved
1270:
1260:
1248:. Retrieved
1243:
1233:
1221:. Retrieved
1212:
1200:. Retrieved
1196:the original
1191:
1182:
1170:
1159:
1149:
1141:the original
1136:
1126:
1114:. Retrieved
1108:
1098:
1083:
1073:
1061:. Retrieved
1057:the original
1050:
1040:
1029:
1020:
1012:the original
1007:
997:
985:. Retrieved
979:
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961:the original
956:
946:
934:. Retrieved
928:
918:
906:. Retrieved
899:
890:
879:
867:
859:the original
852:
843:
821:the original
816:
806:
794:. Retrieved
790:the original
785:
776:
768:the original
761:
751:
739:. Retrieved
729:
704:. Retrieved
698:
676:
667:
659:the original
652:
642:
632:February 23,
630:. Retrieved
626:the original
621:
611:
599:. Retrieved
595:the original
590:
578:
567:
537:
513:
488:. Retrieved
482:
453:the original
446:
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374:
371:
364:
359:
353:
347:
345:
340:
333:sleeping bag
328:
326:
321:
319:
303:
298:(in Spain),
265:
253:
230:
227:
207:
169:
162:
146:30 Rock
144:
142:
125:Harry Potter
123:
113:
107:
96:
78:
74:
70:
66:
62:
41:
39:
18:
3208:Semi-formal
3174:Dress codes
3064:Boutonnière
3046:Accessories
2925:Swim diaper
2920:Swim briefs
2885:Boardshorts
2805:Windbreaker
2566:Suit jacket
2561:Mess jacket
2455:Guards Coat
2374:See-through
2138:Romper suit
1512:Neck gaiter
1507:Neckerchief
1361:Terminology
1116:February 8,
1063:January 15,
601:February 8,
490:January 28,
300:Tim Hawkins
284:Jon Stewart
268:Daniel Tosh
184:raise money
99:pop culture
79:Toasty Wrap
3382:Categories
3149:Suspenders
3144:Sunglasses
3079:Cummerbund
3069:Coin purse
2973:Flip-flops
2968:Dress shoe
2963:Dress boot
2958:Court shoe
2905:Rash guard
2852:Nightshirt
2726:Harrington
2684:pellegrina
2544:Frock coat
2537:Suit coats
2526:Mackintosh
2467:Over-frock
2326:Underpants
2275:Undershirt
2148:Shirtdress
1989:boilersuit
1886:diplomatic
1848:Yoga pants
1838:Sweatpants
1751:High water
1746:Go-to-hell
1639:sleeveless
1592:halterneck
1582:cache-cœur
1502:Lavallière
1356:Technology
1250:August 27,
1223:October 3,
1202:October 3,
796:August 27,
741:October 3,
706:October 3,
430:References
360:BrandFreak
310:jacksfilms
292:Tim Burton
280:Bill Maher
188:think tank
176:Cincinnati
149:entitled "
85:Popularity
3218:black tie
3201:white tie
3109:Jewellery
3026:Pantyhose
2900:One-piece
2847:Nightgown
2819:Nightwear
2657:Inverness
2652:ferraiolo
2477:shadbelly
2445:Greatcoat
2412:Overcoats
2399:outerwear
2245:Underwear
2200:Miniskirt
2185:Ballerina
2102:Strapless
2080:debutante
2075:ball gown
2053:Coatdress
1994:cleanroom
1952:Religious
1947:Political
1843:Windpants
1781:Parachute
1698:Waistcoat
1676:polo neck
1161:Pitchfork
1008:GadgetSpy
936:April 12,
908:March 15,
654:Culture11
484:USA Today
302:, and on
172:pub crawl
164:The Lorax
3225:Informal
3154:Umbrella
3099:Headband
3074:Cufflink
3031:Stocking
3016:Hold-ups
2945:Footwear
2895:Monokini
2890:Dry suit
2867:Swimwear
2842:Negligee
2832:Babygrow
2827:Babydoll
2795:Ski suit
2778:bathrobe
2758:Lab coat
2736:mackinaw
2679:mozzetta
2669:monastic
2630:pinafore
2593:Tailcoat
2521:Raincoat
2301:Leggings
2270:Camisole
2250:lingerie
2158:Sundress
2058:Cocktail
2043:Backless
1984:Workwear
1967:vestment
1962:clerical
1942:Pantsuit
1908:Military
1903:Jumpsuit
1898:Jodhpuri
1876:academic
1863:uniforms
1833:Slim-fit
1821:hotpants
1771:Overalls
1766:Jodhpurs
1708:Trousers
1661:guernsey
1656:cardigan
1597:tube top
1587:crop top
1479:Neckwear
1454:Kerchief
1395:baseball
1377:Headwear
1366:Timeline
1351:Industry
1334:Clothing
1278:March 6,
1090:Archived
1031:RTÉ News
930:HuffPost
829:cite web
700:Politico
394:Bathrobe
388:See also
296:Loulogio
272:Jay Leno
262:Parodies
151:The Ones
67:Snuggler
58:bathrobe
3321:Fursuit
3287:Fashion
3260:Costume
3243:Related
3183:Western
3104:Handbag
3089:Glasses
3084:Gaiters
3054:Armband
3003:Legwear
2993:Sneaker
2988:Slipper
2935:Wetsuit
2880:Burkini
2857:Pajamas
2741:Norfolk
2731:leather
2696:Cut-off
2642:Cagoule
2637:Blouson
2603:morning
2576:smoking
2549:bekishe
2506:Paletot
2306:Panties
2215:Rah-rah
2210:Prairie
2107:Wedding
2092:Prairie
2070:Evening
2021:Dresses
1957:cassock
1923:service
1826:running
1811:dolphin
1806:dycling
1801:Bermuda
1776:Palazzo
1756:Lowrise
1721:Bondage
1691:twinset
1651:Sweater
1604:Cycling
1517:Necktie
1432:homburg
1346:History
981:YouTube
854:NBA.com
817:YouTube
399:Blanket
348:SNUGGIE
341:Snuggie
329:Slanket
241:KeyBank
180:Chicago
161:story,
63:Snuggie
50:sleeves
46:blanket
3230:Casual
3191:Formal
3159:Wallet
3114:Livery
3094:Gloves
3036:Tights
3021:Garter
2978:Sandal
2930:Trunks
2875:Bikini
2768:Poncho
2753:Jerkin
2746:safari
2721:goggle
2716:flight
2706:Jacket
2691:Coatee
2664:Mantle
2581:sports
2571:Blazer
2489:Ulster
2484:Trench
2472:Riding
2440:Duster
2435:Duffel
2430:Covert
2341:briefs
2291:Diaper
2284:Bottom
2220:Sarong
2205:Pencil
2180:A-line
2172:Skirts
2143:Sheath
2133:Jumper
2121:Casual
2009:scrubs
1999:hazmat
1979:Prison
1974:School
1935:combat
1928:sailor
1796:Shorts
1741:Formal
1671:jersey
1666:hoodie
1629:Henley
1614:Mantle
1577:Blouse
1559:Tippet
1542:school
1537:kipper
1492:Choker
1464:Turban
1444:Helmet
1427:fedora
1422:bowler
1417:boater
1299:on BBC
414:Kitsch
367:Weezer
305:iCarly
201:, and
138:kitsch
54:fleece
3388:Gowns
3314:types
3164:Watch
3139:Spats
2910:Sling
2790:Shawl
2763:Parka
2701:Gilet
2674:royal
2625:Apron
2618:Other
2598:dress
2554:rekel
2499:opera
2494:Cloak
2462:Greca
2393:Coats
2379:Teddy
2321:Thong
2225:Skort
2195:Men's
2190:Denim
2128:House
2087:Plain
2026:gowns
2004:space
1881:court
1858:Suits
1761:Jeans
1736:Chaps
1731:Cargo
1726:Capri
1681:shrug
1624:dress
1619:Shirt
1609:Kurta
1554:Scarf
1547:stock
1522:ascot
1487:Bands
1385:Beret
424:Shawl
404:Cloak
337:Maine
115:Today
75:Oodie
71:Doojo
48:with
3331:Laws
3134:Sash
3119:Muff
3059:Belt
3011:Sock
2983:Shoe
2953:Boot
2773:Robe
2711:down
2647:Cape
2586:Teba
2516:Polo
2352:Full
2316:Slip
2248:and
2235:Wrap
2230:Tutu
2153:Slip
2112:Wrap
2024:and
1918:mess
1913:full
1893:Folk
1791:Phat
1634:polo
1569:Tops
1527:bolo
1469:Veil
1459:Mask
1449:Hood
1405:knit
1400:flat
1280:2017
1252:2013
1225:2023
1204:2023
1118:2009
1065:2009
1052:Time
989:2014
938:2023
910:2018
835:link
798:2013
743:2023
708:2023
634:2010
603:2009
492:2009
419:Robe
346:The
327:The
155:robe
134:monk
103:cult
77:and
25:and
2511:Pea
2420:Car
2396:and
2265:Bra
2258:Top
1860:and
1816:gym
1532:bow
1437:top
1412:Hat
1390:Cap
335:in
182:to
105:".
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