377:"moves where it will and that really is anywhere; columns from aging rock-stars, photo essays, features on primitive skills practitioners and investigations into international (bee) hive heists." For instance, Volume 25 profiled photographer Daniel George, whose portfolio consists of household items used for
361:
The magazine used plentiful white space and full-page photography and illustration. The front section, 'Smith Stuff', compiled "short tit bits of weird, wonderful and why". Each issue also included a tear-out poster of an illustration or diagram. For example, Volume 25 featured an illustrated diagram
435:
Former editor Nadia
Saccardo described the magazine's reader as curious and open-minded and that the content was designed to attract readers "who feel like they have been ignored, or would not traditionally pick up magazines." Editor-at-Large Rick Bannister elaborated on this statement by describing
28:
443:
The website published selected articles from the print magazine, plus weekly blog posts that covered a wider range of subjects and topics than the magazine. In 2018 the website received a six-month average of 19,900 unique visitors, and 41,150+ average pageviews per month. Back issues and digital
309:
continued publication for another year before it was closed down. "It wasn’t a problem with readership, it was a problem with advertising revenue," editor Chris
Harrigan said in 2019. "How you can model your business to provide people with the stories that they want: I mean, that sounds like it
256:
the magazine was printed on premium matte paper stock, and marketed as a "bespoke" title suitable as both a casual read and coffee table magazine. The magazine was initially published biannually, but adopted a quarterly publishing schedule following its positive reception.
358:"People unique pursuits that become quite singular, and tend to consume them in ways, and I felt our job was to take these very niche fields and explain them to people who wouldn’t otherwise rub up against them," editor Chris Harrigan said in 2019.
431:
readers were predominantly male; however in 2018, 30% of its readers were female. The magazine's 2018 media kit stated that 58% of its readers were aged between 25 and 44, and that 70% were university educated or were currently studying.
419:
in 2019: "Unashamedly thick and full of long-form articles sandwiched between heavy card covers, it covered an eclectic range of topics from the past, present and future, inclusive of all types of people, places, things and ideas."
165:– who embody the down-to-earth quality the magazine attempted to emulate. It was designed to attract readers interested in "real people doing real things, guys that are making stuff, creative thinkers, adventurers, whatever."
154:. Founded in 2011, it ceased publication in December 2019. The publication focused on history, photography, art, and design, but also included articles on architecture, fashion, science, DIY, adventure, and literature.
1131:
1443:
785:
1438:
455:
had a readership of 32,000 print distribution, 13,000 e-newsletter subscribers, over 30,000 monthly average pageviews, 15,000 unique users, and 66,800 social media fans.
1418:
310:
should be easy enough to do, but for whatever reason… It’s no surprise to anyone that publishing is not the healthiest it’s ever been, and it hasn’t been in a decade."
506:
Alice Aedy, Nicolas
Blandin, Jeremy Bowtell, Jean-Marc Caimi, Carlos Chavarria, Chris Crerar, Elsie El-asmar, Daniel George, Mick Hutson, Charlie Kinross, Misha Petrov
351:
felt that there was a "gap in the market for guys who felt that their magazines hadn't grown or changed with them." According to founding editor Nadia
Saccardo,
436:
the magazine's average reader as someone who is creative and interested in reviving old traditions such as "brewing, or making furniture, or restoring bikes."
219:
editor, Jo Walker and Senior
Contributor, Benjamin Walker. However, Bannister was quick to point out that despite the similarities, "Smith is its own thing."
1413:
241:
In response to the decision to launch a new men's magazine when a large number of others were closing, then editorial director Louise
Bannister suggested
976:
619:
355:
was not created specifically for men, but was instead focused on "unexpected, accessible storytelling coupled with great photography and illustration."
633:
1433:
1428:
1408:
1170:
1053:
1364:
245:
was not intended to appeal to a mass audience, but instead to a smaller group of people interested in "something they can't get on the internet."
1256:
1423:
1200:
754:
252:
was published on 5 September 2011. Frankie Press circulated 20,000 copies of the first issue which contained 140 pages. Similarly to
222:
When the magazine launched in
September 2011, men's magazines were declining significantly in sales and reader numbers. For example,
347:
Instead of attempting to engage as many readers as possible through glossy pages filled with current-events topics, the editors of
913:
666:
1453:
1083:
1027:
1448:
188:
was founded by frankie press editors-at-large Rick
Bannister and Louise Bannister as a men’s magazine in the same vein as
835:
1109:
1284:
593:
813:
886:
557:
500:, Max Olijnyk, Kieran Pender, Patrick Pittman, Justin Quirk, Luke Ryan, James Shackell, Rory Taggart, Alex Warren
207:
were "from the same family – lots of white space…but the treatment of pictures and text is a little different."
192:
The magazine was lauded for sharing the same "inquisitive nature, intelligent copy and compelling stories" as
492:, Koren Helbig, Christopher Hollow, Bryce Howorth, Marina Kamenev, Leta Keens, Brodie Lancaster, Ben McLeay,
641:
551:
489:
226:
had posted a 20% drop from 2010 to 2011 to reach a record low of 40,000 circulated copies in
Australia, and
1178:
1145:
1061:
700:
1368:
272:
73:
27:
1208:
1002:
939:
860:
1230:
172:
1125:
613:
563:
523:
318:
The magazine's niche content and minimalistic design were a direct response to the salacious,
861:"Frankie Press co-founders depart as Morrison Media moves sales hub to Melbourne – Mumbrella"
405:
786:"Size doesn't matter. In a shrinking market, men's magazines try new models to stay on top"
568:
493:
409:
378:
319:
340:
542:
497:
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157:
The magazine's title is derived from the traditional artisans and craftsmen – such as
1402:
397:
485:
338:
launch. Other magazines targeted to men had either a very broad audience such as
546:
519:
439:
Besides the quarterly issue, the magazine also published content on its website
367:
572:, has contributed an opinion piece on science and adventure. Australian writer
415:
Designer
Christopher Roosen, a loyal reader who owned all 33 issues, eulogised
573:
527:
401:
382:
330:
268:
162:
1003:"Smith Journal Is Closing Down After Eight Years Of Really, Really Good Shit"
940:"Smith Journal Is Closing Down After Eight Years Of Really, Really Good Shit"
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had an article titled "10 Things I Believe" also published by the magazine.
292:
264:
151:
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597:
541:
has had a number of notable writers contribute to the magazine's content.
1339:
977:"From Zoo to Smith Journal: Are men finally choosing brains over boobs?"
291:
publisher Morrison Media was purchased by Australian magazine publisher
230:
had dropped 18% to 83,000 circulated copies. Other men's titles such as
171:
was published by Frankie Press, creators of popular Australian magazine
887:"Frankie publisher Morrison Media bought out in $ 10m deal – Mumbrella"
390:
271:-based offices. In November that year, Morrison Media was acquired by
215:
magazine's Creative Director, Lara Burke, with additional input from
158:
1340:"buy frankie magazine & Smith Journal magazine | frankie press"
726:
1393:
914:"Pacific Star Network sells Frankie and Smith Journal for $ 2.4m"
562:
contributed a personal narrative in the magazine's second issue.
1257:"Farewell to Smith Journal - A Magazine For Thinkers and Makers"
1112:. 30 January 2018. Archived from the original on 30 January 2018
386:
1314:
701:"Meet Frankie's Men's Spinoff "Smith Journal" – Pedestrian TV"
667:"Smith Journal: a smart new publication from Frankie Magazine"
324:
344:, or were hobby-specific titles dedicated to a single topic.
132:
814:"Frankie launches Smith Journal in a leap of faith – AdNews"
727:"frankie press // frankie magazine // smith journal // Slow"
1367:. Niche Publishing Network. 6 December 2019. Archived from
396:
Previous issues included interviews with American musician
263:
publisher Morrison Media moved production of its titles to
199:
Frankie Press editor-at-Large Louise Bannister stated that
755:"Frankie's Men's Spin-Off, Smith Journal, Hits The Stands"
334:
that dominated the men's magazine market at the time of
150:
was a quarterly Australian magazine based in Melbourne,
836:"Why The Saturday Paper's design breeds disappointment"
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Men, Culture, Art, Design, Photography, Style, Fashion,
381:; an article discussing the cultural re-evaluation of
404:, an historical article on Soviet rocket architect
127:
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111:
103:
95:
87:
79:
69:
61:
53:
45:
37:
1315:"Australian Magazine in Blog Form | Smith Journal"
299:deal to acquire the magazine's sister publication
1130:: CS1 maint: bot: original URL status unknown (
512:Indigo O'Rourke, Timothy Rodgers, George Wylesol
808:
806:
448:were also sold in Frankie Press's online shop.
451:At the time of its closure in December 2019,
8:
18:
1444:Quarterly magazines published in Australia
26:
17:
467:Chris Harrigan, previously Nadia Saccardo
1419:Defunct magazines published in Australia
1255:Roosen, Christopher (15 December 2019).
366:, and Volume 18 included a twenty-sided
295:from Pacific Star Network, as part of a
585:
1439:Men's magazines published in Australia
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618:: CS1 maint: archived copy as title (
611:
389:scientist Robert Lang who now designs
1279:
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238:all folded in the same span of time.
32:Cover of the September 9, 2015, issue
7:
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689:
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661:
659:
385:music; and an interview with former
267:in February 2014 when it closed its
1414:2019 disestablishments in Australia
1365:"Smith Journal ceases publication"
14:
784:Lallo, Michael (14 August 2011).
640:. 4 December 2019. Archived from
1434:Magazines published in Melbourne
1429:Magazines disestablished in 2019
1409:2011 establishments in Australia
1001:Adams, David (4 December 2019).
938:Adams, David (4 December 2019).
912:Samios, Zoe (3 September 2018).
400:, and professional safe-cracker
1394:Official Smith Journal website
1:
1424:Magazines established in 2011
634:"A Farewell to Smith Journal"
975:Watson, Meg (28 June 2014).
1084:"MAG REVIEW: Smith Journal"
1028:"Mag Review: Smith Journal"
549:, author of popular novels
545:-winning writer and editor
488:, Kane Daniel, Carl Dansk,
1470:
211:was initially designed by
981:The Sydney Morning Herald
232:Alpha, Sport & Style,
25:
1344:www.frankiepress.com.au
1235:www.smithjournal.com.au
1205:www.smithjournal.com.au
1175:www.smithjournal.com.au
1150:www.smithjournal.com.au
1058:www.smithjournal.com.au
731:www.frankiepress.com.au
552:A Hologram for the King
408:, and Brazil's illegal
1454:Visual arts magazines
1449:Pacific Star Network
516:Notable contributors
441:smithjournal.com.au.
273:Pacific Star Network
1319:smithjournal.com.au
1289:smithjournal.com.au
364:2018 lunar calendar
322:"lad mags" such as
287:In September 2018,
248:The first issue of
181:History and profile
22:
1295:on 2 February 2018
1261:Christopher Roosen
1211:on 8 February 2018
1181:on 7 February 2018
1171:"Volume Seventeen"
893:. 12 November 2014
834:Sadokierski, Zoe.
600:on 2 February 2018
1371:on 12 August 2020
1201:"Volume Nineteen"
1054:"Volume Eighteen"
867:. 7 February 2014
564:Elizabeth Gilbert
524:Elizabeth Gilbert
490:Justin Heazlewood
143:
142:
80:Total circulation
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1376:
1361:
1355:
1354:
1352:
1350:
1336:
1330:
1329:
1327:
1325:
1311:
1305:
1304:
1302:
1300:
1291:. Archived from
1281:
1272:
1271:
1269:
1267:
1252:
1246:
1245:
1243:
1241:
1231:"Volume Sixteen"
1227:
1221:
1220:
1218:
1216:
1207:. Archived from
1197:
1191:
1190:
1188:
1186:
1177:. Archived from
1167:
1161:
1160:
1158:
1156:
1142:
1136:
1135:
1129:
1121:
1119:
1117:
1106:
1100:
1099:
1097:
1095:
1080:
1074:
1073:
1071:
1069:
1060:. Archived from
1050:
1044:
1043:
1041:
1039:
1024:
1018:
1017:
1015:
1013:
998:
992:
991:
989:
987:
972:
955:
954:
952:
950:
935:
929:
928:
926:
924:
909:
903:
902:
900:
898:
883:
877:
876:
874:
872:
857:
851:
850:
848:
846:
840:The Conversation
831:
825:
824:
822:
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810:
801:
800:
798:
796:
781:
770:
769:
767:
765:
751:
742:
741:
739:
737:
723:
717:
716:
714:
712:
697:
682:
681:
679:
677:
663:
654:
653:
651:
649:
630:
624:
623:
617:
609:
607:
605:
596:. Archived from
590:
471:Assistant Editor
406:Galina Balashova
383:1980s hair metal
298:
278:
139:
136:
134:
30:
23:
1469:
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1348:
1346:
1338:
1337:
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1265:
1263:
1254:
1253:
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1224:
1214:
1212:
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1090:. 26 March 2018
1082:
1081:
1077:
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1064:on 5 March 2018
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1034:. 26 March 2018
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707:. 9 August 2011
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644:on 1 April 2020
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594:"Archived copy"
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569:Eat, Pray, Love
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494:Stephin Merritt
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429:Smith Journal's
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410:hot air balloon
379:target practice
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534:Contributors
515:
510:Illustrators
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486:Mel Campbell
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133:smithjournal
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1285:"Media Kit"
1146:"Volume 20"
1110:"Volume 25"
547:Dave Eggers
520:Dave Eggers
479:Anjana Jain
473:Toby Fehily
368:icosahedron
163:blacksmiths
96:Final issue
1403:Categories
1349:25 January
1324:25 January
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