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Was it in
Stanmore or Edgware? I have memories of shopping at Bejams in the 60s in the Edgware Road (is that bit called Edgware High Street?) and always understood it was the first. Just north of the junction with Station Road Edgware. I also remember going past that very shop shortly after the
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Iceland takeover and it was still there (shut down and looking very sad for itself). Did it survive the entire life of the company precisely because it was the first one?
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Bejam did not sell Victor Value onto Tesco in 1986. Tesco had sold VV to Bejam a number of years earlier, VV was later merged into Bejam, and sold to
Iceland in 1989.
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It was the first names of the four company directors (with the word "and" included). I have updated this.
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Rump is used in the context of back end or under performing stores
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It would be good to have an explanation of the name Bejam.
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