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Term does not seem to be of academic merit, it's found exclusively in first-party sources in relation to L&T's "transformed" operations -- it's fairly evident these are marketing-jargon euphemism for "online retailer" and "bankruptcy", respectively.
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Do we have any objection? Or would this serve as consensus to maintain consistent verbiage and refer to an online retailer as such, across similar articles? IE -
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Previous wording seemed better and more to the point, especially as it made clear that the bankruptcy was the reason for the turn to e-commerce.
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Digital first is a specific kind of e-commerce retailer which usually operates no brick and mortar stores. The language is fine.
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retailer. Encyclopedic style would dictate word choice with clarity - over ambiguous or nebulous terms i.e. "weasel words".
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694:"Digital-first" is a retailer whose main focus is online. I like the older wording better, and I've reverted thusly. —
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What in the world is a "Digital First
Retailer?" You can't just drop in a new term and not link or post a reference.
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It would appear that "digital-first" would not accurately reflect the corporation's present status as a digital-
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Citations indicate that Saadia operates no retail locations under the L&T brand.
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Seconding what appears to be a call to amend this language.
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