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to design the company's "innovative" shopping portal, which uses new technology and social networking tools to "disrupt the traditional retail model". Of
Teeology, Lopez stated that it is a "different type of online experience", where "you get to be involved in which designs get made. And it gives us
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limited edition T-shirts designed by "various artists and designers". Designers can submit their own T-shirts designs, which are then considered by the company's curators. From the designs they are sent, the curators create a shortlist of designs to be included in a poll. Some of these designs were
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Eng explained the creation of the company by stating: "The idea started when we realised more and more customers have become increasingly spoiled with private sale discounts online. We know the markups. So rather than building a brand around cost structures, price points and overhanging inventory
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designed by various artists and designers, as well as a permanent collection of basics for men and women. It makes use of new technology and social network tools to "disrupt the traditional retail model".
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created by willylopezart.com
Members of the website can then vote for T-shirt designs and the winning designs will go into immediate production.
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178:. Lopez, who models for the company, also acts as its chief curator. The website was officially launched on Thursday, July 12, 2012.
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Julia
Fernandez of Grazia Daily stated that Teeology "certainly adds a more exciting element to online shopping".
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that you have to liquidate, why not have a lean model and offer good prices right off the bat?"
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a beeline to what people really like". Lee had previously helped launch the legal document site
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305:"Jennifer Lopez For Teeology.com - J Lo Is Chief Curator Of T-Shirt Website (Vogue.com UK)"
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Teeology also offers a permanent collection of "basics" for men and women.
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Teeology was co-founded by
American recording artist and actress
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392:"J.Lo to launch online T-shirt firm after 'American Idol' exit"
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256:"Jennifer Lopez Launches Luxury T-Shirt Line, Teeology"
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128:. Launched on July 12, 2012, the company offers
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170:and the subscription-based women's shoe site
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346:: CS1 maint: multiple names: authors list (
278:"Jennifer Lopez launches an e-commerce site"
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921:Jennifer Lopez Presents: Como Ama una Mujer
758:Enrique Iglesias & Jennifer Lopez Tour
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459:"Jennifer Lopez Launching a T-Shirt Line"
234:"Jennifer Lopez launches T-shirt website"
438:"Teeology Driven By Social Voting, Buzz"
325:Thursday, July 12th, 2012 (2012-07-12).
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120:co-founded by American entertainer
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254:Palomares, Sugey (2012-07-13).
988:Companies based in Los Angeles
415:Julia Fernandez (2012-08-10).
84:Jennifer Lopez (chief curator)
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236:. People Magazine. 2012-07-12
174:with reality television star
780:Super Bowl LIV halftime show
461:. TheInsider.com. 2012-07-13
365:Medina, Marcy (2012-07-12).
303:Sarah Karmali (2012-08-10).
276:Laura Tortora (2012-04-27).
16:American electronic commerce
440:. socalTECH.com. 2012-07-30
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770:Jennifer Lopez: All I Have
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877:Lopez Family Foundation
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153:. They teamed up with
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149:and fashion designer
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124:and fashion designer
87:Erica Zohar (curator)
851:Still Jennifer Lopez
394:. Newstrackindia.com
908:Green Versace dress
419:. Graziadaily.co.uk
118:electronic commerce
90:Peter Kim (curator)
38:Electronic commerce
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329:. TechCrunch
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166:with lawyer
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65:Headquarters
932:Lynda Lopez
846:Glow by JLo
787:(cancelled)
726:The Reel Me
694:The Reel Me
550:Videography
540:Filmography
535:Discography
151:Erica Zohar
126:Erica Zohar
114:Los Angeles
69:Los Angeles
56:Erica Zohar
972:Categories
887:Viva Móvil
839:Fragrances
465:2012-08-08
444:2012-08-08
423:2012-08-16
398:2012-08-08
377:2012-08-08
333:2012-08-08
311:2012-08-16
284:2012-08-08
280:. Vogue.it
262:2012-08-08
240:2012-08-08
220:References
172:ShoeDazzle
77:Key people
870:Companies
829:True Love
530:Accolades
373:. WWD.com
212:Reception
164:LegalZoom
155:Brian Lee
957:Category
903:Bennifer
812:Teeology
651:Marry Me
577:On the 6
342:cite web
258:. Latina
197:high-end
186:Products
134:T-shirts
130:high-end
102:T-shirts
98:Products
34:Industry
20:Teeology
598:Rebirth
116:-based
44:Founder
927:NuvoTV
626:A.K.A.
204:Basics
159:MJ Eng
71:, U.S.
821:Books
619:Love?
612:Brave
545:Songs
112:is a
584:J.Lo
352:link
348:link
157:and
371:WWD
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
