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to record their own versions of an original song, working with producers to adapt the song to suit their individual style. The contestants then perform their versions of the song in front of a live audience. After judging the recording and live performance, the mentors and
Borchetta select a winner, whose song is "launched" through digital music services and stores after the airing of the episode.
291:, by emphasizing its focus on a song itself rather than just performers. He explained that "going 20-plus weeks seeing who gets voted in as the winner, then trying to figure out the song and producer, it just felt like we can do a better job with that much attention and that many sets of ears and eyes paying attention to the show."
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mentor Julia Gartha, Nick
Babcock, Jayde, Clancy Coulter, and Olivia Lunny, to select a musician to record and release "I Got You", a song written by Jenson Vaughn, Kris Eriksson, Danny Shah, Kayleigh O'Connor, and produced by Shaun Frank. The competition was won by Olivia Lunny, a singer/songwriter
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of music, would make it appeal to viewers interested in a show focusing on artists and music. He felt that the contributions of
Borchetta and other expert mentors gave the program authenticity, but that Borchetta was "stiff" as an on-camera personality. However, Faguy was critical of the premiere's
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During each episode, five musical acts audition for a panel of mentors (although due to time constraints, not all of the contestants are featured in the episode as broadcast on television). Two of the acts are selected to advance to the second phase of the competition, where they are given 48 hours
646:
mentor James
Marshall, Jayd Ink, Nicky Mackenzie, Noelle Maracle and Zack Lane, to select a musician to record and release "Codes", a song written by Meghan Kabir, Bryan Fryzel, Ferras Alqaisi, Kerr Ann Janeen Thompson and produced by Ian Kirkpatrick. The competition was won by Jayd Ink, a singer
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Over 10,000 applications were received for the first season; Borchetta explained that Canada had a large pool of untapped musical talent because there were no "opportunities" to kickstart their careers (unlike the U.S., whose talent had, in his opinion, been "gone through over and over again" by
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has been invited to mentor The
Faceplants, Jordane Labrie, Ben Cottrill, Maddie Storvold, and Nate Daviau, to select a musician to record and release "Don't Say You Love Me", a song written by Bryan Adams, Daniel P. Gretchen, and Phil Thornallewy and produced by Adams. The competition was won by
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competing programs), and noted that there was a sense of pride over domestic artists. He emphasized that the series "isn't about somebody that has never performed before getting a record deal; this is about an artist who's ready and just needs this big break. This is the big break." Bell Media's
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mentor
Saveria, James Clayton, Old Soul Rebel, Polina Grace, and Charlie The Kid, to select a musician to record and release "Down to the Roots", a song written by Simon Wilcox, and Scott Stevens. The competition was won by Saveria, a singer/songwriter and lead singer of Daytrip, from
1022:
mentor
Michelle Treacy, Del Hartley, Sarah Carmosino, Adrian Chalifour, and WILL, to select a musician to record and release "Emotional", a song written by Ben West, Hillary Lindsey, Lisa Scinta, and Josh Miller. The competition was won by Michelle Treacy, a singer from
257:
that would "uncover, develop, and promote pop culture's next musical superstars", and "leverage Bell Media's massive reach and extensive platforms to showcase musicians on the national and international stage." Bell Media officially announced the new series,
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mentor Ezra Jordan, Faiza, Sariyah Hines, POESY, and Jaryd
Stanley, to select a musician to record and release "Soldier of Love", a song written by Stephan Moccio, Lindy Robbins and produced by Stephan Moccio. The competition was won by POESY, a singer from
799:
returns to mentor Amber, Cassiøpeia, Vi, NOA, and Dey, to select a musician to record and release "Better", a song written by Tedder, casey Smith, Zach
Skelton, and Ross Ryan. The competition was won by Cassiøpeia, a female singer/songwriter from
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316:(who has previously worked with Borchetta) described the pace of the format, where producers are given 48 hours to work with the two candidate musicians to record their debut single, as being "star-making machinery meets
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mentor
Elequen, Ethan Young, Grace Bakker, Raymond Salgado and Victoria Azevedo, to select a musician to record and release "Giants", a song written by Stephan Moccio and
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mentor Phé, T. Thomason, Trever LaRose, Alexandra Porat, and Avery Florence, to select a musician to record and release "Hope", a song written by
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1692:"CTV Unveils THE LAUNCH, A New Six-Part Original Music Series and International TV Format - Casting for the Next Big Breakout Artist Open Now!"
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The series was renewed for a second season which aired on CTV between January and March 2019, and Bell sold international format rights to
218:, by being formatted as a self-contained program (rather than a long-term competition with viewer voting), and emphasizing the work of
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2008:
325:". The winners' songs receive additional production work in between the completion of episode production and their public release.
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in tailoring new songs to the prospective performers. The series also leverages the platforms of CTV's parent company
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1094:", with "uninspiring" lyrics and "a melody that doesn't really set it apart from anything else you'll hear on
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1640:"CTV Announces 2019 Midseason Schedule Headlined by Hit Original Series THE LAUNCH and CARDINAL in January"
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Each episode of the series follows five emerging musicians competing for a chance to have a debut
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1668:"Scott Borchetta's Big Machine, Canada's Bell Media Ring Up Deal on New TV Talent Property"
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released commercially. The series was described by its executive producer and lead mentor,
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1763:"He's bringing Mohawk back: Musician Logan Staats wins first episode of CTV's The Launch"
1110:"has some potential as a format that could be exportable elsewhere, despite its flaws."
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and produced by Stephan Moccio. The competition was won by Ethan Young, a singer from
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2046:"Scott Borchetta on TV Series 'The Launch': 'It's Made Me Sharpen My A&R Skills'"
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s contrasting format to viewer-voted music competitions, as well as its focus on the
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media writer Steve Faguy gave the series premiere a positive review. He noted that
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had "a lot of great songs that just haven't had the right opportunity", such as
1841:"Canadian Singing Competition 'The Launch' Sees Out-the-Gate Success on iTunes"
493:. The competition was won by Elijah Woods x Jamie Fine, a duo originating from
1619:"—" denotes a single that failed to chart or was not released to that format.
1113:"The Lucky Ones", the featured song in its series premiere, reached #1 on the
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featured song, "The Lucky Ones", describing it as being "catchy" but written "
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A follow-up episode, focusing on the aftermath of the six winners of Season 2.
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A follow-up episode, focusing on the aftermath of the six winners of Season 1.
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On February 22, 2018, Bell Media sold international rights to the format to
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is leveraged as an aspect of the series; the winning songs are featured on
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service, and the series is also covered as part of other CTV programs.
1945:"The Launch just showed us the stunning evolution of new artist POESY"
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This article is about 2018 Canadian TV series. For DJ Jean song, see
1889:"Top Programs – Total Canada (English) January 8 - January 14, 2018"
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mentor Basil Phoenix, JP Maurice, Liteyears, Divine Lightbody, and
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In February 2017, Bell Media announced that it had partnered with
212:, as being a contrast to other music competition formats such as
1121:" was the most successful song of the first season, reaching a
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Platinum certification and being the only one to chart on the
2193:"Elijah Woods X Jamie Fine Chart History (Canada CHR/Top 40)"
2510:"Olivia Lunny Chosen On 'The Launch' To Release 'I Got You'"
2133:"Elijah Woods X Jamie Fine Chart History (Canadian Hot 100)"
2009:"Olivia Lunny Chosen on 'The Launch' to Release 'I Got You'"
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after their CTV broadcast). In conclusion, Faguy felt that
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sales chart in Canada following the episode's broadcast. "
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2223:"Elijah Woods X Jamie Fine Chart History (Canada Hot AC)"
2100:
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1788:"Sony Prepares 'The Launch' for International Take Off"
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1660:
2074:"Casting is now open for Season 2 of CTV's The Launch"
2163:"Elijah Woods X Jamie Fine Chart History (Canada AC)"
1726:"New singing competition The Launch takes off on CTV"
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1839:Angermiller, Michele Amabile (2018-01-13).
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1812:"CTV's The Launch returning for Season 2"
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2308:"Chart Search (POESY "Soldier of Love")"
975:Singer, Songwriter, and Canadian legend
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1919:"Ottawa pop duo wins CTV's The Launch"
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2361:"Chart Search (Ethan Young "Giants")"
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253:, to develop a new, international
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2336:"Chart Search (Jayd Ink "Codes")"
1976:Credited as Jocelyn Alice Strang
2686:Television series by Bell Media
2044:Dauphin, Chuck (May 22, 2018).
980:Maddie Storvold, a singer from
1786:Clarke, Stewart (2018-02-22).
932:Singer/Songwriter and Actress
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1867:Faguy, Steve (2018-01-12).
957:February 27, 2019
914:February 20, 2019
868:February 13, 2019
717:February 21, 2018
667:February 14, 2018
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2072:Yeo, Debra (May 7, 2018).
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816:February 6, 2019
774:January 30, 2019
620:February 7, 2018
570:January 31, 2018
542:and musician and producer
517:January 24, 2018
452:January 17, 2018
401:January 10, 2018
18:
16:Canadian television series
1724:Yeo, Debra (2018-01-10).
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1560:"Don't Say You Love Me"
1043:March 13, 2019
420:mentors The Revel Boys,
346:Sony Pictures Television
235:Sony Pictures Television
996:March 6, 2019
954:"Don't Say You Love Me"
271:, Borchetta contrasted
25:Launch (disambiguation)
1458:The Launch Season 2 EP
1156:The Launch Season 2 EP
310:Universal Music Canada
23:. For other uses, see
1178:Peak chart positions
294:Borchetta added that
1496:"Down to the Roots"
849:Halifax, Nova Scotia
689:and record producer
642:and record producer
331:vertical integration
305:Fifty Shades of Grey
197:series broadcast by
1644:Bell Media The Lede
865:"Down to the Roots"
593:The Black Eyed Peas
546:mentor Amy Bishop,
125:Insight Productions
102:Executive producers
53:Reality competition
2514:www.iheartradio.ca
1337:"Soldier of Love"
1087:production process
1018:and song producer
893:and song producer
839:and song producer
835:Singer/Songwriter
122:Production company
2599:"Michelle Treacy"
2579:"Maddie Storvold"
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1224:"The Lucky Ones"
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385:Original air date
318:Kiefer Sutherland
283:fourteenth season
255:television format
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67:Original language
59:Country of origin
21:The Launch (song)
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2606:. Retrieved
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2517:. Retrieved
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2406:"Cassiopeia"
2400:
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2386:"Cassiopeia"
2380:
2368:. Retrieved
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2343:. Retrieved
2339:
2315:. Retrieved
2311:
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2281:
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2260:. Retrieved
2257:Music Canada
2247:
2235:. Retrieved
2231:the original
2226:
2217:
2205:. Retrieved
2201:the original
2196:
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2175:. Retrieved
2171:the original
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2141:the original
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2083:. Retrieved
2079:Toronto Star
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2067:
2055:. Retrieved
2049:
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2028:
2017:
2003:
1992:
1981:
1972:
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1949:. Retrieved
1938:
1927:. Retrieved
1925:. 2018-01-18
1922:
1913:
1901:. Retrieved
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1848:. Retrieved
1844:
1820:. Retrieved
1818:. 2018-05-07
1815:
1806:
1795:. Retrieved
1791:
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1770:. Retrieved
1766:
1741:. Retrieved
1729:
1696:. Retrieved
1694:. Bell Media
1686:
1675:. Retrieved
1671:
1648:. Retrieved
1646:. 2018-12-20
1643:
1634:
1589:"Emotional"
1531:Olivia Lunny
1527:"I Got You"
1457:
1401:Ethan Young
1255:
1228:Logan Staats
1155:
1149:
1126:
1123:Music Canada
1115:iTunes Store
1112:
1107:
1096:Virgin Radio
1092:by committee
1079:
1073:
1072:
1020:Nile Rodgers
853:
834:
548:Dylan Menzie
514:"Wide Awake"
449:"Ain't Easy"
422:Logan Staats
418:Shania Twain
359:
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343:
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314:Randy Lennox
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268:Toronto Star
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251:Taylor Swift
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184:
175:
114:Running time
33:
1816:Toronto Sun
1698:23 November
1468:T. Thomason
1433:Cassiøpeia
1138:Discography
993:"Emotional"
977:Bryan Adams
938:Shaun Frank
911:"I Got You"
797:OneRepublic
793:Ryan Tedder
695:Talay Riley
540:Mötley Crüe
483:OneRepublic
479:Ryan Tedder
339:iHeartRadio
89:of episodes
2650:Categories
2636:The Launch
2608:2020-11-11
2519:2021-01-06
1951:2 February
1947:. The Loop
1929:2018-01-23
1903:26 January
1874:2018-01-23
1850:2018-01-23
1822:2018-10-10
1797:2018-03-13
1772:2018-01-23
1743:2018-01-23
1677:2018-01-23
1650:2019-08-24
1626:References
1301:: Platinum
1264:Ain't Easy
1175:Performer
1119:Ain't Easy
1108:The Launch
1080:The Launch
1047:2019-03-13
1016:Bebe Rexha
1000:2019-03-06
961:2019-02-27
934:Jann Arden
918:2019-02-20
895:Jon Levine
887:Max Kerman
872:2019-02-13
820:2019-02-06
778:2019-01-30
763:(millions)
721:2018-02-21
687:Boy George
671:2018-02-14
624:2018-02-07
574:2018-01-31
536:Nikki Sixx
521:2018-01-24
456:2018-01-17
430:Bebe Rexha
405:2018-01-10
390:(millions)
350:The Launch
273:The Launch
260:The Launch
241:Production
224:Bell Media
187:The Launch
162:2019-03-13
152:2018-01-10
117:60 minutes
97:Production
78:of seasons
34:The Launch
2603:Billboard
2584:Billboard
2564:Billboard
2539:Billboard
2494:Billboard
2489:"Saveria"
2474:Billboard
2469:"Saveria"
2454:Billboard
2449:"Saveria"
2434:Billboard
2411:Billboard
2391:Billboard
2365:Billboard
2340:Billboard
2312:Billboard
2282:Billboard
2227:Billboard
2197:Billboard
2167:Billboard
2137:Billboard
2111:Billboard
2051:Billboard
1767:CBC Radio
1738:0319-0781
1672:Billboard
1430:"Better"
1398:"Giants"
1371:Jayd Ink
1128:Billboard
1069:Reception
841:Alex Hope
544:Dann Huff
475:Sugarland
288:The Voice
2370:June 25,
2345:June 25,
2317:June 25,
2287:June 25,
2262:June 25,
2237:June 25,
2207:June 25,
2177:June 25,
2147:June 25,
2117:June 25,
2085:June 25,
2057:June 25,
1499:Saveria
1368:"Codes"
1210:CAN Rock
982:Edmonton
943:Winnipeg
771:"Better"
743:Season 2
664:"Giants"
602:Ancaster
370:Season 1
365:Episodes
192:Canadian
1897:Numeris
1845:Variety
1792:Variety
1464:"Hope"
1215:CAN CCW
1205:CAN HAC
1200:CAN CHR
1162:Singles
1104:CraveTV
1100:YouTube
1045: (
1029:Ontario
1014:Singer
998: (
959: (
916: (
891:Arkells
870: (
818: (
802:Burnaby
776: (
719: (
703:Ontario
699:Toronto
685:Singer
669: (
653:Ontario
649:Toronto
638:Singer
622: (
617:"Codes"
606:Ontario
572: (
556:Calgary
519: (
454: (
403: (
170:Related
160: (
156: –
150: (
145:Release
135:Network
70:English
2033:CTV.ca
2022:CTV.ca
1997:CTV.ca
1986:CTV.ca
1966:CTV.ca
1736:
1340:POESY
1195:CAN AC
1172:Title
1154:2019:
1148:2018:
1025:Ottawa
813:"Hope"
589:Fergie
495:Ottawa
434:Mohawk
426:Busbee
356:Format
285:) and
206:single
62:Canada
1892:(PDF)
1427:2019
1221:2018
1169:Year
1083:'
941:from
854:Note:
755:Title
647:from
382:Title
312:head
190:is a
49:Genre
2641:IMDb
2372:2018
2347:2018
2319:2018
2289:2018
2264:2018
2239:2018
2209:2018
2179:2018
2149:2018
2119:2018
2087:2018
2059:2018
1953:2018
1905:2018
1734:ISSN
1700:2017
477:and
428:and
411:1.14
2639:at
1442:34
1190:CAN
1184:EP
1143:EPs
1054:N/A
1007:N/A
968:N/A
925:N/A
889:of
879:N/A
827:N/A
795:of
785:N/A
751:No.
728:N/A
678:N/A
631:N/A
591:of
581:N/A
538:of
528:N/A
481:of
473:of
463:N/A
378:No.
199:CTV
139:CTV
87:No.
76:No.
2652::
2601:.
2581:.
2561:.
2548:^
2536:.
2512:.
2491:.
2471:.
2451:.
2431:.
2420:^
2408:.
2388:.
2363:.
2338:.
2327:^
2310:.
2297:^
2280:.
2255:.
2225:.
2195:.
2165:.
2135:.
2108:.
2095:^
2076:.
2048:.
1921:.
1894:.
1859:^
1843:.
1831:^
1814:.
1790:.
1765:.
1752:^
1732:.
1728:.
1708:^
1670:.
1659:^
1642:.
1612:—
1602:27
1598:27
1581:39
1553:—
1546:26
1542:26
1538:21
1520:—
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1361:—
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1350:40
1346:27
1330:—
1326:22
1299:MC
1293:—
1274:38
1266:"
1250:—
1243:34
1239:40
1235:18
1134:.
1027:,
851:.
701:,
651:,
604:,
322:24
237:.
92:14
2611:.
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2266:.
2241:.
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2181:.
2151:.
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2089:.
2061:.
2011:.
1955:.
1932:.
1907:.
1877:.
1853:.
1825:.
1800:.
1775:.
1746:.
1702:.
1680:.
1653:.
1609:—
1606:—
1595:—
1578:—
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27:.
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