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coverage and about to start a record ninth in 2000. Bidding for a further three seasons to the
Premier League panel, the broadcaster went in as favourites to retain the exclusive highlights package. The contract was however awarded to rival network ITV at the last possible moment, outbidding their
462:, only got the briefest of autodubs by Gabriel Clarke and analysis from the studio which lasted for about two minutes. The overuse of football technology to support the decisions was also controversial in spite of praise by top league managers such as
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An extended late-night edition of the show was also broadcast on
Saturdays (its first edition at 11:15pm).). It included further highlights, post match interviews and comments from Sunday newspapers.
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to help sponsor their new programme. At a fee of £50 million, it was the biggest sports sponsorship deal in
British television history and was enough to overcome competition from rivals
441:- were outspoken about the programme's highlights. Out of the 70 minutes on air, the first show included only 28 minutes of action, compared to the average of 58 minutes on
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and other freelancing reporters provided match reports for the other games in addition to opinions from both sets of fans and interviews with the managers and players.
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at the same time. Despite ITV declaring that it was a positive start to the season, media and football critics – most notably the
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Fans were promised technological advances in the coverage such as player tracking to aid analysis of the match. On Monday nights,
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477:. After two months, figures had not greatly improved: only 4.6 million viewers tuned in, and the 7pm slot was a clear failure.
473:
A week later saw ITV suffer their worst
Saturday night ratings for five years when an average of 3.1 million viewers watched
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from its original slot to a permanent later time of 10:30pm, from 17 November, with repeats shown early on Sunday mornings.
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ITV decided to air the show on
Saturdays at 7pm, the earliest time permitted by their joint broadcasting partner
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The first show aired at 7pm on 18 August 2001 and was presented by Des Lynam. The main game featured was
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at a reported cost of £183 million. This meant that they were splashing out roughly £1.3m per show.
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In order to cut back on the department's resources, ITV decided to send four of its commentators,
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and featured 20 fans – one representative from each club to debate about the weekend's action.
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ITV's initial plan to broadcast the programme an hour earlier at 6pm was blocked by Sky.
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network won a multimillion-pound deal to air
Premier League highlights once owned by the
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In June 2001, ITV secured a three-year deal with the soft drink corporation
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Many football fans bemoaned that what should have been the featured game,
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was the other featured game, broadcast towards the end of the programme.
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was watched by a peak figure of five million viewers, in comparison to
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rivals by £60 million and securing the rights from the start of the
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which drew an average of seven million when shown on rival channel
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ended in 2004, when the rights returned to the BBC from the
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The decision was made in early
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812:"WE'VE BEEN AD; Fans fury at new ITV soccer show"
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759:"ITV The Premiership 18/08/2001 1st Ever Episode"
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283:programme, was in its eighth year of terrestrial
670:"Sky block radical plan for Saturday highlights"
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27:British television sports programme (2001–2004)
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558:"Coke to sponsor Premier League broadcasts"
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899:Football mass media in the United Kingdom
411:with commentary provided by Peter Drury.
729:"Amateur hour in football's parliament"
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889:2004 British television series endings
909:ITV (TV network) original programming
884:2001 British television series debuts
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586:"Drinks giants eye Premiership deal"
785:"Weakest Link trounces Premiership"
387:was presented by Ally McCoist and
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531:"Coke sponsors football for £50m"
224:. The programme was presented by
838:"ITV Premiership ratings plunge"
699:Carter, Cameron (October 2001).
642:Clancy, Oliver (9 August 2001).
727:Smith, Giles (26 August 2001).
668:Bose, Mihir (15 January 2001).
615:"ITV kicks off soccer coverage"
502:"BBC 'sour' over football deal"
252:frequently serving as pundits.
1:
894:Premier League on television
529:Cassy, John (7 June 2001).
395:Reception and later airtime
18:The Premiership (TV series)
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840:. BBC News. 27 August 2001
381:The Premiership Parliament
325:to an hour and introduced
644:"Saturday night TV fever"
385:The Premiership on Monday
174:The Premiership on Monday
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415:'s home fixture against
307:. A remixed version of
205:The Premiership on ITV
791:. BBC. 19 August 2001
592:. BBC. 4 January 2001
447:the previous season.
290:2001–02 league season
623:. BBC. 3 August 2001
313:Grammy Award-winning
82:Theme music composer
733:The Daily Telegraph
706:When Saturday Comes
675:The Daily Telegraph
510:. BBC. 15 June 2000
566:. BBC. 6 June 2001
454:' 5–0 drubbing of
232:as a stand-in and
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409:Riverside Stadium
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120:Running time
72:Ron Atkinson
60:Ally McCoist
42:Presented by
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822:11 February
818:. p. 1
795:11 February
738:13 February
389:Gabby Logan
366:Guy Mowbray
362:Peter Drury
322:On The Ball
230:Gabby Logan
179:On the Ball
156:15 May 2004
50:Gabby Logan
878:Categories
816:The Mirror
627:12 October
596:16 January
570:16 January
514:16 January
488:References
266:Background
160:2004-05-15
150:2001-08-18
115:Production
904:ITV Sport
413:Liverpool
305:Budweiser
297:Coca-Cola
226:Des Lynam
214:ITV Sport
212:. It was
46:Des Lynam
789:BBC News
648:BBC News
620:BBC News
590:BBC News
563:BBC News
542:7 August
507:BBC News
315:track, "
281:football
123:Variable
56:Starring
769:26 June
763:YouTube
712:5 April
433:BBC One
407:at the
405:Arsenal
228:, with
168:Related
158: (
154: –
148: (
143:Release
133:Network
844:15 May
681:4 July
653:15 May
335:Format
275:, the
341:BSkyB
301:Pepsi
99:" by
869:IMDb
846:2009
824:2012
797:2012
771:2024
740:2012
714:2013
683:2010
655:2009
629:2009
598:2012
572:2012
544:2008
516:2012
466:and
403:and
364:and
303:and
248:and
86:Bono
867:at
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311:'s
277:BBC
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222:BBC
218:ITV
137:ITV
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