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308:. They describe it as “policies and operating practices that enhance the competitiveness of a company while simultaneously advancing the economic and social conditions in the communities in which it operates. Shared value creation focuses on identifying and expanding the connections between societal and economic progress."
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In
November 2014, Discovery bought the remaining 25% stake in PruHealth from Prudential, making Discovery the sole owner of the company. Discovery immediately re-branded PruHealth as VitalityHealth, and its sister company PruProtect as VitalityLife, both under the Vitality umbrella brand.
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The
Vitality Programme is a health promotion programme designed to incentivise improved lifestyle habits. Customers are then offered a range of rewards and discounts, designed to encourage long-term adoption.
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brand in the UK, combining
Prudential's UK distribution capability with Discovery's Vitality product that had already been launched to the market in
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Vitality’s Shared Value business model has been used as a case study within academic courses for institutions such as
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Vitality uses a business model known as Shared Value
Insurance. Shared Value is a concept created by Professor
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272:(JSE). As well as Vitality in the UK, Discovery Group has other subsidiaries in South Africa, the
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to the UK market. It has approximately 1.7 million members (June 2023 figures).
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Insight: Ideas for Change - Michael Porter - Creating Shared Value
467:"Creating Shared Value (CSV) Operationalising CSV Beyond the Firm"
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609:"Standard Life sells healthcare division to Discovery Holdings"
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1994 (acquisition of Prime Health by
Standard Life)
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691:. You can help Knowledge (XXG) by
533:Foundation, Clinton (2018-07-10).
371:In April 2010, Discovery acquired
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169:Health Insurance, Life Insurance
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446:"The Ecosystem of Shared Value"
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397:"About us"
383:References
358:Prudential
154:Key people
115:Subsidiary
54:improve it
362:PruHealth
286:Australia
282:Singapore
207:Stockport
125:Insurance
243:Vitality
166:Products
121:Industry
352:History
264:-based
229:Website
209:in the
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131:Founded
564:Forbes
539:Medium
327:, the
284:, and
218:Parent
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