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171:(translated quote) The toy was invented by the American Harvey Matusow (1926-2002); he named it the "stringless yo-yo". In the early 1950s he sold the rights to the New York company Maggie Magnetic Inc.. The company brought the toy to market in 1953 with the name "WHEE-LO, the magnetic walking wheel.
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A plastic piece at one end of the track serves as both a handhold for the toy and an adjustable slider to position the width of the track. The narrower the track, the faster the wheel goes, because the axle is thicker in the middle and you get more distance per each rotation of the wheel. Widen the
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for a handheld toy that propels a plastic wheel along both sides of a metal track with magnets built into the wheel. As the track is tilted up and down, the wheel rolls the length of the track, top and bottom, and then again on the opposite side of the wire. In this way, the wheel always keeps in
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contact with the track, and can be continually propelled on its cyclical course. With proper timing, the wheel can be brought to a great speed. The trademark was first registered in 1958, but the toy had been marketed in 1953 by the Maggie
Magnetic company in
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Over the years, several other companies have marketed related toys with different names. As of 2024, the
Schylling company manufactures a "Magnetic gyro wheel" toy. The Ipidi company manufactures a toy titled "Retro Magic Rail Twirler".
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states that he invented the toy and sold the rights to the Maggie
Magnetic company in the early 1950s.
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This summary is based on the Sussex
University archives of Matusow's papers and other materials.
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The
Schylling "magnetic gyro toy" has a design that is very similar to the original WHEE-LO toy.
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115:. Burlingame, California, United States: Classic Toy Museum. Archived from
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187:. North Andover, Massachusetts, United States: Schylling Corp
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209:. Minden, Nevada, United States: Ipidipi Toys Corp
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113:"Welcome to the Classic Toy Museum - WHEE-LO"
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121:The Classic Toy Museum closed around 2014.
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248:. You can help Knowledge (XXG) by
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169:from the original on 2016-05-14.
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159:"Whee-Lo, Light Up Gyro Wheel"
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163:Experimentis: Physik für Alle
84:"WHEE-LO - Trademark Details"
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207:"Retro Magic Rail Twirler"
16:Child toy based on magnets
157:Amecke, Natalie (2024).
244:-related article is a
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23:Box for a WHEE-LO toy
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119:on 17 February 2020.
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133:"WHEE-LO"
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