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World of Volvo is constructed with wood and glass atop a parking garage. The building, which covers 22,000 square meters, was designed by the Danish architecture firm
Henning Larsen. The structural framework is composed of glulam beams and cross-laminated timber. The parking garage has 1,500 spaces
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World of Volvo, inaugurated on April 14, 2024, includes the Volvo
Exhibition, spanning 4,500 square meters, and an event hall for lectures, concerts, and meetings. The event hall can accommodate 600 seated or 1,000 standing guests. Additionally, the building features a conference center on the top
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and is owned by Göteborgs Stads
Parkering AB. The building has five floors, and its design theme is based on the Scandinavian concept of "allemansrÀtten," which evokes elements of Scandinavian nature.
151:"This is about opening up Volvo so that more people can take part in our industrial history, our vehicles, and the significance of Volvo for the city of Gothenburg," said Volvo Cars' then-CEO
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floor, two restaurants, a Volvo lounge, a Volvo shop, rooftop terraces, and a hall for art or car exhibitions. The restaurants are operated by Götaplatsgruppen and Stefan
Karlsson.
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The inauguration took place on April 14, 2024, on Volvo's 97th anniversary. The CEO of World of Volvo is Magnus Wrahme.
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In the late 2010s, Volvo announced its ambition to create a new experience center located in central
Gothenburg:
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approved the plans by Volvo Cars and AB Volvo for what was then described as an "experience park."
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222:"EU godkÀnner Volvo Cars och AB Volvos planer pÄ "upplevelseland""
272:"Magnus Wrahme Àr vd pÄ Volvos storsatsning World of Volvo"
196:"Volvo och Liseberg vill bygga upplevelsecentrum ihop"
247:"World of Volvo - Grand Opening Programme â 14 April"
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World of Volvo is an experience and brand center for
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298:"HÀr Àr bilderna inifrÄn Volvos miljardbygge"
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220:DirektText, NyhetsbyrÄn (2020-01-24).
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33:. The site was previously home to
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296:Lönnroth, Valdemar (2024-04-09).
270:Johansson, Stefan (2024-04-07).
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40:Building in Gothenburg, Sweden
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194:Kennedy, Marie (2018-10-03).
57:Brand- and experience centre
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129:Design and construction
111:Volvo Cars, Volvo Group
158:In January 2020, the
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160:European Commission
63:General information
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182:References
144:Background
103:April 2024
87:Gothenburg
31:Gothenburg
23:Volvo Cars
155:in 2018.
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108:Owner
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