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Wallace is a frequent speaker on the state of the industry, business and casual and online games at conferences such as the Game
Developers Conference/San Francisco, GC Developers Conference (Leipzig), Casual Connect, The Austin Game Conference, and the LA and NY Games Conference. She delivered a
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For the 2000 Shockwave Tetris game, Wallace worked closely with Blue Planet
Software on staying true to the Tetris brand. She also incorporated a techno soundtrack to this version of Tetris, having a techno version of the Tetris theme song composed. She also worked with Astralwerks Records who
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While in high school, Wallace participated in the
Congress-Bundestag Youth Exchange Scholarship, which allows students to study a year abroad in Germany. Under the scholarship, she attended a one-month language and cultural preparation course at The Experiment in International Living (now World
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CampFu is an online virtual world with a summer camp theme. Emphasizing collaborative team play and aimed at the teenaged demographic, CampFu officially launched on March 17, 2009, after a beta stage that began in
February of the same year. CampFu is free to play, but users can access premium
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As an undergraduate, she attended Boston
University, where she studied Communication and Philosophy and received a Bachelor of Science with Distinction in 1989. Wallace subsequently studied Communication and Cultural Theory at the University of Massachusetts Amherst, earning an MA in 1996.
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In 2007, Wallace cofounded and become chief executive officer of Rebel Monkey Inc., a New York City-based entertainment company focused on providing new kinds of real-time immersive play for casual gamers. The company was cofounded with
Nicholas Fortugno, lead designer behind the original
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In 1999, Wallace joined
Shockwave.com—then operating under its early name, Shockrave.com. There she produced some of the company's most popular titles, including Shockwave Tetris, Blix, Shockwave Jigsaw Puzzles, and content for Photo Greetings and Jigsaw Puzzle Maker.
350:
provided a track from Q-Burns
Abstract Message called "Feng Shui" for the game. Beatnik, Inc. was the primary music provider for this version of Tetris. The game had a unique sonified accompaniment that is customized to a player's individual gameplay and skill level.
358:
In 2001, Wallace went on to Co-Found and become chief executive officer of Skunk
Studios. Formed by all former employees of Shockwave.com, Skunk Studios was one of the first to call itself a casual game company. Skunk Studios is best known for titles including:
503:
In 2011, Wallace and
Fortugno co-founded Shadow Government, Inc along with Philippe Trawnika. Shadow Government, Inc. is dedicated to bringing new forms of social gaming based on gamifying real countries, systems, and worldwide events.
452:
content by purchasing in-world currency called FuCash and/or a VIP membership subscription. Users can also earn Tickets, which can be exchanged for clothing items, by playing CampFu games. Games currently playable include:
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started a new company focused on game design and development called Playmatics, LLC. In 2010, Playmatics created the Fortugno-designed interactive comic "The Interrogation" for the television series
308:’s acquisition of PF.Magic in early 1998, Wallace continued employment with the company’s online content group. The Learning Company (TLC) acquired Mindscape, Inc. in March 1998 for $ 150 million.
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in New York, New York. The company focuses on bringing new kinds of immersive experiences to casual gamers. In 2006, she was named one of the hundred most influential women in the game industry.
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495:. The game went on to be recognized for a CableFAX Best of the Web award. Other titles by Playmatics include Disney's The Kingdom Keepers "Race to Save the Magic."
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of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be
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After Boston, Wallace moved to San Francisco, California, where she became professionally involved in the Internet and gaming, particularly
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Learning) in Brattleboro, Vermont and spent her final year of high school at the Gymnasium Mellendorf in Mellendorf, Lower Saxony, Germany.
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Rebel Monkey Inc. closed permanently after it failed to secure subsequent funding during the economic downturn in Summer 2009.
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Steering Committee member for the International Game Developers Association Casual Game Special Interest Group (2005–2008)
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206:(born May 30, 1967) is an American entrepreneur, gaming and media professional. In 2009, she co-founded Playmatics with
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337:. Currently, Petz is Ubisoft's number six top-selling brand, having sold over thirteen million units to date.
247:, a video game developer founded in 1991 and located in San Francisco, CA. Though it developed other types of
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Radio Interview with Margaret Wallace for National Association for Women in Technology
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game brand. In October 2007, the company secured an initial round of investment from
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soon purchased TLC in 1999 for $ 3.8 billion, renaming it "Mattel Interactive".
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842:"Petz Rescue Games for Nintendo Consoles Unveiled by Ubisoft | Game Guru"
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at nextMedia Toronto. She was also a keynote speaker at the ICEC 2006.
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Please help to demonstrate the notability of the topic by citing
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Member of the International Academy of Digital Arts and Sciences
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438:. In early 2009, Rebel Monkey announced the launch of casual
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and the Monkey Wrench gaming platform on which it is built.
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1017:"Video Game Venture Capital - VGVC » Rebel Monkey"
1047:"GC Developers Conference 2008 | Press Release"
863:"Shockwave Shows Off Revamped Site | Brandweek"
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Radio Interview with Margaret Wallace on Shift Radio
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More details on Rebel Monkey project as it hires CTO
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Adjunct Faculty of Parsons the New School of Design
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1093:"IGDA – International Game Developers Association"
792:"Mattel/The Learning Co. in $ 3.8B merger - ZDNet"
616:Interview with Margaret Wallace in Business Week
771:"Learning Co. to acquire PF.Magic - CNET News"
723:
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636:Interview with Margaret Wallace in Edge Online
271:; Wallace participated in the development of:
530:Co-Editor, IGDA Casual Games White Paper 2006
8:
251:, PF.Magic was arguably best known for its
535:The Social and Cultural Aspects of VCR Use
132:
927:. Images.businessweek.com. Archived from
611:Margaret Wallace interviewed in Gamasutra
121:Learn how and when to remove this message
1130:Creating Casual Games for Profit and Fun
695:"The Experiment in International Living"
541:Creating Casual Games for Profit and Fun
647:
1171:: CS1 maint: archived copy as title (
1164:
1117:Social and Cultural Aspects of VCR Use
419:Tamale Loco: Rumble in the Desert II
7:
1119:, Lawrence Erlbaum Associates, 1990.
950:"All Games List - By # of Downloads"
36:notability guideline for biographies
592:Rebel Monkey raises $ 1M Investment
1193:American video game businesspeople
677:"Edge Magazine | GamesRadar+"
606:"If You Build It, Will They Come?"
333:titles was eventually acquired by
288:Oddballz: Your Wacky Computer Petz
14:
440:Massively multiplayer online game
16:American entrepreneur (born 1967)
23:
1049:. Gamesindustry.biz. 2008-08-20
996:"Gaming & Design Redefined"
485:In September 2009, Wallace and
34:may not meet Knowledge (XXG)'s
1070:. Icec2006.org. Archived from
561:Screen Burn Advisory Committee
1:
925:"Skunk Studios Wants to Play"
1132:, Charles River Media, 2007.
952:. 2008-12-29. Archived from
798:. 1998-12-14. Archived from
697:. 2008-03-16. Archived from
547:Memberships and affiliations
865:. Find Articles. 2000-03-20
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276:Catz II: Your Virtual Petz
160:Philadelphia, Pennsylvania
43:reliable secondary sources
32:The topic of this article
844:. Gameguru.in. 2008-08-25
282:Dogz 2: Your Virtual Petz
631:Interview in Edge Online
243:In 1996, Wallace joined
823:. MobyGames. 1999-05-13
577:Shadow Government, Inc.
499:Shadow Government, Inc.
821:"The Learning Company"
884:"alloy-digest V5 #97"
294:The Petz Web Fun Pack
956:on December 29, 2008
904:"Skunk Studios, LLC"
931:on November 4, 2006
399:Mah Jong Adventures
1147:screenburnfest.com
1128:Partridge, Allen.
1027:on 3 November 2007
750:"Margaret Wallace"
729:"Margaret Wallace"
582:Rebel Monkey, Inc.
70:"Margaret Wallace"
38:
1115:Dobrow, Julia R.
977:. Rebelmonkey.com
701:on March 16, 2008
658:. Rebelmonkey.com
533:Data Collection,
472:Critter Smackdown
436:Redpoint Ventures
208:Nicholas Fortugno
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1155:. Retrieved
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1021:www.vgvc.net
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998:. Playmatics
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979:. Retrieved
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933:. Retrieved
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804:. Retrieved
800:the original
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703:. Retrieved
699:the original
689:
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660:. Retrieved
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519:gamification
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1198:1967 births
906:. MobyGames
752:. MobyGames
253:virtual pet
249:video games
193:.playmatics
47:independent
1187:Categories
1157:12 January
1078:2011-10-20
1053:2011-10-20
1002:2011-10-20
981:2011-10-20
960:2011-10-20
935:2011-10-20
910:2011-10-20
889:2011-10-20
869:2011-10-20
848:2011-10-20
827:2011-10-20
806:2011-10-20
777:2011-10-20
756:2011-10-20
735:2011-10-20
731:. LinkedIn
705:2011-10-20
662:2011-10-20
642:References
572:Playmatics
481:Playmatics
432:Diner Dash
379:Gutterball
172:Video game
149:1967-05-30
81:newspapers
55:redirected
602:Gamasutra
317:copyright
300:Mindscape
214:Education
45:that are
1167:cite web
525:In print
364:Varmintz
325:Oddballz
268:Oddballz
245:PF.Magic
239:PF.Magic
515:keynote
467:Fungeez
462:WordMob
457:Veg-Out
409:Word Up
404:Spelvin
374:QBeez 2
335:Ubisoft
319:on the
186:Website
95:scholar
59:deleted
1068:"home"
1031:6 June
587:CampFu
449:CampFu
443:CampFu
414:Sveerz
310:Mattel
304:After
290:(1996)
284:(1997)
278:(1997)
265:, and
227:Career
162:, U.S.
97:
90:
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51:merged
1103:(PDF)
1096:(PDF)
796:ZDNet
369:QBeez
330:Babyz
176:media
102:JSTOR
88:books
57:, or
1173:link
1159:2022
1033:2022
681:Edge
327:and
321:Petz
315:The
263:Catz
258:Dogz
195:.com
174:and
143:Born
74:news
517:on
191:www
180:CEO
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