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266:, at the time a small village of less than 200 inhabitants at the outskirts of Paris. Initially used as a grinding works for the production of medicinal powders, a modernization of the Noisiel facility in 1830 made it the first mechanized mass production factory for cocoa powder in France. In 1836, following the development of solid chocolate, Menier introduced to the market a chocolate tablet with six semi-cylindrical divisions wrapped in decorative yellow paper. By 1842, the success of the chocolate business led to another expansion of the Noisiel plant and by 1853 annual chocolate production reached 4,000 tons.
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influx of refugees that increased market size and provided labor necessary for expansion. While the war raged in France for four years, a Swiss company was able to introduce the first chocolates with a filling. By the end of the war, Menier's finances had been weakened while competition and technologies had substantially increased.
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where they were billed as the leading chocolate makers in the world. As the business continued to prosper, at the turn of the 20th century, more additions to the
Noisiel plant were made including a major building that was one of the first to use reinforced concrete and, because of its appearance, was
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of the company's management to brother Gaston who would oversee a period of sustained prosperity. Of extreme importance to the sustaining of the Menier
Chocolate Company's competitiveness were several internal and external developments in the second half of the 1870s and the early part of the 1880s.
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Following the death of Emile-Justin Menier, in 1881 his sons Henri and Gaston assumed control of the business. As the eldest son, Henri Menier became the titular head of the company. Although involved in the business, he spent a great deal of his time pursuing various leisure interests and left much
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marked the beginning of the decline of the Menier
Chocolate company. While Europe was in turmoil and businesses there suffered greatly, rapid expansion was taking place in neutral Switzerland and in the United States. Companies there were untouched by the ravages of the war, and benefited from the
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As part of its sales strategy, Menier introduced small dark chocolate sticks to be inserted into a piece of bread. To raise their profile and sell more product, on sidewalks in towns and cities all over France, the company set up "chocolate kiosques". Their hexagon shape and peaked roof became the
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As a result of the factory expansions, by the mid-1880s production capacity at the
Noisiel plant jumped to 125,000 tons annually and the company employed 2000 people. Because of the Menier company's rapid growth, the shortage of workers available from the small village forced the company to try to
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Under the leadership of the founder's son, Emile-Justin Menier, the company concentrated solely on the manufacturing of chocolate products. In 1864 he sold off the pharmaceutical manufacturing part of the business and began a period of expansion that made the Menier
Chocolate company the largest
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five years later exacerbated the company's problems to an even greater extent. It was then run by Hubert and
Antoine Menier, and neither had the capacity to deal with the problems. Despite the Menier Chocolate company's strong brand recognition and an effective marketing of
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attract labor from other towns and cities. However, a lack of housing in
Noisiel made that nearly impossible and as a result, in 1874, Menier completed construction of 312 residences on 30 hectares of land near the factory. They would also build a
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In the early 1990s, all production ceased at the
Noisiel facility but in 1996, Nestlé France opened its headquarters in the main building while other buildings in the complex are now part of a chocolate museum with tours open to the public. The
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in Paris, the company was awarded seven gold medals plus the Grand Prize for the excellence of their products as well as citations for their modern production methods and the importance the company placed on the well-being of its employees.
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called the 1872 iron and brick chocolate factory at
Noisiel "one of the iconic buildings of the Industrial Revolution". In 1992, the factory was designated by the government of France as an official
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company. Hubert Menier died in 1959 and
Antoine would be the last Menier to run the business. Entering the 1960s, the Menier workforce dropped to just over 250 from its peak of more than 2,000.
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company; by 1965 the Menier family no longer held an interest in the company. The Menier factory was sold to Group Ufico-Perrier which became part of British confectioners
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standard for newspaper kiosques. Such was their popularity that for children, the company made plastic model kiosks as toy dispensers filled with tiny chocolate bars.
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line was built to the Noisiel factory which reduced costs for incoming and outgoing freight and allowed for wider and faster distribution. Externally,
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soon dubbed by locals as the "Cathedral." In addition, the company built Pont Hardi, a 44.5m long concrete bridge, a record at the time, across the
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Today, Menier continues to sell a limited range of chocolate that can be purchased online through their official website and affiliated retailers.
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rights and specific trade dress to all packaged coffee and other products under the Starbucks brand owned by Nestlé since 2019. Brand owned by
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Beginning in 1860, Emile-Justin Menier oversaw the addition of several new buildings then, after constructing a factory in
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In 1825 the company began an expansion through the acquisition of a second production facility on land on the banks of the
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2400:. Used only in Indonesia, Thailand, and Cambodia. Used only in the Philippines. U.S. production rights owned by the
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on a wall or window. The small girl's sweet innocence conveyed the sweet chocolate message through her "chocolate
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where a family member would serve as mayor without interruption from 11 May 1871 to 8 November 1959. At the
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with a different product. U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by
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manufacturers were making advancements in product development. They began mass production and promotion of
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for their employees' children and three decades later, a senior citizens' home for their retired workers.
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697:[In 1836, Menier launched a tablet with six semi-cylindrical divisions. Success is on the way.]
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En 1836, Menier lance une tablette à six divisions semi-cylindriques. Le succès est au rendez-vous.
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in London is now a popular arts complex that incorporates an art gallery, restaurant, and theatre.
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With their growing international presence, the Menier Chocolate Company exhibited at the 1893
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process provided a type of chocolate that consumers liked because it would melt in the mouth.
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In 1960, the Menier company had no choice but to find a buyer and was merged with the
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when it acquired Rowntree Mackintosh. In 1996, Menier moved production to Swiss city
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chocolate manufacturer in France. Under Emile-Justin Menier, the company purchased
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in 1971 who in turn was acquired in 1988 by the Swiss food and beverage giant
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Chocolat Menier – Les Fables de La Fontaine pictures and French language text
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for more than 150 years, the early heads of Menier Chocolate company were:
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654:, published by Cambridge University Press, 2007 - ISBN 978-0-521-02378-8
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736:"Ancienne chocolaterie Menier Ă Noisiel - UNESCO World Heritage Centre"
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In 1816, Antoine Brutus Menier founded the Menier Hardware Company in
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featuring a little girl using a piece of chocolate to write the name
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Pere Lachaise cemetery info on the Menier family and its business
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International Code of Marketing of Breast-milk Substitutes
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Hubert Menier (1910–59), co chief executive with Antoine
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French chocolate manufacturing business founded in 1816
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Unesco World Heritage Site – Menier plant at Noisiel
202:. In 1988, Menier became part of Swiss conglomerate
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374:In the 1870s, the Meniers also built the Noisiel
651:Rowntree and the Marketing Revolution 1862–1969
470:to link the new building to the other plants.
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734:UNESCO World Heritage Centre (1 April 2014).
8:
2757:Food and drink companies established in 1816
485:Gaston Menier died in 1934 and the onset of
426:In 1893 the company began using advertising
362:Houses in the Menier company town in Noisiel
183:manufacturing business founded in 1816 as a
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2380:. U.S. rights and production owned by the
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2412:, sold by Nestlé in Canada. Produced by
825:Nestlé France in The Architectural Review
554:in Southwark, London (now an arts venue)
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2772:Food and drink companies based in Paris
678:"Menier, une dynastie pour le chocolat"
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2777:Manufacturing companies based in Paris
2325:Maggi noodles safety concerns in India
505:In 1957 Menier Chocolate absorbed the
354:Menier factory floor, Noisiel, c. 1874
676:Petit, Élisabeth (29 December 2014).
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2762:French companies established in 1816
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2368:in the U.S. and Canada. Produced by
449:Menier's advertisement, London, 1894
757:Harel, Jean-Michel (21 June 2008),
709:"Feb. 18 Architecture for Industry"
14:
2693:Rowntree Mackintosh Confectionery
2280:Nestea European Championship Tour
782:"www.menierchocolatefactory.com/"
414:Pioneering advertising strategies
340:and is on the list to be named a
200:Rowntree Mackintosh Confectionery
99:Rowntree Mackintosh Confectionery
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840:Menior Chocolate Company history
711:. Arch.mcgill.ca. Archived from
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330:The February 1997 issue of the
297:Menier factory in Noisiel, 1866
282:fields and a sugar refinery at
254:Menier factory in Noisiel, 1911
1052:Lactalis-Nestlé Fresh Products
422:1893 poster by Firmin Bouisset
390:The Menier plant added modern
1:
927:(Nestlé Waters North America)
316:and a distribution center in
760:Chocolat Lombart et Le Havre
238:. Although not trained as a
67:; 208 years ago
2767:Defunct companies of France
991:Beverage Partners Worldwide
586:Gaston Menier (1855–1934),
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2752:French chocolate companies
2364:Currently manufactured by
2300:Nestlé Smarties Book Prize
1546:Rowntree's Fruit Pastilles
563:Controlled and run by the
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996:Cereal Partners Worldwide
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666:from the official website
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2386:Associated British Foods
1896:California Pizza Kitchen
835:In the French language:
552:Menier Chocolate Factory
529:Menier Chocolate Factory
2792:European chocolate bars
2416:in the U.S. since 2020.
2394:Alaska Milk Corporation
2351:Controversies of Nestlé
474:Decline and present day
2382:Smarties Candy Company
2249:Peter Brabeck-Letmathe
1006:Nestlé Toll House Café
909:Nestlé Wyeth Nutrition
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450:
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394:systems and in 1881 a
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2402:Ferrara Candy Company
2346:List of Nestlé brands
2137:Galderma Laboratories
1729:Seattle's Best Coffee
1541:Rowntree's Fruit Gums
1496:Nestlé Milk Chocolate
1224:Cinnamon Toast Crunch
899:Nestlé Purina PetCare
620:Château de Chenonceau
602:Antoine Gilles Menier
572:Antoine Brutus Menier
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196:Antoine Brutus Menier
88:Antoine Brutus Menier
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2295:Nestlé Rowntree F.C.
664:Menier brand history
574:(1795–1853), founder
333:Architectural Review
274:-growing estates in
2378:The Hershey Company
2290:Nestlé Invitational
2285:1977 Nestlé boycott
2204:Rowntree Mackintosh
1642:Chameleon Cold-Brew
1456:Mackintosh's Toffee
625:Port-Menier, Quebec
604:(1904–67), last CEO
578:Emile-Justin Menier
518:Rowntree Mackintosh
500:Jean de La Fontaine
345:World Heritage Site
338:Monument historique
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2310:Toll House cookies
2112:Chocolate Surpresa
2077:Former brands and
1622:Blue Bottle Coffee
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542:Corporate affairs
507:Lombart Chocolate
380:1878 World's Fair
219:The Menier family
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1506:Peppermint Crisp
1466:Menier Chocolate
1269:Nesquik (cereal)
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580:(1826–81), sole
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169:Menier Chocolate
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308:building, 2012
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185:pharmaceutical
179:) is a French
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715:on 3 May 2006
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2688:Mackintosh's
2637:Tom's Snacks
2611:
2597:Laura Secord
2575:Polly Waffle
2510:subsidiaries
2440:
2428:
2305:Nestlé Tower
2259:Henri Nestlé
2199:Powwow Water
2189:Polly Waffle
2164:Ice Mountain
2102:Butterfinger
2079:subsidiaries
1926:Lean Pockets
1916:Lean Cuisine
1690:Nescafé Gold
1672:
1576:White Knight
1465:
1394:Coffee Crisp
1296:and desserts
1259:Lucky Charms
1229:Cookie Crisp
1193:S.Pellegrino
1183:Princes Gate
1149:
1015:Other assets
975:Nestlé Lanka
968:Nestlé Japan
955:Nestlé India
948:Subsidiaries
834:
785:. Retrieved
776:
767:22 September
765:, retrieved
759:
752:
740:. Retrieved
729:
717:. Retrieved
713:the original
703:
694:
687:. Retrieved
683:Ouest-France
681:
671:
659:
650:
645:
593:Henri Menier
562:
537:
531:building on
525:
511:
504:
487:World War II
484:
477:
459:World's Fair
456:
452:
435:
425:
406:and the new
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331:
329:
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268:
257:
233:
193:
168:
166:
159:menier.co.uk
106:Headquarters
97:Acquired by
36:Company type
18:
2607:Matchmakers
2555:Black Magic
2550:After Eight
2508:Brands and
2244:Paul Bulcke
2219:Zephyrhills
2214:Wonder Ball
2169:Jenny Craig
2049:Uncle Tobys
2029:Frosty Paws
2014:Fancy Feast
1966:Yinlu Foods
1951:Uncle Tobys
1911:Hot Pockets
1829:Häagen-Dazs
1824:Frosty Paws
1778:Coffee-Mate
1655:Dolce Gusto
1650:Coffee-Mate
1595:Coffee and
1571:Walnut Whip
1526:Red Ripperz
1461:Matchmakers
1446:Life Savers
1354:Black Magic
1349:Blue Riband
1324:After Eight
1264:Milo Cereal
1254:Lion Cereal
1234:Corn Flakes
1173:Acqua Panna
1082:Dolce Gusto
1040:Yinlu Foods
763:(in French)
522:Nestlé S.A.
514:Cacao Barry
479:World War I
468:Marne River
430:created by
290:in France.
278:along with
260:Marne River
194:Founded by
125:Area served
117:Switzerland
42:(1816–1971)
2736:Categories
2524:Fruit Gums
2485:Rowntree's
2390:Post Foods
1936:Stouffer's
1883:and snacks
1814:Eskimo Pie
1783:La Lechera
1768:Bear Brand
1744:Sweet Leaf
1678:Milo cocoa
1668:La Lechera
1536:Rowntree's
1501:Passatempo
1304:Animal Bar
1294:Chocolate
1150:Toll House
1113:Bear Brand
1070:Appliances
1022:Hsu Fu Chi
637:References
559:Leadership
306:Saulnier's
280:sugar beet
240:pharmacist
45:Subsidiary
2570:Hoadley's
2159:Hoadley's
2152:Restylane
2117:Deer Park
2107:Baby Ruth
2097:Arrowhead
2092:Alfasigma
1946:Tombstone
1854:Mövenpick
1809:Drumstick
1804:D'Onofrio
1797:Ice cream
1773:Carnation
1734:Starbucks
1704:Nespresso
1632:Carnation
1597:beverages
1551:Sin Parar
1364:Breakaway
1279:Shreddies
1188:Pure Life
1092:Special.T
1087:Nespresso
888:Divisions
376:town hall
322:architect
276:Nicaragua
181:chocolate
171:company (
129:Worldwide
2711:Category
2632:Smarties
2430:Category
2194:PowerBar
2142:Cetaphil
2122:Dreyer's
2057:Cheerios
2024:Friskies
2009:Dog Chow
1901:DiGiorno
1869:Smarties
1739:Supligen
1719:Ovaltine
1699:Nesfruta
1659:Huesitos
1604:Abuelita
1556:Smarties
1511:Perugina
1491:Negresco
1486:Munchies
1471:Milkybar
1384:Cheekies
1379:Carlos V
1344:Big Turk
1309:Abuelita
1219:Chocapic
1214:Cheerios
957:(62.76%)
918:Divested
787:2 August
742:2 August
719:2 August
631:Nandaime
609:See also
440:graffiti
408:conching
396:railroad
134:Products
52:Industry
2721:Commons
2681:Related
2592:Kit Kat
2560:Caramac
2517:Current
2442:Commons
2414:Froneri
2330:Freshly
2273:Related
2067:Weeties
2039:Winalot
1999:Beneful
1956:Winiary
1921:Libby's
1891:Buitoni
1859:Parlour
1849:Maxibon
1844:Kit Kat
1834:Hjem-IS
1788:Nesquik
1709:Nesquik
1683:Nescafé
1646:Chuckie
1617:BabyNes
1613:Acticor
1586:ZveÄŤevo
1561:Svitoch
1429:Kit Kat
1424:Goobers
1409:Drifter
1389:Chokito
1374:Caramac
1369:Cailler
1334:Bar One
1329:Allen's
1239:Fitness
1207:Cereals
1178:Perrier
1168:Contrex
1152:cookies
1144:Libby's
1118:Cerelac
1108:BabyNes
1077:BabyNes
1030:(30.3%)
1028:L'Oréal
1001:Froneri
463:Chicago
428:posters
286:in the
264:Noisiel
214:History
154:Website
101:in 1971
84:Founder
70: (
62:Founded
47:(1971–)
40:Private
2787:Nestlé
2655:People
2642:Yorkie
2612:Menier
2565:Gale's
2538:Former
2499:Nestlé
2492:Parent
2232:People
2174:Ozarka
2147:Epiduo
2132:Gale's
2127:Enviga
1961:Wagner
1864:Savory
1763:Alpine
1748:Zoégas
1724:Ricoré
1714:Nestea
1694:Nescau
1673:Menier
1609:Alpine
1581:Yorkie
1481:Mirage
1441:Kohler
1419:Garoto
1404:Crunch
1198:Vittel
1137:Baking
1123:Gerber
1062:Brands
1048:(100%)
1046:Malher
1036:(100%)
881:Nestlé
689:22 May
496:fables
369:school
342:UNESCO
314:London
204:Nestlé
173:French
148:Nestlé
22:Menier
2087:Alcon
2019:Felix
2004:Bonio
1941:Thomy
1931:Maggi
1906:Herta
1627:Boost
1414:Fox's
1399:Crisp
1042:(60%)
1024:(60%)
288:Somme
272:cocoa
236:Paris
189:Paris
144:Owner
78:Paris
2627:Rolo
2617:Polo
2602:Lion
2545:Aero
2410:Mars
2062:PLUS
1984:Alpo
1663:Klim
1637:Caro
1531:Rolo
1516:Polo
1476:Milo
1451:Lion
1359:Bono
1314:Aero
1274:Trix
1128:Nido
1034:Osem
789:2014
769:2017
744:2014
721:2014
691:2022
550:The
284:Roye
208:Broc
167:The
111:Broc
94:Fate
72:1816
65:1816
56:Food
2404:.
2034:ONE
1819:Fab
1566:TEX
588:COO
582:CEO
498:of
461:in
262:at
76:in
2738::
2406:NA
693:.
680:.
347:.
175::
114:,
2477:e
2470:t
2463:v
873:e
866:t
859:v
791:.
746:.
723:.
74:)
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