Knowledge (XXG)

AQH share

Source 📝

94: 63: 107:(Time Spent Listening) to measure listenership in a market. While AQH measures the average number of listeners to the station, TSL tracks the length of time listeners are tuned continuously to the station. 44:(now referred to as Nielsen Audio) as the average number of persons listening to a particular station for at least five minutes during a 15-minute period. 89:{\displaystyle {\frac {\text{AQH persons listening to station}}{\text{AQH persons listening to all market radio stations}}}\times 100\%} 140: 120: 135: 104: 20: 51: 129: 50:
is the percentage of those listening to radio in an Arbitron "market" (typically a
116: 41: 54:) who are listening to a particular radio station. Thus, 66: 60:
for a given station is mathematically expressed as:
88: 73:AQH persons listening to all market radio stations 103:AQH Share is most often used in conjunction with 8: 67: 65: 7: 83: 14: 70:AQH persons listening to station 1: 19:is a statistic that measures 38:average quarter-hour persons 157: 121:Radio Research Consortium 36:is an abbreviation for 90: 91: 64: 141:Radio broadcasting 86: 117:Glossary of Terms 75: 74: 71: 52:metropolitan area 148: 95: 93: 92: 87: 76: 72: 69: 68: 156: 155: 151: 150: 149: 147: 146: 145: 136:Market research 126: 125: 113: 101: 62: 61: 58: 48: 34: 29: 21:broadcast radio 12: 11: 5: 154: 152: 144: 143: 138: 128: 127: 124: 123: 112: 111:External links 109: 100: 97: 85: 82: 79: 56: 46: 32: 28: 25: 23:listenership. 13: 10: 9: 6: 4: 3: 2: 153: 142: 139: 137: 134: 133: 131: 122: 118: 115: 114: 110: 108: 106: 98: 96: 80: 77: 59: 53: 49: 43: 40:, defined by 39: 35: 26: 24: 22: 18: 102: 55: 45: 37: 31: 30: 16: 15: 130:Categories 27:Definition 84:% 78:× 57:AQH Share 17:AQH share 42:Arbitron 119:of the 99:Usage 47:Share 105:TSL 81:100 33:AQH 132::

Index

broadcast radio
Arbitron
metropolitan area
TSL
Glossary of Terms
Radio Research Consortium
Categories
Market research
Radio broadcasting

Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.