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Allan Gregg

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393: 487:"In 1993, Gregg’s father died; less than two years later, so did his wife, Marjorie. Grieving, Gregg raised his three young children and divided his working time between The Strategic Counsel (which had co-founded after selling Decima Research to a public relations conglomerate), a new interview show on TVO, and his part-time job as president of Viacom Canada Ltd., a subsidiary of the U.S. media giant that controls Paramount Pictures Canada, Famous Players and other cultural interests." 32: 336:. Its format was a half-hour, in-depth interview format, in which the subject of the interview was usually an author or intellectual discussing a current release. The format differed from traditional interview programs in that it included more comments from the interviewer (Gregg) than is usually the case. After several years of production TVO cancelled the program. 287:
While the Tory campaign was not going well, this television ad (which aired on only one evening) was a memorable element. Modern Canadian national political campaign coverage has had few noteworthy campaign moments, but much like the 1984 Mulroney Turner debate
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one of which Canadians found especially distasteful and offensive. The ad ridiculed a facial deformity of Liberal leader Jean Chrétien which was a result of a childhood polio infection. This ad backfired and the Conservatives were reduced to two seats in the
292:"), this advertising mistake was memorable. Attacking a physical defect was widely seen by Canadians as a low blow and as an American-style no-holds-barred campaign style that should not be imported. Several years later Gregg wrote about this in the pages of 283:
from their previous 151 seats. This was the result of a number of factors, including the intense unpopularity of former Conservative Prime Minister Brian Mulroney. His party suffered the worst defeat ever in Canadian history for an incumbent federal party.
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The 1993 Conservative Federal campaign was an unmitigated disaster for all concerned, including Gregg. Other campaign leaders complained that his many duties meant he missed too many meetings. Gregg again pushed for negative tactics, crafting an
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Gregg was an unusual-looking figure in Canadian politics, and especially in the Tory party. He adopted a unique style including gold earrings, bright red shoes, long hair, and a great deal of leather clothing. He founded a record label,
172:. He was the eldest child in his family which consisted of four boys and one girl. Gregg graduated from Harry Ainlay High School at the second top of his class with honors. Gregg then went on to study political science at the 364:"Changing horses in mid-stream: Before last fall's trouncing at the polls, Allan Gregg was the Tory party's whiz kid. Today, the 42-year-old is looking for new challenges." Ian Austen, Southam News. Aug 14, 1994. pg. B.2 314:
After a year off, he founded a new company, The Strategic Counsel, a market research and consulting firm, but one geared towards business rather than politics. He returned to the public eye as a columnist in
347:, saying that it would destroy politics as we know it and "invite totally unaccountable forces" to "influence society without the countervailing force of representative democracy". 532: 196:, and learned much from him. He then returned to Canada in the late 1970s. He first came to national attention as the national campaign secretary of the 60: 40: 254:
voters to Turner. The offensive was a success, Turner's popularity dropped, and the Tories were re-elected. He also played an important role in the
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Gregg was born in 1949 and has three children; Christian (b. 1975), Allanah (b. 1986), and Connor (b. 1988); his wife Marjorie died in 1995.
211:, a joint polling/public relations firm. The company became the Conservative party's polling firm, and Gregg played an important role in the 414: 458: 328: 232: 436: 320: 133: 311:
After the campaign, Gregg left public life for a time. He quit Decima, and sold his share of the company for millions of dollars.
189: 367:"Allan Gregg's record label to partner with musicians: Takes an 'artist friendly' approach to payments, benefits" Brenda Bouw. 537: 267: 239: 212: 201: 114: 64: 56: 86: 20: 407: 401: 45: 280: 275: 93: 49: 293: 418: 547: 100: 542: 289: 188:
Gregg has long been involved in Canadian politics, but decided to travel south of the border to work with
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where he crafted the message that the doom of Canada would be the certain result of a "No" vote.
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campaign. He was senior pollster as well as top strategist and communications manager.
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and Carleton University in Ottawa. He briefly served as a lecturer while working on his
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rang hollow, as he continued to argue that "the ad tested well in the focus groups."
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where he handled communications and polling for the PC Party. Long an advocate for
153: 316: 374:"Campbell loyalists sore at bid to blame her for sad campaign" Rosemary Speirs. 247: 251: 459:"Carleton University :: School of Journalism and Communication ::" 333: 150: 482: 180:, but abandoned his studies due to the birth of his first child in 1975. 169: 157: 246:, he directed the famed "bridge bombing" attack on Liberal leader 386: 343:
in a lecture at the School of Journalism and Communication at
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from the article and its talk page, especially if potentially
25: 502: 231:. He also served a five-year stint as Chair of the 250:
that was designed to break the bridge linking anti-
266:Gregg was given even more responsibility in the 156:, political advisor, television interviewer and 8: 483:Song Corpse, by David Hayes, February 2004 63:about living persons that is unsourced or 437:Learn how and when to remove this message 326:Gregg also had a weekly television show, 134:Learn how and when to remove this message 400:This article includes a list of general 207:Soon after that campaign, Gregg founded 198:Progressive Conservative Party of Canada 450: 319:magazine and a frequent pundit on the 238:He rose to greater prominence in the 7: 533:Canadian television talk show hosts 329:Allan Gregg in Conversation with... 233:Toronto International Film Festival 406:it lacks sufficient corresponding 19:For the New Zealand musician, see 14: 321:Canadian Broadcasting Corporation 391: 30: 558:Harry Ainlay High School alumni 528:Canadian political commentators 339:In 2001, he strongly denounced 523:Canadian political consultants 503:Gregg's personal site and blog 1: 215:when the PC Party was led by 227:, and was co-manager of the 41:biography of a living person 68:must be removed immediately 574: 332:on the public broadcaster 281:House of Commons of Canada 18: 200:successful effort in the 323:news for several years. 256:1992 Canadian referendum 421:more precise citations. 378:Oct 30, 1993. pg. A.12 290:You had an option, sir 55:Please help by adding 538:CBC Television people 371:Mar 3, 2000. pg. C.1. 268:1993 federal election 202:1979 federal election 174:University of Alberta 341:negative campaigning 244:negative campaigning 61:Contentious material 345:Carleton University 376:The Vancouver Sun. 168:Gregg was born in 447: 446: 439: 170:Edmonton, Alberta 144: 143: 136: 118: 44:needs additional 16:Canadian pollster 565: 490: 480: 474: 473: 471: 470: 461:. Archived from 455: 442: 435: 431: 428: 422: 417:this article by 408:inline citations 395: 394: 387: 194:Richard Wirthlin 190:Republican Party 139: 132: 128: 125: 119: 117: 76: 57:reliable sources 34: 33: 26: 573: 572: 568: 567: 566: 564: 563: 562: 548:Talent managers 508: 507: 499: 494: 493: 481: 477: 468: 466: 457: 456: 452: 443: 432: 426: 423: 413:Please help to 412: 396: 392: 385: 361: 359:Further reading 353: 309: 264: 209:Decima Research 186: 184:Tory strategist 166: 140: 129: 123: 120: 77: 75: 54: 35: 31: 24: 17: 12: 11: 5: 571: 569: 561: 560: 555: 550: 545: 540: 535: 530: 525: 520: 510: 509: 506: 505: 498: 497:External links 495: 492: 491: 489: 488: 475: 449: 448: 445: 444: 399: 397: 390: 384: 381: 380: 379: 372: 369:National Post. 365: 360: 357: 352: 349: 308: 305: 295:Saturday Night 263: 260: 229:Tragically Hip 225:The Song Corp. 217:Brian Mulroney 185: 182: 165: 162: 142: 141: 65:poorly sourced 38: 36: 29: 15: 13: 10: 9: 6: 4: 3: 2: 570: 559: 556: 554: 551: 549: 546: 544: 543:Living people 541: 539: 536: 534: 531: 529: 526: 524: 521: 519: 516: 515: 513: 504: 501: 500: 496: 486: 485: 484: 479: 476: 465:on 2007-09-27 464: 460: 454: 451: 441: 438: 430: 420: 416: 410: 409: 403: 398: 389: 388: 382: 377: 373: 370: 366: 363: 362: 358: 356: 351:Personal life 350: 348: 346: 342: 337: 335: 331: 330: 324: 322: 318: 312: 306: 304: 302: 298: 296: 291: 285: 282: 277: 271: 269: 262:1993 election 261: 259: 257: 253: 249: 245: 241: 240:1988 election 236: 234: 230: 226: 220: 218: 214: 213:1984 election 210: 205: 203: 199: 195: 191: 183: 181: 179: 175: 171: 163: 161: 159: 155: 152: 148: 138: 135: 127: 116: 113: 109: 106: 102: 99: 95: 92: 88: 85: –  84: 83:"Allan Gregg" 80: 79:Find sources: 73: 69: 66: 62: 58: 52: 51: 47: 42: 37: 28: 27: 22: 478: 467:. Retrieved 463:the original 453: 433: 424: 405: 375: 368: 354: 338: 327: 325: 313: 310: 300: 299:, where his 294: 286: 272: 265: 237: 221: 206: 187: 167: 146: 145: 130: 124:January 2012 121: 111: 104: 97: 90: 78: 67: 50:verification 43: 518:1949 births 419:introducing 248:John Turner 147:Allan Gregg 512:Categories 469:2017-08-24 402:references 383:References 252:free trade 164:Early life 94:newspapers 21:Alan Gregg 553:Pollsters 427:July 2009 334:TVOntario 317:Maclean's 301:mea culpa 276:attack ad 192:pollster 46:citations 307:Pollster 297:magazine 154:pollster 151:Canadian 72:libelous 415:improve 108:scholar 404:, but 158:pundit 110:  103:  96:  89:  81:  149:is a 115:JSTOR 101:books 39:This 87:news 48:for 178:PhD 514:: 288:(" 235:. 219:. 204:. 160:. 59:. 472:. 440:) 434:( 429:) 425:( 411:. 137:) 131:( 126:) 122:( 112:· 105:· 98:· 91:· 74:. 53:. 23:.

Index

Alan Gregg
biography of a living person
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Contentious material
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"Allan Gregg"
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Learn how and when to remove this message
Canadian
pollster
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Edmonton, Alberta
University of Alberta
PhD
Republican Party
Richard Wirthlin
Progressive Conservative Party of Canada
1979 federal election
Decima Research
1984 election
Brian Mulroney
The Song Corp.
Tragically Hip

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