112:, had interests in investing in a K-12 online education company as a result of the unfulfilled potential he perceived within the industry at the time. Kim is originally from South Korea where college entrance is hyper-competitive and, thanks to the country’s early adoption of nationwide high-speed internet, has had many successful online education services. During the development stage of the business idea for Brightstorm, Kim met Marshall and Walsh through KTB and the three co-founded Brightstorm for which KTB led a Series A investment. Brightstorm was able to raise $ 6 million for online video tutorials. The tutorials offered for the start up include SAT prep, AP U.S History, Geometry, and others. Chris Walsh left Brightstorm in spring of 2009 and Jeff Marshall in fall of 2010.
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more the 2,500 math videos across 6 math subjects. At this time, Brightstorm adopted a freemium business model which offered free content in math and science and paid content in test prep for SAT, ACT, and
Advanced Placement tests. In July 2012, Brightstorm changed to an all-you-can-eat business model where users need a monthly subscription to watch all videos offered on the site. This subscription model is their current business model. In September 2014, Brightstorm started offering Math Genie and College Counseling to its users.
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provides answers to academic questions commonly asked by high school students and their parents. These videos are created by a professional college admissions counselor and include topics such as How to Apply to
College, How to Write a College Essay, How to Choose Extracurricular Activities, and How
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Brightstorm’s business model has changed several times throughout the course of its existence. From the launch of its online services in 2008 until August 2009, the course model of its content was subject-oriented. In
September 2009, Brightstorm launched its “free math help” section which contained
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Brightstorm offers over 3,500 study videos in over 20 subjects. This includes over 1,000 sample problems. Study videos recreate the classroom experience with real teachers in front of a whiteboard. Sample-problem videos use opencast technology to provide users with step-by-step instruction. The
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is an online learning platform for teenagers. It features thousands of study videos as well as other study tools and resources such as Math Genie and
College Counseling. Study videos cover math courses ranging from pre-algebra to calculus as well as English, science, and test prep for
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tests. The website is subscription-based and allows users to watch study videos without third-party advertisements. It is reported that
Brightstorm has delivered over 20 million lessons to more than 240,000 registered users from over 200 countries.
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provides step-by-step solutions to math problems uploaded by users. Genie covers math problems ranging from pre-algebra to calculus. Users may ask up to three math problems per month and are guaranteed to receive solutions within 48 hours.
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All test prep courses offer worksheets, study guides, and practice tests. SAT and ACT courses also offer diagnostic tests as well as two full-length tests. Other services provided by
Brightstorm include Math Genie and College Counseling.
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teaching where students can learn on their own through online videos. Many schools across the U.S. have used
Brightstorm to implement this style of teaching for their students. Another major advocate of flip teaching or
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Brightstorm was founded by Bumsoo Kim, Jeff
Marshall, and Chris Walsh in 2008. Bumsoo Kim, then investment principal at
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Brightstorm is targeted towards teenagers to help improve their grades through leaning exercises and SAT prep.
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majority of
Brightstorm teachers possess master's degrees or PhDs from widely recognized universities.
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to Get Better Grades. Users may also upload and ask to have their own personal questions answered.
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SAT, ACT, ACT Redbook, PSAT, AP US Government, AP US History, AP Biology, and AP Calculus AB
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pre-algebra, algebra, geometry, algebra II, trigonometry, pre-calculus, and calculus
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333:"Brightstorm Nabs $ 6M, Launches Into the Booming Online Education Market"
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282:"Tech Company Helps South Korean Students Ace Entrance Exams"
351:"Brightstorm Raises $ 6 Million For Online Video Tutorials"
316:"Brightstorm Raises $ 6 Million for Online Video Tutorials"
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Educational technology companies of the United States
396:"Home-Schooling: A Perfect Storm for Online Learning"
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How To: Prepare for the SATs Without Opening a Book
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379:"A Start-Up Helps With the Run-Up to College"
258:"A Start-Up Helps With the Run-Up to College"
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132:Brightstorm is an advocate and example of
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430:"Website Makes Math Fun, Easy to Learn"
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256:Miller, Claire Cain (2008-10-21).
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547:Organizations established in 2008
349:Schonfeld, Erick (2008-10-21).
522:Udacity vs Coursera Comparison
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542:American educational websites
537:Virtual learning environments
517:Knowledge Box Central Review
512:Brightstorm Official Website
176:grammar, writing, literature
170:biology, chemistry, physics
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299:"The $ 4 Million Teacher"
303:The Wall Street Journal
377:Miller, Claire Cain,
400:The Washington Times
498:. November 11, 2014
482:. November 11, 2014
466:. November 11, 2014
450:. November 11, 2014
419:, November 30, 2008
243:. November 11, 2014
227:. November 11, 2014
74:Current status
52:www.brightstorm.com
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492:College Counseling
428:Melendez, Lyanne,
385:, October 21, 2008
383:The New York Times
339:, October 21, 2008
322:, October 21, 2008
314:Schonfeld, Erick,
286:The New York Times
198:College Counseling
149:Brightstorm Format
97:Advanced Placement
436:, January 4, 2010
402:, January 4, 2009
331:Morrison, Chris,
134:flipped classroom
128:Flipped Classroom
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143:Khan Academy
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110:KTB Ventures
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39:Bumsoo Kim,
23:Type of site
496:Brightstorm
480:Brightstorm
464:Brightstorm
337:VentureBeat
241:Brightstorm
224:Brightstorm
84:Brightstorm
17:Brightstorm
531:Categories
434:ABC 7 News
364:2023-04-14
320:TechCrunch
267:2023-04-14
205:References
191:Math Genie
180:Test Prep:
58:Commercial
35:Founder(s)
28:E-learning
359:0190-8286
262:Bits Blog
460:Teachers
417:Mashable
174:English:
168:Science:
66:Launched
104:History
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95:, and
77:Active
476:Genie
237:About
162:Math:
120:About
355:ISSN
69:2008
141:is
93:ACT
89:SAT
61:Yes
48:URL
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