953:[What was the background to the successful founding of Frey in Aarau? In the 1870s, two decisive innovations took place that took Swiss chocolate to the top: the invention of milk chocolate by Daniel Peter in 1875 and the conching process developed by Rodolphe Lindt in 1879. The conche is an agitator that allows the chocolate mass to be refined. This was the invention of so-called melting or fondant chocolate, which could be poured into bars. The addition of condensed milk and milk powder - launched by the Anglo Swiss Condensed Milk Company founded in Cham and by Henri Nestle - made it possible to produce a wholesome chocolate that was of interest to a wide range of buyers. The origin of the cocoa was unimportant, the ingredients were decisive. Right from the start, this included nuts or dried fruit in addition to milk.]
585:, both specialised in âindulgenceâ foods, closed ranks. In order to strengthen the international market position and to utilise synergies to their best potential, it stood to reason to place both companies under one overall direction â a position held by the CEO of Frey. Nonetheless, Delica AG will remain a corporate body, as do the two sites of Buchs and Birsfelden. In 2020, the company achieved more than one third of its total turnover abroad. The products are sold in over 50 nations on all five continents. More than 42,000 tons of chocolate, confectionery products, semi-finished products and chewing gum leave the production facilities in Buchs annually. On the domestic market the company is the number 1 among Swiss chocolate manufacturers with a 34,9% market share (according to Chocosuisse
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entwickelte
Conchierverfahren. Die Conche ist ein RĂŒhrwerk, das die Verfeinerung der Schokolademasse ermöglicht. Damit war die so genannte Schmelz- oder Fondant-Schokolade erfunden, die in Tafeln gegossen werden konnte. Die Beimischung von Kondensmilch und Milchpulver - von der in Cham gegrĂŒndeten Anglo Swiss Condensed Milk Company und von Henri Nestle lanciert - liess eine bekömmliche Schokolade herstellen, die fĂŒr eine breite KĂ€uferschaft interessant war. Die Herkunft des Kakaos war unwichtig, entscheidend waren die Zutaten. Dazu gehörten schon von Anfang anneben der Milch NĂŒsse oder getrocknete Fruchte.
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527:, later also France and South East Asia, imported the chocolate of Frey. However, for the time being export remained a modest secondary business. During the 1990s, the international trade was expanded and professionalised. In 1997 the company launched its new project âChocolat Frey goes internationalâ, with the aim of export contributing to Freyâs profitability in the long term. A key account management system was introduced for key customer liaison and support.
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640:. To date Buchs is the only manufacturing base for chocolate and chewing gum. However, the area was continually developed and extended. Today it comprises several buildings on an area totalling around 70,000 m, for storing and processing cocoa and manufacturing chocolate and chewing gum. In addition (on a further lot of approx. 10,000 m), the company has its own railway connection to the SBB (
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400:. During these years Robert Frey junior (born February 18, 1901) gradually took over the company management. His father had already familiarised him with the company early on. This way he was able to ensure that the public company remained family-owned. In 1932 Robert Frey senior retired from the board of directors. Only one year later his brother Max Frey died aged 70.
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803:(E171) in chewing gum are being criticised. In August 2019, Migros announced that the controversial additive would initially no longer be added to a large part of the range of its in-house chewing gum brand Skai. Since April 2021, no Skai chewing gum has been produced with E171. The M-Classic chewing gum should also be produced without E171 by the end of 2021.
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388:. With the end of the war exports slumped severely. Germany and France were too preoccupied with the reconstruction and were no longer trading partners, leaving only England. This forced the company to downgrade sales to the domestic market. At the beginning of the 1920s, the company teetered on the brink of collapse.
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More than 500,000 bars of chocolate leave the production premises in Buchs/Aargau daily. Annualised, this means more than 41,000 tons spread over 2,400 different products. In addition to chocolate and pralines, Freyâs core products, the company manufactures semi-finished products
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of Frey includes an element of the family crest of the brothers Max and Robert Frey. As the family name of âFreyâ was used as a brand name as well, it was also integrated into the logo. In addition, the company's traditional character of chocolate manufacturing is established through the time
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Was war der
Hintergrund der erfolgreichen GrĂŒndung der Frey in Aarau? In den 1870er Jahren erfolgten zwei entscheidende Innovationen, die die Schweizer Schokolade international an die Spitze brachten: die Erfindung der Milchschokolade durch Daniel Peter 1875 und das von Rodolphe Lindt 1879
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In the 1980s two-figure increases in turnover filled the business accounting ledgers. In 1985 the company's turnover exceeded the CHF 200 million threshold for the first time and the firm soon took over leadership on the domestic chocolate market. These good preconditions facilitated
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as well as private labels. With a market share of approximately 35% (according to
Chocosuisse, 2015), Frey is the leading chocolate manufacturer on the Swiss market. The company employs more than 1000 members of staff and in 2015 achieved a gross turnover of CHF 396 million.
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Emballée dans une feuille d'aluminium, elle fut appelée «branche». Cette appellation trop générale ne fut pas protégée. Elle devint peu à peu le nom générique de tout bùtonnet de chocolat, qu'il soit sorti de Broc ou fabriqué par les marques concurrentes qui toutes se mirent à copier
437:. However, for Frey the signing of the agreement was an important decision. Although the chocolate factory had to adopt the new owner's terms and conditions, the company management remained in the hands of Robert Frey junior. In addition, the company's development was promoted.
1011:[Wrapped in aluminum foil, it was called a "branch". This too general appellation was not protected. It gradually became the generic name for any chocolate stick, whether it came out of Broc or manufactured by competing brands, all of which began to copy the original.]
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in 1879 advanced the industrial production of chocolate greatly. Robert was already familiar with this technique and he was able to integrate it in his company. Furthermore, from the very beginning production was carried out by electric machines. The invention of
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and
Germany were new additions. The foreign market became the company's most important growth factor. Since 2007 in addition to the private labels, the brand Frey has been offered again internationally, both in the travel retail business, i.e. in
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The products were primarily manufactured for the Migros cooperatives and sold in their branches. In addition, catering establishments, bulk consumers and the processing industry were also supplied. Exports accounted for more than a third of sales.
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Thanks to the distinctive economic upswing at the end of the Second World War, the company's situation improved. In 1946 for the first time the board of directors came up with the idea of looking around for partners. Four years later
752:, respective structural measures, raising awareness and training of personnel as well as consistent controlling, energy consumption could be decreased by almost a quarter over the past few years, thus lowering the emission of CO
740:. Sustainable development can only be achieved by considering economic, social and ecological criteria in equal measure and along the entire value chain. Since 2011 Frey has acquired cocoa beans through the program of
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market are sold both in
Switzerland and abroad under the brand name of Frey as well as additional private labels. The company, founded in 1887, is a business enterprise of the M-Industry and has been a part of the
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Frey was founded in 1887 by the brothers Robert (31 December 1861 – 3 March 1940) and Max Frey (9 March 1863 – 17 December 1933). Both had already gained experience with the manufacture of
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Frey opened its new visitor center in Buchs at Easter 2014, which was closed again in August 2020. A multi-purpose building was implemented on the premises by Migros. Also in 2014, Frey acquired North
American
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in 1875, allowing the use of more local resources, also favored the establishment of Frey. The importance of cocoa was diminished with the use of less expensive ingredients such as milk, nuts and dried fruits.
788:, Ghana, and since then has secured the annual running costs of this house. It was put into operation in April 2008 and currently provides 10 children with a family environment with a âmotherâ as a caregiver.
349:. From then on they manufactured chocolate bars and chocolate powder, but also soups and tonics. However, the latter were removed from the range of products later to focus on the manufacture of chocolate.
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had operated until then, was centralised in one location. With this, the company mutated into a modern and successful industrial firm. Since 1974, as the only Swiss manufacturer it has also produced
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Migros und
Camille Bloch fĂŒhren derzeit Verhandlungen um Ragusa. Sollten diese positiv verlaufen, wird Ragusa auch in der Migros verkauft. Dies könnte das Ende der Ragusa-Kopie Tresella sein.
511:) rail connection. The 1980s were of great importance for international trade as well. For the first time since the Second World War foreign trade was re-established. The United Kingdom, the
589:). Chewing gum also accounts for part of the total turnover as around 10% are achieved in the chewing gum segment, around 2/3 of this with private labels in the international business.
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proved to be much more difficult. As a result of good sales prices abroad, business interruptions could be prevented. Through export, turnover could even be almost doubled, from 882,000
760:-reduced companyâ certification by the commercial environment agency for its voluntary endeavours in favour of climate protection. As a logical consequence, the company was awarded
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233:, Riseria Taverne and Totale Capsule Solutions merged with Chocolat Frey to form the new Delica AG on June 1, 2021. Since the merger, "Chocolat Frey" has been a Delica AG brand.
1060:[Press release Chocolat Frey AG is committed to the environment and receives the ISO 14001 certificate] (Press release) (in German). Chocolat Frey AG. 17 October 2008
865:[Migros and Camille Bloch are currently negotiating Ragusa. If this goes well, Ragusa will also be sold at Migros. This could be the end of the Ragusa copy Tresella.]
419:, so that the company lacked sufficient personnel to advance. Although demand increased slightly after the end of the war, it could not be met due to the lack of manpower.
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The product has encountered rivals during its 111 year history, including a similar
Kolumbo bar in Croatia, and Swiss company Chocolate Frey's triangular Mahony bars.
784:, Frey supports orphaned and abandoned children. In 2007 the company financed the construction of one of currently twelve family houses in the SOS Children's Village
1041:[With Risoletto, childhood memories are awakened. Since 1967 the Risoletto has been a loyal companion for school trips, ski camps or the recruit school.]
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Chocolat Frey has been a brand since the merger into Delica AG in 2021. This was repositioned in the run-up to the merger because it could not keep up with
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Mit
Risoletto werden Kindheitserinnerungen wach. Seit 1967 ist das Risoletto ein treuer Begleiter fĂŒr Schulreisen, Skilager oder die Rekrutenschule.
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665:(couvertures, chocolate and cocoa powders and liquors, fillings etc.) for further processing in industry and trade, chewing gum under the brands
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reference of âCHOCOLAT SUISSE DEPUIS 1887â (âSWISS CHOCOLATE SINCE 1887â), which is displayed below the family name against a red background.
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plant since 1984. Since then the company has managed virtually without heating oil. In addition, the plant was upgraded with a new SBB (
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shops at airports and through sales in collaboration with international trade partners worldwide. In 2008 the two companies Frey and
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took over the company. Frey is the oldest acquired company of Migros. Initially the alliance appeared to be debatable, as until then
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limited the Swiss chocolate market a great deal. Furthermore, many employees as well as executives were called up for
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Frey is both renowned for its original products and for its imitations of other well-known products, notably the
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International trade with private labels continued to be expanded after the start of the 21st century. The
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1153:"Buchs - FĂŒr 1 Mio. Franken: Die Migros macht aus dem Chocolat-Frey-Besucherzentrum ein MehrzweckgebĂ€ude"
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stood still for days at a time. It was not until the economy recovered around the mid-1920s, that the
1029:(in German). Amt fĂŒr Wirtschaft und Arbeit Volkswirtschaftsdirektion des Kantons ZĂŒrich. 9 March 2017
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1058:"Pressemitteilung Chocolat Frey AG bekennt sich zur Umwelt und erhÀlt das ISO 14001 Zertifikat"
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investments. Various structural and quality-related changes were implemented and the issue of
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In 1963 the construction of the present headquarters began and the plant was relocated from
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300:. From 1900, a former cotton mill in the Telli section became the main production facility.
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558:(Left): Chocolate bars; (right): the bunnies Sunny, Funny and Lucky from the Easter range
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took heart to develop the foreign market again. However, this attempt failed due to the
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The former factory in Telli with the canal and power plant, pictured in the 1930s
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A Risoletto, a popular combination bar launched in 1967, three years after the
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1348:"Umstrittener Farbstoff - Titandioxid verschwindet aus immer mehr Produkten"
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1323:"Titandioxid E171 - Migros verbannt umstrittenen Zusatzstoff aus Kaugummis"
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gained in importance. In line with this the company has been procuring
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produced in the Telli neighbourhood of Aarau. They acquired the former
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930:"Willkommen im Schlaraffenland : 120 Jahre Schokolade aus Aarau"
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Confections and its manufacturing facilities in
Buffalo and Toronto.
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1178:"Chocolat Frey AG acquires SweetWorks, expands into North America"
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facilitated the export of chocolate. However, the procurement of
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before establishing the family business. After his training as a
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1277:"Swiss verlĂ€ngert Vertrag mit Chocolat Frey fĂŒr Schoggi an Bord"
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the company benefited from Switzerland's neutral position. Open
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273:. Max completed his commercial apprenticeship with the company
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chocolate department, where most of the Frey products are sold
1203:"Chocolat Frey expands in North America with SweetWorks buy"
1127:"Buchs - Migros schliesst Besucherzentrum von Chocolat Frey"
194:. The products of the leading chocolate manufacturer on the
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has been supplied with chocolate since 2015 (as of 2021).
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S.A. de la Fabrique des Chocolats Amédée Kohler et fils
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significantly. In line with this, Frey was awarded âCO
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Frey bases its understanding of sustainability on the
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In 1966 the manufacturing base of Frey relocated from
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989:"Branche (de chocolat): Citation 24 Heures (1998)"
607:. Prices were reduced and products from Lindt and
1251:"Jetzt purzeln die Preise bei der Migros-Schoggi"
611:were added to the Migros range as of April 2021.
403:The company also had a tough struggle during the
1025:[How much IT is there in a Risoletto].
993:Base de données lexicographiques panfrancophone
592:In 2012 Frey celebrated its 125th anniversary.
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1453:Food and drink companies established in 1887
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1227:"Swiss chocolate maker acquires SweetWorks"
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1080:"Swiss Delice melts into Chocolat Frey"
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1023:"Wieviel IT steckt in einem Risoletto"
832:"Toblerone maintains peak performance"
682:Frey is certified in accordance with:
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1352:Schweizer Radio und Fernsehen (SRF)
1327:Schweizer Radio und Fernsehen (SRF)
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449:A Frey Branche, inspired from the
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877:"Migros-Betriebe fusionieren"
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776:With its commitment to the
762:environmental certification
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853:"Grosse Chance fĂŒr Ragusa"
1443:Companies based in Aargau
1438:Swiss chocolate companies
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836:Confectionery Production
497:environmental protection
1354:(in German). 2021-04-26
1329:(in German). 2019-08-05
1257:(in German). 2021-03-28
1201:confectionerynews.com.
934:Aarauer NeujahrsblÀtter
883:(in German). 2021-03-03
503:from the nearby refuse
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303:The development of the
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978:Chocolat Frey archive.
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398:global economic crisis
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1207:confectionerynews.com
1182:www.candyindustry.com
928:Meier, Bruno (2007).
902:"Delica | Our brands"
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110:Hans-Ruedi Christen (
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1275:Weinmann, Benjamin.
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861:. 13 November 2012.
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1106:"Facts and figures"
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1458:Swiss brands
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505:incineration
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334:
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314:Daniel Peter
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203:since 1950.
201:Migros Group
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87:Headquarters
49:Company type
1417:Switzerland
1304:(in German)
1283:(in German)
1159:(in German)
1133:(in German)
1009:l'original.
881:foodaktuell
748:instead of
648:Key figures
570:Scandinavia
566:Netherlands
478:chewing gum
352:During the
339:cotton mill
275:Cramer-Frey
192:chewing gum
178:, based in
174:, commonly
98:Switzerland
1427:Categories
1358:2023-03-14
1333:2023-03-14
1308:2014-03-12
1287:2022-12-28
1261:2022-12-28
1255:20 Minuten
1236:2021-08-25
1212:2018-10-16
1187:2021-08-25
1163:2022-12-28
1137:2022-12-28
1111:2014-03-21
1088:2010-01-29
940:: 95â110.
911:2023-03-14
887:2023-03-14
819:References
772:Commitment
697:FSSC 22000
598:SweetWorks
435:Jonatal AG
390:Production
106:Key people
53:Subsidiary
1405:Companies
1231:Food Dive
792:Criticism
768:in 2008.
766:ISO 14001
750:crude oil
719:With the
692:ISO 14001
609:Toblerone
579:duty-free
466:chocolate
249:chocolate
212:Toblerone
188:chocolate
1064:25 March
807:See also
799:such as
687:ISO 9001
364:such as
263:Lausanne
59:Industry
1391:Portals
786:Asiakwa
721:unicorn
671:Candida
619:Company
521:Austria
517:Denmark
386:England
374:Germany
358:customs
237:History
208:Branche
158:Website
119:Revenue
77: (
69:Founded
1033:9 June
658:Migros
638:Aargau
583:Delica
574:Canada
474:Migros
431:Migros
426:Migros
382:Sweden
378:France
305:conche
283:Brazil
279:Zurich
227:Delica
218:bars.
216:Ragusa
184:Aargau
152:Migros
147:Parent
140:(2015)
127:(2015)
1083:(PDF)
1002:5 May
782:Ghana
634:Buchs
630:Aarau
613:Swiss
605:Lindt
525:Japan
462:Buchs
458:Aarau
413:sugar
409:cocoa
366:cocoa
298:Aarau
294:Aarau
271:Paris
231:Midor
180:Buchs
138:1017
92:Buchs
1066:2021
1035:2021
1004:2022
725:logo
707:Logo
669:and
667:Skai
587:2013
523:and
411:and
380:and
214:and
190:and
176:Frey
79:1887
72:1887
63:Food
942:doi
780:in
513:USA
460:to
312:by
292:in
277:in
269:in
261:in
123:CHF
112:CEO
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