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Ice Cream Man (business)

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Ice Cream Man’s business model is based on mutual exposure and advertisement. In exchange for funding of its operations, Ice Cream Man attempts to increase word-of-mouth promotion and build a popular association between its sponsors, free ice cream and the experience of music events. In this way,
290:. At the end of the summer he decided to give away the leftover inventory to Ashland residents in the venue of an ice cream social at Garfield Park. The novelty of free ice cream garnered the attention of local news media and inspired Allen to base a startup project on the idea. 260: 297:
2006. Soon after, Ice Cream Man began receiving interview requests and attention from future sponsors. Since 2006, Ice Cream Man has been a backstage fixture at almost every US rock music festival including
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is a business entity that gave away 500,000 free units of ice cream since its founding in 2004 In the process the organization became a fixture at
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of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be
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across the United States. Ice Cream Man had over 100 volunteers committed to the idea of free ice cream for all.
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Ice Cream Man gained major media exposure when it was granted backstage access at the main stage of
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Allen states, Ice Cream Man is trying to establish a foothold in what he believes is a growing
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hatchbacks from Toyota as ice cream delivery vehicles for the 2009 summer season.
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Ice Cream Man was founded by Matt Allen (aka Ice Cream Man), a resident of
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Please help to demonstrate the notability of the topic by citing
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Index

improve it
talk page
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general notability guideline
reliable secondary sources
independent
merged
redirected
deleted
"Ice Cream Man" business
news
newspapers
books
scholar
JSTOR
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too closely associated with the subject
verifiable
neutral
improve it
citations
reliable, independent, third-party sources
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music festivals
Long Beach, California
Ashland, Oregon
Lollapalooza

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