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number. This process can take time, and potentially cause delays in implementing campaigns. Alternatively, service providers can rent short codes from aggregators, creating another middleman in the value-chain. Premium messaging services are not possible on long numbers; those require short codes and operator agreements.
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International accessibility is useful for global organizations who wish to run international campaigns. Limited to national borders, short codes have to be activated in each country where the campaign will take place, which might be expensive and time-consuming. For long-term campaigns or any other
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access, which is the shortest way possible to have an SMS reception option. Alternatively, long numbers can be obtained from SMS aggregators or SMS providers. To have access to a short code, service providers must enter a bilateral agreement with the mobile network operator that actually owns the
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assignment, long numbers are also a good solution, as the number can be assigned exclusively for a long term. The long numbers option can be obtained directly from an SMS provider with
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which are generally shared across a lot of brands. Long numbers allows a wide range of industries to generate large amounts of mobile-originated
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messages and voice calls. As well as being internationally available, long numbers enable businesses to have their own number, rather than
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Owned by the mobile network operator; service providers can rent a number through an aggregator E.g. 75192
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Product feedback, campaigns and promotions (the number can be printed on a product package)
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16:"Long code" redirects here. For long codes in mathematics and computer science, see
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access E.g. +44762480 COKE or from land telephony operators - e.g. +441103040332
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Both long numbers and short codes have their advantages and disadvantages.
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2-way communication with service engineers, sales forces and suppliers
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http://www.slideshare.net/guest9cc9d1/long-numbers-vs-short-codes
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Reception of SMS for companies wishing to interact with consumers
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Globally available number for international companies and events
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Reception of SMS to be forwarded to computer or user account
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Feedback SMS for mass mailings or promotional activities
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Competitions and voting initiated by TV and radio shows
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Obtained directly from mobile messaging providers with
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Reply path to online tools, software packages, etc.
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312:"Cheapo textable landline numbers for all"
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62:"Long number"
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58:Find sources:
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45:Please help
40:verification
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150:short codes
127:long number
103:August 2008
286:References
225:High cost
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222:Low cost
142:long code
332:Category
133:(VMN),
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154:SMS
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