39:
474:. The rebrand brought about new signage within and outside of its stores. The name, Real Atlantic Superstore, will be retained, despite earlier rumours that the name would be discontinued and replaced with Real Canadian Superstore. However, with the rebrand, came a new logo, which did take on RCSS's branding style with a new logo to match, now including "Real" in the name. RASS also adopted RCSS's slogan, "Save for Real." The changes in store are said to help direct customers in store and help them make value choices.
374:
27:
305:
446:, and following the 2024 rebrand, the name was lengthened again to the present name, Real Atlantic Superstore. Further, the store designs were reformatted to the "market style" with the slogan "Low Prices and More!". Most SaveEasy stores, excluding those in rural areas, were eventually converted to the SuperValu or Superstore format, either through renovation or relocation.
370:: many are large supermarkets with little general merchandise. Others, however, are marketed as "one stop" stores (much like Real Canadian Superstore) and carry a wide variety of goods, including groceries, electronics, housewares, clothing, and generally offer services such as photo finishing and a pharmacy.
461:
logistics distribution were built, and a huge expansion campaign brought new large-format stores to many centres in the region within a period of only several years. In the early 2000s, a marketing campaign was introduced to the superstores, changing their slogan to "Eat Well, Spend Less". This was
399:
at checkouts, to promote the use of environmentally friendly reusable bags. On March 1, 2010, this practice was stopped. Following Canada's single-use plastics ban, plastic bags are no longer available in stores. 15 cent
466:
concept in
Ontario, Real Atlantic Superstore used a similar marketing campaign with the slogan "Prices You Can Trust". This concept was used until 2009 when the "Just Lower Prices" campaign was launched.
537:
564:
183:
Appliances*, bakery, charcuterie, clothing*, dairy, deli, frozen foods, gardening centre, general grocery, general merchandise, meat & poultry, pharmacy, produce, seafood, snacks
1017:
1653:
1668:
643:
1658:
1663:
1010:
596:
392:
registers at its larger stores which allow customers to scan the barcode of an item and make payment without any interaction with store employees.
574:
1003:
1622:
1026:
508:
1673:
636:
470:
On August 8, 2024, Real
Atlantic Superstore launched its anticipated rebrand that better aligned the banner with its sister chain
936:
1648:
904:
629:
1582:
1552:
1067:
808:
38:
1537:
1643:
1072:
838:
813:
703:
385:
gas bar, liquor store (operated by the applicable provincial agency), tobacco shop, and walk-in medical clinics.
1087:
833:
518:
471:
463:
450:
366:
Despite the similarity in name to sister chain Real
Canadian Superstore, not all Real Atlantic Superstores are
340:
1368:
1291:
1112:
942:
870:
458:
381:
Some larger stores (60,000 to over 80,000 square feet) also have a community room, drive-through pharmacy,
1510:
1274:
747:
454:
133:
1300:
1145:
963:
729:
652:
336:
890:
203:
26:
734:
713:
1525:
1466:
1456:
1097:
855:
739:
708:
673:
569:
416:
344:
332:
146:
44:
683:
678:
1604:
1398:
1160:
253:
1542:
1515:
1480:
1446:
1223:
1092:
930:
850:
845:
660:
103:
958:
373:
358:
The stores range in from 45,000 to over 120,000 square feet (4,000 to over 10,000 m) in size.
1587:
1572:
1206:
427:
Loblaw entered
Atlantic Canada through the acquisition of Atlantic Wholesalers, owner of the
1567:
1238:
1173:
1150:
1034:
774:
668:
277:
1557:
1547:
1378:
1320:
1310:
1042:
783:
758:
753:
698:
688:
513:
412:
304:
249:
233:
198:
1436:
1358:
1330:
1269:
1168:
1107:
865:
272:
261:
1637:
1599:
1532:
1505:
1408:
1348:
1248:
1216:
1178:
1117:
973:
875:
389:
324:
320:
173:
1594:
1562:
1520:
763:
693:
241:
225:
538:"Canada's single-use plastics ban takes effect. These are the products in phase 1"
462:
like a campaign carried out in
Loblaws stores in Ontario. With the arrival of the
1135:
1047:
788:
396:
367:
328:
316:
257:
87:
1233:
1183:
1140:
1127:
986:*Rights to these brands in the United States are owned by different companies.
914:
899:
818:
408:
377:
Previous logo used from 1992 to 2014. Used in an all-orange scheme after 2010.
217:
69:
1102:
1057:
909:
880:
860:
798:
401:
245:
229:
221:
1577:
1201:
1052:
995:
968:
793:
428:
108:
621:
1609:
1211:
1077:
1062:
823:
803:
435:
597:"Atlantic Superstores hoping to 'educate' customers with new branding"
395:
Starting on April 22, 2009, some locations began charging 5 cents per
1418:
1388:
1264:
1243:
1193:
565:"Loblaw launches online grocery shopping service Click & Collect"
82:
616:
434:
In 1986, the company opened its first large-scale grocery store in
382:
372:
303:
237:
449:
During the 1990s, the company's headquarters were relocated from
293:
999:
625:
404:
are available for purchase at some, but not all locations.
347:
division of
Loblaws. Its name is often shortened to
1498:
1290:
1283:
1257:
1192:
1159:
1126:
1033:
951:
923:
889:
773:
722:
659:
288:
271:
212:
191:
179:
167:
157:
140:
117:
96:
75:
65:
51:
1392:
415:, starting with Atlantic Superstore locations in
284:Slogan: (Real Atlantic Superstore) Save For Real.
407:In December 2017, click and collect, under the
1011:
637:
8:
19:
16:Maritime subsidiary of the Loblaw Companies
1287:
1018:
1004:
996:
644:
630:
622:
37:
25:
18:
1484:
1470:
1460:
1450:
1422:
1382:
1227:
1654:Companies based in Halifax, Nova Scotia
529:
1669:Canadian companies established in 1986
498:2024–present — "Save For Real."
442:. In 1995, the name was shortened to
7:
1659:Retail companies established in 1986
1623:List of supermarket chains in Canada
1334:
1324:
1304:
509:List of supermarket chains in Canada
1307:: Prince Albert/North Central area)
388:Real Atlantic Superstore has added
1664:1986 establishments in Nova Scotia
563:Taylor, Roger (December 4, 2017).
14:
457:. New warehousing facilities for
308:Previous logo from 2014 to 2024.
1314:
438:, New Brunswick, using the name
1488:
1474:
1440:
1430:
1426:
1412:
1402:
1372:
1352:
933:(Loblaws at Maple Leaf Gardens)
1362:
939:(Dominion at Memorial Stadium)
31:Current logo as of August 2024
1:
319:chain. The chain operates in
495:"Bringing More to the Table"
440:The Real Atlantic Superstore
56:The Real Atlantic Superstore
186:*Select locations, Seasonal
123:; 38 years ago
1690:
1674:Cuisine of Atlantic Canada
1618:
982:
343:, and operates under the
283:
36:
24:
1294:members (Western Canada)
1088:Real Canadian Superstore
1083:Real Atlantic Superstore
834:Real Canadian Superstore
829:Real Atlantic Superstore
519:Real Canadian Superstore
472:Real Canadian Superstore
464:Real Canadian Superstore
451:Sackville, New Brunswick
341:Loblaw Companies Limited
313:Real Atlantic Superstore
278:Loblaw Companies Limited
144:3601 Joseph Howe Drive,
20:Real Atlantic Superstore
1538:Commisso's Food Markets
1443:: Greater Toronto Area)
1415:: Greater Toronto Area)
1375:: Greater Toronto Area)
1292:Federated Co-operatives
1113:Your Independent Grocer
943:Weston Centre (Toronto)
871:Your Independent Grocer
1649:Supermarkets of Canada
1027:Supermarkets in Canada
748:George Weston Bakeries
489:"Prices You Can Trust"
486:"Eat Well, Spend Less"
483:"Low Prices and More!"
455:Dartmouth, Nova Scotia
378:
321:the Maritime Provinces
309:
134:Moncton, New Brunswick
1526:Ultra Food & Drug
1258:Other national chains
964:National Supermarkets
856:T & T Supermarket
653:George Weston Limited
376:
351:, or, less commonly,
337:George Weston Limited
307:
1369:Coppa's Fresh Market
723:Food or drink brands
570:The Chronicle Herald
345:Atlantic Wholesalers
333:Prince Edward Island
147:Halifax, Nova Scotia
45:Bedford, Nova Scotia
1605:Village Food Stores
1533:Ayre's Supermarkets
1399:Galati Market Fresh
1161:Pattison Food Group
661:Corporate directors
492:"Just Lower Prices"
444:Atlantic Superstore
220:), community room,
216:Click and collect (
159:Number of locations
60:Atlantic Superstore
43:A store located in
21:
1481:Whole Foods Market
1361:(Atlantic Canada,
1301:Lake Country Co-op
1275:Northern/Northmart
931:Maple Leaf Gardens
891:President's Choice
846:Shoppers Drug Mart
577:on August 31, 2018
544:. December 9, 2022
379:
310:
294:atlanticsuperstore
204:President's Choice
104:Atlantic SuperValu
1631:
1630:
1588:Miracle Food Mart
1457:Kin's Farm Market
1344:
1343:
1327:: Saskatoon area)
993:
992:
603:. August 8, 2024.
335:. It is owned by
302:
301:
1681:
1644:Loblaw Companies
1568:Overwaitea Foods
1490:
1486:
1476:
1472:
1462:
1452:
1442:
1432:
1428:
1424:
1414:
1404:
1394:
1385:: Victoria area)
1384:
1374:
1364:
1354:
1336:
1326:
1317:: Winnipeg area)
1316:
1306:
1288:
1229:
1174:PriceSmart Foods
1035:Loblaw Companies
1020:
1013:
1006:
997:
937:Memorial Stadium
775:Loblaw Companies
714:Barbara Stymiest
669:Galen Weston Jr.
646:
639:
632:
623:
617:Official website
605:
604:
593:
587:
586:
584:
582:
573:. Archived from
560:
554:
553:
551:
549:
534:
431:chain, in 1976.
411:banner began in
298:
295:
267:
266:Select locations
187:
131:
129:
124:
41:
29:
22:
1689:
1688:
1684:
1683:
1682:
1680:
1679:
1678:
1634:
1633:
1632:
1627:
1614:
1558:Knob Hill Farms
1548:Galati Brothers
1499:Defunct banners
1494:
1379:Fairway Markets
1355:: Calgary area)
1340:
1321:Saskatoon Co-op
1311:Red River Co-op
1284:Regional chains
1279:
1253:
1188:
1155:
1122:
1029:
1024:
994:
989:
978:
947:
919:
885:
769:
754:Interbake Foods
740:Country Harvest
718:
709:Christi Strauss
699:Robert Prichard
689:Sarabjit Marwah
674:Paviter Binning
655:
650:
613:
608:
595:
594:
590:
580:
578:
562:
561:
557:
547:
545:
536:
535:
531:
527:
505:
480:
425:
413:Atlantic Canada
364:
292:
265:
264:
208:
185:
184:
170:
160:
153:
149:
127:
125:
122:
113:
92:
58:
47:
32:
17:
12:
11:
5:
1687:
1685:
1677:
1676:
1671:
1666:
1661:
1656:
1651:
1646:
1636:
1635:
1629:
1628:
1626:
1625:
1619:
1616:
1615:
1613:
1612:
1607:
1602:
1597:
1592:
1591:
1590:
1580:
1575:
1573:Cooper's Foods
1570:
1565:
1560:
1555:
1550:
1545:
1540:
1535:
1530:
1529:
1528:
1523:
1518:
1513:
1502:
1500:
1496:
1495:
1493:
1492:
1478:
1464:
1454:
1444:
1437:Highland Farms
1434:
1416:
1406:
1396:
1386:
1376:
1366:
1359:Co-op Atlantic
1356:
1345:
1342:
1341:
1339:
1338:
1337:: Regina area)
1331:Sherwood Co-op
1328:
1318:
1308:
1297:
1295:
1285:
1281:
1280:
1278:
1277:
1272:
1267:
1261:
1259:
1255:
1254:
1252:
1251:
1246:
1241:
1236:
1231:
1221:
1220:
1219:
1209:
1204:
1198:
1196:
1190:
1189:
1187:
1186:
1181:
1176:
1171:
1169:Choices Market
1165:
1163:
1157:
1156:
1154:
1153:
1148:
1143:
1138:
1132:
1130:
1124:
1123:
1121:
1120:
1115:
1110:
1108:Wholesale Club
1105:
1100:
1095:
1090:
1085:
1080:
1075:
1070:
1065:
1060:
1055:
1050:
1045:
1039:
1037:
1031:
1030:
1025:
1023:
1022:
1015:
1008:
1000:
991:
990:
988:
987:
983:
980:
979:
977:
976:
971:
966:
961:
955:
953:
949:
948:
946:
945:
940:
934:
927:
925:
921:
920:
918:
917:
912:
907:
902:
896:
894:
887:
886:
884:
883:
878:
873:
868:
866:Wholesale Club
863:
858:
853:
848:
843:
842:
841:
831:
826:
821:
816:
811:
806:
801:
796:
791:
786:
780:
778:
771:
770:
768:
767:
766:(Canada only)*
761:
756:
751:
745:
742:
737:
732:
730:Arnie's Bagels
726:
724:
720:
719:
717:
716:
711:
706:
701:
696:
691:
686:
684:Nancy Lockhart
681:
679:Andrew Ferrier
676:
671:
665:
663:
657:
656:
651:
649:
648:
641:
634:
626:
620:
619:
612:
611:External links
609:
607:
606:
588:
555:
528:
526:
523:
522:
521:
516:
511:
504:
501:
500:
499:
496:
493:
490:
487:
484:
479:
476:
424:
421:
363:
362:Store services
360:
315:is a Canadian
300:
299:
290:
286:
285:
281:
280:
275:
269:
268:
262:walk-in clinic
214:
210:
209:
207:
206:
201:
195:
193:
189:
188:
181:
177:
176:
171:
168:
165:
164:
163:52 (2024)
161:
158:
155:
154:
151:
145:
142:
138:
137:
119:
115:
114:
112:
111:
106:
100:
98:
94:
93:
91:
90:
85:
79:
77:
73:
72:
67:
63:
62:
53:
49:
48:
42:
34:
33:
30:
15:
13:
10:
9:
6:
4:
3:
2:
1686:
1675:
1672:
1670:
1667:
1665:
1662:
1660:
1657:
1655:
1652:
1650:
1647:
1645:
1642:
1641:
1639:
1624:
1621:
1620:
1617:
1611:
1608:
1606:
1603:
1601:
1598:
1596:
1593:
1589:
1586:
1585:
1584:
1581:
1579:
1576:
1574:
1571:
1569:
1566:
1564:
1561:
1559:
1556:
1554:
1551:
1549:
1546:
1544:
1541:
1539:
1536:
1534:
1531:
1527:
1524:
1522:
1519:
1517:
1514:
1512:
1509:
1508:
1507:
1504:
1503:
1501:
1497:
1482:
1479:
1468:
1465:
1458:
1455:
1448:
1445:
1438:
1435:
1420:
1417:
1410:
1409:Grande Cheese
1407:
1400:
1397:
1390:
1387:
1380:
1377:
1370:
1367:
1360:
1357:
1350:
1349:Calgary Co-op
1347:
1346:
1332:
1329:
1322:
1319:
1312:
1309:
1302:
1299:
1298:
1296:
1293:
1289:
1286:
1282:
1276:
1273:
1271:
1268:
1266:
1263:
1262:
1260:
1256:
1250:
1249:Thrifty Foods
1247:
1245:
1242:
1240:
1237:
1235:
1232:
1225:
1222:
1218:
1217:Chalo FreshCo
1215:
1214:
1213:
1210:
1208:
1205:
1203:
1200:
1199:
1197:
1195:
1191:
1185:
1182:
1180:
1179:Save-On-Foods
1177:
1175:
1172:
1170:
1167:
1166:
1164:
1162:
1158:
1152:
1151:Marché Adonis
1149:
1147:
1144:
1142:
1139:
1137:
1134:
1133:
1131:
1129:
1125:
1119:
1116:
1114:
1111:
1109:
1106:
1104:
1101:
1099:
1096:
1094:
1091:
1089:
1086:
1084:
1081:
1079:
1076:
1074:
1071:
1069:
1066:
1064:
1061:
1059:
1056:
1054:
1051:
1049:
1046:
1044:
1041:
1040:
1038:
1036:
1032:
1028:
1021:
1016:
1014:
1009:
1007:
1002:
1001:
998:
985:
984:
981:
975:
974:Tamblyn Drugs
972:
970:
967:
965:
962:
960:
957:
956:
954:
950:
944:
941:
938:
935:
932:
929:
928:
926:
922:
916:
913:
911:
908:
906:
903:
901:
898:
897:
895:
892:
888:
882:
879:
877:
876:Zehrs Markets
874:
872:
869:
867:
864:
862:
859:
857:
854:
852:
849:
847:
844:
840:
837:
836:
835:
832:
830:
827:
825:
822:
820:
817:
815:
812:
810:
807:
805:
802:
800:
797:
795:
792:
790:
787:
785:
782:
781:
779:
776:
772:
765:
762:
760:
757:
755:
752:
750:(Canada only)
749:
746:
743:
741:
738:
736:
733:
731:
728:
727:
725:
721:
715:
712:
710:
707:
705:
704:Robert Sawyer
702:
700:
697:
695:
692:
690:
687:
685:
682:
680:
677:
675:
672:
670:
667:
666:
664:
662:
658:
654:
647:
642:
640:
635:
633:
628:
627:
624:
618:
615:
614:
610:
602:
598:
592:
589:
576:
572:
571:
566:
559:
556:
543:
539:
533:
530:
524:
520:
517:
515:
512:
510:
507:
506:
502:
497:
494:
491:
488:
485:
482:
481:
477:
475:
473:
468:
465:
460:
456:
452:
447:
445:
441:
437:
432:
430:
422:
420:
418:
414:
410:
405:
403:
398:
393:
391:
390:self checkout
386:
384:
375:
371:
369:
361:
359:
356:
354:
350:
346:
342:
338:
334:
330:
326:
325:New Brunswick
322:
318:
314:
306:
297:
291:
287:
282:
279:
276:
274:
270:
263:
259:
255:
251:
247:
243:
239:
235:
231:
227:
223:
219:
215:
211:
205:
202:
200:
197:
196:
194:
190:
182:
178:
175:
174:The Maritimes
172:
166:
162:
156:
148:
143:
139:
135:
120:
116:
110:
107:
105:
102:
101:
99:
95:
89:
86:
84:
81:
80:
78:
74:
71:
68:
64:
61:
57:
54:
50:
46:
40:
35:
28:
23:
1595:Super Centre
1563:Marché Frais
1521:Sav-A-Centre
1082:
905:PC Financial
828:
764:Wonder Bread
694:Gordon Nixon
600:
591:
579:. Retrieved
575:the original
568:
558:
546:. Retrieved
541:
532:
469:
459:just in time
448:
443:
439:
433:
426:
406:
394:
387:
380:
368:hypermarkets
365:
357:
352:
348:
312:
311:
256:(Photolab),
254:photo studio
242:liquor store
226:dry cleaning
141:Headquarters
66:Company type
59:
55:
1583:Steinberg's
1226:(except in
1136:Food Basics
1048:Extra Foods
839:Liquorstore
789:Extra Foods
397:plastic bag
329:Nova Scotia
317:supermarket
228:, fashion (
169:Area served
97:Predecessor
88:Supermarket
1638:Categories
1405:: Toronto)
1184:Urban Fare
1128:Metro Inc.
959:Econo-Mart
924:Properties
915:PC Optimum
900:PC Express
819:Pharmaprix
735:Brownberry
581:August 30,
548:August 25,
525:References
409:PC Express
402:paper bags
349:Superstore
258:smoke shop
218:PC Express
70:Subsidiary
1543:Food City
1103:Valu-mart
1093:SuperValu
1073:No Frills
1058:Freshmart
910:PC Mobile
881:Joe Fresh
861:Valu-mart
851:SuperValu
814:No Frills
799:Freshmart
230:Joe Fresh
222:dietitian
1578:SaveEasy
1553:HĂ©ritage
1511:Dominion
1429:, &
1207:Foodland
1202:Farm Boy
1053:Fortinos
1043:Dominion
969:SaveEasy
794:Fortinos
784:Dominion
601:CBC News
514:Dominion
503:See also
429:SaveEasy
339:through
250:pharmacy
234:gasoline
213:Services
180:Products
136:, Canada
109:SaveEasy
76:Industry
52:Formerly
1610:Zellers
1506:A&P
1270:Walmart
1239:Safeway
1234:Longo's
1212:FreshCo
1146:Super C
1098:T&T
1078:Provigo
1063:Loblaws
952:Defunct
824:Provigo
804:Loblaws
759:No Name
542:CTVNews
478:Slogans
436:Moncton
423:History
417:Halifax
289:Website
246:optical
199:No Name
126: (
118:Founded
1600:Target
1487:&
1473:&
1419:H Mart
1389:Foodex
1265:Costco
1244:Sobeys
1194:Sobeys
893:brands
777:brands
331:, and
273:Parent
192:Brands
152:Canada
83:Retail
1141:Metro
1118:Zehrs
744:Exact
383:Mobil
238:Mobil
1516:Loeb
1467:Spud
1068:Maxi
809:Maxi
583:2018
550:2024
353:RASS
128:1986
121:1986
1447:IGA
1224:IGA
453:to
323:of
296:.ca
240:),
232:),
132:in
1640::
1489:ON
1485:BC
1475:AB
1471:BC
1461:BC
1451:BC
1441:ON
1431:ON
1427:AB
1425:,
1423:BC
1413:ON
1403:ON
1393:NL
1383:BC
1373:ON
1363:QC
1353:AB
1335:SK
1325:SK
1315:MB
1305:SK
1228:BC
599:.
567:.
540:.
419:.
355:.
327:,
260:,
252:,
248:,
244:,
224:,
150:,
1491:)
1483:(
1477:)
1469:(
1463:)
1459:(
1453:)
1449:(
1439:(
1433:)
1421:(
1411:(
1401:(
1395:)
1391:(
1381:(
1371:(
1365:)
1351:(
1333:(
1323:(
1313:(
1303:(
1230:)
1019:e
1012:t
1005:v
645:e
638:t
631:v
585:.
552:.
236:(
130:)
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.