127:, the phenomena by which insects, birds, and fish in his experiments could be lured by a dummy object which exaggerated one or more characteristic of the natural stimulus object such as giant brilliant blue plaster eggs which birds preferred to sit on in preference to their own. Barrett extends the concept to humans and outlines how supernormal stimuli are a driving force behind today's most pressing problems, including
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10,000 years ago, not for today's densely populated technological world. Our instincts have not had time to adapt to the rapid changes of modern life. The book takes its title from
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in 2010. Barrett is a psychologist on the faculty of
Harvard Medical School. The book argues that human instincts for food, sex, and territorial protection evolved for life on the
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considered it "timely", but faulted
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Supernormal
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From
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and other fitness problems, while also explaining the appeal of
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245:"Your mind is a victim of Stone Age instincts"
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262:Akst, Daniel (25 February 2010).
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264:"Too Much Of a Good Thing"
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
