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The importance of service performance is also reinforced by research stating that two thirds of subscribers will stop trying a new service after two failed attempts with that service. Therefore, it is increasingly apparent that service assurance tools must be put in place prior to the introduction of
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The practice of service assurance enables CSPs to identify faults in the network and resolve these issues in a timely manner so as to minimize service downtime. The practice also includes policies and processes to proactively pinpoint, diagnose and resolve service quality degradations or device
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There are many drivers for service assurance adoption, with some considering the most important to be the ability to measure the performance of a service. A subscriber’s service experience quality can be directly linked to
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Other factors driving growing interest in service assurance include increasing competition, new challenges due to the convergence of networks, services, applications and devices, enabling services over
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and the merging of IT and telecommunications services. But ultimately, it is the CSP’s ability to ensure a satisfactory level of QoS that will have the greatest impact on revenue.
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Service assurance spending by CSPs is forecast to grow to $ USD 3.0 billion by 2011. Leading global service assurance providers include
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a new service if it is to be successful in the market. This is particularly true of deployments of such services as
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Service
Assurance Bridges the Gap Between Reality and Expectation, Part 1: Demand-Side Analysis, Yankee Group
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101:. Therefore, maintaining satisfactory service quality levels is key to creating “customer stickiness.”
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Anywhere
Consumer: 2007 US Communications/Customer Satisfaction Survey, Yankee Group
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Close the Loop to
Automate Service Assurance September 2017, Light Reading
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27:(CSP) to ensure that services offered over networks meet a pre-defined
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assurance Does This Make You Churn? Mobile Today, January 26, 2006
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Service
Assurance Market Review February 2007, OSS Observer
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Service
Assurance Market Review February 2007, OSS Observer
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Service
Assurance Market Review February 2007, OSS Observer
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Service
Assurance Market Review February 2007, OSS Observer
23:, is the application of policies and processes by a
35:malfunctions before subscribers are impacted.
43:Service assurance encompasses the following:
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31:level for an optimal subscriber experience.
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7:
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25:Communications Service Provider
1:
200:and Softenger (I) Pvt Ltd.
67:Network and service testing
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70:Network traffic management
86:Trouble ticket management
80:Service level agreement
54:Performance management
50:and event management
324:Network performance
210:Service fulfillment
166:Computer Associates
150:Riverbed Technology
74:Customer experience
198:IBM Tivoli/Netcool
121:and mobile video.
62:Quality of service
21:telecommunications
17:Service assurance
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82:(SLA) monitoring
64:(QoS) management
58:Probe monitoring
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29:service quality
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39:Areas covered
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148:, Epitiro,
144:, Centina,
216:References
76:management
174:Tektronix
170:Telcordia
142:MYCOM OSI
128:, VIAVI,
126:InfoVista
318:Category
204:See also
180:, CENX,
162:JumpSoft
140:, EXFO,
134:Ericsson
92:Adoption
182:Agilent
168:, EMC,
158:Empirix
154:Spirent
146:Anritsu
178:RADCOM
186:Cisco
130:TEOCO
48:Fault
19:, in
119:IPTV
115:VoIP
194:IBM
138:nsn
320::
196:,
192:,
190:HP
188:,
184:,
176:,
172:,
164:,
160:,
156:,
152:,
136:,
132:,
117:,
107:IP
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