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information is tied to a location on the earth. Miriam-Webster® defines
Intelligence as "The ability to learn or understand, or the ability to apply knowledge to manipulate one`s environment." Combining these terms alludes to how you achieve an understanding of the spatial aspect of information and apply it to achieve a significant competitive advantage."
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is as follows: "Location intelligence is achieved via visualization and analysis of data. By adding layers of geographic data—such as demographics, traffic, and weather—to a smart map or dashboard, organizations can use intelligence tools to identify where an event has taken place, understand why it
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MapInfo
Corporation describes location intelligence as follows: "Spatial information, commonly known as "Location", relates to involving, or having the nature of where. Spatial is not constrained to a geographic location however most common business uses of spatial information deal with how spatial
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The term "location intelligence" is often used to describe the people, data and technology employed to geographically "map" information. These mapping applications like
Polaris Intelligence can transform large amounts of data linked to location (e.g. POIs, demographics, geofences) into color-coded
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was able to debunk theories about the spread of cholera by overlaying a map of the area with the location of water pumps and was able to narrow the source to a single water pump. This layering of information over a map was able to identify relationships between different sets of geospatial data.
268:) offered the first applied course on location intelligence at the University of Texas at Dallas in which he defined location intelligence as the process for selecting the optimal location that will support workplace success and address a variety of business and financial objectives.
242:, formal frameworks, and a focus on decision support. Location cuts across through everything i.e. devices, platforms, software and apps, and is one of the most important ingredients of understanding context in sync with social data, mobile data, user data, sensor data.
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Data
Resources For Real Estate And Business Geography Analysis. Thrall,G.,I.,Ph.D.(2009)/Professor, Department of Geography, College of Liberal Arts And Sciences and Miller Center For Retail, College of Business, University of
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within their White Paper "Location
Intelligence in Retail Banking: "...a business management term that refers to spatial data visualization, contextualization and analytical capabilities applied to solve a business problem."
173:. Location intelligence experts can use a variety of spatial and business analytical tools to measure optimal locations for operating a business or providing a service. Location intelligence experts begin with defining the
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relationships to solve a particular problem. It involves layering multiple data sets spatially and/or chronologically, for easy reference on a map, and its applications span industries, categories and organizations.
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visual representations (heat maps and thematic maps of variables of interest) that make it easy to see trends and generate meaningful intelligence. The creation of location intelligence is directed by
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which has many interconnected economic influences. Such economic influences include but are not limited to culture, lifestyle, labor, healthcare, cost of living, crime, economic climate and education.
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396:: School site selection, enrollment planning, school attendance area modification (boundary change), school consolidation, district consolidation, student achievement plotting.
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Maps have been used to represent information throughout the ages, but what might be referenced as the first example of true location 'intelligence' was in London in 1854 when
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416:: Site reports, comprehensive site analysis, demographic analysis, growth pattern analysis, retail modeling, presentation quality maps.
422:: Site selection, maximize per-store sales, identify under-performing stores, market analysis, retail leakage and supply gap analysis.
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Location intelligence is used by a broad range of industries to improve overall business results. Applications include:
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Location intelligence is also used to describe the integration of a geographical component into
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517:"Why location intelligence is a 'game changer' for real estate"
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314:, boundary identification, identifying new customer markets.
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is happening, and gain insight into what caused it."
145:, is the process of deriving meaningful insight from
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572:"Location Intelligence – Meeting IT Expectation"
320:: Optimize branch locations, market analysis,
372:: Customer profile analysis, site selection,
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555:: CS1 maint: multiple names: authors list (
332:, industry sector analysis, risk management.
496:"What is Location Intelligence? – Polaris"
622:"Location Intelligence in Retail Banking"
406:identification, subscriber demographics,
249:processes and tools, often incorporating
117:Learn how and when to remove this message
216:by adding descriptive text and removing
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428:: Transport planning, route monitoring.
382:: Address validation, underwriting and
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620:Marcus Torchia (c. 2009).
515:Avery, Lois (2015-05-20).
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597:"Location Intelligence"
570:George Moon (c. 2008).
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218:less pertinent examples
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601:location-intelligence
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131:business intelligence
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51:improve this article
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181:Further definitions
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352:: Site selection,
318:Financial services
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253:and spatial
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606:2022-05-04
581:2015-10-05
501:2022-01-11
451:References
350:Healthcare
336:Government
326:cross-sell
206:irrelevant
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521:RealViews
380:Insurance
202:excessive
155:John Snow
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433:See also
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208:examples
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167:analyze
91:scholar
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420:Retail
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