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that Thums Up customers would turn to Pepsi instead of Coca-Cola if Thums Up withdrew from the market. Instead, Coca-Cola decided to use Thums Up as a rival brand to Pepsi. The Coca-Cola
Company by this time had about 60.5% share of the Indian soft-drink market but found out that if it took out Thums Up, it would remain with only 28.7% of the market, hence Thums Up was re-launched, targeting 30- to 40-year-olds.
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218:, while Thums Up increased its spending on cricket sponsorship. Thums Up also introduced a larger 300 ml (10 US fl oz) bottle, branded "MahaCola" (meaning 'great cola'; the original size was 250 ml (8.5 US fl oz)). This nickname gained popularity in smaller towns where people would ask for "Maha Cola" instead of Thums Up.
234:
Despite its strong overall equity, the brand was losing its popularity among the core cola-drinking age group of 12- to 25-year-olds, partly due to a lack of advertising. At first, Coca-Cola cut advertising and production for Thums Up to drive customers to their flagship brand, but they soon realised
198:
Ramesh
Chauhan had developed the formula from scratch, experimenting with ingredients such as cinnamon, cardamom, and nutmeg. The company also wanted the drink to be fizzy, even when it was not ice-cold, so it could be sold by vendors. After much testing and experimentation, the Chauhan brothers and
166:
Thums Up was created in 1977, after the
American company Coca-Cola withdrew from India due to regulations requiring it to disclose its formula and sell 60% of its equity to an Indian company under a government plan for foreign-owned companies to share stakes with domestic partners. The Chauhan
221:
In 1993, Coca-Cola re-entered the market, and the three companies competed intensely. Later in the year, Coca-Cola bought the Parle-owned drinks Gold Spot, Limca and Thums Up for $ 60 million (equivalent to $ 90 million in 2023). When these were sold to Coca-Cola, Thums Up had a
1284:
242:, focusing on the strength of the drink hoping that the depiction of an "adult" drink would appeal to young consumers. "Grow up to Thums Up" was a successful campaign. The brand's market share and equity increased.
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in the 1980s. In addition to sponsoring several Indian track drivers in
Sholavaram races, they sponsored several regional car and bike rallies. They were also associated for several seasons with the
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According to the Brand Trust Report 2012 published by Trust
Research Advisory, a brand analytics company, Thums Up was positioned 140th among India's most trusted brands.
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in July 2021 to commemorate the 100th year of India's participation in the
Olympic Games. The brand rolled out a special athlete packaging, featuring Indian Olympians
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was the first to come in. Thums Up and Pepsi subsequently engaged in heavy competition for endorsements. Pepsi advertisements included major Indian movie stars like
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In 2018, Coca-Cola announced they will launch Thums Up in
Bangladesh, Pakistan, Sri Lanka and Nepal. In 2021, the company became a billion-dollar brand in India.
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The brand was re-positioned as a "manly" drink, drawing on its strong taste qualities. Thums Up started an advertising campaign directly attacking Pepsi's
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hand gesture with a slanted, white, sans-serif typeface. This would later be modified by Coca-Cola with blue strokes and a more modern-looking typeface.
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179:, which were popular in India at the time. Thums Up quickly became the most popular cola brand in India and achieved a near-
606:), because it is shaped like the "Thums Up" logo. It is visible from trains passing by and has become a popular attraction.
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266:, as well as natural colour (150d) and added flavours ("natural, nature identical and artificial flavouring substances").
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Product placement in films was used in the 1980s with Thums Up appearing in the background of many Hindi films.
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1285:"Thums Up pays a befitting tribute to the paralympic athletes who shattered the glass ceiling against all odds"
399:
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1692:"Thums Up (Heems, Vijay Iyer, Rafiq Bhatia & Kassa Overall) and Arooj Aftab @ Ecstatic Music Fest (pics)"
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According to the Brand Trust Report 2014, Thums Up was at 66th position among India's most trusted brands.
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203:. They originally planned to name the drink "Thumbs Up," but removed the "b" to make the name unique.
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in August 2021. The brand rolled out a special athlete packaging, featuring six athletes including
423:
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from India. The brand was later bought by Coca-Cola who re-launched it in order to compete against
1516:"Thums Up celebrates the combination of Biryani and Thums Up in new web series on Disney+ Hotstar"
1468:"South actor Vijay Deverakonda stars in Thums Up's latest action-packed campaign - Exchange4media"
720:
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1565:"'Thums Up' fined Rs 12 lakhs for 'misbranding' in Madhya Pradesh | Bhopal News - Times of India"
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The famous slogan until the early 1980s was "Happy days are here again", coined by copywriter
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In Brand Trust Report 2013, Thums Up was ranked 170th among the most trusted brands in India.
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among cola products in India during the 1980s, standing above other cola products such as
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1540:"Most Trusted Brands 2012: Thums Up's journey of becoming a cola brand for the macho man"
839:"These Vintage Ads Starring Bollywood Stars Will Make All '90s Kids Feel Very, Very Old"
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In 2022, the company launched its advertising campaign "Toofan" with Indian cricketer
293:. The slogan later became "I want My Thunder", and subsequently "Taste the thunder!"
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1711:""Sound Come-unity": Post-9/11 Brown and the Politics of Intercultural Improvisation"
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Advertising campaigns from Thums Up build on its "strength" and its perception as a
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became a spokesperson for Thums Up. In
October 2012, Coca-Cola India re-signed
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as the brand ambassador of Thums Up. The company also tied with Khan's movie
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1144:"Coca-Cola partners Jasprit Bumrah for campaign ahead of ICC T20 World Cup"
37:
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1382:"Salman Khan dropped as brand ambassador, Ranveer Singh gets a Thums Up"
1247:"Thums Up starts a new innings in cricket with Jasprit Bumrah's thunder"
380:
Besides cricket, Parle's southern bottler was a major sponsor of Indian
17:
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865:"A Big 'Thums Up' to India's Beloved Cola: A Brief History and Recipe"
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671:"Coca-Cola to take thumbs up globally; sees India among top 5 market"
591:
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their research team created a cola that was fizzier and spicier than
335:
became brand ambassador. It also partnered with South Indian actor
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1310:"Thums Up becomes official partner of Tokyo 2020 Paralympic Games"
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1995:
1782:
760:"A Look Back at Coke's Dramatic Return to India, 20 Years Later"
574:
ranked Thums Up at 21st place in its Most
Trusted Brands report.
403:
A can of Thums Up in 2020 Olympics packaging featuring
Olympian
259:
144:
60:
2878:
1755:
1450:"Coca-Cola India hikes Thums Up ad spend, signs on Chiranjeevi"
3363:
1751:
1472:
Indian Advertising Media & Marketing News – exchange4media
1406:"Ranveer Singh, Mahesh Babu battle zombies in new Thums Up ad"
1169:"Thums up picks Shah Rukh, sets stage for SRK-Salman showdown"
809:"The Story of Thums up: How Indians Came to Taste the Thunder"
360:
cricket matches. In the early 1980s, it came out with several
1603:"Top Trendsetters of their Industry with famous Brand Logos!"
1271:"Thums Up celebrates 100 years of India at the Olympic Games"
1358:"Thums Up at 40: Five Ad campaigns that redefined the brand"
3796:
United States v. Forty Barrels and Twenty Kegs of Coca-Cola
1222:"Thums Up | Worldwide Partnership with Tokyo Olympic Games"
1194:"విజయ్ దేవరకొండ తన పేరుని Toofan గా ఎందుకు మార్చుకున్నారు?"
478:
Since the 1990s, Thums Up's celebrity endorsers have been:
1054:"Mahesh Babu is national brand ambassador for Thums Up!"
883:"Will Coke's 200ml pack price cut cannibalise Thums Up?"
721:"Coca-Cola forced to abandon India bottling plant plans"
327:. A similar video ad was created showcasing fast bowler
147:. It was introduced in 1977 to offset the withdrawal of
442:
The company announced a worldwide partnership with the
1094:"Fevicol benefits most from association with Dabangg2"
1492:"Thums Up teams with Kiccha Sudeep for a toofani act"
320:
and his charitable organisation as part of the deal.
410:
Thums Up announced a worldwide partnership with the
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2008:
1986:
1964:
1934:
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594:
hills has become known as the "Thums Up Mountain" (
124:
106:
88:
76:
66:
56:
171:company and already had two other brands of soda,
784:"Ever wondered why 'Thums Up' has a missing 'B'?"
1005:"Thums Up Hill near Manmad | Blablawriting.com"
913:Radhakrishnan-Swami, Meenakshi (July 6, 2013).
746:International Marketing & Export Management
1431:"How Thums Up became the ruling cola of India"
960:"How Thums Up became the ruling cola of India"
2890:
1767:
908:
906:
600:
8:
30:
1119:"On the campaign trail: The humour edition"
2918:
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1744:
635:Thums Up is a jazz ensemble consisting of
36:
29:
1334:"Road thrills, Akshay Kumar and Thums Up"
552:
398:
661:
669:Balakrishnan, Ravi (2 February 2018).
356:matches and had a notable presence at
1216:
1214:
1048:
1046:
863:Satpathy-Singh, Soni (1 April 2016).
748:(6th ed.). Pearson. p. 265.
306:In February 2012, South Indian actor
282:The original Thums Up logo was a red
7:
1709:Panikker, Dhirendra Mikhail (2019).
1624:"A Culinary Tour of "Eat Pray Love""
206:In 1991, when the Indian government
1622:Righthand, Jess (August 19, 2010).
3969:Coca-Cola buildings and structures
1192:Naidu, Ganta Manish (1 Feb 2022).
25:
3891:I'd like to buy the world a Coke
3807:Escola v. Coca-Cola Bottling Co.
3679:
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2641:
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2010:
1988:
1966:
1936:
1914:
1872:
1850:
1823:
1792:
1117:Narayanan, Chitra (2022-01-24).
1030:"Thums Up- Case Studies - Ormax"
352:Thums Up was a major sponsor of
45:
3712:Coca-Cola Beverages Philippines
1645:. London: Vintage. p. 66.
934:"The brand that refused to die"
3704:Coca-Cola Europacific Partners
1429:Page, Bob (October 18, 2009).
1092:Laghate, Gaurav (2013-01-29).
744:Albaum, G.; Duerr, E. (2008).
694:Tandon, Suneera (2022-02-10).
1:
1589:"India's Most Trusted Brands"
1308:Tewari, Saumya (2021-08-23).
719:Kazmin, Amy (23 April 2015).
696:"Thums Up now a $ 1 bn brand"
622:The drink appears throughout
609:Thums Up appears in the book
4047:1977 establishments in India
1666:Aceves, Rusty (2018-01-12).
1123:www.thehindubusinessline.com
4042:Products introduced in 1977
3757:Beverage Partners Worldwide
1668:"A Closer Look at Thums Up"
932:Shamni Pande (2009-05-18).
557:Thums Up roadside stall in
278:A can and glass of Thums Up
167:brothers owned part of the
94:; 47 years ago
4073:
3829:POM Wonderful v. Coca-Cola
3696:Coca-Cola Beverages Africa
2609:Fever-Tree Distillers Cola
2194:Kashmira Jeera Masala Cola
940:. Businesstoday.intoday.in
3896:The Lost Island of Alanna
3862:Coke Zero Facial Profiler
3818:Sinaltrainal v. Coca-Cola
3677:
1563:P. Naveen (Nov 8, 2017).
44:
35:
3108:Northern Neck Ginger Ale
2605:Fentimans Curiosity Cola
1641:Rushdie, Salman (1988).
1245:Viswanathan, Ganapathy.
1068:"Thumps Up goes Dabangg"
226:of 85 percent in India.
1142:Livemint (2021-09-03).
1098:Business Standard India
626:'s controversial novel
155:to capture the market.
78:Country of origin
4057:Coca-Cola acquisitions
3974:Criticism of Coca-Cola
601:
562:
549:Awards and recognition
474:Celebrity endorsements
444:Tokyo 2020 Paralympics
438:Tokyo 2020 Paralympics
407:
279:
240:television commercials
193:United Breweries Group
130:coca-cola.com/thums-up
27:Brand of cola in India
3997:Limca Book of Records
3941:Coca-Cola polar bears
3767:Coca-Cola Enterprises
2906:The Coca-Cola Company
764:The Coca-Cola Company
556:
466:(javelin throw), and
448:Mariyappan Thangavelu
402:
277:
258:, acidity regulator (
195:'s McDowell's Crush.
149:The Coca-Cola Company
71:The Coca-Cola Company
3420:Bodyarmor SuperDrink
2565:United Arab Emirates
2228:Sparkling Super Cola
2224:Meadows Classic Cola
1837:Red Bull Simply Cola
1072:Indiantelevision.com
915:"Thumbs Up, Forever"
617:2010 film adaptation
412:2020 Summer Olympics
4037:Indian drink brands
3986:Coca-Cola Freestyle
2793:Stars & Stripes
2543:Trinidad and Tobago
962:. The Mercury Brief
424:Vikas Krishan Yadav
210:to multinationals,
32:
3730:Coca-Cola Hellenic
3137:Ramblin' Root Beer
3074:Lemon & Paeroa
2809:Ultrapop King Cola
1902:President's Choice
1643:The Satanic Verses
1569:The Times of India
1544:The Economic Times
1496:The Economic Times
1386:The Economic Times
1289:The Economic Times
1173:The Economic Times
985:coca-colaindia.com
891:. 29 February 2012
888:The Economic Times
819:on 16 January 2019
629:The Satanic Verses
585:In popular culture
571:The Economic Times
563:
408:
376:Indian motorsports
331:. Bollywood actor
280:
270:Logo and marketing
250:Thums Up contains
4014:
4013:
3926:Once Upon a Wheel
3772:Columbia Pictures
3675:
3674:
2933:
2929:A&W Root Beer
2872:
2871:
1448:Menon, Sangeeta.
1435:The Mercury Brief
1226:The Global Indian
520:Vijay Deverakonda
488:J.D. Chakravarthy
462:(javelin throw),
337:Vijay Deverakonda
208:opened the market
136:
135:
16:(Redirected from
4064:
4052:Coca-Cola brands
3979:Cocacolonization
3911:Move to the Beat
3872:Country Sunshine
3835:
3824:
3813:
3802:
3777:TriStar Pictures
3762:Coca-Cola Amatil
3742:
3734:
3726:
3716:
3708:
3700:
3683:
3440:
3435:Monster Beverage
3374:Simply Beverages
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2452:Apotekarnes Cola
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1740:Official website
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1445:
1439:
1438:
1426:
1420:
1419:
1417:
1416:
1402:
1396:
1395:
1393:
1392:
1378:
1372:
1371:
1369:
1368:
1354:
1348:
1347:
1345:
1344:
1330:
1324:
1323:
1321:
1320:
1305:
1299:
1298:
1296:
1295:
1281:
1275:
1274:
1267:
1261:
1260:
1258:
1257:
1242:
1236:
1235:
1233:
1232:
1218:
1209:
1208:
1206:
1205:
1189:
1183:
1182:
1180:
1179:
1167:Bhushan, Ratna.
1164:
1158:
1157:
1155:
1154:
1139:
1133:
1132:
1130:
1129:
1114:
1108:
1107:
1105:
1104:
1089:
1083:
1082:
1080:
1079:
1064:
1058:
1057:
1050:
1041:
1040:
1038:
1037:
1032:. Ormaxworld.com
1026:
1020:
1019:
1017:
1016:
1001:
995:
994:
992:
991:
977:
971:
970:
968:
967:
955:
949:
948:
946:
945:
929:
923:
922:
919:Outlook Business
910:
901:
900:
898:
896:
879:
873:
872:
860:
854:
853:
851:
850:
835:
829:
828:
826:
824:
815:. Archived from
805:
799:
798:
796:
795:
780:
774:
773:
771:
770:
756:
750:
749:
741:
735:
734:
732:
731:
716:
710:
709:
707:
706:
691:
685:
684:
682:
681:
666:
604:
561:, India, in 2011
559:Himachal Pradesh
454:(powerlifting),
252:carbonated water
132:
107:Related products
102:
100:
95:
79:
49:
40:
33:
21:
4072:
4071:
4067:
4066:
4065:
4063:
4062:
4061:
4017:
4016:
4015:
4010:
4004:One, Two, Three
3957:
3946:The Polar Bears
3916:My Coke Rewards
3886:Hey Kid, Catch!
3880:
3867:Coming Together
3857:Ashita Ga Arusa
3846:
3838:
3833:
3822:
3811:
3800:
3781:
3750:Former holdings
3745:
3740:
3732:
3724:
3722:Coca-Cola FEMSA
3714:
3706:
3698:
3684:
3671:
3637:Purchased from
3632:
3606:
3570:
3546:Deep River Rock
3504:
3438:
3437:
3429:
3403:
3255:Juices and teas
3250:
2908:
2903:
2873:
2868:
2852:
2850:
2845:
2830:
2828:
2823:
2801:Speed King Cola
2749:Maraschino Cola
2642:
2640:
2635:
2580:
2578:
2573:
2558:
2556:
2551:
2536:
2534:
2529:
2513:
2511:
2506:
2491:
2489:
2484:
2469:
2467:
2462:
2439:
2437:
2432:
2417:
2415:
2410:
2363:
2361:
2356:
2337:
2335:
2330:
2315:
2313:
2308:
2293:
2291:
2286:
2271:
2269:
2264:
2241:
2239:
2234:
2211:
2209:
2204:
2173:
2171:
2166:
2151:
2149:
2144:
2105:
2103:
2098:
2083:
2081:
2076:
2037:
2035:
2030:
2011:
2009:
2004:
1989:
1987:
1982:
1967:
1965:
1960:
1937:
1935:
1930:
1915:
1913:
1908:
1873:
1871:
1866:
1851:
1849:
1844:
1824:
1822:
1817:
1793:
1791:
1786:
1780:
1738:
1737:
1734:
1729:
1728:
1719:
1717:
1708:
1707:
1703:
1690:
1689:
1685:
1676:
1674:
1665:
1664:
1660:
1653:
1640:
1639:
1635:
1621:
1620:
1616:
1607:
1605:
1601:
1600:
1596:
1587:
1586:
1582:
1573:
1571:
1562:
1561:
1557:
1548:
1546:
1538:
1537:
1533:
1524:
1522:
1520:Buzz in Content
1514:
1513:
1509:
1500:
1498:
1490:
1489:
1485:
1476:
1474:
1466:
1465:
1461:
1447:
1446:
1442:
1428:
1427:
1423:
1414:
1412:
1404:
1403:
1399:
1390:
1388:
1380:
1379:
1375:
1366:
1364:
1356:
1355:
1351:
1342:
1340:
1332:
1331:
1327:
1318:
1316:
1307:
1306:
1302:
1293:
1291:
1283:
1282:
1278:
1269:
1268:
1264:
1255:
1253:
1251:www.adgully.com
1244:
1243:
1239:
1230:
1228:
1220:
1219:
1212:
1203:
1201:
1191:
1190:
1186:
1177:
1175:
1166:
1165:
1161:
1152:
1150:
1141:
1140:
1136:
1127:
1125:
1116:
1115:
1111:
1102:
1100:
1091:
1090:
1086:
1077:
1075:
1066:
1065:
1061:
1056:. 1 March 2012.
1052:
1051:
1044:
1035:
1033:
1028:
1027:
1023:
1014:
1012:
1009:Bla Bla Writing
1003:
1002:
998:
989:
987:
979:
978:
974:
965:
963:
957:
956:
952:
943:
941:
931:
930:
926:
912:
911:
904:
894:
892:
881:
880:
876:
862:
861:
857:
848:
846:
837:
836:
832:
822:
820:
807:
806:
802:
793:
791:
788:Business Upturn
782:
781:
777:
768:
766:
758:
757:
753:
743:
742:
738:
729:
727:
725:Financial Times
718:
717:
713:
704:
702:
693:
692:
688:
679:
677:
668:
667:
663:
658:
612:Eat, Pray, Love
602:Thums Up Dongar
587:
551:
476:
440:
397:
378:
350:
345:
272:
248:
232:
164:
128:
98:
96:
93:
77:
52:
28:
23:
22:
15:
12:
11:
5:
4070:
4068:
4060:
4059:
4054:
4049:
4044:
4039:
4034:
4029:
4019:
4018:
4012:
4011:
4009:
4008:
4000:
3993:
3988:
3983:
3982:
3981:
3971:
3965:
3963:
3959:
3958:
3956:
3955:
3950:
3949:
3948:
3938:
3936:Pepsi Invaders
3933:
3931:Open Happiness
3928:
3923:
3918:
3913:
3908:
3903:
3898:
3893:
3888:
3883:
3878:
3874:
3869:
3864:
3859:
3853:
3851:
3840:
3839:
3837:
3836:
3825:
3814:
3803:
3791:
3789:
3783:
3782:
3780:
3779:
3774:
3769:
3764:
3759:
3753:
3751:
3747:
3746:
3744:
3743:
3735:
3727:
3719:
3718:
3717:
3701:
3692:
3690:
3689:Joint ventures
3686:
3685:
3678:
3676:
3673:
3672:
3670:
3669:
3664:
3659:
3654:
3649:
3643:
3641:
3634:
3633:
3631:
3630:
3625:
3620:
3614:
3612:
3608:
3607:
3605:
3604:
3599:
3594:
3592:Dunkin' Donuts
3589:
3584:
3582:Caribou Coffee
3578:
3576:
3572:
3571:
3569:
3568:
3563:
3558:
3553:
3548:
3543:
3538:
3533:
3528:
3523:
3518:
3512:
3510:
3506:
3505:
3503:
3502:
3497:
3492:
3487:
3482:
3477:
3472:
3467:
3462:
3457:
3452:
3447:
3443:
3441:
3431:
3430:
3428:
3427:
3422:
3417:
3411:
3409:
3405:
3404:
3402:
3401:
3396:
3391:
3386:
3381:
3376:
3371:
3369:Peace Iced Tea
3366:
3361:
3356:
3351:
3346:
3345:
3344:
3334:
3329:
3324:
3319:
3314:
3309:
3304:
3299:
3294:
3289:
3284:
3279:
3274:
3272:Delaware Punch
3269:
3264:
3258:
3256:
3252:
3251:
3249:
3248:
3243:
3238:
3233:
3228:
3223:
3218:
3213:
3212:
3211:
3201:
3196:
3195:
3194:
3184:
3179:
3174:
3169:
3164:
3159:
3154:
3149:
3144:
3139:
3134:
3129:
3124:
3119:
3114:
3109:
3106:
3101:
3096:
3091:
3086:
3081:
3076:
3071:
3066:
3063:
3058:
3053:
3048:
3043:
3038:
3033:
3028:
3023:
3018:
3013:
3008:
3007:
3006:
3003:
2998:
2995:
2992:
2987:
2979:
2974:
2969:
2964:
2959:
2954:
2949:
2944:
2939:
2934:
2925:
2923:
2916:
2910:
2909:
2904:
2902:
2901:
2894:
2887:
2879:
2870:
2869:
2863:
2861:
2847:
2846:
2841:
2839:
2825:
2824:
2777:King Kong Cola
2729:Grandpa Graf's
2653:
2651:
2637:
2636:
2591:
2589:
2587:United Kingdom
2575:
2574:
2569:
2567:
2553:
2552:
2547:
2545:
2531:
2530:
2528:, Kristal Kola
2524:
2522:
2508:
2507:
2502:
2500:
2486:
2485:
2480:
2478:
2464:
2463:
2450:
2448:
2434:
2433:
2428:
2426:
2412:
2411:
2386:, Fruti Kola,
2374:
2372:
2358:
2357:
2348:
2346:
2332:
2331:
2326:
2324:
2310:
2309:
2304:
2302:
2288:
2287:
2282:
2280:
2266:
2265:
2252:
2250:
2236:
2235:
2222:
2220:
2206:
2205:
2184:
2182:
2168:
2167:
2162:
2160:
2146:
2145:
2116:
2114:
2100:
2099:
2094:
2092:
2078:
2077:
2050:Auvergnat Cola
2048:
2046:
2032:
2031:
2022:
2020:
2006:
2005:
2000:
1998:
1984:
1983:
1978:
1976:
1962:
1961:
1948:
1946:
1932:
1931:
1926:
1924:
1922:Czech Republic
1910:
1909:
1884:
1882:
1868:
1867:
1862:
1860:
1846:
1845:
1835:
1833:
1819:
1818:
1815:Schweppes Cola
1804:
1802:
1788:
1787:
1781:
1779:
1778:
1771:
1764:
1756:
1750:
1749:
1733:
1732:External links
1730:
1727:
1726:
1701:
1683:
1658:
1651:
1633:
1614:
1594:
1580:
1555:
1531:
1507:
1483:
1459:
1440:
1421:
1397:
1373:
1362:exchange4media
1349:
1325:
1300:
1276:
1273:. 6 July 2021.
1262:
1237:
1210:
1198:Samayam Telugu
1184:
1159:
1134:
1109:
1084:
1059:
1042:
1021:
996:
972:
950:
938:Business Today
924:
902:
874:
855:
843:HuffPost India
830:
800:
775:
751:
736:
711:
686:
675:Economic Times
660:
659:
657:
654:
653:
652:
633:
624:Salman Rushdie
620:
607:
590:A peak in the
586:
583:
582:
581:
578:
575:
567:
550:
547:
546:
545:
540:
537:Kichcha Sudeep
534:
532:Shah Rukh Khan
529:
526:Jasprit Bumrah
523:
517:
512:
506:
501:
496:
490:
485:
475:
472:
439:
436:
428:Deepika Kumari
396:
393:
377:
374:
366:Sunil Gavaskar
349:
346:
344:
341:
333:Shah Rukh Khan
329:Mohammed Siraj
325:Jasprit Bumrah
271:
268:
247:
244:
231:
228:
163:
160:
143:is a brand of
134:
133:
126:
122:
121:
108:
104:
103:
90:
86:
85:
80:
74:
73:
68:
64:
63:
58:
54:
53:
50:
42:
41:
26:
24:
14:
13:
10:
9:
6:
4:
3:
2:
4069:
4058:
4055:
4053:
4050:
4048:
4045:
4043:
4040:
4038:
4035:
4033:
4030:
4028:
4025:
4024:
4022:
4006:
4005:
4001:
3999:
3998:
3994:
3992:
3989:
3987:
3984:
3980:
3977:
3976:
3975:
3972:
3970:
3967:
3966:
3964:
3960:
3954:
3951:
3947:
3944:
3943:
3942:
3939:
3937:
3934:
3932:
3929:
3927:
3924:
3922:
3919:
3917:
3914:
3912:
3909:
3907:
3904:
3902:
3899:
3897:
3894:
3892:
3889:
3887:
3884:
3882:
3875:
3873:
3870:
3868:
3865:
3863:
3860:
3858:
3855:
3854:
3852:
3850:
3845:
3841:
3831:
3830:
3826:
3820:
3819:
3815:
3809:
3808:
3804:
3798:
3797:
3793:
3792:
3790:
3788:
3784:
3778:
3775:
3773:
3770:
3768:
3765:
3763:
3760:
3758:
3755:
3754:
3752:
3748:
3739:
3736:
3731:
3728:
3723:
3720:
3713:
3710:
3709:
3705:
3702:
3697:
3694:
3693:
3691:
3687:
3682:
3668:
3665:
3663:
3660:
3658:
3655:
3653:
3650:
3648:
3645:
3644:
3642:
3640:
3635:
3629:
3626:
3624:
3621:
3619:
3616:
3615:
3613:
3609:
3603:
3600:
3598:
3595:
3593:
3590:
3588:
3585:
3583:
3580:
3579:
3577:
3573:
3567:
3564:
3562:
3559:
3557:
3554:
3552:
3551:Malvern Water
3549:
3547:
3544:
3542:
3539:
3537:
3534:
3532:
3529:
3527:
3524:
3522:
3519:
3517:
3514:
3513:
3511:
3509:Bottled water
3507:
3501:
3498:
3496:
3493:
3491:
3488:
3486:
3483:
3481:
3478:
3476:
3473:
3471:
3468:
3466:
3463:
3461:
3460:Full Throttle
3458:
3456:
3453:
3451:
3448:
3445:
3444:
3442:
3439:(17.9% stake)
3436:
3432:
3426:
3423:
3421:
3418:
3416:
3413:
3412:
3410:
3408:Sports drinks
3406:
3400:
3397:
3395:
3392:
3390:
3389:Tum-E Yummies
3387:
3385:
3382:
3380:
3377:
3375:
3372:
3370:
3367:
3365:
3362:
3360:
3357:
3355:
3352:
3350:
3347:
3343:
3340:
3339:
3338:
3335:
3333:
3330:
3328:
3325:
3323:
3320:
3318:
3315:
3313:
3310:
3308:
3305:
3303:
3300:
3298:
3295:
3293:
3290:
3288:
3285:
3283:
3280:
3278:
3275:
3273:
3270:
3268:
3265:
3263:
3260:
3259:
3257:
3253:
3247:
3244:
3242:
3239:
3237:
3234:
3232:
3229:
3227:
3224:
3222:
3219:
3217:
3214:
3210:
3207:
3206:
3205:
3202:
3200:
3197:
3193:
3190:
3189:
3188:
3185:
3183:
3180:
3178:
3175:
3173:
3170:
3168:
3165:
3163:
3160:
3158:
3155:
3153:
3150:
3148:
3145:
3143:
3140:
3138:
3135:
3133:
3130:
3128:
3125:
3123:
3120:
3118:
3115:
3113:
3110:
3107:
3105:
3102:
3100:
3097:
3095:
3092:
3090:
3087:
3085:
3082:
3080:
3077:
3075:
3072:
3070:
3067:
3064:
3062:
3059:
3057:
3054:
3052:
3049:
3047:
3044:
3042:
3039:
3037:
3034:
3032:
3031:Guaraná Jesus
3029:
3027:
3024:
3022:
3019:
3017:
3014:
3012:
3009:
3004:
3002:
2999:
2996:
2993:
2991:
2988:
2985:
2984:
2983:
2980:
2978:
2975:
2973:
2970:
2968:
2965:
2963:
2962:Bjäre Julmust
2960:
2958:
2955:
2953:
2950:
2948:
2945:
2943:
2940:
2938:
2935:
2932:(Canada only)
2930:
2927:
2926:
2924:
2920:
2917:
2915:
2911:
2907:
2900:
2895:
2893:
2888:
2886:
2881:
2880:
2877:
2866:
2862:
2860:
2848:
2844:
2840:
2838:
2826:
2822:
2818:
2814:
2810:
2806:
2802:
2798:
2794:
2790:
2786:
2782:
2778:
2774:
2770:
2766:
2762:
2758:
2754:
2750:
2746:
2742:
2738:
2734:
2730:
2726:
2722:
2718:
2715:
2711:
2707:
2703:
2699:
2695:
2691:
2687:
2683:
2680:
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473:
471:
469:
468:Avani Lekhara
465:
461:
460:Navdeep Singh
457:
453:
452:Sakina Khatun
450:(high jump),
449:
445:
437:
435:
433:
429:
425:
421:
417:
416:Bajrang Punia
413:
406:
405:Bajrang Punia
401:
395:2020 Olympics
394:
392:
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387:
386:Lakshmi Mills
383:
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51:Thums Up logo
48:
43:
39:
34:
19:
4002:
3995:
3953:Share a Coke
3906:Max Headroom
3827:
3816:
3805:
3794:
3661:
3587:Costa Coffee
3575:Coffee-based
3394:VitaminWater
3061:Kola Inglesa
2781:Sam's Choice
2702:Cricket Cola
2679:Caleb's Kola
2597:Classic Cola
2197:
2190:Double Seven
2130:Premium-Cola
2058:Corsica Cola
1958:Laoshan Cola
1805:Count Cola,
1718:. Retrieved
1714:
1704:
1695:
1686:
1675:. Retrieved
1671:
1661:
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1627:
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1288:
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1147:
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1122:
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1097:
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1074:. 2012-12-22
1071:
1062:
1034:. Retrieved
1024:
1013:. Retrieved
1011:. 2016-11-21
1008:
999:
988:. Retrieved
984:
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953:
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937:
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893:. Retrieved
886:
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847:. Retrieved
845:. 2016-08-24
842:
833:
821:. Retrieved
817:the original
813:daily.social
812:
803:
792:. Retrieved
790:. 2020-05-02
787:
778:
767:. Retrieved
763:
754:
745:
739:
728:. Retrieved
724:
714:
703:. Retrieved
699:
689:
678:. Retrieved
674:
664:
645:Rafiq Bhatia
627:
610:
599:
569:
543:Ranveer Brar
539:(Since 2023)
528:(since 2022)
522:(since 2022)
515:Vishal Reddy
511:(until 2021)
495:(until 2016)
483:Akshay Kumar
477:
470:(shooting).
458:(swimming),
456:Suyash Yadav
441:
409:
389:Super Speeds
379:
351:
322:
315:
305:
298:
295:
291:Vasant Kumar
288:
281:
249:
237:
233:
224:market share
220:
205:
197:
191:, Dukes and
189:Double Seven
165:
157:
140:
139:
137:
67:Manufacturer
4032:Cola brands
4027:Soft drinks
4007:(1961 film)
3611:Dairy-based
3337:Minute Maid
3132:Quwat Jabal
3104:Nordic Mist
3089:Mello Yello
2922:Soft drinks
2805:Triple Cola
2710:Double Cola
2633:Virgin Cola
2629:Ubuntu Cola
2430:Polo Cockta
2408:Triple Kola
2328:Foxton Fizz
2322:New Zealand
2258:Topsia Cola
2186:A-Star Cola
2062:El Ché-Cola
2054:Breizh Cola
1954:Future Cola
1894:Compliments
1811:LA Ice Cola
1807:Export Cola
1628:Smithsonian
1200:(in Telugu)
509:Mahesh Babu
504:Chiranjeevi
493:Salman Khan
464:Sumit Antil
420:Manu Bhaker
343:Sponsorship
312:Salman Khan
308:Mahesh Babu
246:Ingredients
216:Juhi Chawla
4021:Categories
3561:Topo Chico
3556:Smartwater
3516:Abbey Well
3495:Tab Energy
3490:Relentless
3455:Formula 50
3446:BPM Energy
3379:Sokenbicha
3332:Matte Leão
3322:Honest Tea
3287:Five Alive
3236:VegitaBeta
3084:Mare Rosso
3011:Fioravanti
2865:Frescolita
2741:Jones Soda
2690:Zero Sugar
2617:Qibla Cola
2601:Evoca Cola
2526:Cola Turka
2392:Isaac Kola
2384:Cassinelli
2350:Amrat Cola
2284:Cavan Cola
2254:Parsi Cola
2202:Campa Cola
2164:Green Cola
2142:Zelal Cola
2126:Fritz-kola
2070:Mecca-Cola
2024:Jolly Cola
1980:Kola Román
1950:China Cola
1858:Bangladesh
1720:2024-08-21
1677:2024-08-21
1608:2022-05-21
1574:2021-06-21
1549:2022-05-25
1525:2024-03-20
1501:2024-03-20
1477:2022-05-21
1415:2022-05-21
1391:2022-05-21
1367:2024-03-20
1343:2022-05-21
1319:2022-05-09
1294:2022-05-21
1256:2022-05-21
1231:2022-05-21
1204:2022-05-09
1178:2022-05-09
1153:2022-05-09
1128:2022-05-09
1103:2021-06-21
1078:2021-06-21
1036:2010-09-18
1015:2022-05-21
990:2022-05-23
981:"Thums Up"
966:2010-09-18
958:Bob Page.
944:2010-09-18
849:2020-09-10
823:15 January
794:2022-06-25
769:2018-09-17
730:2018-09-17
705:2022-05-09
680:2023-03-03
656:References
637:Vijay Iyer
382:motorsport
370:Imran Khan
364:featuring
185:Campa Cola
119:Campa Cola
89:Introduced
3991:Cola wars
3844:Campaigns
3652:Gold Spot
3500:Von Dutch
3312:Gold Peak
3292:Fruitopia
3282:Far Coast
3267:Capri-Sun
3182:Sparletta
3162:Seagram's
3147:Red Flash
3117:Pibb Xtra
3094:Mezzo Mix
3041:Iron Brew
3036:Inca Kola
2977:Coca-Cola
2859:Venezuela
2843:Lava Cola
2797:Texa Cola
2789:Signature
2757:Nuka Cola
2745:Like Cola
2737:Jolt Cola
2721:Filbert's
2706:Diet Rite
2686:Diet Coke
2682:Coca-Cola
2625:Rola Cola
2613:Maxi-Cola
2593:Barr Cola
2571:Star Cola
2549:Cole Cold
2456:Cuba Cola
2404:Perú Cola
2400:Kola Real
2396:Inca Kola
2388:Fuji-Cola
2380:Kola Real
2376:Beed Cola
2306:Star Cola
2232:Vita Cola
2218:Hong Kong
2138:Vita Cola
2122:Club Cola
2118:Afri-Cola
2096:Olvi Cola
2066:Fada cola
1906:Selection
1864:Pran Cola
1800:Australia
869:India.com
432:Atanu Das
362:postcards
317:Dabangg 2
284:thumbs up
201:Coca-Cola
177:Gold Spot
111:Coca-Cola
3662:Thums Up
3618:Fairlife
3531:Aquarius
3425:Powerade
3415:Aquarius
3327:Innocent
3297:Frutonic
3241:Victoria
3192:Chinotto
3122:Portello
3026:Frutonic
3021:Fruktime
3005:Tropical
2972:Cannings
2967:Blue Sky
2817:Virgil's
2753:Mr. Cola
2733:Grapette
2663:Blue Sky
2621:Red Kola
2504:Est Cola
2498:Thailand
2476:Slovenia
2344:Pakistan
2198:Thums Up
2028:OpenCola
1974:Colombia
1886:Bec Cola
1715:ProQuest
615:and its
264:caffeine
230:Relaunch
181:monopoly
141:Thums Up
31:Thums Up
18:Thums up
3901:MagiCan
3849:slogans
3741:(23.0%)
3733:(23.2%)
3707:(19.5%)
3699:(66.5%)
3639:Bisleri
3597:Georgia
3485:RAC 124
3470:Monster
3384:Sparkle
3359:Odwalla
3307:Glaceau
3262:Ayataka
3177:Sparkle
3152:Santiba
3112:OK Soda
3051:Kia-Ora
2957:Beverly
2837:Vanuatu
2769:RC Cola
2460:XL Cola
2300:Myanmar
2278:Ireland
2134:Sinalco
2112:Germany
2090:Finland
2074:Euskola
2018:Denmark
1898:No Name
1831:Austria
895:1 March
632:(1988).
596:Marathi
358:Sharjah
354:cricket
348:Cricket
303:drink.
262:), and
162:History
125:Website
97: (
3921:MyCoke
3834:(2014)
3832:
3823:(2001)
3821:
3812:(1944)
3810:
3801:(1916)
3799:
3623:Swerve
3566:Valpre
3541:Dasani
3475:Mother
3349:Nestea
3277:Enviga
3221:Tanora
3199:Stoney
3187:Sprite
3167:Senzao
3142:RimZim
3127:Quatro
3056:Kinley
3016:Fresca
2986:Frutee
2947:Barq's
2942:Ameyal
2937:Ambasa
2914:Brands
2856:
2834:
2785:Shasta
2773:Reed's
2761:Olipop
2725:Fitz's
2714:Dublin
2671:Boylan
2667:Boost!
2646:
2584:
2562:
2540:
2520:Turkey
2517:
2495:
2482:Cockta
2473:
2446:Sweden
2443:
2424:Poland
2421:
2367:
2354:Pakola
2341:
2319:
2297:
2275:
2262:Zamzam
2245:
2215:
2177:
2158:Greece
2155:
2109:
2087:
2044:France
2041:
2015:
2002:tuKola
1993:
1971:
1941:
1928:Kofola
1919:
1880:Canada
1877:
1855:
1828:
1797:
1785:brands
1672:SFJAZZ
1649:
1454:Rediff
1410:afaqs!
1338:afaqs!
647:, and
592:Manmad
430:, and
391:team.
3962:Other
3787:Legal
3738:Bambi
3725:(28%)
3715:(60%)
3667:Maaza
3657:Limca
3647:Citra
3465:Live+
3354:Oasis
3342:Cappy
3231:Vault
3204:Surge
3172:Smart
3157:Sarsi
3099:Moxie
3065:Krest
3001:Royal
2982:Fanta
2821:Zevia
2765:Pepsi
2717:Faygo
2675:Bubba
2659:Big K
2180:India
1944:China
1890:Big 8
1843:Cola,
641:Heems
301:macho
256:sugar
212:Pepsi
173:Limca
169:Parle
153:Pepsi
115:Pepsi
83:India
3847:and
3602:illy
3536:Ciel
3526:Arwa
3521:AdeS
3450:Burn
3399:Zico
3317:Hi-C
3302:Fuze
3246:Yoli
3226:Tiky
3209:Urge
3079:Lift
3069:Kuat
3046:Joya
2997:Kist
2952:Beat
2813:Vess
2698:Cott
2370:Peru
2248:Iran
1996:Cuba
1841:Keli
1783:Cola
1647:ISBN
1314:mint
1148:mint
897:2012
825:2022
700:mint
368:and
260:E338
175:and
145:cola
99:1977
92:1977
61:Cola
57:Type
3628:Vio
3480:NOS
3364:Qoo
3216:Tab
2994:Icy
2990:Hit
2694:Tab
2692:),
2655:365
4023::
3881:NO
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2815:,
2811:,
2807:,
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