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compared to liquid Tide detergent which is 50 percent water by volume. This was done to prevent the pod from melting from having high water volume. Tide Pods have three chambers, which contain a cleanser, brightener, and fabric softener. The chambers are used to keep each part separated until the pod dissolves in water.
206:
Tide Pods, as its appearance and packaging design can have the same appeal to a child as hard candy with patterned designs, and be confused as such. In 2012, in response to a child swallowing Tide Pods, Procter & Gamble said they would make this product more difficult to open by adding a double
168:
Development of Tide Pods began in 2004 and reportedly involved over 75 employees and 450 packaging and design sketches. The film in Tide Pods is a polyvinyl alcohol film developed by MonoSol which is intended to dissolve in any temperature water. The pod detergent is also 10 percent water by volume
224:
Beginning in late 2017 a viral
Internet trend, called the "Tide Pod Challenge", emerged on Twitter and various other social media websites, in which participants intentionally ingest detergent pods. Several children and teens have been injured, some severely, from this intentional consumption. The
164:
Procter & Gamble originally created laundry pods when they launched Salvo powder detergent tablets in 1960, which later disappeared from the market in 1978. In 2000, Proctor and Gamble released Tide Tabs tablets which were filled with powder detergent. Tide Tabs had a tendency to not dissolve
207:
latch to the lid, and have also re-focused their advertising to make clear the product should be out of a child's reach at all times. The packaging was also changed to an opaque orange rather than the original clear plastic gumball machine-type presentation to make them look less enticing.
225:
challenge (and subsequent meme) were popularized on
Twitter and several people have eaten Tide Pods on camera. One company began making edible replica "pods" and several internet personalities have posted about making edible "Tide Pods".
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176:. The product was very successful in its first year following its launch, with sales of around $ 500 million in North America, and a 75% market share in the single-dose laundry packet market.
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A transparent container of Tide Pods from 2012. The plastic container was later made opaque to reduce the chance of the product being mistaken for candy.
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236:, having him issue the message: "What the heck is going on, people? Use Tide Pods for washing. Not eating. Do not eat."
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In 2012, Procter & Gamble launched Tide Pods with a $ 150 million ad campaign which included a television ad at the
1128:
439:"Tide Pods: How a product became so appealing that it inadvertently turned into a public health risk | abc7news.com"
382:"Tide Pods: How a product became so appealing that it inadvertently turned into a public health risk | abc7news.com"
278:"Tide Pods: How a product became so appealing that it inadvertently turned into a public health risk | abc7news.com"
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619:"People have resorted to making edible Tide laundry pods to stop you from eating the real ones"
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completely and worked only in hot water, which led to the product being discontinued in 2002.
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358:"Procter & Gamble's Tide Pods show long track of product development"
303:"Procter & Gamble's Tide Pods show long track of product development"
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254:"Unilever airs plans to introduce laundry detergent in tablet form"
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556:"More children harmed by eating laundry pods, new report finds"
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Concern has been raised over children and elderly people with
464:"UPDATE 2-Tide to change Pods lid over child safety concerns"
530:"Please Don't Eat a Tide Pod, No Matter What the Memes Say"
586:"FACT CHECK: Is the 'Tide Pod Challenge' a Real Thing?"
651:"Rob Gronkowski tells everyone not to eat Tide Pods"
27:
Brand of laundry detergent pods under the Tide brand
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407:"CDC warns laundry detergent pods pose health risk"
210:Ingestion of pods can lead to death in some cases.
113:
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327:"Laundry detergent pods remain a health hazard"
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528:Kircher, Madison Malone (December 28, 2017).
220:Consumption of Tide Pods § Internet meme
8:
30:
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687:
679:
36:
29:
497:"What Eating a Laundry Pod Can Do to You"
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7:
160:Laundry detergent pod § History
1026:Arbora & Ausonia Joint Venture
117:International (but not worldwide).
25:
495:Interlandi, Jeneen (2018-01-12).
1098:Procter & Gamble Philippines
1077:Procter & Gamble Co. v. OHIM
266:from the original on 2021-01-03.
663:from the original on 2018-01-14
631:from the original on 2018-01-10
617:Colburn, Randall (2018-01-10).
598:from the original on 2022-06-18
566:from the original on 2016-04-26
476:from the original on 2015-12-30
419:from the original on 2014-08-27
1:
1093:Procter & Gamble Pakistan
554:Carroll, Linda (2016-04-25).
649:Tsuji, Alysha (2018-01-12).
584:MacGuill, Dan (2018-01-12).
462:Wohl, Jessica (2012-05-25).
333:. March 2013. Archived from
405:Jaslow, Ryan (2012-10-19).
87:; 12 years ago
1145:
1088:Procter & Gamble Korea
228:Tide later partnered with
217:
183:
157:
35:
1108:Villarriba and Villabajo
1103:Consumption of Tide Pods
186:Consumption of Tide Pods
761:William Cooper Procter
195:
140:laundry detergent pods
128:
127:An individual Tide Pod
218:Further information:
193:
184:Further information:
126:
56:laundry detergent pod
905:Head & Shoulders
710:Procter & Gamble
214:"Tide Pod Challenge"
144:Procter & Gamble
66:Procter & Gamble
736:Norman R. Augustine
337:on 12 November 2014
174:84th Academy Awards
32:
1129:Laundry detergents
1031:The Art of Shaving
751:Lynn Morley Martin
356:ANDERSON, By MAE.
301:ANDERSON, By MAE.
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846:Crest/Blend-A-Med
766:John F. Smith Jr.
230:American football
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16:(Redirected from
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505:. Archived from
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509:on 2018-01-13
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935:Nice 'n Easy
732:(co-founder)
730:James Gamble
726:(co-founder)
665:. Retrieved
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633:. Retrieved
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600:. Retrieved
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537:. Retrieved
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511:. Retrieved
507:the original
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478:. Retrieved
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446:. Retrieved
443:abc7news.com
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421:. Retrieved
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389:. Retrieved
386:abc7news.com
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365:. Retrieved
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335:the original
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282:abc7news.com
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259:Deseret News
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52:Product type
42:Logo of the
930:New Chapter
776:Meg Whitman
746:A.G. Lafley
667:January 13,
480:11 November
423:15 November
341:11 November
180:Consumption
1066:Port Ivory
975:Seven Seas
635:2018-01-12
602:19 January
570:2018-01-12
539:January 3,
513:19 January
448:2024-07-24
391:2024-07-24
367:2024-07-24
312:2024-07-24
287:2024-07-24
240:References
158:See also:
148:Tide brand
146:under the
134:(stylized
82:Introduced
1046:Chemicals
1041:BeingGirl
945:Old Spice
925:Mr. Clean
656:USA Today
560:TODAY.com
204:consuming
136:Tide PODS
132:Tide Pods
31:Tide Pods
18:Tide pods
1123:Category
1083:Tyneside
1071:Pringles
886:Gillette
806:Ambi Pur
661:Archived
629:Archived
596:Archived
564:Archived
534:new york
474:Archived
417:Archived
412:CBS News
264:Archived
200:dementia
1061:PG Tips
1019:Related
1010:more...
990:Swiffer
960:Pantene
955:Pampers
876:Febreze
836:Charmin
791:Current
469:Reuters
232:player
154:History
114:Markets
90: (
72:Country
995:Tampax
970:Secret
950:Oral-B
826:Bounty
816:Aussie
801:Always
793:brands
717:People
591:Snopes
106:&
1056:MDVIP
1005:Vicks
985:Scope
980:SK-II
965:Puffs
910:Ivory
900:Gleem
871:Fairy
866:Dreft
861:Downy
841:Cheer
831:Braun
811:Ariel
142:from
108:Ariel
62:Owner
46:brand
1000:Tide
940:Olay
920:Luvs
881:Gain
851:Dawn
821:Bold
669:2018
604:2018
541:2018
515:2018
482:2014
425:2014
343:2014
104:Tide
92:2012
85:2012
44:Tide
915:Joy
856:Daz
1125::
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