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streets of San
Antonio, they seize control of the fort, taking Paula and two other Americans as their prisoners. Max places a call to the local authorities, telling police chief Sylvester that the flag of Mexico now flies above this piece of hallowed Texas ground. Sylvester doesn't take him seriously at first, but quickly discovers that Max is an actual Army general and that everything else he has claimed is true. The chief goes to the Alamo to meet Max in person, using the passwords "John Wayne" and "Richard Widmark" to gain entry. Max instructs him to contact
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452:, whose day job is running a mattress store. Max is unimpressed. A low-level bureaucrat from Washington condescendingly promises that if Max leaves quietly the United States will not take this "invasion" too seriously and mocks Mexico as "not exactly the Soviet Union." To which Max announces he will hold the Alamo for thirteen days in response to the snub.
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Chinese, arrives just as Max is surrendering to
Lacomber. Their leader, whose aunt is one of the hostages, shoots Max in the shoulder. Max bravely orders his unarmed men to attack the armed militia. His men, for the first time, willingly follow his orders and the militia flee as their leader is arrested.
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Disguising himself in an ill-fitting suit as a tourist, Max goes on ahead and takes a guided tour of the Alamo. In the gift shop, he encounters an attractive young blonde, Paula, who, when she isn't selling postcards, is a radical student activist. He returns to his men and, after racing through the
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Paula brings the general back to earth by explaining that she has learned his soldiers follow him only because Valdez shoots any who do not obey orders. Disheartened, Max decides to wave the white flag of surrender and go peacefully. A private anti-communist militia, who think Max is a front for the
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Paula sees Max as a heroic revolutionary but he tells her his only reason for the invasion was to impress his girlfriend back home who told him that his men wouldn't follow him into a brothel. A three-star U.S. Army general named
Lacomber arrives to take charge. A company of his men scale the wall
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The film's musical styles drift back and forth between the sound of the 'invading' army's military band and the late-1960's pop groove, the former during scenes focusing on the movement of Max's forces, and the latter during wider views of the invaders as seen within the surrounding activity of
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and enter the fort, but without ammunition, so as to avoid bloodshed and an international incident. It turns out Max's men are not carrying ammo, either, but the
Americans fall for Max's bluff to open fire and promptly surrender. Max celebrates by doing a Mexican hat dance.
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Max then tells the U.S. authorities that he intends to "advance"—to Mexico. Satisfied at that, Sylvester, Lacomber and
Hallson let the Mexican general get back on his horse. He rides out of town triumphantly with his men chanting proudly: "Viva Max!"
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Riding a white horse, Brigadier
General Maximilian Rodrigues de Santos of the army of Mexico arrives at a United States border crossing with a small company of soldiers on foot. He claims to be leading his men to
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objected to the filming of the Alamo to the point of staging protests on location. This caused some scenes to be filmed at an
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As Max will only negotiate with another general, Sylvester calls on Billy Joe
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everyday
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603:, with the ostentatious trumpet solos by virtuoso
477:as General Maximillian Rodrigo De Santos aka Max
350:and based on the 1966 novel of the same name by
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404:Learn how and when to remove this message
109:Learn how and when to remove this message
904:Police Academy 2: Their First Assignment
816:Don't Raise the Bridge, Lower the River
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578:Jim B. Smith as Customs Guard Michaels
712:"Texas Women Reject Alamo Movie Idea"
7:
47:adding citations to reliable sources
680:Canby, Vincent (January 23, 1970).
912:Police Academy 3: Back in Training
617:Daughters of the Republic of Texas
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631:and interior shots at studios in
265:Commonwealth United Entertainment
856:But I Don't Want to Get Married!
735:. December 17, 1969. p. 14.
615:A controversy occurred when The
379:too long or excessively detailed
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970:Films scored by Hugo Montenegro
955:American political satire films
34:needs additional citations for
960:Films based on American novels
661:List of American films of 1969
601:Ralph Dino & John Sembello
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995:Casting controversies in film
965:Films directed by Jerry Paris
716:Daytona Beach Morning Journal
945:1960s English-language films
569:Jessica Myerson as Mrs. Dodd
489:as General Billy Joe Hallson
375:This article's plot summary
279:December 18, 1969
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346:. The film was written by
985:Films shot in San Antonio
810:
546:Christopher Ross as Gomez
128:
729:"New York Sound Track".
575:as Customs Guard Collins
425:to march in a parade on
16:1969 film by Jerry Paris
651:on December 18, 1969.
647:The film premiered in
599:along with the duo of
950:American comedy films
888:Only with Married Men
639:at the actual Alamo.
990:1960s American films
43:improve this article
980:Films shot in Texas
880:Every Man Needs One
824:Never a Dull Moment
529:Ann Morgan Guilbert
501:as General Lacomber
975:Films set in Texas
864:Star Spangled Girl
802:Films directed by
686:The New York Times
649:San Antonio, Texas
507:as Chief Sylvester
495:as Sergeant Valdez
940:1969 comedy films
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537:as Desmond Miller
483:as Paula Whitland
427:George Washington
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832:How Sweet It Is!
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718:. 29 March 1969.
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688:. Archived from
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348:Elliott Baker
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334:and starring
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54:Find sources:
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32:This article
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694:. Retrieved
690:the original
685:
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560:as Hernandez
543:as Contreras
523:Kenneth Mars
517:Larry Hankin
505:Harry Morgan
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443:the Pentagon
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352:James Lehrer
330:directed by
322:
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295:Running time
272:Release date
234:Henri Persin
225:Kenneth Mars
217:Harry Morgan
179:James Lehrer
171:
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41:Please help
36:verification
33:
859:(1970) (TV)
804:Jerry Paris
696:January 24,
637:San Antonio
623:replica in
582:Eldon Quick
573:Ted Gehring
564:Jack Colvin
558:Don Diamond
499:Keenan Wynn
431:San Antonio
332:Jerry Paris
328:comedy film
213:Keenan Wynn
185:Produced by
152:Jerry Paris
148:Directed by
137:film poster
58:"Viva Max!"
935:1969 films
929:Categories
667:References
611:Production
493:John Astin
394:March 2021
344:John Astin
326:is a 1969
299:93 minutes
283:1969-12-18
209:John Astin
175:1966 novel
141:Jack Davis
69:newspapers
840:Viva Max!
762:Viva Max!
751:Viva Max!
584:as Quincy
566:as Garcia
554:as Moreno
552:Paul Sand
513:as Hattie
323:Viva Max!
245:Bud Molin
239:Edited by
172:Viva Max!
124:Viva Max!
99:June 2016
655:See also
312:Language
251:Music by
193:Starring
168:Based on
732:Variety
643:Release
605:Al Hirt
384:Please
377:may be
315:English
304:Country
281: (
83:scholar
915:(1986)
907:(1985)
899:(1980)
891:(1974)
883:(1972)
875:(1972)
867:(1971)
851:(1970)
843:(1969)
835:(1968)
827:(1968)
819:(1968)
419:Laredo
85:
78:
71:
64:
56:
633:Italy
629:Texas
621:Alamo
590:Music
435:Alamo
423:Texas
135:1969
90:JSTOR
76:books
767:IMDb
698:2020
468:Cast
358:Plot
342:and
62:news
765:at
754:at
177:by
139:by
45:by
931::
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97:(
87:·
80:·
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66:·
39:.
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