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ordinary" prices (trip in "space") and was an unusual attempt to be made by such a huge company, who can dispose of tons of standard-media coverage. Regarding the media coverage, i can only speak for Italy, it was on the news here...but i'm assuming other references could be found in the States. But even if it hadn't got any...well it was viral marketing anyway, and such a huge attempt at it, i think it would deserve to be mentioned. Some of the main tech blogs talked about it for ages..i don't think
Knowledge can be silent.
282:, I think the campaign was the best example of viral marketing conducted to date, with the biggest real-world impact (we are talking about projections on the brandenburg gate!) and pretty big media coverage. It also gathered quite some buzz on the net, so i think it has a strong right to remain as an independent article in Wiki.
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This is one of the best examples of a viral marketing campaign because of the live events that unfolded during this campaign, and the nature of the prize that was at stake. I really do think that people under appreciate the effort and resources spent on this comapaign. And I think part of the reason
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The best example, as i wrote, according to me..every "best" is subjective. It was however the most well-funded, and most spectacular ever. (I don't think i need to mention references for this, i can't recall any other viral campaign with worldwide live events). It did provide pretty "out of the
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is that the article fails to elaborate on these 'live events' which is a major component of this campaign that really makes it stand out from past viral campaigns. During this campaign, the live events consists of displaying a video clue during the middle of a water fountain show in Las Vegas,
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I would agree if sources could be found, but none have been. I made a good faith effort the first time around to find sources, but couldn't. Neither could anyone else. It's now a couple of months later, and no one who was so enthusiastic about the article the first time around has added any
241:, I found the article quite interesting which means that someone other than me finds it interesting too. I see no problem in keeping this if sources can be found and the article undergoes some rewriting to squeeze out a few subjective phrases.
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The article still strikes me as advertising for
Microsoft. The only sources of substance are from the Neowin forums and The Register. The rest came from blogs or minor mentions in articles that were actually about Vista. During the
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there was but one staunch defender of the article, and I wound up even convincing him. Many of the other arguments for keeping it went along the lines of
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Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a
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The following discussion is an archived debate of the proposed deletion of the article below.
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but I would prefer a merge to an article describing the marketing of
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The above discussion is preserved as an archive of the debate.
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per
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