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Yandy.com

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25: 282:. Several news sources picked up the story and criticized the choice to create and sell this costume. The firm quickly withdrew the costume from their site and issued an apology. Yandy.com has offered Native Americans costumes since it began selling Halloween products and accessories, but does not currently list them on their site. 85: 220:
The firm first sold exclusively lingerie but expanded to Halloween costumes in their first year. In 2010, it began selling its own branded costumes. It now creates lingerie, everyday intimates, Halloween costumes, swimwear, and other women's apparel. Halloween costumes have included looks inspired by
265:, providing the swimsuits for each of the contestants, later selling each design through its website. The swimsuits were designed by Pilar Quintana-Williams, the company's Director of Merchandising. In July 2017, the company received licensing for their Baywatch swimwear collection. 555: 235:
In April 2023, Yandy was acquired by ASP Retail Group led by company's former CEO, Aras Koktas. Koktas has returned to the operation as the chief executive after 2 years serving as the Chief Digital Officer at DollsKill.
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served as the company's CEO from its founding until 2017 and remains a member of its board of directors. In October 2017, the company elevated its CTO Aras Koktas and CFO Jeffrey Watton to Co-CEO titles.
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The firm's swimwear collections have been shown at New York Fashion Week, Miami Swim Week, and Scottsdale Fashion Week. It also produced the first Halloween costume fashion show at
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In September 2018, Yandy.com introduced a costume they called "Brave Red Maiden" which was apparent that it had been designed as a "sexy" knockoff from
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Yandy.com is an online women's intimates apparel retailer, originally based out of the residence of its co-founders. The company was founded in 2007 by
768: 647: 588: 813: 39: 35: 675: 382: 617: 279: 328: 632: 603: 57: 46: 992: 769:"New York Fashion Week Has Its First Ever Halloween-Themed Show; Yandy.com Bosses Tease Popular Costume Ideas [PHOTOS]" 457: 754: 210:. By 2018 the company employed over 80 full-time employees and occupies a 30,000 sq ft (2,800 m) warehouse. 862: 362: 773: 700: 987: 407: 472: 937:"This "sexy" Handmaid's Tale outfit is the first (but probably not the last) problematic costume of Halloween 2018" 536: 522: 982: 490: 443: 837: 250: 229: 207: 556:"How Lingerie Site Yandy Will Make $ 15 Million This Halloween On 'Sexy' Viral Costumes And SEO" 422: 309: 191: 936: 912: 262: 714: 444:"You Can Get Disney Princess-Inspired Lingerie Sets for $ 24 (Yes, It's a Whole New World)" 175: 580: 225:, cultural events, and popular culture trends, along with conventional Halloween themes. 179: 976: 222: 213: 203: 111: 344:"Meet the People Who Design the Sexy Pizza Costume and Other Risqué Halloween Gear" 604:"Why dressing like a sexy Cecil the Lion this Halloween isn't a totally bad idea" 838:"Yandy Made a Sexy Handmaid's Tale Halloween Costume - and People Are Furious" 491:"How Yandy Made Its Sexy Viral Swimwear Appropriate for the Miss USA Pageant" 741:"Yandy.com Presents NYFW's First Halloween Runway Show [Slide Show]" 581:"'Sexy' Halloween Costumes of Viral Memes Will Make $ 15 Million This Fall" 304:"What the CEO behind those ridiculous 'sexy' Halloween costumes has to say" 913:"Here's a sexy 'Handmaid's Tale' Halloween costume that no one asked for" 755:"Fashion puts a twist on Halloween costume trends - Reading Eagle - LIFE" 187: 183: 329:"We Talked to the CEO Behind Those Ridiculous "Sexy" Halloween Costumes" 661: 84: 790:"Yandy.com Celebrates Baywatch Movie With Inspired-By Swim Collection" 560: 458:"Here's the ~Revealing~ Holiday Lingerie Women Are Buying Like Crazy" 523:"A 'Sexy' Donald Trump Costume Exists, So Maybe Skip This Halloween" 648:"There is nothing this Halloween costume company can't make 'sexy'" 509:"JDA Software executive one of 3 Arizona CEO departures in January" 888:"Sexy 'Handmaid's Tale' Costumes Have Officially Hit The Internet" 537:"Sexy Deadmau5 Costume Is Everything That's Wrong With Halloween" 367: 814:"Yandy gets official license for Baywatch swimsuit collection" 473:"Inevitably, a Sexy Ken Bone Halloween Costume Already Exists" 18: 633:"Is there an 'ick' factor to Trump, Clinton for Halloween?" 261:
In 2017, the firm became the swimsuit sponsor for the 2017
965: 158: 53: 618:"24 ridiculous things that shouldn't be sexy costumes" 423:"Yandy.com owns the sexy Halloween costume business" 646:Metro.co.uk, Alison Lynch for (30 September 2015). 363:"Meet the man behind those sexy Halloween costumes" 153: 145: 135: 127: 119: 107: 99: 91: 715:"Yandy-becomes-official-swimwear-sponsor-for-miss" 302: 149:Lingerie, Halloween Costumes, Swimwear, Activewear 383:"How Yandy Made Sexy Halloween Costumes Go Viral" 676:"Yandy-brings-arizona-flair-to-new-york-fashion" 998:Online clothing retailers of the United States 863:"Yandy Is Selling a Sexy Handmaiden's Costume" 297: 295: 8: 141:Pilar Quintana (Chief Merchandising Officer) 77: 701:"All You Need To Know From Miami Swim Week" 253:in September 2016, featuring 39 costumes. 83: 76: 361:Gustafson, Krystina (29 September 2015). 228:In December 2019, Yandy was purchased by 484: 482: 438: 436: 739:Fashion&Style (11 September 2016). 291: 591:from the original on October 22, 2015. 7: 342:Stampler, Laura (31 October 2013). 408:"Yandy.com names Thom Brodeur CEO" 14: 602:Tschorn, Adam (26 August 2015). 471:Craggs, Ryan (12 October 2016). 317:from the original on 2022-05-07. 221:political figures, celebrities, 23: 911:Santiago, Amanda Luz Henning. 350:– via newsfeed.time.com. 240:Fashion shows and partnerships 1: 774:International Business Times 489:Odell, Amy (May 12, 2017). 1014: 95:Women's apparel, lingerie 82: 78:Yandy.com of PEI Holdings 274:Brave Red Maiden Costume 206:and his brother Evan in 16:American fashion company 794:GlobeNewswire News Room 194:, and women's apparel. 993:Swimwear manufacturers 662:"Playboy Enterprises" 606:– via LA Times. 251:New York Fashion Week 777:. 10 September 2016. 568:on October 21, 2015. 543:. 23 September 2014. 525:. 22 September 2016. 182:company focusing on 54:improve this article 719:www.bizjournals.com 682:. February 18, 2017 680:www.bizjournals.com 635:. Associated Press. 579:Wolff-Mann, Ethan. 541:The Huffington Post 460:. 15 December 2015. 421:Austin, Christina. 410:. January 23, 2017. 280:The Handmaid's Tale 230:Playboy Enterprises 208:Scottsdale, Arizona 79: 58:independent sources 988:Lingerie retailers 757:. 27 October 2016. 313:. 9 October 2015. 192:Halloween costumes 554:O'Connor, Clare. 331:. 8 October 2015. 310:Independent.co.uk 169: 168: 123:Aras Koktas (CEO) 75: 74: 45:largely based on 1005: 969: 968: 966:Official website 951: 950: 948: 947: 933: 927: 926: 924: 923: 908: 902: 901: 899: 898: 883: 877: 876: 874: 873: 858: 852: 851: 849: 848: 834: 828: 827: 825: 824: 810: 804: 803: 801: 800: 785: 779: 778: 765: 759: 758: 751: 745: 744: 736: 730: 729: 727: 726: 711: 705: 704: 697: 691: 690: 688: 687: 672: 666: 665: 658: 652: 651: 643: 637: 636: 628: 622: 621: 614: 608: 607: 599: 593: 592: 576: 570: 569: 564:. 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Index

a press release
a news article
routine coverage
improve this article
independent sources

Chad Horstman
www.yandy.com
online retailer
fashion design
lingerie
swimwear
Halloween costumes
Chad Horstman
Scottsdale, Arizona
Chad Horstman
memes
Playboy Enterprises
New York Fashion Week
Miss USA Pageant
The Handmaid's Tale


"What the CEO behind those ridiculous 'sexy' Halloween costumes has to say"
Independent.co.uk
Archived
"We Talked to the CEO Behind Those Ridiculous "Sexy" Halloween Costumes"
"Meet the People Who Design the Sexy Pizza Costume and Other Risqué Halloween Gear"
"Meet the man behind those sexy Halloween costumes"
CNBC

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