24:
277:
Tractive has worked with various pet charities, projects, and initiatives. They have also led their own, several of which focused on the collective well-being of humans and pets. On one of these endeavors, Tractive sent out “puppy boxes” and “welcome home kits” to veterinarian offices, shelters, and
239:
The
Tractive GPS tracker records pet activity - including sleep, rest time, and estimated calories burned - to give users insights into their pet's fitness and wellbeing. Users can set activity goals and also see how their pet's activity levels compare to other pets in local and global leaderboards.
248:
Tractive GPS devices do not have SIM-card openings or USB ports and are therefore not only protected against splashing water, but are also fully waterproof (up to 1 meter depth, 30 minutes), meeting IPX7-standards. As a result, Tractive GPS devices are suitable for water-loving pets and can be used
222:
Tractive's GPS trackers utilize LTE-M cellular networks, Bluetooth, and Wi-Fi to track pets’ real-time locations. Tractive customers can view their pet's location via a free app available for iPhone and
Android or via the web. They can also create virtual fences (geofences) to alert them when their
197:
Tractive expanded into North
America in 2021, a move made possible by Guidepost Growth Equity, which offered $ 35 million to the pet tech company. Andrew Bleiman - who had been working as general manager of Furbo, a US company specializing in dog home cameras - joined the business to spearhead the
268:
Tractive GPS requires a paid subscription to track your pet. It covers the fees for the tracker's built-in SIM card with unlimited data. The BASIC package includes GPS tracking and unlimited LIVE tracking. The PREMIUM package has both GPS Tracking and unlimited LIVE Tracking plus it also includes
278:
dog breeders in Europe and the US. These contained free devices for people who had recently adopted pets. Tractive also introduced the
Shelter Project, a program built to support shelters and rescues globally with free GPS tracking devices for their flight-risk animals.
205:
2024 saw
Tractive release "Tractive Pet Cover," its first foray into pet insurance. Tractive Pet Cover is currently available only in the United Kingdom, though the company hopes to expand the service to more countries over time.
201:
In 2022 Tractive opened a new award-winning headquarters in
Pasching, Austria, a move made necessary by their growing number of employees. In July of that year, management transitioned the company to a 4-day workweek.
743:
257:
Tractive GPS trackers are equipped with GPS and a built-in SIM card. Unlike
Bluetooth or radio trackers, they have unlimited range and work in over 175 countries worldwide.
157:, receive Health Alerts, and monitor activity and sleep patterns via a smartphone app. Tractive tracks around 1,000,000 pets in over 175 countries worldwide using
186:
in Las Vegas. Their first generation tracking devices, released in 2014, received the
Innovation of the Year Award at the Austrian Future Zone Awards.
418:
924:
979:
231:
When a pet’s behavior has shown unusual changes over a period of time, users receive an email letting them know that something could be wrong.
855:
880:
837:
367:
214:
Tractive sells species-specific GPS & Health trackers for dogs and cats, tracker covers, LED collars, and other accessories.
182:- including Florian Gschwandtner - founded Tractive in October 2012. The company released its first GPS dog tracker prototype at
189:
2018 saw
Tractive reach a milestone of 100,000 users worldwide, as well as receive a 7-figure investment from Monkfish Equity.
904:
547:
442:
290:. In 2018, they raised an additional "seven-digit" sum from Monkfish Equity, the investment vehicle of the founders of
813:
573:
183:
158:
154:
223:
pet leaves a safe area, such as a backyard, or enters a dangerous area, such as near a street or near a river.
768:
622:
744:"Austrian pet tech startup Tractive receives investment and launches the world's first GPS tracker for cats"
881:"Localization business case - Tractive: "LingoHub liberates our team" - LingoHub - Translation Service Hub"
260:
In the US, Tractive works with all major US cellular providers, including
Verizon, AT&T and T-Mobile.
153:
develops and sells GPS & Health trackers for dogs and cats that enable pet owners to view their pet's
598:
671:
42:
522:
469:
83:
46:
179:
646:
494:
393:
178:
Michael Hurnaus, together with Michael Lettner, Michael Tschernuth and the founders of
973:
695:
344:
Tractive was included in the list of the best dog GPS trackers in 2021 by Technobark.
338:
287:
382:
286:
Tractive raised $ 500k in 2012 and €2 million in 2016 from former race car driver
949:
23:
856:"Das groĂźe Trending Topics Jahres-Voting 2022: Das sind die Sieger:innen!"
291:
89:
788:
548:"Tractive GmbH - Winner - Interior Architecture - German Design Award"
769:"Ranking: Die besten und nervigsten Kollegen Ă–sterreichs gibt's hier"
320:
310:
269:
worldwide coverage, premium customer service, and other features.
298:
297:
In 2021, Tractive closed $ 35 million in growth funding led by
623:"Best Pet Tracking Devices 2018 - GPS Trackers for Dogs, Cats"
162:
719:
137:
319:
Labeled as a "Popular Employer" by the Austrian newspaper
818:
Go-to resource for the global pet industry | GlobalPETS
789:"Tractive als Arbeitgeber: Gehalt, Karriere, Benefits"
419:"Take 5: Pet tech helps owners track weight, location"
950:"Best GPS Dog Trackers & GPS Dog Collars in 2021"
443:"Tractive Helps You Keep Track of Your Furry Friends"
240:
Users with dogs can also keep track of their walks.
132:
122:
96:
78:
60:
52:
38:
30:
574:"Tractive Introduces 4-Day Work Week For Everyone"
394:"5 Helpful Gadgets For Keeping Track of Your Pets"
647:"Tractive gps Pet Tracker is Waterproof - Review"
905:"Tractive Motion ist die Innovation des Jahres"
814:"Tractive wins the GlobalPETS Forum Award 2024"
335:Futurezone's Innovation of the Year Award, 2014
495:"Tractive GPS Pet Tracking - verenahaunschmid"
925:"Edison-Preis fĂĽr Tractive-Tierortungssystem"
8:
16:
326:Trending Topics' Scale Up of the Year, 2022
22:
15:
672:"Pets Happy Hour is under construction"
368:"This smart collar can track your pets"
354:
7:
599:"Tractive Launches UK Pet Insurance"
517:
515:
464:
462:
362:
360:
358:
110:Andrew Bleiman (EVP, North America)
14:
523:"Tractive GPS Pet Tracker Review"
332:Born Global Champion Award, 2019
313:Top Company 2024, 2024, and 2022
572:Fischer, Martina (2022-06-03).
651:Wearables and Tracking Devices
597:Fischer, Dagmar (2024-01-31).
1:
980:Software companies of Austria
470:"Tractive GPS 3G Pet Tracker"
696:"Tractive GPS Collar Review"
329:Kununu Best Team Award, 2019
316:GlobalPETS Forum Award, 2024
552:www.german-design-award.com
273:Projects & Partnerships
996:
854:Haas, Georg (2023-01-10).
21:
107:Wolfgang Reisinger (COO)
795:(in German). 2023-08-07
299:Guidepost Growth Equity
210:Products & Features
218:Real-Time GPS Tracking
113:Dominik Hurnaus (CTO)
104:Michael Hurnaus (CEO)
116:Martin TheiĂźen (CMO)
527:Pet Tracker Reviews
235:Activity Monitoring
124:Number of employees
43:Software Technology
18:
750:. 20 December 2018
155:real-time location
72:Michael Tschernuth
676:petshappyhour.com
148:
147:
987:
964:
963:
961:
960:
946:
940:
939:
937:
936:
921:
915:
914:
912:
911:
901:
895:
894:
892:
891:
877:
871:
870:
868:
867:
851:
845:
844:
842:
834:
828:
827:
825:
824:
810:
804:
803:
801:
800:
785:
779:
778:
776:
775:
765:
759:
758:
756:
755:
740:
734:
733:
731:
730:
716:
710:
709:
707:
706:
692:
686:
685:
683:
682:
668:
662:
661:
659:
658:
643:
637:
636:
634:
633:
619:
613:
612:
610:
609:
594:
588:
587:
585:
584:
569:
563:
562:
560:
559:
544:
538:
537:
535:
534:
519:
510:
509:
507:
506:
499:verenahaunschmid
491:
485:
484:
482:
481:
466:
457:
456:
454:
453:
439:
433:
432:
430:
429:
415:
409:
408:
406:
405:
390:
384:
381:
379:
378:
364:
180:adidas Runtastic
144:
141:
139:
26:
19:
995:
994:
990:
989:
988:
986:
985:
984:
970:
969:
968:
967:
958:
956:
948:
947:
943:
934:
932:
923:
922:
918:
909:
907:
903:
902:
898:
889:
887:
879:
878:
874:
865:
863:
860:Trending Topics
853:
852:
848:
840:
836:
835:
831:
822:
820:
812:
811:
807:
798:
796:
787:
786:
782:
773:
771:
767:
766:
762:
753:
751:
748:eu-startups.com
742:
741:
737:
728:
726:
718:
717:
713:
704:
702:
694:
693:
689:
680:
678:
670:
669:
665:
656:
654:
645:
644:
640:
631:
629:
621:
620:
616:
607:
605:
596:
595:
591:
582:
580:
571:
570:
566:
557:
555:
546:
545:
541:
532:
530:
521:
520:
513:
504:
502:
493:
492:
488:
479:
477:
468:
467:
460:
451:
449:
441:
440:
436:
427:
425:
417:
416:
412:
403:
401:
392:
391:
387:
376:
374:
366:
365:
356:
351:
307:
284:
275:
266:
255:
253:Unlimited Range
246:
244:100% Waterproof
237:
229:
220:
212:
195:
176:
171:
136:
128:200 (2023)
125:
99:
92:
86:
69:Michael Lettner
66:Michael Hurnaus
12:
11:
5:
993:
991:
983:
982:
972:
971:
966:
965:
941:
916:
896:
872:
846:
829:
805:
780:
760:
735:
711:
687:
663:
638:
614:
589:
564:
539:
511:
486:
458:
434:
410:
385:
353:
352:
350:
347:
346:
345:
342:
336:
333:
330:
327:
324:
317:
314:
306:
303:
283:
282:Capitalization
280:
274:
271:
265:
262:
254:
251:
249:in the rain.
245:
242:
236:
233:
228:
225:
219:
216:
211:
208:
194:
191:
175:
172:
170:
167:
146:
145:
134:
130:
129:
126:
123:
120:
119:
118:
117:
114:
111:
108:
105:
100:
97:
94:
93:
88:
82:
80:
76:
75:
74:
73:
70:
67:
62:
58:
57:
54:
50:
49:
40:
36:
35:
32:
28:
27:
13:
10:
9:
6:
4:
3:
2:
992:
981:
978:
977:
975:
955:
951:
945:
942:
930:
926:
920:
917:
906:
900:
897:
886:
882:
876:
873:
861:
857:
850:
847:
839:
833:
830:
819:
815:
809:
806:
794:
790:
784:
781:
770:
764:
761:
749:
745:
739:
736:
725:
721:
715:
712:
701:
697:
691:
688:
677:
673:
667:
664:
652:
648:
642:
639:
628:
627:TopTenReviews
624:
618:
615:
604:
600:
593:
590:
579:
575:
568:
565:
553:
549:
543:
540:
528:
524:
518:
516:
512:
500:
496:
490:
487:
475:
471:
465:
463:
459:
448:
444:
438:
435:
424:
420:
414:
411:
399:
395:
389:
386:
383:
373:
369:
363:
361:
359:
355:
348:
343:
340:
337:
334:
331:
328:
325:
322:
318:
315:
312:
309:
308:
304:
302:
300:
295:
293:
289:
288:Harold Primat
281:
279:
272:
270:
263:
261:
258:
252:
250:
243:
241:
234:
232:
227:Health Alerts
226:
224:
217:
215:
209:
207:
203:
199:
192:
190:
187:
185:
181:
173:
168:
166:
164:
160:
156:
152:
143:
135:
131:
127:
121:
115:
112:
109:
106:
103:
102:
101:
95:
91:
85:
81:
77:
71:
68:
65:
64:
63:
59:
55:
51:
48:
44:
41:
37:
33:
29:
25:
20:
957:. Retrieved
953:
944:
933:. Retrieved
928:
919:
908:. Retrieved
899:
888:. Retrieved
885:lingohub.com
884:
875:
864:. Retrieved
859:
849:
832:
821:. Retrieved
817:
808:
797:. Retrieved
792:
783:
772:. Retrieved
763:
752:. Retrieved
747:
738:
727:. Retrieved
723:
714:
703:. Retrieved
699:
690:
679:. Retrieved
675:
666:
655:. Retrieved
653:. 2014-12-19
650:
641:
630:. Retrieved
626:
617:
606:. Retrieved
602:
592:
581:. Retrieved
577:
567:
556:. Retrieved
551:
542:
531:. Retrieved
529:. 2017-02-01
526:
503:. Retrieved
501:. 2015-02-28
498:
489:
478:. Retrieved
476:. 2017-08-15
473:
450:. Retrieved
446:
437:
426:. Retrieved
422:
413:
402:. Retrieved
400:. 2017-01-30
397:
388:
375:. Retrieved
371:
339:Edison Award
296:
285:
276:
267:
264:Subscription
259:
256:
247:
238:
230:
221:
213:
204:
200:
196:
188:
177:
165:technology.
150:
149:
79:Headquarters
31:Company type
954:Tips Online
931:(in German)
929:Tips Online
862:(in German)
554:(in German)
474:PCMag India
198:expansion.
959:2021-03-02
935:2018-06-09
910:2018-06-09
890:2018-05-25
866:2024-03-06
823:2024-03-06
799:2024-03-06
793:kununu.com
774:2019-08-06
754:2018-12-21
729:2018-06-09
720:"Tractive"
705:2020-09-13
700:Technobark
681:2018-05-25
657:2018-05-25
632:2018-05-25
608:2024-03-06
583:2024-03-06
558:2024-03-06
533:2021-03-02
505:2018-05-25
480:2018-05-25
452:2018-05-25
428:2018-05-25
404:2018-05-25
377:2018-05-25
349:References
98:Key people
447:Laptopmag
372:The Verge
193:2018–2024
174:2012–2018
140:.tractive
974:Category
838:"Kurier"
724:angel.co
603:Tractive
578:Tractive
184:CES 2013
151:Tractive
84:Pasching
61:Founders
47:Hardware
39:Industry
17:Tractive
323:in 2023
292:Trivago
169:History
133:Website
90:Austria
53:Founded
34:Private
398:TechCo
341:, 2013
321:Kurier
311:Kununu
305:Awards
841:(PDF)
423:KING
161:and
142:.com
56:2012
163:GSM
159:GPS
138:www
976::
952:.
927:.
883:.
858:.
816:.
791:.
746:.
722:.
698:.
674:.
649:.
625:.
601:.
576:.
550:.
525:.
514:^
497:.
472:.
461:^
445:.
421:.
396:.
370:.
357:^
301:.
294:.
87:,
45:,
962:.
938:.
913:.
893:.
869:.
843:.
826:.
802:.
777:.
757:.
732:.
708:.
684:.
660:.
635:.
611:.
586:.
561:.
536:.
508:.
483:.
455:.
431:.
407:.
380:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
