Knowledge (XXG)

Mass communication

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listeners and podcasting itself has grown by 122%. Following trends in radio and recorded music, podcasts are available to stream on numerous online platforms such as Spotify, Youtube, and Apple Music. Some podcasts are recorded in front of a live audience and then uploaded, enabling the public to listen to their favorite podcast hosts live. With the introduction of podcasts in the 2000s, people can now share niche interests, news, and conversations to a larger audience than was possible using traditional radio.
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Gerbner specifies that the context of violence within a story is also important; it is not the quantity that is the issue but rather how it adds up to tell said story. This conditioning can provoke a reaction of displeasure with the world as it can alter world views and it represents the power and darker side of mass communication. The ability to have any form of information to reach anybody around the world in minutes through the Internet has only amplified this lens.
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but it was coined before the creation of the Internet, or the “Universal Medium.” The Internet has taken all the risks and complications of the three aforementioned mediums and has incorporated and built further upon them. The ability to have infinite sources of information has created a Peek-A-Boo World effect in which the constant flow and availability of information causes certain events become very popular but quickly fizzle out.
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public services of various facets of journalism and mass communication. The American Society of Journalists and Authors is the largest organization of independent nonfiction authors, and offers professional development services: which include benefits, conferences, workshops, and advocacy for the entirety of the freelance and publishing communities to develop adequate ethical standards within this field. The
342:. The use and importance of social media in communications and public relations has grown drastically over the years and is now a staple in advertisements to mass audiences. For many newer companies and businesses geared towards young people, social media is a tool for advertising purposes and for growing brands. Social media provides additional ways to connect and reach out to a specific, targeted audience. 117:. In this modern era, mass communication is used to disperse information at an accelerated rate, often regarding politics and other polarizing topics. There are major connections between the media that is consumed through mass communication and our culture, which contributes to polarization and dividing people based on consequential issues. mass communication is a one way communication process 459:, an American television show set in New York City, was viewed internationally and became popular among female workers in Thailand. A study conducted on the consumption of YouTube by the Information Technology Department and Sociology Department at Cornell University concluded that cultural convergence occurs more frequently in advanced cosmopolitan areas. 346:
audiences are growing. TikTok alone announced that it has over 1 billion active global users and receives over 18 million views; this number has been growing exponentially every year. With content reaching more audiences than ever, brands, companies, and individuals are able to communicate with millions of people all at once.
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of advertising is relevant to the study of mass communication. Advertising is the paid, impersonal, one-way marketing of persuasive information from a sponsor. Through mass communication channels, the sponsor promotes the adoption of products or ideas. Advertisers have full control of the message being sent to their audience.
141:. Mass communication is "the process by which a person, group of people or organization creates a message and transmits it through some type of medium to a large, anonymous, heterogeneous audience." This implies that the audience of mass communication is mostly made up of different cultures and behavior and 301:, public relations is about influencing and building a relationship between an organization and its viewers across various media platforms. Public relations differs from advertising in that it is less obtrusive and is aimed at providing a more comprehensive opinion to a large audience in order to shape 643:
Interactive media is a form of communication technique that refers to services on digital computer-based systems. This requires two or more parties who respond to each other through text, moving images, animation, video, audio, and video games. The ethics in interactive media mainly focus on violence
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Generation, with a surge in the number of cable channels. Of all the mass media today, television attracts the largest number of viewers. Its audience is greater in size than that of any other media audience. Since television is able to attract the audiences of all age groups, literate and illiterate
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methods have been used in the study of mass communication. The main focus of mass communication research is to learn how the content of mass communication affects the attitudes, opinions, emotions, and ultimately behaviors of the people who receive the message. Several prominent methods of study are
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have noticed that they have a shorter attention span and are more prone to only skimming an outlet rather than being attentive. This habit is very common as the multitude of sources permit us to only take things at face value. Mass communication began as a term covering radio, print, and television,
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that could process film and project images. The first public kinetoscope demonstration took place in 1893. By 1894, the Kinetoscope had become a commercial success, with public parlours established around the world. The invention quickly gained notoriety when the Lumiere brothers debuted a series of
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has brought mainstream attention to this issue. The goal of these episodes is to keep track of people who have fallen in love with someone they interacted with online but who have never met in person. As catfishing has become a mainstream term, people have begun to wonder how and why it continues to
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Advertising, in relation to mass communication, is marketing a product or service in a persuasive manner that encourages the audience to buy the product or use the service. Because advertising generally takes place through some form of mass media, such as television, studying the effects and methods
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Studying cause and effect relationships in communication can only be done through an experiment. This quantitative method regularly involves exposing participants to various media content and recording their reactions. To show the cause, mass communication researchers must isolate the variable they
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and is associated with the impact of mass communication on one's thoughts of the world they live in. It was characterized to explain how people who are constantly subjected to the evils of the world, now made readily available through mass communication, have the belief that the world is only evil.
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and Marshall McLuhan, discusses the long-term effects of watching television and hypothesizes that the more television an individual consumes, the more likely that person is to believe that the real world is similar to what they have seen on television. Cultivation is closely related to the idea of
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have changed how people read. People are able to download books onto their devices, allowing consumers to track what they read, to annotate, and to search for definitions of words on the internet. Through the use of eBooks in education, the increased demand for mobile access to course materials and
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The violence of video games relates to ethics in interactive media because it has the ability to bring on aggressive attitude and behavior that impacts the social lives of people playing these video games. Furthermore, behavioral targeting ties into the ethics of interactive media as these websites
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Integrated communication refers to the process of bringing together several types of mass communication to function across the mediascape. Integrated communication unifies all mass communication elements, such as social media, public relations, and advertising. This ensures that the ways in which a
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A podcast is an audio file that is recorded and digitally uploaded to an online platform in order to be downloaded and listened to by the general public. Podcasting, as a form of mass communication, has steadily rose in popularity over the past few years. From 2014 to 2019, podcasts have doubled in
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Social media platforms have completely changed the way people communicate. Over the past twenty years, social media has drastically changed with TikTok and Instagram joining Facebook and Twitter as some of the leading global social media platforms. With more platforms targeting younger generations,
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were the first competing mass media forms that brought recorded music to the masses. Recording changed once again in the 1950s with the invention of the LP (long play) vinyl record, followed eight track-tapes, then vinyl, and finally cassettes in 1965. Compact discs (CDs) followed and were seen as
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Advertising includes the use of paid, earned, or owned media. Paid media is directly through advertising and various business sponsorship campaigns. Earned media occurs through word of mouth and online social media posts or trends. Owned media includes brand websites and other owned content by the
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is the major membership organization for academics in the field, offering regional and national conferences and refereed publications. It is a non-profit, educational association for educators, students, and media professionals with annual conferences that specialize in education, research, and
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Mass communication is necessary for improving awareness and education surrounding public health issues. Amidst the COVID-19 pandemic, mass communication has been crucial for educating the general public regarding precautionary measures needed to combat the spread of illness. Mass communication
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genres are classifications assigned to video games based on their game play rather than visual or storytelling differences. A video game genre is defined by a set of game play challenges; genres are classified independently of when and where the game takes place. Video games have massed a huge
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Photography plays a role in the field of technology and mass communication by demonstrating facts or reinforcing ideas. Although photos can be altered digitally, it is still considered as proof to expose and communicate. Photography establishes the basic roles: recording great historic events,
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has now become increasingly more popular as radio stations are streaming content through their websites and other applications. Music streaming services such as Apple Music and Spotify have also integrated radio features into their platforms. Spotify Radio is a feature that allows Spotify to
810:'s requirements, include specific individualized training, guidance, and technical assistance. Included in those is the development of a plan for communication, analysis and awareness of key audiences, the development and preliminary testing of messages and materials, the selection of 729:
for fear that revealing an unpopular opinion would subject them to being a social outcast. This theory is relevant to mass communication because it hypothesizes that mass media has the power to shape people's opinions as well as relay opinions that are believed to be the majority
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and apps on our phones contain personal information which allow the owners or those running the companies to receive and use the information. Interactive media influences advertising because social media and websites show that there is advertising in everything we view.
516:, who sought to create narrative sequences in his films through the use of special effects. The first 30 years of cinema were characterized by the growth and consolidation of an industrial base, the establishment of the narrative form, and refinement of the technology. 764:
have argued that the overindulged and over-reliant have become consumed by mass communication and the mediums it utilizes. This reliance, they continue, produces notable complications and issues that have seeped into an increasingly technical and connected society.
353:. The term catfish refers to a person who uses a false online profile on a social media platform. Most commonly, a catfish communicates with another online profile to get them to fall in love with the false persona they created. The MTV reality show 773:
As the multitude of mass communication outlets increases daily, the availability of very niche and broad outlets has also increased. This availability and the countless opinions being accessed can lead to a skimming activity where authors such as
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centers around the idea that media outlets tell the public "not what to think, but what to think about." Agenda setting hypothesizes that the media has the power to influence public discourse and to tell people what important issues are facing
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audience, with the industry grossing over 90 billion dollars in 2021. Not only are videos games a channel for mass communication but also the online platforms used in part with the game. Streamers can now go online and broadcast their games on
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considers language to be a system that has many different individual parts, which are called signs (words, images, gestures, and situations). The system of language changes over time, but semiotics analyses a system at a certain place in
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Narrowly, mass communication is the transmission of messages to many recipients at a time. However, mass communication can be broadly understood as the process of extensive circulation of information within regions and across the globe.
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Convergence refers to the coming together of telecommunications as forms of mass communication in a digital media environment. There is no clear definition of convergence and its effects; however, it can be viewed through three lenses:
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launched in 1970, becoming the home for programming that would not be suitable for network television. It operates primarily on donations, with little government funding, rather than having commercials. On January 12, 1971, the sitcom
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60-second clips screened outdoors to a Parisian audience. Despite the ever-growing popularity of moving images, the Lumiere brothers did not seek to revolutionize the style of the film but instead stuck to documenting daily life in
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Civic journalism (also known as "public journalism") is the idea of integrating journalism into the democratic process. The media not only informs the public but it also works toward engaging citizens and creating public debate.
57:, focuses on particular resources transmitting information to numerous receivers. The study of mass communication is chiefly concerned with how the content and information that is being mass communicated persuades or affects the 1339:
cycles, This text provides general information Statista assumes no liability for the information given being complete or correct Due to varying update; Text, Statistics Can Display More up-to-Date Data Than Referenced in the.
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is another major professional organization, which aids scholars and researchers within the field by promoting free and ethical communication, and recognizing the study of all forms of communication through inquiry rooted in
592:, which reduced exposure time to about thirty minutes. Over time, photography techniques progressed, including the advancement of image quality, the ability to add color to an image, and reductions in exposure time. 80:
Through mass communication, information can be transmitted quickly to many people who do not necessarily live near the source. Mass communication is practiced through various channels known as mediums, which include
322:, in its modern use, refers to platforms used on both mobile devices and home computers that allow users to interact through the use of words, images, sounds, and video. Social media includes popular sites such as 278:
deals with the distribution of news by the public, often through the Internet or social media. A 2014 study revealed that 40% of participants rely on social media for news and for collecting information.
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Alternative journalism deviates from established or dominant types of media in terms of their content, production, or distribution. Alternative journalism utilizes the same media outlets as mainstream
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print, broadcast, or digital, and communication categories: earned, paid, or social or digital media. This further includes providing training for the spokesperson and conducting audience research.
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to large population segments. It utilizes various forms of media as technology has made the dissemination of information more efficient. Primary examples of platforms utilized and examined include
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on events for presentation through the media. The study of journalism involves analyzing the dissemination of information to the public through media outlets such as newspapers, news channels,
305:. Unlike advertising, public relations professionals only have control until the message is relayed to media gatekeepers, who decide where to pass the information on to the audience. 736:
hypothesizes that individuals are shaped by their interactions with media and that communication and media profoundly affect how individuals view and interact with their environment.
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company communicates follow the company's business goals and remain consistent across all media channels. This brings value to brand loyalty and to maintaining brand identity.
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Gerbner, G.; Gross, L.; Morgan, M.; Signorielli, N. (1986). "Living with television: The dynamics of the cultivation process". In Bryant, Jennings; Zillmann, Dolf (eds.).
1093:"Mass Communication Research at the Crossroads: Definitional Issues and Theoretical Directions for Mass and Political Communication Scholarship in an Age of Online Media" 420:, which are becoming the primary sources of music recordings. Even with the progression into digital music, vinyl and cassettes remain popular physical forms of music. 600:
The modern industry has dramatically changed with the development of digital photography as phones and digital cameras have made film-based cameras a niche product.
2086: 202:. Mass communication began when humans could transmit messages from a single source to multiple receivers. Mass communication has moved from theories including the 1405: 549:. By 1972, the sales of color television sets surpassed that of black-and-white sets. In the 1980s, television became geared towards what has become known as the 858:, a qualitative methodology, allows a researcher to immerse themselves into a culture to observe and record the qualities of communication that exist there. 569:
documenting sociological and journalistic researches, and dynamically influencing the mobilization of public opinion toward social and legislative reforms.
842:, another quantitative method, involves asking individuals to respond to a set of questions in order to generalize their responses to a larger population. 890: 807: 428:
Radio is considered the most widely accessible form of mass communication in the world and the medium used to the greatest degree in the United States.
848:(sometimes known as textual analysis) refers to the process of identifying the categorical properties of a piece of communication, such as a newspaper 293:
Public relations is the strategic communication process of providing information to the public in order to present a specific view of a product or
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the biggest invention in recorded arts since Thomas Edison. Nowadays, recorded music is usually listened to using streaming platforms such as
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Communication researchers study communication through various methods that have been verified through repetitive, cumulative processes. Both
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are studying, show that it occurs before the observed effect, and prove that it is the only variable that could cause the observed effect.
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methods surrounding the establishment of effective public health programs include news stories, paid media, and social and digital media.
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Contingency theory of strategic conflict management: Unearthing factors that influence ethical elocution in crisis communication
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Contemporary studies have developed to complicate and critique the societal impact of mass communication. Theorists such as
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continuously create a playlist for its users with tracks and podcast segments based on any artist or playlist they wish.
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was one of the first techniques that led to creating photos. It could create an image on a wall or piece of paper.
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Communication researchers have identified several major theories associated with the study of mass communication.
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In the 1970s, television began to change to include more complicated and three-dimensional characters and plots.
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Recordings, developed in the 1870s, became the first non-print form of mass communication. The invention of the
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In the United States, the study of mass communication is often associated with the practical applications of
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informs organizations of how to communicate ethically with their publics, especially during times of crisis.
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was the French inventor who took the first photo in 1827; the photo required 8 hours of exposure. In 1839,
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Social media have introduced new difficulties into relationships. One way this has occurred is through
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McCombs, Maxwell E.; Shaw, Donald L. (18 August 2017). "The agenda-setting function of mass media".
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discontinued making a color film in 1999 and declared bankruptcy in 2012. Other companies, such as
179:. With the diversification of media forms, the study of mass communication has extended to include 2054:
Babbie, E. (2007). The practice of social research. Thomas Higher Education: Belmont, California.
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eBooks for students corresponds with the increased number of smartphones. E-readers, such as the
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stretches from prehistoric forms of art and writing to modern communication methods such as the
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https://archive.news.indiana.edu/releases/iu/2014/05/2013-american-journalist-key-findings.pdf
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Suh, Jungwoo (2015). "Analyzing technological convergence trends in a business ecosystem".
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Citizen journalism is based upon public citizens actively producing news and information.
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Coyne, Sarah M.; Warburton, Wayne A.; Essig, Lee W.; Stockdale, Laura A. (October 2018).
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Willnat, Lars (2014). "The American Journalist in the Digital Age: Key Findings"
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in video games in addition to advertising being influenced in different ways and
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Thorson, Esther, and Jeri Moore. “Part 1: Integrated Marketing Communication.”
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Amusing Ourselves to Death: Public Discourse in the age of Show Business
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and of all strata of society, it has attracted an enormous audience.
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The Mean World Syndrome Media Violence & the Cultivation of Fear
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addresses the processes and mechanisms that enable communication.
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Park, Minus; Park, Jaram; Baek, Young Min; Macy, Michael (2017).
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to advocate the interests of those excluded from the mainstream.
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Components for an effective communications campaign, as per the
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Hartley, J.: "Mass communication", in O'Sullivan; Fiske (eds):
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This method of perception was coined by communications scholar
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and Youtube, allowing players to reach over 140 million users.
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Association for Education in Journalism and Mass Communication
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as well as sites that can aid in business networking, such as
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Converging Media; A New Introduction to Mass Communication
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Converging Media; A New Introduction to Mass Communication
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Converging Media; A New Introduction to Mass Communication
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Converging Media; A New Introduction to Mass Communication
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Pang, Augustine; Jin, Yan; Cameron, Glen T (March 2010).
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McLuhan, Marshall; Fiore, Quentin; Agel, Jerome (1996).
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Media & Culture: Mass Communication in a Digital Age
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The Agenda Setting Journal: Theory, Practice, Critique
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Integrated Communication: Synergy of Persuasive Voices
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Lovett, Mitchell J.; Staelin, Richard (2016-01-01).
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In social science, mass communication is related to
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Models of studying mass communication agenda setting
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McQuail's Mass Communication Theory (fifth edition)
2011:Key Concepts in Communication and Cultural Studies 1705:The Medium is the Massage: An Inventory of Effects 1367:"Twitch Users — How Many People Use Twitch (2022)" 487:The film industry began with the invention of the 1394:. New York: Oxford University Press. p. 185. 248:Journalism is the production and distribution of 145:. Mass communication is commonly associated with 991: 989: 2018:The Media Reader: Continuity and Transformation 2080: 608:, have adapted, despite a downturn in sales. 8: 1472:University of Michigan Journal of Law Reform 1937:American Society of Journalists and Authors 1782:. New York: Penguin Books. pp. 64–80. 33:is the process of imparting and exchanging 2087: 2073: 2065: 1404:: CS1 maint: location missing publisher ( 1138:Bursztynsky, Jessica (27 September 2021). 891:Augmentative and alternative communication 1852: 1559:. L. 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(2014-10-24). 874:National Communication Association 25: 1466:Myers, Patrick (1 January 2016). 596:Contemporary photography industry 2628: 2627: 2282: 1322:"A Brief History Of: Television" 234:business producing the product. 2147:Computer-mediated communication 1878:The practice of social research 901:Communication theory as a field 208:computer-mediated communication 27:Mass media information exchange 1819:Kreslake, Jennifer M. (2019). 1526:. Ubiquity Press. p. 13. 1097:Mass Communication and Society 939:. Macmillan Higher Education. 401:Victor Talking Machine Company 383:in the late 19th century, the 1: 1809:. Media Education Foundation. 1755:"Is Google Making Us Stupid?" 1753:Carr, Nicholas (2008-07-01). 1686:The Humanism of Media Ecology 1557:Perspectives on Media Effects 1485:10.36646/mjlr.49.3.protecting 49:. Mass communication, unlike 2269:Text and conversation theory 1342:"Topic: Video game industry" 1253:10.1371/journal.pone.0177865 1109:10.1080/15205436.2014.946997 906:Cross-cultural communication 55:organizational communication 2016:Mackay, H.; O'Sullivan T.: 1683:Postman, Neil (June 2000). 1365:Ruby, Daniel (2022-11-08). 911:Intercultural communication 760:as well as authors such as 639:Ethics in interactive media 214:Types of mass communication 187:, which both have stronger 51:interpersonal communication 2675: 1825:Preventing Chronic Disease 1730:"KeyThemes in MediaTheory" 970:10.4135/9781412959384.n231 935:Campbell, Richard (2015). 863:Professional organizations 659: 620: 561: 523: 480: 312: 286: 241: 222: 126: 2623: 2280: 2102: 1221:10.1108/IMDS-10-2014-0310 623:List of video game genres 453:technological convergence 2227:Nonviolent communication 2157:History of communication 1880:. Wadsworth Publishing. 1876:Babbie, Earl R. (2007). 1650:Journal of Communication 1425:Developmental Psychology 1067:"About Public Relations" 916:Proactive communications 748:Issues and complications 723:Elisabeth Noelle-Neumann 463:Integrated communication 196:history of communication 2222:Nonverbal communication 2212:Models of communication 2035:The Media and Modernity 1987:guides.library.unlv.edu 1585:Encyclopedia Britannica 812:communication channels: 204:hypodermic needle model 137:, but has its roots in 1778:Postman, Neil (1985). 1033:10.1287/mksc.2015.0961 998:"What is Advertising?" 573:History of photography 503:, creating a portable 2659:Communication studies 2374:Mediated cross-border 2096:Communication studies 1737:Open University Press 1728:Laughey, Dan (2007). 1635:10.1075/asj.1.2.02mcc 1390:Pavlik, John (2017). 719:The spiral of silence 712:Agenda setting theory 389:Alexander Graham Bell 135:communication studies 2309:Communication theory 2304:Communication design 1837:10.5888/pcd16.190014 896:Communication rights 684:Communication theory 646:behavioral targeting 355:Catfish: The TV Show 2033:Thompson, John B.: 1004:on 25 October 2012. 784:Mean world syndrome 700:mean world syndrome 472:Film and television 258:television stations 18:Mass Communications 2339:Discourse analysis 2264:Telecommunications 2207:Meta-communication 2013:(Routledge, 1997). 1437:10.1037/dev0000574 1288:, Routledge, 2016. 706:Contingency theory 691:Cultivation theory 276:Citizen journalism 161:radio broadcasting 31:Mass communication 2641: 2640: 2050:978-0-07-338502-0 1714:978-1-888869-02-6 1566:978-0-89859-641-0 1431:(10): 1868–1880. 1021:Marketing Science 996:Curtis, Anthony. 979:978-1-4129-5937-7 678:Majority theories 612:Interactive media 538:All in the Family 91:social networking 16:(Redirected from 2666: 2631: 2630: 2286: 2237:Public relations 2132:Biocommunication 2089: 2082: 2075: 2066: 1997: 1996: 1994: 1993: 1978: 1972: 1971: 1969: 1968: 1953: 1947: 1946: 1944: 1943: 1929: 1923: 1922: 1920: 1919: 1909: 1900: 1899: 1873: 1867: 1866: 1856: 1816: 1810: 1803: 1794: 1793: 1775: 1769: 1768: 1766: 1765: 1750: 1741: 1740: 1734: 1725: 1719: 1718: 1700: 1694: 1693: 1691: 1680: 1674: 1673: 1645: 1639: 1638: 1618: 1612: 1611: 1601: 1595: 1594: 1592: 1591: 1577: 1571: 1570: 1552: 1546: 1545: 1519: 1513: 1512: 1504: 1498: 1497: 1487: 1463: 1457: 1456: 1416: 1410: 1409: 1403: 1395: 1387: 1381: 1380: 1378: 1377: 1362: 1356: 1355: 1353: 1352: 1336: 1330: 1329: 1317: 1311: 1310: 1302: 1289: 1282: 1276: 1275: 1265: 1255: 1231: 1225: 1224: 1204: 1198: 1197: 1189: 1178: 1177: 1175: 1174: 1160: 1154: 1153: 1151: 1150: 1135: 1129: 1128: 1088: 1082: 1081: 1079: 1077: 1063: 1057: 1051: 1045: 1044: 1012: 1006: 1005: 1000:. Archived from 993: 984: 983: 957: 951: 950: 932: 846:Content analysis 818:Methods of study 727:majority opinion 457:Sex and the City 289:Public relations 283:Public relations 169:public relations 21: 2674: 2673: 2669: 2668: 2667: 2665: 2664: 2663: 2644: 2643: 2642: 2637: 2619: 2408: 2287: 2278: 2125: 2123: 2116: 2098: 2093: 2006: 2001: 2000: 1991: 1989: 1980: 1979: 1975: 1966: 1964: 1955: 1954: 1950: 1941: 1939: 1931: 1930: 1926: 1917: 1915: 1911: 1910: 1903: 1888: 1875: 1874: 1870: 1818: 1817: 1813: 1804: 1797: 1790: 1777: 1776: 1772: 1763: 1761: 1752: 1751: 1744: 1732: 1727: 1726: 1722: 1715: 1702: 1701: 1697: 1689: 1682: 1681: 1677: 1647: 1646: 1642: 1620: 1619: 1615: 1603: 1602: 1598: 1589: 1587: 1579: 1578: 1574: 1567: 1554: 1553: 1549: 1534: 1521: 1520: 1516: 1506: 1505: 1501: 1465: 1464: 1460: 1418: 1417: 1413: 1396: 1389: 1388: 1384: 1375: 1373: 1364: 1363: 1359: 1350: 1348: 1338: 1337: 1333: 1319: 1318: 1314: 1304: 1303: 1292: 1283: 1279: 1233: 1232: 1228: 1206: 1205: 1201: 1191: 1190: 1181: 1172: 1170: 1168:origin.warc.com 1162: 1161: 1157: 1148: 1146: 1137: 1136: 1132: 1090: 1089: 1085: 1075: 1073: 1065: 1064: 1060: 1052: 1048: 1014: 1013: 1009: 995: 994: 987: 980: 959: 958: 954: 947: 934: 933: 929: 924: 887: 865: 820: 800: 787: 771: 750: 721:, developed by 693:, developed by 680: 664: 658: 641: 625: 619: 614: 598: 588:introduced the 575: 566: 560: 528: 522: 501:Auguste Lumiere 485: 479: 474: 465: 448: 426: 393:Charles Tainter 373: 368: 317: 311: 297:. According to 291: 285: 246: 240: 227: 221: 216: 131: 123: 28: 23: 22: 15: 12: 11: 5: 2672: 2670: 2662: 2661: 2656: 2646: 2645: 2639: 2638: 2636: 2635: 2624: 2621: 2620: 2618: 2617: 2612: 2607: 2602: 2597: 2592: 2587: 2582: 2577: 2572: 2567: 2562: 2557: 2552: 2547: 2542: 2537: 2532: 2527: 2522: 2517: 2512: 2507: 2502: 2497: 2492: 2487: 2482: 2477: 2472: 2467: 2462: 2457: 2452: 2447: 2442: 2437: 2432: 2427: 2422: 2416: 2414: 2410: 2409: 2407: 2406: 2401: 2396: 2391: 2386: 2381: 2379:Organizational 2376: 2371: 2366: 2361: 2356: 2351: 2346: 2341: 2336: 2331: 2329:Cross-cultural 2326: 2321: 2316: 2311: 2306: 2301: 2295: 2293: 2289: 2288: 2281: 2279: 2277: 2276: 2271: 2266: 2261: 2260: 2259: 2249: 2244: 2239: 2234: 2229: 2224: 2219: 2214: 2209: 2204: 2199: 2194: 2189: 2184: 2179: 2177:Intrapersonal 2174: 2169: 2164: 2159: 2154: 2149: 2144: 2139: 2134: 2128: 2126: 2121: 2118: 2117: 2115: 2114: 2109: 2103: 2100: 2099: 2094: 2092: 2091: 2084: 2077: 2069: 2063: 2062: 2052: 2042: 2031: 2021: 2014: 2005: 2002: 1999: 1998: 1973: 1957:"What is NCA?" 1948: 1924: 1901: 1886: 1868: 1811: 1795: 1788: 1770: 1742: 1720: 1713: 1695: 1675: 1640: 1629:(2): 105–116. 1613: 1596: 1572: 1565: 1547: 1532: 1514: 1499: 1478:(3): 717–747. 1458: 1411: 1382: 1357: 1331: 1312: 1290: 1277: 1226: 1215:(4): 718–739. 1199: 1179: 1155: 1130: 1083: 1058: 1046: 1027:(1): 142–157. 1007: 985: 978: 952: 946:978-1319010430 945: 926: 925: 923: 920: 919: 918: 913: 908: 903: 898: 893: 886: 883: 864: 861: 860: 859: 853: 843: 837: 819: 816: 799: 796: 791:George Gerbner 786: 781: 770: 769:Attention span 767: 758:George Gerbner 749: 746: 745: 744: 737: 731: 716: 709: 703: 695:George Gerbner 679: 676: 660:Main article: 657: 654: 640: 637: 621:Main article: 618: 615: 613: 610: 597: 594: 586:Louis Daguerre 578:Camera obscura 574: 571: 562:Main article: 559: 556: 524:Main article: 521: 518: 514:Georges Méliès 481:Main article: 478: 475: 473: 470: 464: 461: 447: 444: 430:Internet radio 425: 422: 372: 371:Recorded music 369: 367: 364: 313:Main article: 310: 307: 303:public opinion 287:Main article: 284: 281: 254:radio stations 242:Main article: 239: 236: 223:Main article: 220: 217: 215: 212: 147:media studies. 143:belief systems 122: 121:Field of study 119: 26: 24: 14: 13: 10: 9: 6: 4: 3: 2: 2671: 2660: 2657: 2655: 2654:Media studies 2652: 2651: 2649: 2634: 2626: 2625: 2622: 2616: 2613: 2611: 2608: 2606: 2603: 2601: 2598: 2596: 2593: 2591: 2588: 2586: 2583: 2581: 2578: 2576: 2573: 2571: 2568: 2566: 2563: 2561: 2558: 2556: 2553: 2551: 2548: 2546: 2543: 2541: 2538: 2536: 2533: 2531: 2528: 2526: 2523: 2521: 2518: 2516: 2513: 2511: 2508: 2506: 2503: 2501: 2498: 2496: 2493: 2491: 2488: 2486: 2483: 2481: 2478: 2476: 2473: 2471: 2468: 2466: 2463: 2461: 2458: 2456: 2453: 2451: 2448: 2446: 2443: 2441: 2438: 2436: 2433: 2431: 2428: 2426: 2423: 2421: 2418: 2417: 2415: 2411: 2405: 2402: 2400: 2397: 2395: 2392: 2390: 2387: 2385: 2382: 2380: 2377: 2375: 2372: 2370: 2369:Media studies 2367: 2365: 2362: 2360: 2359:International 2357: 2355: 2352: 2350: 2347: 2345: 2344:Environmental 2342: 2340: 2337: 2335: 2334:Developmental 2332: 2330: 2327: 2325: 2322: 2320: 2317: 2315: 2314:Communicology 2312: 2310: 2307: 2305: 2302: 2300: 2297: 2296: 2294: 2290: 2285: 2275: 2272: 2270: 2267: 2265: 2262: 2258: 2255: 2254: 2253: 2250: 2248: 2245: 2243: 2240: 2238: 2235: 2233: 2230: 2228: 2225: 2223: 2220: 2218: 2215: 2213: 2210: 2208: 2205: 2203: 2202:Media ecology 2200: 2198: 2195: 2193: 2190: 2188: 2185: 2183: 2180: 2178: 2175: 2173: 2172:Interpersonal 2170: 2168: 2167:Intercultural 2165: 2163: 2160: 2158: 2155: 2153: 2150: 2148: 2145: 2143: 2142:Communication 2140: 2138: 2135: 2133: 2130: 2129: 2127: 2119: 2113: 2110: 2108: 2105: 2104: 2101: 2097: 2090: 2085: 2083: 2078: 2076: 2071: 2070: 2067: 2061: 2060:0-495-09325-4 2057: 2053: 2051: 2047: 2043: 2040: 2036: 2032: 2030:(Sage, 2005). 2029: 2025: 2022: 2020:(Sage, 1999). 2019: 2015: 2012: 2008: 2007: 2003: 1988: 1984: 1977: 1974: 1962: 1958: 1952: 1949: 1938: 1934: 1928: 1925: 1914: 1908: 1906: 1902: 1897: 1893: 1889: 1887:9780495093251 1883: 1879: 1872: 1869: 1864: 1860: 1855: 1850: 1846: 1842: 1838: 1834: 1830: 1826: 1822: 1815: 1812: 1808: 1802: 1800: 1796: 1791: 1789:9780143036531 1785: 1781: 1774: 1771: 1760: 1756: 1749: 1747: 1743: 1738: 1731: 1724: 1721: 1716: 1710: 1707:. HardWired. 1706: 1699: 1696: 1688: 1687: 1679: 1676: 1671: 1667: 1663: 1659: 1655: 1651: 1644: 1641: 1636: 1632: 1628: 1624: 1617: 1614: 1609: 1608: 1600: 1597: 1586: 1582: 1576: 1573: 1568: 1562: 1558: 1551: 1548: 1543: 1542:j.ctv3t5qn1.5 1539: 1535: 1533:9781909188372 1529: 1525: 1518: 1515: 1510: 1503: 1500: 1495: 1491: 1486: 1481: 1477: 1473: 1469: 1462: 1459: 1454: 1450: 1446: 1442: 1438: 1434: 1430: 1426: 1422: 1415: 1412: 1407: 1401: 1393: 1386: 1383: 1372: 1368: 1361: 1358: 1347: 1343: 1335: 1332: 1327: 1323: 1316: 1313: 1308: 1301: 1299: 1297: 1295: 1291: 1287: 1281: 1278: 1273: 1269: 1264: 1259: 1254: 1249: 1245: 1241: 1237: 1230: 1227: 1222: 1218: 1214: 1210: 1203: 1200: 1195: 1188: 1186: 1184: 1180: 1169: 1165: 1159: 1156: 1145: 1141: 1134: 1131: 1126: 1122: 1118: 1114: 1110: 1106: 1102: 1098: 1094: 1087: 1084: 1072: 1068: 1062: 1059: 1056: 1050: 1047: 1042: 1038: 1034: 1030: 1026: 1022: 1018: 1011: 1008: 1003: 999: 992: 990: 986: 981: 975: 971: 967: 963: 956: 953: 948: 942: 938: 931: 928: 921: 917: 914: 912: 909: 907: 904: 902: 899: 897: 894: 892: 889: 888: 884: 882: 880: 875: 870: 862: 857: 854: 851: 847: 844: 841: 838: 834: 833: 832: 829: 825: 817: 815: 813: 809: 804: 797: 795: 792: 785: 782: 780: 777: 776:Nicholas Carr 768: 766: 763: 762:Nicholas Carr 759: 755: 747: 741: 738: 735: 734:Media ecology 732: 728: 724: 720: 717: 713: 710: 707: 704: 701: 696: 692: 689: 688: 687: 685: 677: 675: 673: 672:Amazon Kindle 668: 663: 655: 653: 649: 647: 638: 636: 634: 629: 624: 616: 611: 609: 607: 603: 595: 593: 591: 590:daguerreotype 587: 583: 582:Joseph Niepce 579: 572: 570: 565: 557: 555: 552: 548: 547:Archie Bunker 544: 541:premiered on 540: 539: 533: 527: 519: 517: 515: 511: 506: 502: 498: 494: 493:Thomas Edison 490: 484: 476: 471: 469: 462: 460: 458: 454: 445: 443: 439: 438: 434: 431: 423: 421: 419: 415: 411: 410:YouTube Music 407: 402: 398: 394: 390: 386: 382: 381:Thomas Edison 378: 370: 365: 363: 361: 356: 352: 347: 343: 341: 337: 333: 329: 325: 321: 316: 308: 306: 304: 300: 296: 290: 282: 280: 277: 272: 268: 266: 261: 259: 255: 251: 245: 237: 235: 231: 226: 218: 213: 211: 209: 205: 201: 197: 192: 190: 186: 182: 178: 174: 170: 166: 162: 158: 154: 149: 148: 144: 140: 136: 130: 125: 120: 118: 116: 112: 108: 104: 100: 96: 92: 88: 84: 78: 74: 72: 68: 64: 60: 56: 52: 48: 44: 40: 36: 32: 19: 2363: 2152:Conversation 2137:Broadcasting 2034: 2027: 2017: 2010: 1990:. Retrieved 1986: 1976: 1965:. Retrieved 1963:. 2016-04-25 1960: 1951: 1940:. Retrieved 1936: 1927: 1916:. Retrieved 1877: 1871: 1828: 1824: 1814: 1806: 1779: 1773: 1762:. Retrieved 1759:The Atlantic 1758: 1736: 1723: 1704: 1698: 1685: 1678: 1656:(2): 43–51. 1653: 1649: 1643: 1626: 1622: 1616: 1606: 1599: 1588:. Retrieved 1584: 1575: 1556: 1550: 1523: 1517: 1508: 1502: 1475: 1471: 1461: 1428: 1424: 1414: 1391: 1385: 1374:. Retrieved 1370: 1360: 1349:. Retrieved 1345: 1334: 1325: 1315: 1306: 1285: 1280: 1243: 1239: 1229: 1212: 1208: 1202: 1193: 1171:. Retrieved 1167: 1158: 1147:. Retrieved 1143: 1133: 1100: 1096: 1086: 1074:. Retrieved 1070: 1061: 1049: 1024: 1020: 1010: 1002:the original 961: 955: 936: 930: 866: 831:as follows: 824:quantitative 821: 805: 801: 788: 772: 754:Neil Postman 751: 681: 665: 650: 642: 626: 599: 576: 567: 536: 529: 486: 466: 456: 449: 440: 436: 435: 427: 374: 360:Nev Schulman 348: 344: 320:Social media 318: 315:Social media 309:Social media 295:organization 292: 273: 269: 262: 247: 232: 228: 193: 181:social media 150: 132: 124: 79: 75: 30: 29: 2299:Closed-loop 2162:Information 2124:terminology 2024:McQuail, D. 856:Ethnography 828:qualitative 617:Video games 564:Photography 558:Photography 489:kinetoscope 446:Convergence 406:Apple Music 385:graphophone 366:Audio media 225:Advertising 219:Advertising 177:advertising 47:advertising 35:information 2648:Categories 2615:Wertheimer 2495:Horkheimer 2232:Propaganda 2187:Mass media 2182:Journalism 2122:Topics and 2004:References 1992:2022-04-11 1967:2022-04-11 1942:2022-04-11 1918:2022-04-11 1764:2022-04-11 1590:2021-09-18 1376:2022-11-14 1371:demandsage 1351:2022-11-14 1173:2022-11-14 1149:2022-11-14 628:Video game 526:Television 520:Television 414:Soundcloud 397:gramophone 395:, and the 377:phonograph 351:catfishing 265:journalism 244:Journalism 238:Journalism 157:television 153:journalism 127:See also: 113:, and the 99:newspapers 95:billboards 87:television 43:journalism 39:mass media 2399:Technical 2384:Political 2292:Subfields 2217:New media 1845:1545-1151 1494:156638434 1400:cite book 1125:144798408 1117:1532-7825 1076:9 October 1041:0732-2399 840:Surveying 740:Semiotics 324:Instagram 185:new media 173:corporate 139:sociology 103:magazines 2633:Category 2585:Richards 2510:Jakobson 2490:Habermas 2445:Castells 2435:Benjamin 2413:Scholars 2041:, 1995). 1896:7651162M 1863:31344335 1670:59515037 1453:52304261 1445:30234338 1346:Statista 1272:28531228 1246:(5): 1. 1240:PLOS ONE 885:See also 879:humanist 730:opinion. 715:society. 606:Fujifilm 437:Podcasts 358:happen. 340:LinkedIn 336:Facebook 200:Internet 189:feedback 115:Internet 63:attitude 59:behavior 37:through 2605:Tankard 2600:Shannon 2595:Schramm 2580:Quebral 2575:Postman 2565:Packard 2545:McLuhan 2540:Marcuse 2535:Luhmann 2530:Lippman 2525:Kincaid 2520:Johnson 2485:Goffman 2480:Gerbner 2470:Flusser 2450:Chomsky 2430:Bateson 2425:Barthes 2394:Science 2324:Climate 2274:Writing 2242:Reading 2192:Meaning 2112:Outline 2107:History 1913:"AEJMC" 1854:6716397 1831:: E96. 1263:5439684 850:article 418:Spotify 399:by The 332:Twitter 250:reports 71:emotion 67:opinion 2610:Tannen 2590:Rogers 2570:Peirce 2555:Morgan 2500:Huxley 2475:Gasset 2465:Fisher 2420:Adorno 2404:Visual 2354:Health 2349:Global 2319:Crisis 2252:Symbol 2247:Speech 2058:  2048:  2039:Polity 1933:"Home" 1894:  1884:  1861:  1851:  1843:  1786:  1711:  1668:  1563:  1540:  1530:  1492:  1451:  1443:  1270:  1260:  1123:  1115:  1039:  976:  943:  667:eBooks 656:eBooks 633:Twitch 510:France 505:camera 416:, and 334:, and 328:TikTok 256:, and 2515:Janis 2505:Innis 2460:Ellul 2455:Craig 2440:Burke 2197:Media 1733:(PDF) 1690:(PDF) 1666:S2CID 1538:JSTOR 1490:S2CID 1449:S2CID 1121:S2CID 922:Notes 743:time. 662:Ebook 602:Kodak 497:Louis 424:Radio 175:, or 107:books 83:radio 69:, or 2550:Mead 2389:Risk 2364:Mass 2257:list 2056:ISBN 2046:ISBN 1882:ISBN 1859:PMID 1841:ISSN 1784:ISBN 1709:ISBN 1561:ISBN 1528:ISBN 1441:PMID 1406:link 1326:Time 1268:PMID 1144:CNBC 1113:ISSN 1078:2022 1037:ISSN 974:ISBN 941:ISBN 867:The 826:and 756:and 698:the 499:and 483:Film 477:Film 391:and 194:The 183:and 165:film 159:and 111:film 53:and 45:and 2560:Ong 1849:PMC 1833:doi 1658:doi 1631:doi 1480:doi 1433:doi 1258:PMC 1248:doi 1217:doi 1213:115 1105:doi 1029:doi 966:doi 808:CDC 551:MTV 543:CBS 532:PBS 491:by 387:by 379:by 2650:: 2026:: 1985:. 1959:. 1935:. 1904:^ 1892:OL 1890:. 1857:. 1847:. 1839:. 1829:16 1827:. 1823:. 1798:^ 1757:. 1745:^ 1735:. 1664:. 1654:24 1652:. 1625:. 1583:. 1536:. 1488:. 1476:49 1474:. 1470:. 1447:. 1439:. 1429:54 1427:. 1423:. 1402:}} 1398:{{ 1369:. 1344:. 1324:. 1293:^ 1266:. 1256:. 1244:12 1242:. 1238:. 1211:. 1182:^ 1166:. 1142:. 1119:. 1111:. 1101:18 1099:. 1095:. 1069:. 1035:. 1025:35 1023:. 1019:. 988:^ 972:. 964:. 648:. 412:, 408:, 330:, 326:, 260:. 210:. 171:, 167:, 163:, 155:, 109:, 105:, 101:, 97:, 93:, 89:, 85:, 65:, 61:, 2088:e 2081:t 2074:v 2037:( 1995:. 1970:. 1945:. 1921:. 1898:. 1865:. 1835:: 1792:. 1767:. 1739:. 1717:. 1672:. 1660:: 1637:. 1633:: 1627:1 1593:. 1569:. 1544:. 1496:. 1482:: 1455:. 1435:: 1408:) 1379:. 1354:. 1328:. 1274:. 1250:: 1223:. 1219:: 1176:. 1152:. 1127:. 1107:: 1080:. 1043:. 1031:: 982:. 968:: 949:. 20:)

Index

Mass Communications
information
mass media
journalism
advertising
interpersonal communication
organizational communication
behavior
attitude
opinion
emotion
radio
television
social networking
billboards
newspapers
magazines
books
film
Internet
Models of studying mass communication agenda setting
communication studies
sociology
belief systems
media studies.
journalism
television
radio broadcasting
film
public relations

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