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489:— an amount Dennis found unacceptable. After that manufacturer later went out of business, the company acquired the legal rights to use the "Lightforce" brand name to its lighting products, and retained the "Nightforce" brand for its sporting optics products as the trademark already established a sizable market following with its 3.5-15× power Varmint scopes.
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with only two staff members, and primarily focused on marketing spotlighting products as Dennis considered the
American optics market was already well-established with little room for a small new competitor like his company. To his surprise, the American consumers responded rather coldly to the
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spotlights (as night hunting was rare in North
America at the time, and spotlighting was outlawed in many states), but very warmly to the scopes. The company then switched its focus to sell predominantly optics in America.
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that can produce scopes designed to his suggested specifications, and ordered a batch of 500 units to be made and sold in the
Australian market. The sale was a success, and Dennis decided to establish his own company named
500:. Soon afterwards, the company rolled out the famous NXS series scopes, which was their first standard bearer product suitable for both military and hunting applications, aiming to appeal to top-tier groups (such as the
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is the most common hunting method. After finding the contemporary spotlight products inadequate for his need, Dennis developed his own spotlight design using
516:. However, in 2010, the company was awarded a $ 25.8 million firm-fixed-price contract to manufacture scopes for special forces and snipers in the
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of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be
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Please help improve this article by looking for better, more reliable sources. Unreliable citations may be challenged and removed.
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to sell his products, with the intention to also venture into the US market. The
American branch was initially established in
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with his grandfather, and became a keen hunter as he grew older. Due to the nocturnal nature of many
Australian wild animals,
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B.E.A.S.T. ("Best
Example of Advanced Scope Technology") 5-25×56 F1
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Nightforce Angle Degree
Indicator (with various mounting options)
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Please help to demonstrate the notability of the topic by citing
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manufacturer also named
Lightforce, who demanded $ 25,000 for
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to try market his spotlights, Dennis found a manufacturer in
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Manufacturing companies based in
Georgia (U.S. state)
664:"Interview with Nightforce Optics Founder Ray Dennis"
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manufacturer of specialty lighting products based in
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notability guidelines for companies and organizations
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The company's founder, Ray Dennis, is an
Australian
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689:"$ 25.8 Million for Nightforce Sniper Dayscopes"
492:In 1998, the company moved its operations from
478:in the early 1990s after being confronted by a
546:ATACR™ ("Advanced Tactical Riflescope") family
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434:, and the American products often had small
737:1992 establishments in Georgia (U.S. state)
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50:Learn how and when to remove these messages
419:plastic, 7-inch reflectors and a 100-watt
363:. Established in 1992, the company is the
403:. At a very early age he participated in
332:Learn how and when to remove this message
314:Learn how and when to remove this message
212:Learn how and when to remove this message
159:Learn how and when to remove this message
552:SHV™ ("Shooter Hunter Varminter") family
347:is an American manufacturer of high-end
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564:NXS™ ("Nightforce Xtreme Scope") family
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252:adding citations to reliable sources
355:and mounting accessories, based in
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369:Lightforce Performance Lighting
239:needs additional citations for
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39:or discuss these issues on the
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722:Lightforce official website
717:Nightforce official website
558:Precision Benchrest™ series
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377:Hindmarsh, South Australia
81:reliable secondary sources
70:The topic of this article
624:Power Throw Lever (PTL™)
630:Nightforce Cleaning Kit
607:rings, mounts and bases
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693:Defense Industry Daily
510:Precision Sniper Rifle
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574:TS-80™ Hi-Def™ 20-60×
506:American armed forces
446:and reticle clarity.
444:light-gathering power
442:and hence lacking in
599:X-Treme Duty series
514:Schmidt & Bender
430:adjustment and high
248:improve this article
627:Nightforce Tool Kit
612:Carbon Fiber Tripod
555:Competition™ series
438:size and very fine
391:whose parents were
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108:"Nightforce Optics"
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697:. Retrieved
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670:. 2017-02-16
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202:January 2019
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480:Californian
455:New Orleans
409:fox hunting
395:settled in
189:may not be
85:independent
731:Categories
699:2018-12-27
674:2018-12-27
635:References
541:Riflescope
502:Navy SEALs
494:Washington
476:Nightforce
464:Lightforce
399:after the
373:Australian
274:newspapers
119:newspapers
93:redirected
36:improve it
618:Top Ring
594:aluminium
526:Air Force
451:SHOT Show
436:objective
83:that are
42:talk page
605:titanium
536:Products
483:lightbar
440:reticles
428:parallax
304:May 2024
191:reliable
468:Seattle
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383:History
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126:books
95:, or
528:and
522:Navy
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